B.A.D DVC

DESIGN AND VISUAL COMMUNICATION
TMD2153 FINAL PROJECT
SESSION APRIL 2022 DIA0601
Name : Muhd Badrul Amin Bin Mohd Kamir
ID Number :IPJ202910014
LECTURER
MDM.SITI NOR ZAIMAH BINTI MOHAMED
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Table of Contents
1. Introduction................................................................................................................... 3
3. Logo & Description ....................................................................................................... 4
4. Business Card & Description ........................................................................................ 5
5. Poster & Description ..................................................................................................... 6
6. Storyboard .................................................................................................................... 7
8. Links ............................................................................................................................. 8
9. Conclusion.................................................................................................................... 8
2
1. Introduction
Muhd Badrul Amin Bin Mohd Kamir, 23 years old, founded Digital Art by B.A.D. on December 26,
2022. This business, Digital Art by B.A.D, is based on the concept of providing customers with high
quality 3D Caricature in both digital and traditional formats using hand drawings. I created 3D
caricature with electronic tools like laptops Adobe Photoshop software, whereas portraits were
traditional created with pencils, erasers, and A4 size paper.
Customer will be introduced to the art of 3D caricature painting through this business.
Furthermore, this art can inspire young to learn 3D caricature and portrait skills, allowing this art to
flourish. I create this business logo by combining three words (B.A.D) into a lion shape. Which
represent courage and means “brave to move forward without fear of risk”.
The company's motto is "immediate service." This means our company can produce services in a
short period of time and maintain the quality of our products as well as possible. Our company will
also ensure that our products can meet the demands and tastes of customers.
2. Theme and Color Selection
B.A.D. companies are more focused on serving customers' products and services. The
theme for B.A.D companies is digital art that produces 3D portraits. The process of earning
this service is easy and time-efficient.
As for the colour selection, based on figure 1, the colour located on the logo is the same
brown colour but a different code that carries meaning and symbolises loyalty, dedication,
resilience, stability, sustainability, responsibility, and unity. The meaning behind the colour of
the logo is the right choice to represent the mission and vision of the company and the products
produced.
3
3. Logo & Description
For the logo is the basis of a combining three words (B.A.D) into a lion shape. Which represent
courage and means “brave to move forward without fear of risk”.
4
4. Business Card & Description
My business card was designed using the ivory white colour. The colour is a combination of
various positive elements such as purity and serenity, while ivory carries the meaning of the latest
fashion.
Therefore, the chosen colour is able to attract customers and can bring a positive aura to my
company.
The front of my business card is divided into 2 parts. On the left side, it displays the company logo.
It also includes my phone number, Instagram handle, and email address on the right side to make it
easier for customers to contact me. On the back of the card, only the company logo is displayed.
5
5. Poster & Description
My company posters shown the results of all my masterpieces. My company logo as well as my
motto are located at the top as well. While my contact information at the bottom left. The service
price is located at the bottom right end
The concept of this company’s poster design is more to recognition the advantages of my company
in digital art. It also provides employment opportunities to the nest generation of young people.
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6. Storyboard
STORYBOARD Page 1 / 1
8. Links
9. Conclusion
Based on the conclusion of what I gained from this final project is the resouces that
we need to focus on our own company in terms of work management and more. We do not have
the business knowledge, how does our company want to produce products or services for the
needs of customers according to their tastes? So it is necessary to acquire such knowledge in order
to meet the needs of society and make our company able to complete healthily with all reputable
companies. The thing I faced in managing this final project was lack of electronic tools to produce
service, but I was able to overcome it by using other electronic tools and easy to use. However, I
still care of the quality of service for customer satisfaction. In terms of profitability, I feel it is
capable of generating increased income if we consistently do it year after year. The last thing is my
development in getting involved in the final of this project is it has a positive impact on myself
because before this I was less confident in managing business related matters due to lack of
interest about it. But after being given a clear source of knowledge about the importance of
business in company it has opened my eyes and mind that it is not only profit-making, but instead
it is able to have a positive impact on future generations that management in this business is
capable of proving progress in a country.
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DESIGN AND VISUAL COMMUNICATION

TMD2153 FINAL PROJECT

SESSION APRIL 2022 DIA0601

Name : Muhd Badrul Amin Bin Mohd Kamir

MDM.SITI NOR ZAIMAH BINTI MOHAMED

2. Theme and Color Selection

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