Designed for: Designed by: Date: Version:
Business Model Canvas Plantovation Greeners 20/7/2023
Key Partners Key Activities Value Propositions Customer Relationships Customer Segments
-Research institutions -Production of chlorophyll-based -Enviromentally-friendly and -Comission -Residential homes
-Universities for R&D electricity sustainable electricity
generation -Direct sales and marketing -Commercial buildings
-Specialized equipment -R&D to improve the efficiency
manufacturers of the technology -Lower carbon footprint -Customer service and support -Utility companies
compared to traditional energy
-Electricity distributors for -Marketing and sales to potential sources
market access customers
-Unique and innovative
technology
Key Resources Channels
-Specialized equipment for -Social media
electricity generation
-Adverising and PR
-R&D team
-Direct sales
-Staff for production and
marketing
Cost Structure Revenue Streams
-site required for the company -Sale of chlorophyll-based electricity to customers
-employees salary -Sale of carbon credits to companies which interested in reducing carbon footprint
-laboratories
-Equipments and materials for electricity generation
-R&D costs
-Labor and personnel expenses
-Marketing and advertising costs