NORZAGARAY NATIONAL HIGH SCHOOL – SENIOR HIGH SCHOOL

Annex II, Partida, Norzagaray, Bulacan

PASTILLASWEET MATCHAMELEON
Where Pastillas Tradition Meets Matcha Innovation
A Business Proposal Presented to the Faculty of the Senior High School
Department
__________________________________________________________________
____________
Norzagaray National High School
Norzagaray, Bulacan
__________________________________________________________________
____________
In Partial Fulfillment of the Reqirements for the
Subject Entrepreneurship
__________________________________________________________________
____________
By:
Carlos, John Cristopher C.
De Vera, John Philip F.
Javier, Robert Louie P.
Cezar, Rhan Jhazeel SL.
Calma, Mark Joseph C.
Tiozon, Mike Vincent G.

Alieneth Grace G. Garcia

Teacher

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Annex II, Partida, Norzagaray, Bulacan

360 DEGREE COMPANY

LOGO

MAIN OFFICE: BLOCK 11 LOT 96 BRGY FVR NORZAGARAY BULACAN

[email protected]
0932-601-95-82

EXECUTIVE SUMMARY
This is written in paragraph form. It is at the front page but it is written
after the study has been completed. This is a summarized form of what
proponents have planned
Introduction
We specialize in meticulously crafted pastillas that offer a harmonious blend of
sweetness and nostalgia. Each piece is a unique and vibrant creation, ensuring a
delightful experience with every bite. Our commitment to quality shines through

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in the careful selection of ingredients and the artistry applied to every confection.
The physical store is in Partida, Norzagaray, Bulacan, at Norzagaray National
High School/Senior High School.
EXECUTIVE SUMMARY

This business proposal aims to introduce a new product that combines the
traditional taste of pastillas and the innovative flavor of matcha. Our company,
PastillaSweet Matchameleon, envisions becoming a leader in the confectionery
industry by offering unique and high-quality products that cater to the evolving
tastes of our customers.

Introduction

PastillaSweet Matchameleon is a company that specializes in creating

meticulously crafted pastillas with a twist. We combine the sweetness and
nostalgia of traditional pastillas with the innovative flavor of matcha, resulting in
a harmonious blend that offers a delightful experience with every bite. Our
commitment to quality is evident in our careful selection of ingredients and our
dedication to artistry.
Our physical store is located at Norzagaray National High School/Senior High
School in Partida, Norzagaray, Bulacan. We aim to expand our reach by
establishing more branches in strategic locations.
Unique Selling Promotion

Irresistible, Creamy, and Flavorful

Vision

Our vision is to become a leading brand in the confectionery industry by continuously

innovating and offering unique products that satisfy the evolving tastes of our
customers. We aim to establish a strong presence not only locally but also
internationally.

Mission

Our main purpose in establishing PastillaSweet Matchameleon is to provide high-quality

confectionery products that offer both traditional and innovative flavors. We are
committed to using only premium ingredients and applying artistry in every creation.
Our goal is to bring joy and delight to our customers through our products while
maintaining sustainability and ethical business practices.

Objectives

1. To introduce a unique and innovative product that combines the traditional

taste of pastillas with the flavor of matcha.

2. To establish PastillaSweet Matchameleon as a leading brand in the

confectionery industry.

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3. To expand our reach by establishing more branches in strategic locations.

Brief Description of the Plan

Our plan is to introduce a new product that combines the traditional taste of pastillas
with the innovative flavor of matcha. We will use high-quality ingredients and apply
artistry in every creation to ensure that our products offer a delightful experience with
every bite.

To achieve our objectives, we will establish more branches in strategic locations to

expand our reach and increase our customer base. We will also continuously innovate
and offer unique products that cater to the evolving tastes of our customers.

Our goal is to establish PastillaSweet Matchameleon as a leading brand in the

confectionery industry, both locally and internationally, while maintaining sustainability
and ethical business practices.

