Marketing Raiq
Marketing Raiq
Marketing Raiq
MEHAR RAIQUE
SAJJAD
Date
27-11-2023
Course title
LOGICS/MGT-204
DR YASIR ARFAT
The Importance of Studying Logic in Business Studies
Introduction
In the dynamic landscape of business, where decisions can have profound implications on
organizational success or failure, the study of logic emerges as a critical foundation for sound
decision-making. Logic, defined as the science of reasoning, provides a systematic framework for
evaluating arguments, identifying fallacies, and making well-founded decisions. This essay explores
the significance of studying logic in the context of business studies, elucidating how it fosters
analytical thinking, enhances problem-solving abilities, and contributes to effective communication
within the business realm.
At the heart of business studies lies the imperative to make informed and strategic decisions. Logic
serves as a cornerstone in developing the ability to analyze information critically. Business
professionals often grapple with complex data, diverse perspectives, and intricate scenarios. Through
the study of logic, individuals cultivate the skills to dissect these complexities, identify relevant
information, and form logical conclusions. Analytical thinking, honed through logical reasoning,
empowers business leaders to navigate uncertainties, mitigate risks, and seize opportunities in a
methodical manner.
In the realm of business, problem-solving is an inherent and constant endeavor. From operational
challenges to strategic dilemmas, professionals encounter multifaceted problems that demand
systematic resolution. The study of logic equips individuals with structured problem-solving
methodologies. By understanding and applying logical principles, business practitioners can break
down intricate problems into manageable components, identify root causes, and devise effective
solutions. Logic, in this context, serves as a guiding light, leading business professionals through the
labyrinth of challenges toward innovative and pragmatic resolutions.
Communication is the lifeblood of any successful business. The ability to convey ideas, strategies,
and decisions effectively is paramount. Logic contributes significantly to the clarity and coherence of
communication within the business domain. Studying logic facilitates precision in language, ensuring
that messages are conveyed with accuracy and without ambiguity. Moreover, it enables individuals to
construct convincing arguments and articulate their viewpoints persuasively. Logical communication
not only fosters a shared understanding among team members but also enhances the persuasive
power of business leaders in negotiations, presentations, and stakeholder engagements.
Business ethics, an integral aspect of business studies, requires careful consideration of moral
principles and values in decision-making. Logic plays a pivotal role in ethical reasoning by providing a
framework to evaluate the consistency and validity of ethical arguments. It enables business
professionals to critically assess ethical dilemmas, identify potential ethical lapses, and make
decisions that align with ethical standards. Logic, therefore, becomes an ethical compass guiding
individuals in the business world toward decisions that uphold integrity and social responsibility.
Conclusion
In conclusion, the study of logic in business studies is not merely an academic pursuit; rather, it is a
foundational discipline that underpins the core competencies required for success in the business
realm. Logic fosters analytical thinking, refines problem-solving skills, enhances communication, and
guides ethical decision-making. As businesses navigate an increasingly complex and competitive
environment, the importance of logical reasoning becomes ever more pronounced. It is through the
lens of logic that businesses can achieve clarity, coherence, and ethical integrity, ultimately driving
success and sustainability in today's dynamic business landscape.
Business students are managers of tomorrow therefore thinking critically and objectively
will be their key to success. Logic is a study to distinguish between correct and incorrect
reasoning which is vital in making various business decisions. This is a concept paper that
explored various books and articles for analysing the significance of logic as a subject in
business discipline. The paper has also elaborated various topics that are part of its
syllabus and their application in professional and practical life after completion of
business degree. The topic includes; identifying arguments, deduction and induction,
solving problems and puzzles, functions of language, definitions, fallacies, and symbolic
logic. Logic was taught in some universities to business and commerce students, but due
to unidentified reasons it has been excluded and, in some schools, it has never taught. An
Introduction
Man is bestowed with the ability to reason and it is one of the distinct characteristics
from other creature and makes him greatest of all creation. Logic is science of reasoning and
art of convincing others and rejecting something invalid or unsound. The structure of
arguments and systems is the goal of logical investigation, it is also doctrine of general
notions or concepts, the doctrine of judgments, and the doctrine of syllogism or rational
discourse are integral parts of logical science (Tigert, 2006). Logic is believed to be emerged
in the era of Hazrat Idrees A.S (Soomro, 2006) and evolved by various societies but the
literature is dominated by Greek work, and further criticized and amended by Indians,
Chinese, Muslims, Europeans, et al.
The modern logic is based on symbols and calculus and is less disputable as
compared to Aristotelian and traditional logic but it may cause students to apply the definition
given by Charles Darwin 'A mathematician is a blind man in a dark room looking for a black
cat which isn't there'; in that situation the study of Aristotelian and traditional logic will
develop analytical reasoning in students rather learning rot the formulas.
