MEDIA AND

INFORMATION
LITERACY
QUARTER 3, WEEK 2
 MOST ESSENTIAL LEARNING
COMPETENCY

✔ Identify the similarities and differences

between and among media literacy, information
literacy, and technology literacy.
(MIL11/12IMIL-IIIa-2)
 SPECIFIC LEARNING
OBJECTIVES
✔ Define key concepts (media literacy,
information literacy, technology
literacy)
✔ Compare and contrast media,
information, and technology literacies.
LESSON 2: Similarities
and Differences of
MEDIA LITERACY,
INFORMATION
LITERACY &
TECHNOLOGY
LITERACY
INFORMATION
Knowledge of specific
events or situations that has
been gathered or received
by communication,
intelligence or news.
MEDIA LITERACY
The term media is a noun,
which is the plural form of
medium, refers to the
communication channels through
which we disseminate news,
music, movies, education,
promotional messages and other
MEDIA LITERACY
The ability to
decode, analyze,
evaluate and produce
communication in a
variety of forms.
MEDIA LITERACY
aims to empower citizens
by providing them with the
competencies (knowledge
and skills) necessary to
engage with traditional
media and new technology.
MEDIA LITERACY
Media Literacy when put simply, is the ability to
identify these different types of media and the
messages (information) they can handle to store,
relay, send, playback, edit, transmit, etc.
Therefore, we as the readers, listeners, viewers or
the recipients need to treat the media objectively,
with the goal to find out or analyze what is being
presented, what is appropriate and how we can make
the most out of it.
INFORMATION LITERACY
Refers to the abilities to
recognize when information
is needed and to locate,
evaluate, effectively use, and
communicate information in
its various formats.
INFORMATION LITERACY
The United States National Forum
on Information literacy defines
information literacy as "the ability to
know when there is a need for
information, to be able to identify,
locate, evaluate, and effectively use
that information for the issue or
problem at hand".
INFORMATION LITERACY
identify - The need to know the specifics of the
particular information needed.
find - Getting that information from various sources.
evaluate - Weigh up this acquired information
from different sources and be able to thresh
out the truth in it.
apply - Using this thresh out information in making
the decision or position to an issue to which it
was purposely sought.
TECHNOLOGY (DIGITAL) LITERACY
It is the ability of an individual, working
independently and with others, to
responsibly, appropriately and effectively
use technology tools to access, manage,
integrate, evaluate, create and
communicate information.
Technological literacy prepares individuals
to make well-informed choices in their
role as consumers.
TECHNOLOGY (DIGITAL) LITERACY
The ability to use digital technology,
communication tools or networks to
locate, evaluate, use and create
information. It also refers to the ability to
understand and use information in multiple
formats from a wide range of sources
when it is presented via computers and to a
person’s ability to perform tasks
effectively in a digital environment..
TECHNOLOGY (DIGITAL) LITERACY
refers to the ability of an individual,
either working independently or with
others, to responsibly, appropriately,
and effectively use technological
tools. Using these tools an individual
can access, manage, integrate,
evaluate, create and communicate
information.
TECHNOLOGY (DIGITAL) LITERACY
Digital literacy includes the
ability to read and interpret
media, to reproduce data and
images through digital
manipulation, and to evaluate
and apply new knowledge gained
from digital environments
TECHNOLOGY LITERATE
1. Can ACCESS.
2. Can MANAGE
3. Can INTEGRATE
4. Can EVALUATE
5. Can CREATE
6. Can COMMUNICATE
Media and Information Literacy
MIL stands for media and
information literacy, and refers to
the essential competencies and
skills that allow citizens to engage
with media and other information
providers effectively and develop
critical thinking and life-long
learning skills to socialize and
become active citizens.
MEDIA
refers to the physical objects to
communicate with such as
radio, television, computers,
etc. Information on the other
hand, refers to the processed
data, knowledge from a study,
experience, instruction and
symbol.
LITERACY
is the term coined for the
ability to identify,
understand, interpret,
create, compute and
communicate using printed
and written materials.
SOCIAL MEDIA
Forms of electronic
communication through
which people create online
communities to share
information, ideas,
personal messages, etc.
 Performance Task
Create and advocacy material showing your fight against fake news. Make
sure to highlight the roles of media, information and technology literacy in your
material. Choose one in the given choices.
1. Infographics to be printed on a long bond paper
2. TikTok content (30-60 seconds) Take a screenshot of the highlight of your
content to be printed on long bond paper. Indicate also the link of your
TikTok post.
3. Facebook PICTURE post with caption that presents your advocacy. Take a
screenshot of your post to be printed on long bond paper. Indicate also the
link of your Facebook post.
“Don’t believe everything you
read on the internet just
because there is a picture
with a quote to it.”
—ABRAHAM LINCOLN