SWOT ANALYSIS

Strengths: Weakness:
Affordable,Creamy Low Budget, Poor
and Advertisement
Flavorful

Opportunities: Threats:

Job opportunity for A Company needs A

those who needs a
Employee
job

Marketing plan
A company's marketing plan describes the approach it will use to promote its
goods to consumers. The strategy includes the target market, the product or
brand's value proposition, the campaigns that will be initiated, and the metrics that
will be used to evaluate the campaigns' efficacy.
Technical plan
This will include a description of the tasks, their associated costs, and a timetable
that are necessary to fulfill the license's technical criteria.
Management plan

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This section includes information about the company's management strategy for
maintaining optimal business operations as well as all the prerequisites for doing
so.
Financial plan
An overview of the potential company's finances and development prospects is
given in this section.

Socio economic Impact

This section addresses the business's benefits as well as how it affects
employment, the Philippine economy, and society at large. It also covered the
importance of the company's contribution to society and the economy. The
corporation need to be concerned about how it impacts society and the community
in addition to its financial performance.

MARKETING PLAN
Methodology

The business made the decision to use survey questioners and data collection

procedures in order to conduct fundamental marketing research.

The Senior High School in Norzagaray, Bulacan is the subject of the survey

conducted by the Research Team. The survey consists of both open-ended and

closed-ended questions on the characteristics, attributes, and cost of Pastilla Sweet

Matchameleon as well as the age, gender, status, and address of the participants.

Our primary target market for this study will be our future customers.

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8%

Not Interested
Interested

92%
Demand Estimate
Figure 1. Shows that 90% of people are interested on trying out our

products.

Major consumers of the product

15%

17 Y.o
Figure 2. Shows that the age of our consumers 18 Y.o
55% are 17 years old with an average
30% 19+ Y.o
of 55%. While some are 18 years old with an average of 30% and some are 19
years old with an average of 15%

5%

Male
35%
Female
60% LGBTQA+

35%
Figure 2.1. Illustrates that the gender of our consumers are male with an average
Single
65% In-relationship
of 60% while some are female with an average of 35% and some belong to the

LGBT COMMUNITY with an average of 5%>

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Figure 2.3. Illustrates the status of our consumer while some are Single with an

average of 65% and some are in a relationship with an average of 35%>

Projected demand Projected Demand

Month of Operations Total Project Demand

2023-07 100

2023-08 250

2023-09 400

Supply
Supply for the past years

No. of existing seller Daily no. of units Supply for the past

years

2 8 5,840

Projected Supply
No. Of existing Additional Projected no. Projected

seller Of units
Seller Supply

2 2 8 32

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Projected sales/market share

Market Size Target Market Projected
Sales/Market Share

20 90% 18

Marketing strategies/programs
PASTILLASWEET MATCHAMELON will sell a food called
"PASTILLASWEET MATCHAMELON" a unique fusion of traditional Filipino
pastillas and the trendy matcha flavor, complemented by the refreshing taste of
melon. This innovative confectionery aims to captivate a diverse market by
offering a delightful blend of flavors that appeal to both traditional and
contemporary taste preferences.
Service
Our company (PastillaSweetMatchameleon) will have an outstanding services. As
the staff will assure that they will greet our dear customers and have a well
mannered conversation with a smile. Our services also have a motto such as "We
make a living by what we get, but we make a life by what we give.” and "A
Customers is always right." And we also accepting suggestions from our
customers so we can improve our products/service more better. Any littering or
waste will be instantly clean by our staff to ensure a much better and pleasant
environment and show our efforts of our services to our customers.
Brand/Output
Packaging
Packaging is one of the important factors when it comes to a business or if
You are planning to build your own business. The picture
above illustrating how we package our products,this
packaging is used when we delivering our products
protecting our products from any damage or bacteria's that
may affect our product and cause a bad experience to our customers

