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Radio station rate per second Frequency days

RADIO MIRCHI 98.3 ₹ 2,635.714286 40 7


FEVER 104 ₹ 2,466.666667 45 7
₹ 2,453.571429 40 7
RADIO TADKA -
MUMBAI ₹ 2,777.142857 50 7
CHennai live ₹ 2,635.714286 40 7
RADIO NASHA
MUMBAI ₹ 2,400.000000 40 7
RADIO ONE
BANGLORE ₹ 2,875.000000 40 7
RADIO MIRCHI 98.3
JAIPUR ₹ 1,506.122449 70 7
RADIO MIRCHI 98.3
KOLKATA ₹ 1,506.122449 70 7
RADIO CITY PUNE ₹ 1,371.428571 70 7
RADIO ONE PUNE ₹ 1,437.500000 80 7
RED FM DELHI ₹ 2,302.857143 50 7
MY FM NAGPUR ₹ 1,371.428571 70 7
Total
week 1 week 2 week 3 week 4
₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00
₹ 777,000.00 ₹ 777,000.00 ₹ 777,000.00 ₹ 777,000.00
₹ 687,000.00 ₹ 687,000.00 ₹ 687,000.00 ₹ 687,000.00

₹ 972,000.00 ₹ 972,000.00 ₹ 972,000.00 ₹ 972,000.00


₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00

₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00

₹ 805,000.00 ₹ 805,000.00 ₹ 805,000.00 ₹ 805,000.00

₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00

₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00 ₹ 738,000.00


₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00
₹ 805,000.00 ₹ 805,000.00 ₹ 805,000.00 ₹ 805,000.00
₹ 806,000.00 ₹ 806,000.00 ₹ 806,000.00 ₹ 806,000.00
₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00 ₹ 672,000.00
Total cost for 1 month
₹ 2,952,000.00
₹ 3,108,000.00
₹ 2,748,000.00

₹ 3,888,000.00
₹ 2,952,000.00

₹ 2,688,000.00

₹ 3,220,000.00

₹ 2,952,000.00

₹ 2,952,000.00
₹ 2,688,000.00
₹ 3,220,000.00
₹ 3,224,000.00
₹ 2,688,000.00
₹ 39,280,000.00
Total cost for 2
₹ 78,560,000.00 month
TV PLAN 1- MARCH (Entertainment) DAYS Frequency of Per second cost
ad in a day
STAR PLUS MON/TUE/ WED /THU /FRI 8 ₹ 7,150.00
COLORS TV MON/TUE /WED /THU/ FRI 8 ₹ 4,800.00
SUN TV MON/TUE/ WED /THU /FRI 10 ₹ 2,310.00
SONY SAB MON/TUE /WED /THU /FRI 10 ₹ 3,630.00
STAR VIJAY MON/TUE /WED /THU /FRI 10 ₹ 2,200.00
STAR GOLD MON/TUE/ WED /THU /FRI 10 ₹ 510.00

NEWS

AAJ TAK MON/TUE/ WED /THU /FRI/SAT 8 ₹ 2,070.00


ZEE NEWS MON/TUE/ WED /THU /FRI/SAT 8 ₹ 840.00
ABP NEWS MON/TUE/ WED /THU /FRI/SAT 10 ₹ 650.00
REPUBLIC BHARAT MON/TUE/ WED /THU /FRI/SAT 10 ₹ 371.00
NDTV MON/TUE/ WED /THU /FRI/SAT 10 ₹ -

TV PLAN 1- APRIL (Entertainment) DAYS Frequency of Per second cost


ad in a day
STAR PLUS MON/TUE/ WED /THU /FRI 14 ₹ 7,150.00
COLORS TV MON/TUE /WED /THU/ FRI 15 ₹ 4,800.00
SUN TV MON/TUE/ WED /THU /FRI 16 ₹ 2,310.00
SONY SAB MON/TUE /WED /THU /FRI 15 ₹ 3,630.00
STAR VIJAY MON/TUE /WED /THU /FRI 16 ₹ 2,200.00
STAR GOLD MON/TUE/ WED /THU /FRI 16 ₹ 510.00

