Creativity
Creativity
The word creativity is derived from Latin "creatures" which literally means "to have grown". Creativity is
a mental process involving the generation of new ideas or concepts or associations of the creative mind
between existing ideas or concepts. It provides the ability to view and solve problem in a new or
different way.
Types of Thinking
vertical thinking
lateral thinking
creative thinking
Stages of creativity:
Creative problem solving is the mental process of creating a solution to a problem. It is a special form of
problem solving in which the solution is independently created rather than learned with assistance. The
steps involved can be sequentially listed out as:
1. Fact finding
2. Problem finding
3. Idea finding
4 Solution finding
5. Acceptance finding
1. Fact finding
It tries to identify all facts related to the problem. Facts can be gathered from personal
experience or from individuals, literatures, other personal records with related situation etc.
If the problem concerns a situation, then remember 5 Ws-who, what, why, when, where.
If the problem repeats for some objects then ask and observe for functions, odors, sound, taste,
color and shape of the objects to generate facts. It helps to identify the root cause of the
problem. The next stage is to find out as much information relating to the problem as possible
This stage also involves assessing the quality of the information.
2. Problem finding
Often finding the right problem to solve is the most difficult part of the creative process. When
using Simplex, actively seek problems out.
Wherever they exist we have opportunities for change and improvement. What could they be
doing better if we could help them? It means sensing the problem or challenges for creative
intervention.
In this step the participants are involved in sensing problems. They are oriented with common
words like school, work, working place, misunderstanding e.g. Quality nursing service.
3. Idea finding
. Remembers the word- SCAMPER, each letter stands for some action
S- Substitute
C-Combine
A- Adjust/Adapt
M- Modify
P Put together
E- Eliminate
R –Rearrange/Reverse
5. Solution Finding
Once we have a number of possible solutions to our problem, it is time to select the best
one. It involves evaluation of ideas. At this stage, the best idea among those generated
is chosen. It may be that the best is not always obvious.
Therefore, worth of ideas must be examined and details must be developed with a
number of ideas before choosing one.
The new ideas are evaluated for its usefulness. Usefulness is pudged the following
criteriaa eg. cost, moral or legal implication timeliness, feasibility, effects etc. The
evaluation tries to identify the best possible solution
6. Acceptance Finding
In this stage, best ideas are developed as an "action plan". Once this is done, the work of
implementation begins.
It relates to the strategy that is to be chosen. Deliberate attempts are planned for
gaining acceptance for the ideas before it is taken to decision making
The questions need to be considered is "How to get acceptance" or "what is the worst
thing that can happen?" and then try to think of possible way to overcome.
The best way of doing this is to set this out as an Action Plan, which lays out the who,
what. when, where, why and how of making it work.
For large projects it may be worth using more formal planning techniques
Barriers of creativity
Fear of taking a Risk Dislike for uncertainty
Imaginary boundaries
Lack of confidence
Judgmental attitude
Rigidness