Pricing

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First and foremost, we base our product prices on what our clients are willing to
pay for the goods and services we provide. We believe that our prices will be
reasonable, but it will also rely on the flavor and extras customers desire for our
pastillas. This is because we make sure to provide the greatest possible quality
and go above and beyond in everything we advertise.
Place of Distribution
The physical Pastillas Matchameleon food store is typically found in Partida
Annex II, Senior High School, Norzagaray, Bulacan. This indicates that the areas
in which our items can be sold are restricted to those in and around Norzagaray,
Bulacan. It also implies that the people who reside in Norzagaray, Bulacan are the
only ones to whom we can provide product delivery or service. Poblacion,
Partida, Matictic, and numerous more are included in this.
PROMOTIONS/ADVERTISING
PastillaSweet Matchameleon will market its product to customers through social
media, particularly Facebook, where the product owner has a page. Word of
mouth from our happy customers will also be used to promote it. For our positive
campaign, "PastillaSweet Matchmeleon: Where Pastillas Tradition Meets Matcha
Innovation, elevate your snacking experience
POSITIONING
PastillaSweet Matchameleon product could focus on its creamy texture, rich
flavor, and traditional recipe, emphasizing a nostalgic experience for consumers.
Highlighting quality ingredients and the artisanal process can also create a
premium positioning in the market. Consider targeting both traditionalists who
appreciate authenticity and a younger audience interested in unique flavor
profiles.

TECHNICAL PLAN
DESCRIPTION OF THE PRODUCT/SERVICE
Introducing "PastillaSweet Matchameleon" the perfect fusion of traditional
sweetness with a modern twist. These delectable pastillas combine the creamy
richness of classic pastillas with the tantalizing essence of premium matcha.
Crafted meticulously using high-quality of matcha, each bite-sized piece
encapsulates the earthy, slightly sweet notes characteristic of matcha. The velvety

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texture melts seamlessly in your mouth, delivering a burst of indulgent flavor with
every bite.
" PastillaSweet Matchameleon " are meticulously handcrafted by skilled artisans,
ensuring each piece is a symphony of flavor and texture. Encased in elegant, eco-
friendly packaging, these treats not only delight the taste buds but also make for a
charming and thoughtful gift for any occasion.
Whether you're a matcha enthusiast seeking a unique twist on a beloved treat or
someone looking to explore new flavors, " PastillaSweet Matchameleon" promise
an exquisite experience that marries tradition with innovation. Savor the harmony
of sweetness and sophistication in every bite of these delightful pastillas.
DESCRIPTION OF THE PROCESS
PastillaSweet Matchameleon ensures the process of creating the products is
created in a safe and proper way in order for the PastillaSweet Matchameleon to
be created in the best possible way. The operation creates a certain batch for each
variety and ingredient to make sure they balance sweetness, creaminess, and
matcha flavour to avoid errors in producing the product.
SCHEDULE
Monday to Friday:

Morning Hours (8:00 a.m.–12:00 p.m.)

 8:00 AM–8:30 AM: Setup and Briefing

 8:30 AM–10:30 AM: Production (mixing ingredients, shaping pastillas)
 10:30 AM–11:00 AM: Packaging and Labelling
 11:00 a.m.–12:00 NN: Quality Control, Inventory Management, and
Clean-up

Afternoon Hours (1:00 PM–5:00 PM)

 1:00 PM–1:30 PM: Setup and Briefing

 1:30 PM–3:30 PM: Production (Continuation from the morning,
packaging)
 3:30 PM–4:00 PM: Administrative Tasks (Orders, Inventory Updates)
 4:00 PM–5:00 PM: Quality Assurance, Final Packaging Checks, and
Clean-up

Saturday: Half-Day (8:00 a.m.–12:00 p.m.)

Morning Hours

 Focus on finalising any pending tasks, preparing for the next week, and
addressing any urgent orders.

Sunday: No work

EQUIPMENT

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Production Equipment:

1. Mixing and Cooking:

o Stainless steel mixing bowls
o Cooking pots or pans
o Heat source (stove or gas burner)
o Mixing utensils (spatulas, spoons)

2. Moulding and Shaping:

o Moulds or cutters for shaping the pastillas
o Rolling pin or flattening equipment (if needed)

3. Quality Control:
o Weighing scales for portion control
o Thermometer for temperature monitoring

Packaging Equipment:

4. Packaging and labelling:

o Packaging materials (plastic wraps, wax paper, or boxes)
o Labelling machine or printer for product labels
o Sealing equipment (heat sealer or tying materials)