NEWS

AAJ TAK MON/TUE/ WED /THU /FRI/SAT 16 ₹ 2,070.00


ZEE NEWS MON/TUE/ WED /THU /FRI/SAT 16 ₹ 840.00
ABP NEWS MON/TUE/ WED /THU /FRI/SAT 16 ₹ 650.00
REPUBLIC BHARAT MON/TUE/ WED /THU /FRI/SAT 16 ₹ 371.00

NDTV MON/TUE/ WED /THU /FRI/SAT 16 ₹ -


Cost per day(For 71 Cost for 7 days Total cost(monthly)
sec)
₹ 4,061,200.00 7 ₹ 28,428,400.00 ₹ 113,713,600.00
₹ 2,726,400.00 7 ₹ 19,084,800.00 ₹ 76,339,200.00
₹ 1,640,100.00 7 ₹ 11,480,700.00 ₹ 45,922,800.00
₹ 2,577,300.00 7 ₹ 18,041,100.00 ₹ 72,164,400.00
₹ 1,562,000.00 7 ₹ 10,934,000.00 ₹ 43,736,000.00
₹ 362,100.00 7 ₹ 2,534,700.00 ₹ 10,138,800.00

₹ 1,175,760.00 7 ₹ 8,230,320.00 ₹ 32,921,280.00


₹ 477,120.00 7 ₹ 3,339,840.00 ₹ 13,359,360.00
₹ 461,500.00 7 ₹ 3,230,500.00 ₹ 12,922,000.00
₹ 263,410.00 7 ₹ 1,843,870.00 ₹ 7,375,480.00
TOTAL COST FOR 1
₹ 428,592,920.00 MONTH

Cost per day(For 71 Cost for 7 days Total cost(monthly)


sec)
₹ 7,107,100.00 7 ₹ 49,749,700.00 ₹ 198,998,800.00
₹ 5,112,000.00 7 ₹ 35,784,000.00 ₹ 143,136,000.00
₹ 2,624,160.00 7 ₹ 18,369,120.00 ₹ 73,476,480.00
₹ 3,865,950.00 7 ₹ 27,061,650.00 ₹ 108,246,600.00
₹ 2,499,200.00 7 ₹ 17,494,400.00 ₹ 69,977,600.00
₹ 579,360.00 7 ₹ 4,055,520.00 ₹ 16,222,080.00

₹ 2,351,520.00 7 ₹ 16,460,640.00 ₹ 65,842,560.00


₹ 954,240.00 7 ₹ 6,679,680.00 ₹ 26,718,720.00
₹ 738,400.00 7 ₹ 5,168,800.00 ₹ 20,675,200.00
₹ 421,456.00 7 ₹ 2,950,192.00 ₹ 11,800,768.00
Total cost
for 2
months
₹ 735,094,808.00

Total cost for 2 months


₹ 1,163,687,728.00
Video creative expenses Cost
Actor 1 ₹ 10,000,000.00
Actor 2 ₹ 20,000,000.00
chef ₹ 12,000,000.00
campaign incharge ₹ 2,000,000.00
script writer ₹ 12,000,000.00
crew ₹ 40,000,000.00
camera man ₹ 100,000,000.00
make up artist ₹ 100,000.00
actor assisatnce ₹ 8,000,000.00
security ₹ 50,000,000.00
accomodation ₹ 9,000,000.00
campus rent ₹ 50,000,000.00
commute charges ₹ 40,000,000.00
Total ₹ 353,100,000.00
category Name Location Dimension (in cm) area(cm^2)
Newspaper Times of india Delhi 33x52 1716
Mumbai 33x52 1716
Front page advertisement kolkata 33x52 1716
cost Hyderabad 33x52 1716
surat 33x52 1716
Ahmedabad 33x52 1716
bareily 33x52 1716
bengalura 33x52 1716
Lucknow 33x52 1716
kanpur 33x52 1716
meerut 33x52 1716
pune 33x52 1716
varanasi 33x52 1716
thane 33x52 1716
prayagraj 33x52 1716
bhopal 33x52 1716
chennai 33x52 1716
aurangabad 33x52 1716
toi east region 33x52 1716
gorakhpur 33x52 1716
ludhina 33x52 1716
muzzafarpur 33x52 1716
ranchi 33x52 1716

