STAR Method For Selling Yourself in Interviews
STAR Method For Selling Yourself in Interviews
An important part of your interview will involve answering questions posed by the interviewer. Your ability to
clearly and concisely respond to questions in an informed manner that relates your background to the
question posed will set you apart from others that stumble over questions.
The STAR method simply provides a logical approach to answering any question by providing a guided
approach to using one of your past successes in responding to the question.
KEEP IT POSITIVE! Plan to develop a comprehensive list of your many successes, especially those that relate to
non-classroom activities such as:
Related experience
Technical interests
Leadership examples
Teaming activities
Communication skills
Work experiences
Develop short examples that illustrate your successes in these areas, especially ones that relate to the job
opening. With a little practice, you'll find the STAR method will help you organize your responses to easy or
tough questions.
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STAR method
Behavioral Interviewing
Behavioral Interviewing is a new style of interviewing that more and more organizations are using in their
hiring process. The basic premise behind behavioral interviewing is this: the most accurate predictor of future
performance is past performance in a similar situation. It focuses on experiences, behaviors, knowledge, skills
and abilities that are job related. Traditional interviewing questions ask you general questions such as "Tell
me about yourself." The process of behavioral interviewing is much more probing and works very differently.
Employers predetermine which skills are necessary for the job for which they are looking and then ask very
pointed questions to determine if the candidate possesses those skills. For example, if successful leadership is
necessary for a position, you may be asked to talk about an experience in which you were a leader as well as
what you think makes a good leader. To assess which skills the employer seeks, review employer literature,
speak with alumni, family and friends who work for the employers, and listen carefully during the
organization's information session.
During a behavioral interview, always listen carefully to the question, ask for clarification if necessary, and
make sure you answer the question completely. Your interview preparation should include identifying
examples of situations from your experiences on your resume where you have demonstrated the behaviors a
given company seeks. During the interview, your responses need to be specific and detailed. Tell them about a
particular situation that relates to the question, not a general one. Briefly tell them about the situation, what
you did specifically, and the positive result or outcome. Your answer should contain these four steps
(Situation, Task, Action, Result or "STAR") for optimum success.
STAR Method
Situation: give an example of a situation you were involved in that resulted in a positive outcome
Action: talk about the various actions involved in the situation’s task
Before the interview process, identify two or three of your top selling points and determine how you will
convey these points (with demonstrated STAR stories) during the interview.
It is helpful to frame your answer as a story that you can tell. Typically, the interviewer will pick apart the
story to try to get at the specific behavior(s) they seek. They refer to this as "digging a well." The interviewer
will sometimes ask you open ended questions to allow you to choose which examples you wish to use. When
a part of your story relates to a skill or experience the interviewer wishes to explore further, he/she will then
ask you very specific follow-up questions regarding your behavior. These can include "What were you thinking
at that point?" or "Tell me more about your meeting with that person." or "Lead me through your decision
process."
Whenever you can, quantify your results. Numbers illustrate your level of authority and responsibility. For
example: "I was a shift supervisor." could be "As Shift Supervisor, I trained and evaluated 4 employees."
Be prepared to provide examples of when results didn't turn out as you planned. What did you do then? What
did you learn? Your resume will serve as a good guide when answering these questions. Refresh your memory
regarding your achievements in the past couple of years. Demonstration of the desired behaviors may be
proven in many ways. Use examples from past internships, classes, activities, team involvements, community
service and work experience.
Task: I noticed that attendance at these events had dropped by 30% over the past 3 years and wanted to do
something to improve these numbers.
Action: I designed a new promotional packet to go out to the local community businesses. I also included a
rating sheet to collect feedback on our events and organized internal round table discussions to raise
awareness of the issue with our employees.
Result: We utilized some of the wonderful ideas we received from the community, made our internal systems
more efficient and visible and raised attendance by 18% the first year.
Describe a situation in which you were able to use persuasion to successfully convince someone to see
things your way.
Describe an instance when you had to think on your feet to extricate yourself from a difficult situation.
Give me a specific example of a time when you used good judgment and logic in solving a problem.
By providing examples, convince me that you can adapt to a wide variety of people, situations and
environments.
Describe a time on any job that you held in which you were faced with problems or stresses that tested
your coping skills.
Give me an example of a time in which you had to be relatively quick in coming to a decision.
Tell me about a time in which you had to use your written communications skills in order to get an
important point across.
Give me a specific occasion in which you conformed to a policy with which you did not agree.
Give me an example of an important goal that you had set in the past and tell me about your success in
reaching it.
Tell me about a time when you had to go above and beyond the call of duty in order to get a job done.
Give me an example of a time when you were able to successfully communicate with another person
even when that individual may not have personally liked you (or vice versa).