PLANT LOCATION AND GEOGRAPHICAL LOCATION OF THE

COMPETING COMPANIES
The manufacture of Pastillas Matchameleon products is only conducted at
Partida, Norzagaray National High School, Senior High School Department
Annex II. This is because the location is crowded with patrons and conveniently
close to a market where the materials are bought. The location of rival businesses
may also grow in the same area since it is close to a market with easy access to
raw materials and a busy pedestrian area.
SUPPLIES
Supplies Price

Milk Powder ₱150

Matcha Powder ₱160

Condensed Milk (2) ₱160

Ube Powder ₱150

Macapuno Powder ₱100

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Plain White Paper ₱50

Vanilla Powder ₱150

Sugar ₱80

Total: ₱1000

UTILITIES

1. Electricity - For running machinery, lighting, refrigeration units for

storage, and other equipment used in the production process.
2. Water Supply - Necessary for cleaning, cooking, and sometimes in
specific production processes.
3. Natural Gas or Propane – For cooking or heating during the production
process.
4. Internet and Communication Services - Reliable internet for
communication, online orders, inventory management, and possibly for an
online presence and marketing activities.

WASTE DISPOSAL

1. Organic Waste - Unused or spoiled ingredients, such as expired milk

powder or sugar, can be composted if suitable. Composting helps reduce
organic waste and can be beneficial for gardens or farms.
2. Packaging Waste - Implement a recycling programmed for packaging
materials like cellophane wrappers or paper cups. Use recyclable or
biodegradable packaging wherever possible to minimise environmental
impact.
3. Production Waste - efficiently by optimising recipes to minimise excess
ingredients. Additionally, consider donating excess or unsold products to
minimise waste.
4. Segregation and Collection - Have clearly labelled bins for different types
of waste (organic, recyclable, and non-recyclable) to encourage proper
segregation by employees. Arrange for regular collection by waste
management services.
5. Reuse or repurpose - Explore ways to reuse or repurpose certain waste
materials within the production process or in creative ways. For instance,
leftover paper or cardboard packaging might be used for internal
packaging needs or in promotional materials.

DIRECT LABOR REQUIREMENTS

Morning Shift (8:00 a.m.–12:00 p.m.)

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Roles:

 Production Workers (2):

o Responsible for mixing ingredients, shaping pastillas, and basic
packaging.
 Production Supervisor (1):
o Ensures the quality of pastillas and checks for consistency, taste,
and appearance.

Tasks Breakdown:

 8:00 a.m.–8:30 a.m.

o Setup and briefing for the team.
 8:30 AM–10:30 AM:
o Production workers start mixing ingredients, shaping pastillas, and
doing basic packaging.
o A quality control specialist monitors the production process,
ensuring quality standards are met.
 10:30 a.m.–11:00 a.m.
o Packaging and labelling are done by production workers under
supervision.
o The inventory clerk begins updating inventory records and
preparing orders for restocking.
 11:00 a.m.–12:00 p.m.
o A quality control specialist conducts final checks on the products.
o The inventory clerk continues managing inventory and finalising
restocking orders.
o Clean-up and preparation for the next shift.

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MANAGEMENT PLAN
FORM OF BUSINESS OWNERSHIP
Business Name: PastillaSweet Matchameleon
Owner: John Christopher C. Carlos
John Cristopher C. Carlos is the sole owner and operator of PastillaSweet
Matchameleon.
He is responsible for all aspects of the business, including production, marketing,
finances, and management.
Roles and Responsibilities:
1. Owner/Operator: John Cristopher C. Carlos
Responsible for the overall management and direction of the business.
Oversees recipe development, production, quality control, and packaging of
PastillaSweet Matchameleon.
Manages sales, marketing strategies, and customer relationships.Handles financial
aspects including budgeting, pricing, and financial record-keeping.
Additional Notes:
As a sole proprietorship, John Cristopher C. Carlos assumes full control and
liability for the business operations and decisions.
He is the sole beneficiary of the profits but also personally liable for any business
debts or obligations.
John Cristopher C. Carlos may seek professional advice or hire employees as
needed for specific tasks.
CAPITALIZATION

