FORMATIVE ASSESSMENT TWO

DRAFT SUBMISSION OF PROJECT PROPOSAL

Student Copy

Module: Project Management for Business

Word Count: 1200 words (+/- 10%)
SUBMISSION DEADLINE:
Assignment is to be submitted via Turnitin by: Deadline Sunday, 3rd
March 2024, 11:59pm UK TIME

NOTE: This submission is a draft submission of the summative project proposal. As this can be used to
inform your summative assessment, you will not be given a grade for this assessment, but a colour rating
of red, pink, amber or green to show your overall achievement and to measure your progression and
improvement in this module.
The following information is taken from the summative assessment:
INFORMATION
For this module, you will manage a group business project from initiation to completion. Your second
assignment is to propose the business project you are going to manage. You need to ensure that you work
with a group to conduct a business-related project, setting aims and objectives of what you would like to
achieve at the end, and plan out the step-by-step stages by completing a work breakdown structure.

SUBMISSION INSTRUCTIONS
You are expected to produce a project proposal report for a group project of your choice.
This report has a word limit of 1200 words (+/- 10%) excluding bibliography, references and tables. This
project proposal needs to be word-processed, with a minimum of 1.5 line-spacing, and should include
support from academic/professional sources and correctly referenced (see ‘Referencing’ section below).
Within your report, you are required to meet the following learning outcomes:
- Apply different types of data within the project (LO2) – it is recommended that you collect a
minimum of one primary and one secondary information and data type to inform your project.
- Establish project aims, objectives and timeframes based on the chosen theme (LO3) – it is
recommended to plan the time you have to complete the project before setting aims and
objectives.
A recommended structure to your report is highlighted below.
SUGGESTED LAYOUT
Page 1: Assessment declaration front cover – do not forget to include the declaration front cover, that can
be found on Turnitin, and have completed all required information (such as student number and word
count).

Page 2: A professional report front cover - Include a professional front cover to your project proposal,
which includes key information such as the title of this project (this should be your project question that
you are going to find the answers to, made into a title).

Page 3: Contents Page - This will detail the key headings of the report and the page numbers where they
can be found. This makes it easier for the reader to navigate around the document.

Page 4 onwards: please see suggested headings in bold and underlined below to help you include the
relevant sections and information

1.0 - Overview of the Proposed Project

1.1 - Background Information
This section should introduce the project you and your project team are going to complete. Include
the project idea (e.g. the project question you want to find the answer to) and a justification why
you are completing this project (why is there a need for it, for example). A strong justification will
be supported with research to show further application the reasons for carrying out this project.

1.2 - Data Collection

In this section, you need to be clear on the data you are going to collect, how you are going to
collect it and why you are collecting this research. It is recommended that you complete a PEEE
paragraph each for primary and secondary data to justify why you have chosen to collect this type
of data.
For example:
• Point – this is where you are clear what data you are going to collect and how you are going
to collect it.
• Evidence – this could be research to support why you are collecting this type of data (e.g.
the benefits of primary data). Remember to reference any information from another source.
• Explanation – this should be the majority of the paragraph where you could explain why it is
particularly a benefit for your project to collect this type of data and why you have chosen
the method to collect the data.
• Evaluation – this is where you could explain the opposing factors (e.g. the downsides of
primary data) and what your team is going to do to limit this negative impact on the project.

1.3 - Project Population and Sampling Method

Include the population of your project and the method you will use to sample them (e.g.
convenience sampling) and a reason why you are choosing this method. Strong sections will also
include risks with this type of sampling method that you are going to manage in this project.
2.0 - Aims and Objectives
2.1 - Aim
This can be done in 1 sentence! Your aim is your project question that you want to find out, made
into an aim (e.g. To investigate the demand for a new business in Sheffield)

2.2 – Objectives
You could bullet point these to make them more clear. Your objectives should identify how you are
going to complete your project. It is recommended that you have 4 objectives and they cover the
key activities of your project, for example:
• Collect primary data
• Collect secondary data
• Analyse data
• Make conclusions and recommendations
Strong objectives are SMART (Specific, Measurable, Achievable, Realistic, Time-Bound), so make
sure that each objective includes: What you are doing in detail, how you are going to do it, and a
deadline of when you would like to complete the objective.