Category Name Location Dimension (in cm) Total size


Newspaper Hindustan times Chandigarh 33x52 1716
Delhi 33x52 1716
Front page advertisement Gurgaon 33x52 1716
cost Haryana 33x52 1716
Jaipur 33x52 1716
Jharkhand 33x52 1716
Lucknow 33x52 1716
Mumbai 33x52 1716
Patna 33x52 1716
Pune 33x52 1716
Punjab 33x52 1716
Utttar Pradesh 33x52 1716
noida 33x52 1716
Print media
Category Name Location Dimension (in cm) Total size
Newspaper Danik jagran Agra 33x52 1716
Aligarh 33x52 1716
Allahabad 33x52 1716
Amritsar 33x52 1716
Bareilly 33x52 1716
Bhagalpur 33x52 1716
Bhatinda 33x52 1716
Bulandsahar 33x52 1716
Dehradun 33x52 1716
Delhi 33x52 1716
Dhanbad 33x52 1716
Dharamshala 33x52 1716
Gaya 33x52 1716
Ghaziabad 33x52 1716
Kanpur 33x52 1716
Lucknow 33x52 1716
Meerut 33x52 1716
Muzaffarpur 33x52 1716
Patna 33x52 1716
Rai Bareilly 33x52 1716
Print media
copies Rate (per sq cm) cost per day cost for 3 days in a week (mon/wed/fri
1,100,000 ₹ 4,120.00 ₹ 7,069,920.00 ₹ 35,349,600.00
800,000 ₹ 56.00 ₹ 96,096.00 ₹ 480,480.00
300,000 ₹ 1,835.00 ₹ 3,148,860.00 ₹ 15,744,300.00
123,000 ₹ 1,350.00 ₹ 2,316,600.00 ₹ 11,583,000.00
23,274 ₹ 215.00 ₹ 368,940.00 ₹ 1,844,700.00
200,000 ₹ 740.00 ₹ 1,269,840.00 ₹ 6,349,200.00
11,000 ₹ 130.00 ₹ 223,080.00 ₹ 1,115,400.00
500,000 ₹ 3,690.00 ₹ 6,332,040.00 ₹ 31,660,200.00
100,000 ₹ 2,199.00 ₹ 3,773,484.00 ₹ 18,867,420.00
400,000 ₹ 2,199.00 ₹ 3,773,484.00 ₹ 18,867,420.00
300,000 ₹ 1,429.00 ₹ 2,452,164.00 ₹ 12,260,820.00
300,000 ₹ 2,425.00 ₹ 4,161,300.00 ₹ 20,806,500.00
350,000 ₹ 1,539.00 ₹ 2,640,924.00 ₹ 13,204,620.00
200,000 ₹ 249.00 ₹ 427,284.00 ₹ 2,136,420.00
100,000 ₹ 149.00 ₹ 255,684.00 ₹ 1,278,420.00
100,000 ₹ 488.00 ₹ 837,408.00 ₹ 4,187,040.00
300,000 ₹ 1,985.00 ₹ 3,406,260.00 ₹ 17,031,300.00
17,000 ₹ 140.00 ₹ 240,240.00 ₹ 1,201,200.00
300,000 ₹ 1,835.00 ₹ 3,148,860.00 ₹ 15,744,300.00
107,000 ₹ 989.00 ₹ 1,697,124.00 ₹ 8,485,620.00
67,000 ₹ 989.00 ₹ 1,697,124.00 ₹ 8,485,620.00
200,000 ₹ 769.00 ₹ 1,319,604.00 ₹ 6,598,020.00
44,000 ₹ 879.00 ₹ 1,508,364.00 ₹ 7,541,820.00
Total ₹ 52,164,684.00 ₹ 260,823,420.00

