Module 2-Design Concept

THEORY OF
ARCHITECTURE
6.53
02
MODULE 2:
THE DESIGN PROCESS
ABOUT US
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GENERAL CATEGORIES BY WHICH CONCERNS AND ISSUES
MAY BE ADDRESSED IN ARCHITECTURAL DESIGN:
1. FUNCTIONAL ZONING
2. ARCHITECTURAL SPACE
- The three-dimensional spaces inside a building that are intended to serve a certain
function are referred to as architectural spaces. The spaces that can be utilized for
living, working, cooking or sleeping, are made by making use of the walls, ceilings, and
flooring. Architectural spaces fall into multiple categories, such as public, private, and
semi-private, and can be found within the building and on the outside.
- Public places are areas that are open and accessible to the general public, such as
plazas, parks or streets.
- Conversely, private spaces are areas like bedrooms, bathrooms, and offices that are
meant to be used by a particular person or group.
2. ARCHITECTURAL SPACE
- Semi-private areas, like school libraries or hospital waiting rooms, are meant
for use by particular people or groups but are nonetheless open to the general
public.
Architectural spaces are intended to be both aesthetically appealing and

efficient, taking into account the user's experience, the surrounding environment,
and the intended use of the space. Therefore, architectural space is important to
building design and can greatly affect a building's overall usability, comfort,
and aesthetic appeal. It is an essential hallmark of architecture and determines
how we work, live, and engage with the built environment.
3. CIRCULATION AND BUILDING FORM

- The term 'circulation’ refers to the movement of people through,
around and between buildings and other parts of the built environment.
Within buildings, circulation spaces are spaces that are predominately
used for circulation, such
as entrances, foyers and lobbies, corridors, stairs, landings and so on.
3. CIRCULATION AND BUILDING FORM

4. RESPONSE TO CONTEXT
-in architecture refers to the idea that architectural design should be sensitive
and adaptable to the surrounding physical, cultural, social, and environmental context.
-It emphasizes the importance of integrating buildings harmoniously into their

existing surroundings, taking into account various factors that influence the design.
-the response to context in architecture involves a holistic approach that

considers a wide range of factors, ensuring that the built environment enhances and
integrates with its surroundings while meeting the needs of its users.
- This approach not only results in aesthetically pleasing architecture but also
promotes sustainability, cultural richness, and a positive impact on the community.
5. BUILDING ENVELOPE
-The building envelope, also known as
the building shell or building enclosure, is the
physical separator between the interior and
exterior environments of a building. It plays a
crucial role in providing protection, insulation,
and control of environmental conditions
within the structure.
-The building envelope includes all the
elements that make up the exterior surface of
a building, such as walls, roofs, windows,
doors, and foundation.
CREATIVITY IN ARCHITECTURAL DESIGN
-in architectural design is a dynamic

and essential aspect that allows architects to
bring innovation, uniqueness, and aesthetic
appeal to the built environment.
-Here are several key components and

considerations related to creativity in
architectural design:
Conceptual Thinking: Creativity in architecture often begins

with conceptual thinking. Architects need to generate
innovative ideas and concepts that respond to the project's
requirements, context, and purpose. This involves thinking
beyond conventional solutions and exploring new ways to
address design challenges.
Site-Specific Solutions: Creative architects consider the

specific characteristics of the site, including topography,
climate, cultural context, and surrounding architecture.
Tailoring designs to the unique features of the location
ensures that buildings harmonize with their environment and
contribute positively to the overall context.
Functional Innovation
- Creativity extends to finding inventive and efficient solutions to meet the

functional needs of a building. This may involve rethinking spatial
arrangements, circulation patterns, and building systems to enhance
usability and user experience.
Material Exploration
- Creativity in architecture involves experimenting with materials, textures,

and finishes. Exploring innovative materials or unconventional applications
of traditional materials can result in visually striking and environmentally
sustainable designs.
Form and Aesthetics

- Creative architects push the boundaries of traditional forms and aesthetics,
seeking new and expressive design languages. This can involve the use of
unconventional shapes, proportions, and architectural elements to create visually
engaging and memorable spaces.
User-Centric Design
- Considering the needs and experiences of the end-users is a creative approach
to architectural design. Designing spaces that are not only functional but also respond
to the emotional and psychological well-being of occupants contributes to the overall
success of a project.
THREE ESSENTIAL ELEMENTS IN DEVELOPING
CREATIVITY
IDEATION
-is a crucial phase in the creative process where individuals or teams generate a
wide range of ideas, concepts, and solutions. It is particularly important in fields such as
design, innovation, and problem-solving.
-In the context of architecture and design, ideation involves brainstorming and
conceptualizing various design possibilities to address a specific project or challenge.
CREATIVITY
IDEA QUANTITY
-The concept of idea quantity emphasizes the importance of generating a large
number of ideas during the ideation phase of a creative process.
-The underlying principle is that a greater quantity of ideas often leads to a

higher likelihood of discovering innovative solutions and fostering creativity.
CREATIVITY
IMAGINEERING
- It refers to the unique approach Disney takes to blend creative and technical
elements to design and create immersive and entertaining experiences, particularly in
theme parks.
- Imagineering involves a multidisciplinary approach, bringing together artists,

writers, engineers, architects, and various other experts to collaborate on projects. The
goal is to transport guests to different worlds, telling compelling stories through the use
of cutting-edge technology and innovative design.
END OF
LECTURE

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THEORY OF

7/1/20XX Pitch deck title 2

Architectural spaces are intended to be both aesthetically appealing and

3. CIRCULATION AND BUILDING FORM

3. CIRCULATION AND BUILDING FORM

-It emphasizes the importance of integrating buildings harmoniously into their

-the response to context in architecture involves a holistic approach that

-in architectural design is a dynamic

-Here are several key components and

Conceptual Thinking: Creativity in architecture often begins

Site-Specific Solutions: Creative architects consider the

- Creativity extends to finding inventive and efficient solutions to meet the

- Creativity in architecture involves experimenting with materials, textures,

Form and Aesthetics

-The underlying principle is that a greater quantity of ideas often leads to a

- Imagineering involves a multidisciplinary approach, bringing together artists,

7/1/20XX Pitch deck title 36

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