3.0 - Deliverables
Briefly summarise what you expect this project to do/find out – keep it brief!

4.0 - Literature Review

This is where you will summarise any research that is already available (secondary information) that will
help you answer your project question. It is recommended that you include at least five sources that are
referenced effectively, using APA referencing.

To complete a strong literature review:

- Research information that could help you answer the research question and briefly summarise the key
message from this source.
- Then YOU explain how it helps to answer your project question, in your own words.
- Evaluate the information (for example, think of the limitations of the research of answering your
question).

5.0 - Work-breakdown structure

Start this section with a PEEE paragraph to justify why you have selected the style of work breakdown
structure you have chosen (e.g. Gantt), and also highlighting the limitations of the structure and how you
will overcome this in your planning.

Include the diagram of your work-breakdown structure and make sure it includes the following:
- the activities your project team will need to do to complete this project (for example, creating
questionnaire, gathering responses, etc.)
- Allocate the activities to different members of the project team (you could colour code it for each
member)
- Either on your work breakdown structure, or as a supporting paragraph underneath, you need to identify
the resources you will need to complete this project...
 • Financial (e.g. money for physical resources)
• Technological (e.g. Survey Monkey, Computer)
• Physical (e.g. Buildings, Pens, Paper)
• Human (e.g. Module co-ordinator, business manager)

6.0 - Key Considerations and Conclusion

Keep this section brief – it is useful to include a consideration of ethics, reliability and validity to your
project, if you have not done so before, and then to summarise the key elements of this proposal.

References
You will need to reference any sources you have used to support your assessment and are expected to
follow the American Psychological Association (APA) referencing guide (which can be found on
Blackboard). We would expect a minimum of 5 references to support your literature review and project
decisions in this report.
 Marking Grid
The marking grid has been separated to show achievement across all aspects of the report.

Section Weighting (%)

Overview of the project 30%
Literature Review 20%
Aims and Objectives 20%
Timeframes 20%
Presentation and Referencing 10%

Marking Grid

Overview of the Project Literature Review (20%) Aims and Objectives (20%) Timeframes (20%) Presentation and
(30%) Referencing (10%)
Your project overview gives a detailed, The literature review includes an Aims are clear, consistently well- There is evidence of critical Citations and referencing are
well-informed, succinct account of the extensive range of well-researched informed and relevant to how they evaluation of a work-breakdown consistent and accurate and comply
project. There is a well-researched and critically evaluated sources. They help achieve the research question. structure, which has been with the USIC Referencing Guide to a
and supported justification of the are consistently relevant to informing informatively applied, highlighting high standard. All in-text citations
reason for carrying out this project. the project and have been objectively Objectives are specific, achievable, well-researched information to show are included in the Reference list.
used to explain their application to measurable and include a timeframe resource allocation to the project. There is evidence of exceptionally
Great It is made explicitly clear to the reader the project topic/theme. of completion and it is made explicit effective academic skills and written
how this project will be carried out how they inform the achievement of
quality. Keep and there are well-evidenced the aims.
and visual communication
appropriate to the level of task,
writing at evaluations of the different data you
audience and discipline.
this level. intend to collect to inform this
project. Very well organised report with
clear division into relevant sections
in logical and coherent sequence. All
headings accurately signal the
section content.
 Overview of the Project Literature Review (20%) Aims and Objectives (20%) Timeframes (20%) Presentation and
(30%) Referencing (10%)
Your project overview gives a well- The literature review includes several Aims are clear, well-informed and There is evidence of evaluation of a Citations and referencing are
informed, succinct account of the professional and evaluated sources, relevant to how they help achieve the work-breakdown structure, which consistent and accurate and comply
project. There are clear, supported which are relevant to informing the research question. has been applied to the project, with the USIC Referencing Guide. All
justifications of the reasons for project, and have been used to highlighting information to show in- text citations are included in the
carrying out this project. explain their application to the project Objectives are specific, achievable, resource allocation to the project. Reference list. Evidence of effective
Great topic/theme. measurable and include a timeframe academic and writing skills is
quality. Keep It is clear to the reader how this of completion and it is apparent how apparent.
project will be carried out and there they inform the achievement of the
writing at are some evaluations of the intended aims. The report is organised, with clear
this level. types of data that will be collected to division into relevant sections in
inform this project. logical and coherence sequence. All
headings accurately signal the
section content.