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To determine the total initial capital and the individual share of each member
given the initial capital of P 1,000 and 7 members sharing the capital equally, you
can use the following calculations:
Initial Capital = P 1,000
Number of Members = 7
Individual Share = Initial Capital / Number of Members
Individual Share = P 1,000 / 7
Individual Share ≈ P 142.86
Therefore, based on an initial capital of P 1,000 and 7 members, each
member's share would approximately amount to P 142.86.
ORGANIZATIONAL STRUCTURE

SALARY
PastillaSweet Matchameleon, a production worker earns 300 pesos per day, which
amounts to 6,000 pesos pesos per month considering a standard workweek of five
days per week.
MANPOWER REQUIREMENTS
Well Trained Employee/staff.
Always Be On Time.
Delivery Rider - Must have a licenced
ORGANIZATIONAL POLICIES

1. Code of Conduct and Ethics:

 All employees are expected to adhere to ethical standards in dealings with

customers, suppliers, and colleagues.

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 Respect, integrity, and professionalism should be maintained at all times.

2. Workplace Behaviour:

 Discrimination, harassment, or any form of misconduct will not be

tolerated.
 Maintaining a safe and respectful work environment is a priority.

3. Work Hours and Attendance:

 Employees are expected to adhere to scheduled work hours and notify

supervisors in case of absence or lateness.
 Overtime or deviations from regular hours require prior approval.

4. Health and Safety:

 Compliance with health and safety regulations is mandatory.

 Employees are responsible for maintaining a clean and safe workspace.

5. Quality Standards:

 All products must meet specified quality standards before being released
to customers.
 Quality control checks and procedures should be strictly followed.

6. Confidentiality and Data Security:

 Confidential information, including customer data and business strategies,

must be safeguarded.
 Employees should adhere to data protection protocols.

7. Customer Service:

 Providing excellent customer service is a priority.

 Employees should handle customer inquiries and issues promptly and
professionally.

8. Training and Development:

 Continuous learning and skill development are encouraged.

 Opportunities for training and skill enhancement will be provided where
feasible.

9. Communication:

 Open and respectful communication among team members and

management is encouraged.
 Constructive feedback and suggestions for improvement are welcome.

10. Compliance with Laws and Regulations:

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 Adherence to local laws, regulations, and industry standards is mandatory.

 Employees should stay informed about relevant laws and guidelines.

11. Conflict Resolution:

 Conflicts or disputes should be resolved through constructive dialogue and

mediation.
 Escalation procedures are in place for unresolved issues.

12. Policy Acknowledgment:

 All employees are required to review and acknowledge their

understanding of these policies.
 Updates or changes to policies will be communicated and documented
accordingly.

These policies serve as a foundational framework for guiding employee

behaviour, maintaining standards, and fostering a positive and compliant work
environment within the PastillaSweet Matchameleon business. Adjustments and
additions can be made to align with specific business needs and local regulations.

Legal requirements
The licenses and certifications required to start our business are shown

below:

Barangay Clearance: This certifies that the business complies with the

requirements of the barangay, such as the cleanliness

and profile of the people working in the business

where it is situated. To ensure barangay clearance, the

owner or cedula must have a duty accomplished form

and a valid government-issued ID.

Mayor’s Permit/Business Permit: Getting a business permit from the

mayor’s office ensures that the business is safe to

operate under the city or town’s ordinance. To secure a

mayor’s permit, you need to register your business first

with DTI for self-employed individuals and the

Securities and Exchange Commission (SEC) for

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corporations and partnerships. A business permit is a document that certifies that

your business is legitimate and has the license to operate in the city or

municipality where it is located and registered.

Department of Trade and Industry Business Name Registration

Certificate: You need to obtain a registration certificate

from the Department of Trade and Industry (DTI), which

will be valid for five years, so that the business will be able

to use your trading name for any business-related operation.

It also protects the business name from being used by

others. Keep in mind that applicants must be Filipino citizens and should be at

least 18 years old.

