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Blue Ocean Strategy Workbook

This document compares three gaming consoles on various attributes using a rating system from 1 to 5. It includes a table that rates the Nintendo Wii, Xbox, and PlayStation on attributes like price, graphics, sound quality, system specifications, complexity, processing speed, motion control, ease of use, game selection, and family fun. It also includes a graph that plots the consoles on axes of value offered versus price, with the Nintendo Wii offering the highest value at a lower price.

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Khairul Amirin
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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271 views8 pages

Blue Ocean Strategy Workbook

This document compares three gaming consoles on various attributes using a rating system from 1 to 5. It includes a table that rates the Nintendo Wii, Xbox, and PlayStation on attributes like price, graphics, sound quality, system specifications, complexity, processing speed, motion control, ease of use, game selection, and family fun. It also includes a graph that plots the consoles on axes of value offered versus price, with the Nintendo Wii offering the highest value at a lower price.

Uploaded by

Khairul Amirin
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Products or services to compare

Product/Service Attributes or Competitive Factors


Your offer Competitor Competitor

1 - 5 rating 6 1 - 5 rating 6 1 - 5 rating 6


Competitor Competitor Competitor

1 - 5 rating 6 1 - 5 rating 6 1 - 5 rating 6


EDIT TITLE

HIGH
Column D Column E

VALUE OFFER AND PRICE


LOW

VALUE COMPONENTS
Products or services to compare

Product/Service Attributes or Competitive Factors


Price
Graphics
Dolby 5.1
Console specifications
Complexity
CPU Speed
Motion control
Ease of use
Selection of games
Family fun
Your offer Competitor Competitor

Nintendo Wii Xbox/Playstation

1 - 5 rating 6 1 - 5 rating 6 1 - 5 rating 6

1 4
1 4
0 4
1 4
1 3
2 4
5 0
5 3
2 5
4 2
Competitor Competitor Competitor

1 - 5 rating 6 1 - 5 rating 6 1 - 5 rating 6


Pr
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LOW HIGH

VALUE OFFER AND PRICE


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