Organisation of Commerce and Management - Maharastra Board Class 12

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PREFACE
Dear students,
In standard XI you studied about commerce and business, forms of business

organisations, institutional support to business, management and business environment.
This standard XII textbook takes you further from where you left in standard XI.
This book gives you an insight about 'Principles of Management' and 'Functions
of Management' which are essential for any business organisation. After learning about
management, in 'Enterprenuership Development' you will learn about entrepreneur and
scope for you as an entrepreneur in future. In today's scenario various activities are going
on round-the-clock. 'Business Services' advocates importance of business services to
various business organisations. We are now part of globalisaton, so 'Emerging Modes of
Business' focuses on various emerging modes in business.
Students, you wi1l also learn ' Social Responsibilities of Business'. 'Consumer
Protection' and 'Marketing' put an emphasis on need of consumer protection and its Act
2019 and importance of marketing for business organisations respectively.
ln every chapter, pictures, diagrams, activity boxes are included for better
understanding of the concepts. An exercise and answer key are given for practice. Newly
introduced 'Just to Know' is brain teaser and self explanatory itself. This book is designed
in such a manner that it will simplify teaching - learning process and students as well
teachers will enjoy this textbook.
This restructured syllabus is capable enough to enhance the understanding ability
of the students. The implementation of this new syllabus will be from the academic year
2020-2021 for standard XII Commerce. More information has been given in the Q.R.
Code on the title page.
We are confident that this book will guide the students properly in this competitive
world of business.
We ore greatful to subject committee members, study group members, reviewers,
experts, designers, translators as they have rendered their thorough co-operation in the
preparation of this book.
(Vivek Gosavi)
Pune Director
Date : 21 February 2020 Maharashtra State Bureau of Textbook
Bharatiya Saur : 2 Phalguna 1941
Production and Curriculum Research, Pune.
https://www.ncertbooks.guru/
ORGANISATION OF COMMERCE AND MANAGEMENT STANDARD XII
Competency Statement
Unit No. Chapter Name Competency Statements

Principles of Management • Understands meaning and definitions of
principles of management.
1) • Understands the nature and significance of
principles of management.
• Understands theories of management.
• Understands Henry Fayol’s theory of
management.
• Understands Taylor’s scientific management
theory in detail.
2) Functions of Management • Understands functions of management
• Understands meaning, definition and
importnace of functions of management
3) Entrepreneurship Development • Understand entrepreneur intrapreneur and
• Understands entrepreneurship
development.
• Understands initiatives in entrepreneurship
development.
4) Business Services • Understands various business services.
• Understands types of banks
• Understands e-banking
• Understands principles and types of
insurance
• Understand different types of
communication.
• Understands functions and types of ware
houses.
• Understands types of transport.
5) Emerging Modes of Business • Understands e-business.
• Understands scope and benefits of
e-business.
• Understands online transaction process.
• Understands outsourcing.
• Understands BPO, KPO, LPO
6) Social Responsibilities of • Understands social responsibility of
Business organisations business.
• Understands social responsibilities of
business towards different groups of society.
• Understands protection of environment.

• Understands business ethics.
• Understands CSR.
7) Consumer Protection • Understands consumer protection.
• Understands importance of consumer
protection.
• Understands rights of consumers.
• Understands responsibilities of consumers.
• Understands consumer redressal mechanism.
• Understands role of NGO’s
8) Marketing • Understands marketing.
• Understands types of market
• Understands importance and functions of
marketing.
• understands marketing mix.

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https://www.ncertbooks.

In standard XI you studied about commerce and business, forms of business

ORGANISATION OF COMMERCE AND MANAGEMENT STANDARD XII

Unit No. Chapter Name Competency Statements

• Understands protection of environment.

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