Bureau of Internal Revenue: To acquire all the

necessary permits and licenses for your business, you need

to have a tax identification (TIN) number issued by the

Bureau of Internal Revenue (BIR). At the end of each fiscal

year, business owners must submit a tax statement using their TIN.

License to Operate (LTO) or BFAD Certificate:

The company will need this to have a product labeled,

packaged, and transported safely.

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FINANCIAL PLAN
This section provides a brief summary of the prospective business’s

finances and growth projections.

Total project Cost

• Ingredients

Supplies Price

Milk Powder ₱150

Matcha Powder ₱160

Condensed Milk (2) ₱160

Ube Powder ₱150

Macapuno Powder ₱100

Plain White Paper ₱50

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Vanilla Powder ₱150

Sugar ₱80

Total: ₱1000

Initial requirements all items considered

Materials Price

Container 55 pesos per 10 container

Cooking pan 300 pesos

Plates 125 pesos

Mixing bowl 150 pesos

Measuring spoon 80 pesos

Khife 120 pesos

Chopping board 100 pesos

Total 930

Sources of financing
A variety of financing alternatives, including the ability to reinvest a
portion of earnings to spur further business growth, are provided by bank loans
for the establishment of firms. We can secure long-term funding from
shareholders and by growing our network as our company grows.
Alternative sources
Regarding substitute sources. Government Grants: Both the federal and
state governments frequently provide grants to support the launch or growth of
our businesses.
Assumptions
PastillaSweet Matchameleon sales will increase by 5% around Jan-May

and will retained from Jun - Sept. The sales will decrease for 5% from Oct-Dec.

Projected income statements

Daily Revenue
Product Cost per Markup Selling Projected Projected
unit Price Volume daily

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(50%) revenue
Pastillas 40 20 60 10 600

Monthly/Yearly Revenue
Projected Projected
Selling Projected Projected
Product monthly Yearly
Price Value value
value Value
Pastillas 60 300 18,000 3,650 219,000

Projected cash flows

Month Jan Feb Mar Apr May June

20,837.2 21,879.1
Revenue 18,000 18,900 19,845 22,973.07
5 1

Month July Aug Sept Oct Nov Dec

Revenue 21,824.42 21,824.42 21,824.42 21,824.42 21,824.42 21,824.42

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SOCIO-ECONOMIC IMPACT
The benefits that the Pastilla-Sweet Matchameleon Company offers are
discussed in this section, along with how they affect employment, the Philippine
economy, and society. The importance of the company's contribution to the
economy and society was also covered. The corporation should be worried about
how it impacts the community and the status of society in addition to its financial
performance.
Contribution to the Philippine Economy
The economy includes employment and state market value that would be
affected by the establishment of the proposed business. Pastilla Sweet
Matchameleon can produce jobs for people that can help the economy. It can also
help the economy.
Employment Generation
Without a doubt, PastillaSweet Matchameleon will increase employment
prospects for locals and reduce the unemployment rate. Members of society will
therefore have more possibilities for employment, which will facilitate their
employment and support the expansion of our company. There will undoubtedly
be a drop in the country's unemployment rate.
Social desirability
The planned enterprise would affect both households and the government,
society will profit from it. PastillaSweet Matchameleon wants to provide the
people in the community with pastillas that are both reasonably priced and
nutrient-dense. The companies will make contributions to society that will benefit
its members.
Others
The business has the potential to increase GDP (gross domestic product).
All legally acknowledged final products and services produced inside a nation
over a certain time period are included in the calculation of GDP. Since the firm
will provide new investment prospects, the economic indicator will surely
increase. A nation with a high GDP has a high level of life.

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SUPPORTING DOCUMENTS
Personnel resumes

Job Descriptions
Our business is searching for a dependable and responsible food handler that
can swiftly and securely prepare a wide range of delicacies. To ensure the safety
of our beloved clients, potential employers should be personable and informed
about food handling, food safety, personal hygiene, and safety laws.
Legal documents
Mayor’s Permit

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Annex II, Partida, Norzagaray, Bulacan

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NORZAGARAY NATIONAL HIGH SCHOOL – SENIOR HIGH SCHOOL

Annex II, Partida, Norzagaray, Bulacan

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