Gujarat Technological University
Gujarat Technological University
Gujarat Technological University
___________
Q.2 (a) What is cultural environment for an international business and what 07
are the strategies to deal with cultural differences?
(b) Write a note on EPRG Framework. 07
OR
(b) Write a note on Foreign Exchange Market and players of this market. 07
Q.3 (a) What are the various methods of payment available for settlement of 07
international trade?
(b) Explain the concept of Product Life Cycle Theory. 07
OR
Q.3 (a) Write a note on points to be considered in deciding the Global 07
Marketing mix
(b) Explain the working of a letter of credit and list all the types of L/Cs. 07
(b) Write a note on Tariff and non-tariff barriers faced by the MNCs. 07
OR
Q.4 (a) Write a note on Global Supply Chain strategies. 07
(b) Explain the Tools for Country Evaluation and Selection for 07
International business.
Page 1 of 2
Q.5 CASE STUDY:
(b) What are the possible risks of the alliance? How can they be 07
overcome/ minimized?
*************
Page 2 of 2