Communication Skill BBA 1 Year: Unit - 4
Communication Skill BBA 1 Year: Unit - 4
Communication Skill BBA 1 Year: Unit - 4
BBA 1 Year
UNIT -4
BUSINESS CORRESPONDENCE
Business Correspondence Meaning
• Business correspondence is an umbrella term used for any form of
written communication which happens in business relationships. It
could be with business partners or internal communication within
the organization.
• Business correspondence is mostly in the form of letters. People
related to any business understand the significance of business
letters since this correspondence in business communication can be
used by them to express themselves, ask a doubt or clarification
regarding any uncertainty.
• Business correspondence is the communication or exchange of
information in a written format for the process of business activities
which can take place between organizations or between the
customers and the organization.
The Importance of Business Correspondence
A person should always maintain the quality of the business letter. The
qualities of a business letter make it presentable. It becomes easy for a
person or an organization to imprint an impression onto the others. The
qualities of a business letter can be classified as
• Inner Quality
• Outer Quality
I. Inner Quality
It refers to the quality of language used and the presentation of a
business letter. They are
1. Clear
2. Simple
3. Concise
4. Concrete
5. Accuracy
6. Coherent
7. Complete
8. Relevance
9. Courteous
10. Neatness
II. Outer Quality
The outer quality of a business letter means the quality of its outer
appearance. The outer look of the letter must be catchy and impressive.
Some of the outer qualities are
1. Size of the Paper
2. Quality of the Paper
3. The Color of the Paper
4. Folding of Letter
5. Envelope
Importance of Business Correspondence
1. Enquiry letter
2. Letter of order
3. Confirmation letter
4. Complaint letter
5. Reply letter
Thank you