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SDM Assignment

McDonald's provides extensive sales training through its Hamburger University program. [1] The program is led by 19 full-time professors with restaurant experience and can teach classes in 28 languages. [2] The curriculum includes classroom, hands-on, and e-learning modules. [3] Training is tailored for different career paths like crew, management, and executives. Crew training is facilitated in restaurants, while managers and above attend regional training centers or Hamburger University.

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Vikas Choudhary
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121 views

SDM Assignment

McDonald's provides extensive sales training through its Hamburger University program. [1] The program is led by 19 full-time professors with restaurant experience and can teach classes in 28 languages. [2] The curriculum includes classroom, hands-on, and e-learning modules. [3] Training is tailored for different career paths like crew, management, and executives. Crew training is facilitated in restaurants, while managers and above attend regional training centers or Hamburger University.

Uploaded by

Vikas Choudhary
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Sales Training Programme Followed by Mc Donalds

At Hamburger University, 19 full-time professors with restaurant operations expertise - from around the world - deliver the McDonalds training curriculum.

Their curriculum is delivered using a combination of classroom instruction, hands-on lab activities, goalbased scenarios and computer e-learning modules.

Like the UN, they have interpreters working with them, and they have the ability to teach in 28 languages including Spanish, German, French, Japanese and Mandarin Chinese.

McDonalds employees align training with their specific career paths, including development paths for crew, restaurant managers, mid-managers and Executives.

The Crew Development curriculum is developed and supported by the professionals at Hamburger University and facilitated in the restaurant. For crew, this serves as a foundation for management and support-staff career paths.

Restaurant Managers progress their way through Shift Management and Systems Management courses while attending one of their 22 regional training centers. Once these courses have been completed, managers attend Hamburger University where they learn the additional knowledge and skills they need to run a multimillion dollar restaurant. The Mid-Management learning path at Hamburger University is for business consultants and department heads. It builds on their leadership and consulting skills, teaching individuals how to effectively operate a business and how to coach and consult with others to run great restaurants. The Executive Development learning path helps reinforce ongoing business and leadership skills for top management. The courses available at Hamburger University build upon the leadership competencies needed to support employees, owner/operators and sales growth.

Facilities Provided at Hamburger University

In 1983, McDonalds invested $40 million in Hamburger University, a 130,000-square foot facility on an 80-acre campus located at McDonalds Corporate Offices in Oak Brook, IL. This industry-leading facility includes:

13 teaching rooms 300-seat auditorium 12 interactive education team rooms 3 kitchen labs State-of-the-art service training labs

Today in the U.S., there are 22 regional training teams and additional Hamburger University campuses in Sydney, Munich, London, Tokyo, Hong Kong and Brazil. All apply Hamburger Universitys Global Learning Approach, which allows training materials and tools to be integrated into different languages and cultures.

Assignment on Sales Training Programme of Mc Donalds

Made By Abhinav Jain G-44 Huma Gul G-10

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