Assignment Activity Unit - 1
Assignment Activity Unit - 1
Imagine you are the owner of a popular coffee shop in a bustling city. Recently, you have
noticed a growing trend among your customers who are increasingly requesting plant-based
milk alternatives, such as almond milk and oat milk, for their coffee drinks. As a business
owner, you need to apply the concept of marginal analysis and understand the principle of
diminishing marginal utility to make an informed decision about whether to introduce plant-
based milk options to your menu.
Revisit the concepts of marginal decision-making and diminishing marginal utility in the
reading assignment. Now consider the scenario of your coffee shop and the potential
introduction of plant-based milk alternatives.
1. Analyze how marginal analysis can assist you in deciding about offering plant-based milk
alternatives in your coffee shop. Explain how you would apply marginal analysis in this
scenario.
2. Describe the concept of diminishing marginal utility and discuss its significance in
determining the feasibility of introducing plant-based milk options to your menu. Explore
how you would consider diminishing marginal utility when evaluating the trade-offs and
benefits associated with offering these alternatives.
3. Reflect on a real-life situation where you have or should have utilized marginal analysis to
decide. Provide a brief description of the situation and explain how marginal analysis
influenced or would have influenced your decision-making process.
Submission Instructions:
Write a detailed report that addresses the three statements mentioned above. Read
the rubric on how you are going to be graded before starting on this assignment.
The report should be a minimum of 500 words and not more than 1000 words (not
including the reference list or the title page); double-spaced in Times New Roman
font, which is no greater than 12 points in size.
Support your arguments with sources and evidence in APA format. Use high-quality,
credible, relevant sources to develop ideas that are appropriate for the discipline and
genre of writing. For assistance with APA formatting, view the Learning Resource
Center: Academic Writing.