"Logic is the beginning ofwisdom, not the end". Leonard Nimoy (Brainy Quotes).
Stanford University (2014) stated in introduction to its course of Logic that it is one of the
oldest intellectual disciplines in the history, which has been studied through the centuries
though still immensely required for investigation in the world of technological
advancements.
Relevant Scholarship
An empirical study found that subjects which are related to general life are liked,
enjoyed and easily understood by business students, as Logic is liked by 20% which is highest
percentage as compared to other subjects taught in business education (Makhdoom, Bhatti,
& Munshi, 2014).
Hanna and Villiers (2008) recommended that research is required to support or
disconfirm the notion that teaching students the principles of formal logic increases their
ability to prove or to understand proofs. Logic in curriculum provides an excellent
opportunity to develop students' high-level reasoning skills so that they correctly apply them
to actual reasoning situations (Krishan, 2013). Many educators suggest students must be
Journal of Education and Research ISSN 1027-0280 Volume 12, No. 2, December 2016
51
made familiar with the principles of argumentation and should be taught proof (Morou &
Kalospyros, 2011).
Explore Importance of the Problem
Logic assists in reasoning systematically to produce logical conclusions and only
Motivation
Logic will help youngsters think objectively and critically rather building castle in
the air. Logic is taught to Islamic scholars in seminaries because it helps them being more
assertive and convincing for promoting their philosophies and persisting with their
convictions (Nofal, 1993). Business studies encompasses leadership and management
theories, and by logical concepts a leader can distinguish and analyse the status quo and
maintain or change it if required rather being servile and subservient. Business needs more
persuasions therefore, resolute and self-possessed managers are harbingers of success in a
business organization (Goleman, 2003).
Discussion
Logic in included as one of the suggestive course titles with 3 credit hours in HEC
Curriculum (Higher Education Commission, 2012). Listed below are the few topics
prescribed by HEC in course outline of Logic. Their application in professional life and
business is also discussed.
Arguments
For career success one needs to know how to make an effective case, to make a
good argument (Gallo, 2014). Gerald Graff was cited in 'Education Week' as giving the
following advice to students: "Recognize that knowing a lot of stuff won 't do you much
good, unless you can do something with what you know by turning it into an argument ".
Students can learn strong arguments by engaging in a highly interesting activity of preparing
arguments in both simple and challenging way (Hillocks, 2010). It's about creating a claim
and supporting that claim with evidence. It is neither persuasion nor about conflict or winning
unknown. Puzzles can be solved while teaching the topic that will help in inductive reasoning
and solving business and practical life problems (Cottrell, 2011). For class activity clues are
provided and the names or other facts about certain characters are determined. For solving
puzzles firstly the sphere is identified in which enough information is given. Sometimes when
problems are more complex, graphical display is constructed that is called matrix (Copi &
Cohen, 2010). The arrays are filled with crosses or 'N' (for No) by identifying what is 'not
possible to be' and when all the boxes of one column or row are filled except one so it is
concluded that the information in that empty box is true, and that box is checked or filled
with 'Y'. By doing so the results are drawn. This topic can help in attempting analytical
reasoning portion of various tests namely; Graduate Assessment Test, National Aptitude
Test, Graduate Record Examination etc.
Functions of language
Business is done by people, with people and for people, so being most unpredictable
and reacting stimuli, it is vital to communicate with them tactically (McLean, 2005),
therefore use of appropriate function of language in particular situation can be taught to
business graduates in logic, i.e. informative, directive, expressive, ceremonial or
performative. The grammatical forms of language are essentially four: declarative,
interrogative, imperative and exclamatory. But no sure connection is found between the
grammatical form of a passage and the author's intention to use language (Copi & Cohen,
2010). Most of time, a given function of language is not executed by using language in
specific grammatical form. Language is too loose and its uses too variable. Context is critical
for determining the real function of a sentence. Language that serves any of the functions
may be in any of the four grammatical forms (Grice, 1970).
This will help in understanding what is actually said by others in oral or written
communication and will also help in effective communication rather using incorrect language
with improper tone. It will also help in preparing questionnaire and other types of data
collection for research studies and writing dissertation.
Deduction and Induction
There are two types of arguments inductive and deductive. A deductive argument is
one whose premises are claimed to provide conclusive grounds for the truth of its conclusions
Journal of Education and Research ISSN 1027-0280 Volume 12, No. 2, December 2016
54
(Krishan, 2013). Theory of deduction seeks to explain the relation of premises and conclusion
in valid arguments for discriminating between valid and invalid deductions. In inductive
argument the arguer claims that it is improbable that the conclusion be false given that the
premises are true. It clams about probability not about certainty. Deductive arguments
include: Argument based on mathematics, Arguments from definitions, Categorical
syllogism, Hypothetical syllogism, and Disjunctive syllogism, to name just few. While
Journal of Education and Research ISSN 1027-0280 Volume 12, No. 2, December 2016
55
Fallacies
Woods (2004) motivated for the systematic study of fallacious reasoning and
argument. A fallacy is a common misconception; that is, a false statement that is widely
believed. Logicians use the word 'fallacy' more narrowly by denying it being 'just any error
in reasoning' but a 'typical errors', hence each fallacy is a type of incorrect argument.
