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Writers' Guidelines

- Subheadings should be in H2 format and italics should only be used for foreign words. American and European sports articles should follow American and British spelling respectively. - Internal linking anchor text should directly reflect the linked page title. External links should only validate information and not be used for promotional purposes. - Feature images should be landscape, high resolution, under 90KB, and include alt text and source. Images in the body of the article have the same guidelines and no image can be reused as a feature image or in back-to-back articles.

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toaholidayinthealps1899
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35 views10 pages

Writers' Guidelines

- Subheadings should be in H2 format and italics should only be used for foreign words. American and European sports articles should follow American and British spelling respectively. - Internal linking anchor text should directly reflect the linked page title. External links should only validate information and not be used for promotional purposes. - Feature images should be landscape, high resolution, under 90KB, and include alt text and source. Images in the body of the article have the same guidelines and no image can be reused as a feature image or in back-to-back articles.

Uploaded by

toaholidayinthealps1899
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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1.

Internal/External Linking
2. Image
3. IG/YT/X Embedding
4. Intro
5. Outro
6. Meta description
7. Appropriate quotation uses
8. Category Selection
9.
10. Use anchor text that is relevant to the target page, it applies both for external and
internal linking. Also try to keep the ratio 1:3 and avoid spamming by linking irrelevant
articles.
11. Use alter text in the image. Try to include the keyword in alter text.
12. Intro should be 80-100 words ( no quotes, only internal link if necessary, in two
paragraphs )
13. Establish topic sentence under first sub heading
14. No one should reveal the topic in the introduction
15. No one is allowed to change quotations according to their own wishes.
16. Image sources have to be given properly
17. Abrupt ending is prohibited
18. Cohesion-coherence among the sentences are must
19. Shouldn’t provide your own take if it’s a news copy
20. Keywords shouldn’t be in small letters
21. Meta Description is the summary of your whole article in few words
22. Don’t use quotes in italic
23. Image should fit with page width in desktop preview
24. Avoid hyperlink inside the quotes
25. Writers should not go out of context under subheadings
26. Hyperlinking you tube video is to be avoided
27. Intro doesn’t need fans perspective
28. For fans reactions type articles, back to back fans comments from twitter are required
29. Subheading will be in bold and in H2 format
30. Featured image and body image must not be the same
31. Never use images those have watermarks
32. Avoid linking from sportsZion to SportsKnot and vice versa
33. Excessive quotes must be avoided
34.

1. Zakir:

●
2. Tanzeem:

● Subheadings need to be under H2 format


● Italization/Bold unwelcome. Italization can only be used when using words from a
foreign language
● US-based sports require American spelling, while EU based sports require British
spelling
● US Sports - NFL, NBA, WWE, UFC, Boxing
● EU Sports - Soccer, Tennis, F1
● Internal linking anchor text should directly reflect the title of the anchor url
Example 1:

Example 2:
● This kind of linking is unwelcome:

● External linking should only be used to validate certain information taken from an
outside source.

Example 1:
Example 2:

This type of external linking is unwelcome:

Additional instructions
● External link anchor words should not exceed 3
● Internal link anchor words should consist of a few words or one complete phrase
● Linking to wikipedia or search results are unwelcome
● Internal Linking to very recent articles recommended; older articles can be used to
validate information
3. Muntasir:

1Feature image guidelines :


● Mode : Landscape
● Size : 70-90 KBPS
● Resolution : 1200*900 / 4*3
● Format : WebP
● Converter : https://compressjpeg.com/
● Alt text : Friday feature image ( key word)
● via Getty

2 .Introduction :
Intro should be 80-100 words ( no quotes, only internal link if necessary, in two
paragraphs )

3. Intro should build up the story without revealing much of the main plot. No quotes,no
excessive stats / numbers / dates

4.At least 3 attachments throughout the article ( X / YT / IG / Pictures)


External link : Internal link = 1:3

✅
✅
5. Meta Description

✅
6. Focus Keyword
7. Category

4. Anjum:

● (Content) Adding back-to-back quotes is unwelcome. Please break down


relevant quotes using quote transitory phrases. EG
● (Multimedia) Image used as feature cannot be repurposed in the body of the
article.
● (Multimedia) Same image cannot be repurposed, especially as feature, in
back-to-back articles
● (Multimedia) Every subheading should have at least one relevant multimedia
(tweet/yt video/image)
● (Content) Subheadings should always be set to H2 EG
● (SEO) Meta Description should be between 120 to 145 characters EG
● (SEO) Internal links should be set to ‘Open in a New Tab’
● (SEO) External linking should only be done to legitimate sources (Never to
Wikipedia). Anchor text minimal; Should be set to ‘Open in a New Tab” and
marked as ‘NoFollow” EG
● (SEO) article permalink/url should never be meddled with EG
● (SEO) Rank math/SEO title should never be meddled with, even if that increases
the SEO score EG
● (Multimedia) Feature images should have a caption (generally stating the name
of the personality/team in the picture), else image source will not reflect in the
published piece EG
● (Content) Paragraphs exceeding 60 words are unwelcome.
● (SEO) Same anchor text should not lead to different urls in a single article. EG
● (SEO) Same landing page url cannot be used more than once in a single article.
EG
● (Content) Numbers from 1-10 can be transcribed in words (one, two, three…):
rest, counting from 11 onwards are to be transcribed in digits only (11, 12, 13…)
● (SEO) Keyword use in meta description is welcome
● (Content) US Sports franchises, especially in regard to NBA and NFL, should not
be addressed by their first names/city of origin. EG
● (Content) Bombarding the intro with unnecessary stats is unwelcome
● (Content) Meddling with Typography is unwelcome. Nothing is to be italicized in
the body of the article except for french/Italian words
● (Content) Colloquial contractions (e.g. gonna, wanna) are unwelcome in the body
of the article, with only exception for quotes
● (Multimedia) Images with watermarks are unwelcome

INSTRUCTIONS FOR MULTIMEDIA

Feature Image
● Orientation: Landscape (Preferred aspect Ratio 4:3)
● File Size: Under 90 Kb (Can be compressed/converted at https://compressjpeg.com/)
● Image Dimensions: 1200*900 minimum
● Should have Alt text, Caption and Source in designated slots

Images in the Body of the Article


● Orientation: Landscape (Preferred aspect Ratio 4:3)
● File Size: Under 90 Kb (Can be compressed/converted at https://compressjpeg.com/)
● Image Dimensions: 1200*900 minimum
● Should have Alt text and Source in designated slots

●
●

Additional Instructions

● Images with watermarks are unwelcome


● Image used as feature cannot be repurposed in the body of the article
● Same image cannot be repurposed, especially as feature, in back-to-back articles
● Feature images should have a caption (generally stating the name of the
personality/team in the picture), else image source will not reflect in the published piece

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