NAILA ART
GALLERY
PROGRAMMING
ARCH 2422 – DESIGN STUDIO IV – INTERIOR ARCHITECTURE DESIGN
RETAIL AND CAFÉ DESIGN MID-TERM JURY SPRING 2023
INSTRUCTOR: MS. ZULFAT AL KASSIM
PRESENTED BY: LINA ALDOSSARY
ASUMMARYOFCONTENTS
I. Research the Project Type
TOPICS II. Establish goals and objectives.
III. Gather relevant information.
IV. Identify strategies.
V. Determine quantitative requirement.
VI. Summarize the Program.
PROJECT INTRODUCTION
The project is a commercial building design for the
Nayla Art Gallery. It is located on prince Turkey
Street, in front of Al-Khobar Corniche. The building is
aimed at artists, critics, intellectuals and collectors.
TYPICAL SITE REQUIREMENTS FOR THE PROJECT TYPE:
THE PROJECT TYPE Parking
Landscape
drop off - pick up area
TYPES OF SPACES (CONSIDERING BUILDING TYPE):
Main zones: Services zones:
1. Gallery hall I 1. Lobby
2. Gallery hall II 2. Café
3. employee office 3. Restrooms
4. Manager office 4. Elevator
5. Art Studio 5. Stairs.
6. storage
7. Reception
CAFE
GALLERY HALL STORAGE
ENTRANCE
LOBBY
PUBLIC WC
RECEPTION
ENTRANCE
ART STUDIO
PUBLIC WC
STORAGE
GALLERY
HALL II EMPLOYEE
OFFICE
LOBBY
MANEGER
OFFICE
STORAGE
STAIRS
AREA CALCULATIONS
AREA PERCENTAGES
ESTABLISH PMU GOALS AND OBJECTIVES
1. ORGANIZATIONAL GOALS
2. FORM AND IMAGE GOALS
3. FUNCTION GOALS (FUNCTIONS,
OCCUPANCY, OCCUPANT
INTERACTIONS
ORGANIZATIONAL GOALS
1. DISCOVERING TALENTED ARTISTS
This is a project steered towards discovering talented artists, embracing
emerging artists and supporting established professional artists. It allows
beginners to participate in workshops, introducing them to different artistic
modes and how to deal with them. Through such awareness and educational
programs, artists can become familiar with the different schools of art and how
concepts can be artistically expressed based on correct foundations and
methodology. The project presents the artists with advice and counsel on
specifying the topics of their works, its themes, and composition. By participating
in Art Riyadh artists can display their works and gain experience in marketing
their work and interacting with the audience.
ORGANIZATIONAL GOALS
2. SUPPORT TO THE ESTABLISHED ARTIST
Project “Naila Gallery” offers support to the established artist through expertly organizing
their exhibits and presenting them to the audience, groups of interest, and collectors
according to a marketing plan under expert supervision. Elements are also taken from their
work as materials for educational programs, where they are analyzed and constructively
criticized. This in turn would lead to shrinking the chiasm between the artist and the
audience, and their works become the subject of the Gallery’s and collectors’ attention. As a
product of this process the artists can improve their skills which allows them to attempt novel
techniques, thus keeping up with the evolution of the fine arts field.
FORM AND IMAGE GOALS
A ROBUST NETWORK OF SAUDI ARABIA, AND INTERNATIONAL ARTISTS
In the spirit of keeping up with the accelerating evolution of modern artistic techniques
and their topics, Naila Gallery has included sculpting, design, décor and modern art in its
many forms including but not limited to fine art, three-dimensional, video, digital and
conceptual art. Due to the informational evolution, Naila Gallery recognizes the
importance of the relationship between the local art scene and its regional, global, and
humanistic surroundings. Therefore, the Gallery has built a robust network of Saudi,
Arabic, and international artists. It has also built partnerships with local groups that lead
the national fine art movement such as MiSk and the Ministry of Culture. Naila Gallery
strives to build bridges and exchange knowledge with institutions, museums, galleries,
and not-for-profit institutions around the world.
FUNCTION GOALS (FUNCTIONS, OCCUPANCY, OCCUPANT INTERACTIONS
FUNCTIONS OCCUPANCY
Gallery hall I visitors
employee office artists
Manager office staff
Art Studio
Artistic brilliance, art culture and art critique are inseparable fields. Naila Gallery was founded on the deep
conviction that these fields are inseparable, working hand in hand to build aesthetic sense as a cultural stance.
A sense that is continuously refined as one of the most important manifestations of human civilization. With
the weight of this realization, Naila Gallery’s responsibilities were formed. Upon it the Gallery’s plans,
programs and daily activities were built. In that context, the Gallery is not merely a place to present works of
art, but a podium for artistic brilliance, culture, and critique. On this podium the artist, the educated, and the
critic gather to meet the interested audience and the avid collectors. Naila Gallery has devoted programs
planned by specialized teams to each group of interest.
TYPICAL SITE REQUIREMENTS FOR THE PROJECT TYPE:
THE PROJECT TYPE Parking
Landscape
drop off - pick up area
TYPES OF SPACES (CONSIDERING BUILDING TYPE):
Main zones: Services zones:
1. Gallery hall I 1. Lobby
2. Gallery hall II 2. Café
3. employee office 3. Restrooms
4. Manager office 4. Elevator
5. Art Studio 5. Stairs.
6. storage
7. Reception
1023 SQ/M AREA OF THE LAND
AREA OF THE BUILDING
600 SQ/M
WHAT ASPECTS OF THE PROJECT NEED TO BE PROJECTED
INTO THE FUTURE?
Provide enough space for visitors who will visit the gallery.
Design the project in a modern form that suits the present
because the architecture is developing every day so that the
shape of the building in the future is not boring or old.
THE DESIGN PROGRAM MUST CONSIDER
THE FOLLOWING POINTS:
ACCESS TO DAYLIGHT (WHEREVER NECESSARY AND/ OR ENCOURAGED)
PEDESTRIAN-FRIENDLY DESIGN
BARRIER-FREE DESIGN
SUSTAINABILITY
GREENERY FOLIAGE
ACOUSTICS
• ACCOMMODATION OF SOCIAL ACTIVITIES NEARBY
SAUDI CODE
Stories:
Ground
First
STREET WIDTH
For commercial building
there must be 2 streets.
Thank you!