Language is slippery and imprecise, so caution must be taken in committing and identifying
others' fallacies and refrain from accusing others if they are not committing. There is long
list of fallacies described by different logicians, and in different book with interchangeable
names, i.e. Appeal to force, Appeal to pity, Appeal to people, Argument against the person,
Accident, Converse accident, Missing the point, Appeal to unqualified authority, Appeal to
ignorance, False cause, Complex question, Equivocation, Amphiboly, Composition,
Division, Accent and many more (Hurley, 2003).
For being eloquent and articulate the knowhow of fallacies will stop them to commit
and help in identifying others' fallacies — which commonly people do rather be lured by
them (Kiersz, 2014). Advertisement and promotional discourses are full of fallacies, business
persons can be fooled by suppliers and other contractors if they don't understand fallacies.
Understanding of fallacies will also help them to be conversant customers and it will also
help them in formulating arguments for their business promotion without being fallacious
(McLean, 2005).
Symbolic logic
There are two bodies of logical theory the first is classical or Aristotelian logic, and
the eye that might otherwise require great effort. Classical logicians also understood the
importance of symbols for analysis. However, much real progress has been made in twentieth
century, in devising and using logical symbols more effectively (Copi & Cohen, 2010).
This topic will also equip students with skills that will help in attempting various
tests in short period of time by finding a conclusion with the use of symbols, and the practice
will also assist in professional life's problem solving afterwards.
Conclusion
In the world of competition, it has become crucial to prove something true or false
but reaching at objectivity will help in business research and development and assist
managers to make practical decisions. For discovering the objective reality, it is not rational
to set aside logic. The subject will improve students' objectivity, analytical reasoning,
effective writing, verbal discourse or debates, decision making, identifying and solving
problems. It will help in accusation of job, proving oneself deserving for job by using sound
and valid arguments. During a job interview a candidate will also use proper function of
language and definitions in answering what is enquired. They can also rescue themselves
from fallacies or treat them tactfully if committed by employers or interviewers. This subject
will prepare students for being assertive and sharp employees that will not submissively bow
for any illogical demand and with sound reasoning progress themselves and contribute to
organizational effectiveness. It will also help in conducting research studies: identifying and
defining problems, development of hypotheses, proposing theories or thesis, developing
questionnaires or administering interviews, reporting findings or results, and writing research
articles or dissertation. The syllabus should be laced with class activities and exercises that
suggest the practical applications of the field.
An experimental study is suggested on sample of students by teaching them Logic
and its effects can be measured afterwards that will give some directions in curriculum design
and implementation. The subject will improve students' approach to discern, comprehend,
and interpretations and accessibility to logical concepts while preserving rigor.
Journal of Education and Research ISSN 1027-0280 Volume 12, No. 2, December 2016
57
References
Gagliardi, P. (1986). The creation and change of organizational cultures: A
conceptual framework. Organization studies, 7(2), 1 17-134.
Carnap, R. (2012). Introduction to symbolic logic and its applications. Courier
Corporation.
Cleaver, S. (2015). Making a Claim: Teaching Students Argument Writing Through
May 2008
Gila Hanna
Michael De Villiers
On behalf of the International Program Committee
View
Critical Thinking Skills: Developing Effective Analysis and Argument
Book
Jan 2011
Stella Cottrell
View
Logic and conversation
Article
Jan 1991
H.P. Grice
View
Teaching argument for critical thinking and writing: An introduction
Article
Jan 2010
G. Hillocks
Apr 1986
Pasquale Gagliardi
View
Show abstract
A Concise Introduction to Logic
Article
Jan 2003
J Patrick
View
Introduction to symbolic logic and its applications
Article
Rudolf Carnap
William H. Meyer
John Wilkinson
View
Making a Claim: Teaching Students Argument Writing Through Close Reading
Jan 2015
S Cleaver
Cleaver, S. (2015). Making a Claim: Teaching Students Argument Writing Through Close Reading. Retrieved
from We are Teachers: http://www.weareteachers.com/blogs/post/2015/03/13/making-aclaimteaching-students-
argument-writing-through-close-reading.
Choose the Right Words in an Argument
Jan 2003
229241
A Gallo
Gallo, A. (2014). Choose the Right Words in an Argument. Retrieved from Harvard Business Review:
https://hbr.org/2014/06/choose-the-right-words-inanargument Goleman, D. (2003). What makes a leader.
Organizational influence processes, 229241.
Why Logic is Important
J Gray