Print media
copies Rate (per sq cm) total cost for month of march (4 week)
200,000.00 ₹ 1,550.00 ₹ 2,659,800.00 ₹ 10,639,200.00
800,000.00 ₹ 4,970.00 ₹ 8,528,520.00 ₹ 34,114,080.00
72,000.00 ₹ 475.00 ₹ 815,100.00 ₹ 3,260,400.00
36,000.00 ₹ 1,400.00 ₹ 2,402,400.00 ₹ 9,609,600.00
15,000.00 ₹ 425.00 ₹ 729,300.00 ₹ 2,917,200.00
200,000.00 ₹ 425.00 ₹ 729,300.00 ₹ 2,917,200.00
27,000.00 ₹ 500.00 ₹ 858,000.00 ₹ 3,432,000.00
700,000.00 ₹ 3,000.00 ₹ 5,148,000.00 ₹ 20,592,000.00
17,000.00 ₹ 850.00 ₹ 1,458,600.00 ₹ 5,834,400.00
37,000.00 ₹ 850.00 ₹ 1,458,600.00 ₹ 5,834,400.00
86,000.00 ₹ 1,400.00 ₹ 2,402,400.00 ₹ 9,609,600.00
25,000.00 ₹ 1,400.00 ₹ 2,402,400.00 ₹ 9,609,600.00
700,000.00 ₹ 2,000.00 ₹ 3,432,000.00 ₹ 13,728,000.00
Total ₹ 33,024,420.00 ₹ 132,097,680.00
Print media
copies Rate (per sq cm) Total cost for month of march(4 week)
150,000.00 ₹ 1,099.00 ₹ 1,885,884.00 ₹ 7,543,536.00
72,000.00 ₹ 549.00 ₹ 942,084.00 ₹ 3,768,336.00
100,000.00 ₹ 989.00 ₹ 1,697,124.00 ₹ 6,788,496.00
4,500,000.00 ₹ 769.00 ₹ 1,319,604.00 ₹ 5,278,416.00
100,000.00 ₹ 769.00 ₹ 1,319,604.00 ₹ 5,278,416.00
200,000.00 ₹ 769.00 ₹ 1,319,604.00 ₹ 5,278,416.00
300,000.00 ₹ 439.00 ₹ 753,324.00 ₹ 3,013,296.00
350,000.00 ₹ 300.00 ₹ 514,800.00 ₹ 2,059,200.00
100,000.00 ₹ 1,539.00 ₹ 2,640,924.00 ₹ 10,563,696.00
500,000.00 ₹ 2,529.00 ₹ 4,339,764.00 ₹ 17,359,056.00
650,000.00 ₹ 549.00 ₹ 942,084.00 ₹ 3,768,336.00
11,000.00 ₹ 659.00 ₹ 1,130,844.00 ₹ 4,523,376.00
15,000.00 ₹ 549.00 ₹ 942,084.00 ₹ 3,768,336.00
300,000.00 ₹ 1,539.00 ₹ 2,640,924.00 ₹ 10,563,696.00
400,000.00 ₹ 2,199.00 ₹ 3,773,484.00 ₹ 15,093,936.00
400,000.00 ₹ 2,199.00 ₹ 3,773,484.00 ₹ 15,093,936.00
300,000.00 ₹ 1,429.00 ₹ 2,452,164.00 ₹ 9,808,656.00
200,000.00 ₹ 769.00 ₹ 1,319,604.00 ₹ 5,278,416.00
250,000.00 ₹ 2,199.00 ₹ 3,773,484.00 ₹ 15,093,936.00
100,000.00 ₹ 810.00 ₹ 1,389,960.00 ₹ 5,559,840.00
Total ₹ 38,870,832.00 ₹ 155,483,328.00

TOTAL COST ₹ 1,330,874,688.00


cost for month of march
₹ 141,398,400.00
₹ 1,921,920.00
₹ 62,977,200.00
₹ 46,332,000.00
₹ 7,378,800.00
₹ 25,396,800.00
₹ 4,461,600.00
₹ 126,640,800.00
₹ 75,469,680.00
₹ 75,469,680.00
₹ 49,043,280.00
₹ 83,226,000.00
₹ 52,818,480.00
₹ 8,545,680.00
₹ 5,113,680.00
₹ 16,748,160.00
₹ 68,125,200.00
₹ 4,804,800.00
₹ 62,977,200.00
₹ 33,942,480.00
₹ 33,942,480.00
₹ 26,392,080.00
₹ 30,167,280.00
₹ 1,043,293,680.00
YouTube Ad 3,000,000
Instagram AD 6000000
FaceBook AD 4000000
YouTuber 15000000
Instagram influencer 2000000
FaceBook Influencer 2000000
Total Expense 32,000,000
Televison ₹ 1,163,687,728.00
Radio ₹ 78,560,000.00
Vdieo creative expence ₹ 353,100,000.00
Newspaper ₹ 1,330,874,688.00
Digital marketing ₹ 32,000,000.00
Total Cost ₹ 2,958,222,416.00

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