Your project overview gives a clear The literature review includes a Aims and objectives are clear and There is evidence of an analysis of a Citations and referencing follow the
account of the project. There are number of relevant sources that have relevant to how they help achieve the work-breakdown structure, which USIC Referencing Guide with minimal
justifications of the reasons for been effectively analysed to show research question. It is apparent how has been applied to the project, error. All in-text citations may not be
carrying out this project. their relevance to informing the objectives mainly inform the highlighting some consideration of included in the reference list.
project. There is evidence of their achievement of the aims. resource allocation to the project.
It is clear to the reader how this application to the project Good application of communication
Good effort project will be carried out and there is topic/theme. skills. Written communication
but some analysis of the intended types of data demonstrates ability to articulate
that will be collected to inform this and present understanding of
improvement project. subject knowledge well. Uses
needs to be language and academic style
made appropriate to the task.
 Overview of the Project Literature Review (20%) Aims and Objectives (20%) Timeframes (20%) Presentation and
(30%) Referencing (10%)
Your project overview gives a general The literature review includes some Aims and objectives have been There is some evidence of an Citations and referencing follow the
account of the project. There are evidence of relevant sources that included and mainly show how they explanation of a work-breakdown USIC Referencing Guide with some
some justifications of the reasons for have inform the project topic. There is will be used to inform the project structure, which has been applied to errors. Some in-text citations may be
Good effort carrying out this project but these are some evidence of their application to topic/question, but may be missing the project. missing from the Reference list.
limited in places. the project topic/theme. certain activities.
but some
improvement There is some explanation to the
Overall, academic practice shows
needs to be reader how this project will be carried
out with some analysis of the ability to communicate reliably.
made intended types of data that will be
collected to inform this project.

Your project overview gives a brief There are some sources used to Aims and objectives have been There is limited explanation of a Citations and referencing generally
summary of the project but there are create a literature review, but it is not included and mainly show how they work-breakdown structure, which follow the USIC Referencing Guide
no justifications for carrying out this always clear how they inform the will be used to inform the project has been applied to the project, but but may be inconsistent.
project. project topic. There is limited topic/question, but this can be could include better detail around
Significant There is a brief explanation to the evidence of their application to the limited in places. timeframes, allocations, activities and Quality of writing is sufficient to
project topic/theme. resource allocation to the project. articulate intention and
improvement reader how this project will be carried understanding, but written
needs to be out and there is some explanation of communication could be limited in
the intended types of data that will be places.
made
collected, but it is not clear how this
would be used to inform this project.

Your project overview is missing or The literature is missing or Aims and objectives are missing or There is limited or incorrect There are many errors in citations
incomplete. It is not clear to the incomplete. There is little evidence of incomplete. There is no clear application of a work-breakdown and referencing.
reader what this project is or why this sources used to support research connection of how they would inform structure, with limited information
project is being completed. about the project topic. the project. on project stages and resource A large majority of the in-text
citations are missing in the final
Significant There is little to no evidence of the allocation.
references or there is no reference
improvement different types of data that will be list present at all.
needs to be used in this project and how it will be
There are many omissions, errors
made used.
and mistakes. The prescribed format
has been loosely followed.