Rebisco began in 1963 as a small bakeshop in Manila and has since grown to be a dominant player in the Philippine snack food industry. It produces a wide variety of snacks and has strengthened its position through distribution networks, market research, and corporate social responsibility programs. Rebisco is committed to innovation, availability, developing its workforce, and achieving quality and cost-effectiveness standards. It also conducts business with social responsibility through programs that benefit communities.
Rebisco began in 1963 as a small bakeshop in Manila and has since grown to be a dominant player in the Philippine snack food industry. It produces a wide variety of snacks and has strengthened its position through distribution networks, market research, and corporate social responsibility programs. Rebisco is committed to innovation, availability, developing its workforce, and achieving quality and cost-effectiveness standards. It also conducts business with social responsibility through programs that benefit communities.
Rebisco began in 1963 as a small bakeshop in Manila and has since grown to be a dominant player in the Philippine snack food industry. It produces a wide variety of snacks and has strengthened its position through distribution networks, market research, and corporate social responsibility programs. Rebisco is committed to innovation, availability, developing its workforce, and achieving quality and cost-effectiveness standards. It also conducts business with social responsibility through programs that benefit communities.
Rebisco began in 1963 as a small bakeshop in Manila and has since grown to be a dominant player in the Philippine snack food industry. It produces a wide variety of snacks and has strengthened its position through distribution networks, market research, and corporate social responsibility programs. Rebisco is committed to innovation, availability, developing its workforce, and achieving quality and cost-effectiveness standards. It also conducts business with social responsibility through programs that benefit communities.
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Task Performance
STRATEGIC MANAGEMENT PAPER OUTLINE
Submitted by:
Submitted to: I. Company Background History
For 60 years, the Republic Biscuit Corporation (REBISCO), a recognized
pioneer in the Biscuit industry, has positioned itself to be one of the dominant players in the Philippine snack food industry with a growing global presence.
The humble ventures of REBISCO began in a neighborhood bakeshop in old
San Juan, Metro Manila in 1963. Starting out as England Biscuit Factory, the bakeshop was backed up by an English-type rotary oven which was considered top-of-the- line then. The production of flagship brands Crema (the first cream sandwich) and Sodatine (plain crackers) marked England Biscuit Factory's entry into the market. The company grew steadily and moved to Novaliches, Quezon City to operate in a more spacious factory. In 1972, it acquired a new image and name, becoming the REBISCO that we know today.
With its extensive distribution network, market research, technology and
product development, and most importantly, its pledge to contribute to building the Filipino nation through its various corporate social responsibility programs, REBISCO has significantly grown and continues to strengthen its position in the market.
From a basic portfolio of biscuits such as the famous and pioneering Rebisco Cracker Sandwiches that generations of Filipinos have loved, REBISCO now carries a wide variety of snack food ranging from nuts and seeds, cakes, wafers, breads, chips and curls, candies and gums, and chocolates.
Vision
To be a well-loved food company, built on family values, that provides
delightful meals for everyone, while leaving a positive impact on our community.
Mission
To achieve this, we shall:
Explore and enter new markets to build and intensify our business
Innovate our products and services to meet the dynamic
needs of consumers Ensure availability of our products in all channels of distribution
Develop our capability in people, systems and productive work
environment
Constantly seek improvement and upgrade facilities to achieve
international standards of quality and cost-effectiveness
Objectives
Rebisco is committed to bringing out the finest of its people with good benefits, compensation, and a team that will guide you in laying out a career path that suits you best. Each day presents an opportunity to practice your learning.
II. Corporate Social Responsibility
In line with Republic Biscuit Corporation's mission, vision and core values, the company conducts business with utmost social responsibility. The company supports projects that will helpimprove the lives of its customers, employees, stakeholders and communities to which it belong. The social responsibility programs of Rebisco is to continue evolving and remain responsive to the needs of our communities.Rebisco corporation build a foundation called the “The Rebisco Foundation” where it is the main factor behind the growth of the Republic Biscuit Corporation(rebisco) is the nonstop support in our community over the years. Rebisco provides this foundation to give awareness and encourage the community were people suffering poverty as they give quality of job.
III. Corporate Governance
With its extensive distribution network, market research, technology and
product development, and most importantly, its pledge to contribute to building the Filipino nation. REBISCO has significantly grown and continued to strengthen its position in the market. So a LTIFR of 8, would mean that 8 lost time injuries take place every million hours worked. Consumers are significant because they directly determine Unilever’s profits. second relates to the over-reliance on citizen oversight sometimes referred While this concept has been around for decades, its importance has grown in recent years as consumers have become more conscious of issues such as climate 2018 Annual Report Download. In short, corporate compliance with human rights For 60 years, Rebisco provides delicious snacks that make family moments more meaningful. In the case of Unilever, these stakeholders include consumers, employees, investors, suppliers, and communities. Brunei Culture Customer focus Qatar A source of Filipino pride "Excellence, spirit of family and fun, humility to learn and listen, integrity, frugality, respect for the individual, and teamwork. But these days, its a new kind of service that has the Company abuzz. Corporate governance that are designed to ensure the company’s operations are ethical and beneficial for society. labour or cost-cutting initiatives that can result in harm to the environment The program satisfies suppliers interests through extensive collaboration that supports Unilever and suppliers growth.
IV. Management Lessons Learned
After conducting its study, CIA Bootleg Manila moved on to the planning stage. The strategy and design teams at CIA Bootleg Manila found significant Rebisco opportunities and came up with a number of brand, product, service, and marketing innovation concepts. Also, CIA Bootleg led training on creativity and ideation for the marketing and business development staff of Rebisco. On the basis of the study discoveries, the workshop participants were guided through a variety of ideation processes to produce ideas and concepts. Around fifty new innovation concepts, including new brands, new products, and fresh marketing ideas, were generated for Rebisco during the planning process.
The heads and managers of Rebisco's marketing and business development
teams were then guided by CIA Bootleg Manila through an incubation process to appropriately evaluate, screen, and rank the various concepts.
V. Bibliography References:
Rebisco. (n.d.). Retrieved March 12, 2023, from https://www.rebisco.com.ph/
Cia Bootleg Manila: We help organizations transcend. CIA Bootleg Manila | We Help Organizations Transcend. (n.d.). Retrieved March 12, 2023, from https://www.ciabootleg.ph/ REBISCO corporate governance.. (n.d.). Retrieved March 12, 2023, from https://lonax.com.br/cq610sg/rebisco-corporate-governance
Corporate social responsibilty.docx - corporate social responsibilty in line with Republic Biscuit Corporation's mission, vision and Core Values, the - BS entrepr103: Course hero. Corporate Social Responsibilty.docx - Corporate Social Responsibilty In Line With Republic Biscuit Corporation's Mission, Vision And Core Values, The - BS ENTREPR103 | Course Hero. (n.d.). Retrieved March 12, 2023, from https://www.coursehero.com/file/57668204/CORPORATE-SOCIAL- RESPONSIBILTYdocx/
