Principles of Management
Principles of Management
Who is a manager ? someone who coordinates and oversees the work of other people so that organizational goals can be
accomplished.
Levels of management :
Ví dụ : Your college or university is an organization; so are fraternities and sororities, government departments, churches, Google,
your neighborhood grocery store, the United Way, the St. Louis Cardinals baseball team, and the Mayo Clinic. All are considered
organizations and have three common characteristics. (See Exhibit 1-2.)
Giải thích :
First, an organization has a distinct purpose typically expressed through goals the
organization hopes to accomplish.
Second, each organization is composed of people. It takes people to perform the work that’s necessary for the organization to
achieve its goals.
Third, all organizations develop a deliberate structure within which members do their work.
Forr example : For instance, most big projects at Google (at any one time, hundreds of projects are in process simultaneously) are
tackled by small, focused employee teams that set up in an instant and complete work just as quickly. 8 Or the structure may be
more tradi
tional—like that of Procter & Gamble or General Electric or any large corporation—with clearly defined rules, regulations, job
descriptions, and some members identified as “bosses” who have authority over other members. In the military, there is a well-
defined hierarchy. In the U.S. Air Force, the General of the Air Force is the highest ranking officer and Second Lieutenant is the
lowest ranking officer.
The first reason why managers are important is because organizations need their managerial skills and abilities more than ever in
uncertain, complex, and chaotic times. As organizations deal with today’s challenges—changing workforce dynamics, the
worldwide economic climate, changing technology, ever-increasing globalization, and so forth—managers play an important role
in identifying critical issues and crafting responses.
For instance, Philips has thousands of general managers who supervise the work of 113,000 employees worldwide. 14 These
managers deal with all kinds of issues as the company’s myriad tasks are carried out. They create and coordinate the workplace
environment and work systems so that others can perform those tasks. Or, if work isn’t getting done or isn’t getting done as it
should be, they’re the ones who find out why and get things back on track. And these managers are key players in leading the
company into the future.
What do managers do ?
Management functions:
For example, Ian McAllister, general manager at Amazon, indicates that a successful general manager understands the whole
business. With this understanding, managers can get everyone on the same page. In turn, employees will make a substantial
number of decisions in support of the company’s vision.36 These skills are most important to top managers.
Other important managerial skills that have been identified are listed in Exhibit 1-7.
In today’s demanding and dynamic workplace, employees who want to be valuable
assets must constantly upgrade their skills, and developing management skills can be
particularly beneficial. We feel that understanding and developing management skills
is so important .In addition, we’ve included a career skills feature at the end of each chapter. Although completing skill-building
exercises won’t make you an instant expert, they can provide you an introductory understanding of some of the skills you’ll need
to master to be a valuable employee and an effective manager.
How is the manager’s job changing ?
- Focus on
customers:
Without customers, most organizations would cease to exist.
Managing customer relationships is the responsibility of all managers and employees.
Consistent, high-quality customer service is essential.
Focus on technology :
Managers must get employees on board with new technology.
Managers must oversee the social interactions and challenges involved in using collaborative
technologies.
Focus on Innovation:
Innovation: exploring new territory, taking risks, and doing things differently.
Focus on sustainability :
Focus on employee:
Despite these challenges, being a manager can be rewarding. You’re responsible for
creating a work environment in which organizational members can do their work to the best of their ability and thus help the
organization achieve its goals. You help others find meaning and fulfillment in their work. You get to support, coach, and nurture
others and help them make good decisions. In addition, as a manager, you often have the
opportunity to think creatively and use your imagination. You’ll get to meet and work with a variety of people—both inside and
outside the organization. Other rewards may include receiving recognition and status in your organization and in the community,
playing a role in influencing organizational outcomes, and receiving attractive compen
sation in the form of salaries, bonuses, and stock options. Finally, as we said earlier in the chapter, organizations need good
managers. It’s through the combined efforts of motivated and passionate people working together that organizations accomplish
their goals. As a manager, you can be assured that your efforts, skills, and abilities are needed.
Discussion Questions:
1-13. Why is it important for the ALSA management team to understand the importance of social media in
their work?
Understanding the importance of social media is crucial for the ALSA management team for several reasons:
Rapid Spread of Information: Social media allows information to spread quickly and reach a large audience
in a short time.
Fundraising Opportunities: The success of the Ice Bucket Challenge demonstrated the fundraising potential
of social media campaigns.
Building Awareness: Social media helps in building awareness about ALS, a disease that may not receive as
much attention as more prevalent ones.
Engagement and Participation: Social media encourages engagement and participation from a diverse
group of people, creating a sense of community and involvement.
1-14. Do you think the ALSA can continue to rely on the Ice Bucket Challenge to support the organization’s
fundraising efforts? Why or why not?
It is unlikely that the ALSA can consistently rely on the Ice Bucket Challenge for sustained fundraising. The initial
success was driven by the challenge's novelty and the spontaneous involvement of high-profile individuals. However,
such phenomena are challenging to replicate annually, and the novelty wears off, making it less likely for people to
engage and donate repeatedly.
1-15. Do you think the Ice Bucket Challenge would have had the same success if the management at ALSA
initiated the challenge?
The success of the Ice Bucket Challenge was largely due to its organic origin. If the ALSA had initiated the challenge,
it might not have gained the same level of traction. The authenticity and personal connections of Chris Kennedy, Pete
Frates, and Pat Quinn, who had a personal connection to ALS, played a significant role in its success.
1-16. What can the ALSA learn from this experience to help the organization take advantage of the power of
social media in the future?
The ALSA can learn several lessons from the Ice Bucket Challenge:
Authenticity Matters: Authentic, personal connections to the cause can drive engagement more effectively
than corporate initiatives.
Harnessing Virality: Understanding how content goes viral on social media can help the ALSA design future
campaigns that leverage the same principles.
Building on Momentum: While the ALSA may not recreate the exact success, they can build on the
momentum by consistently engaging with their audience, providing updates, and fostering a sense of community.
Educating the Audience: Given that many participants knew little about ALS, future campaigns should
include educational components to raise awareness about the cause.
Overall, the ALSA should continue to leverage social media but explore new and creative approaches tailored to their
mission and audience.
Chapter 16 : Leadership
WHO are leaders and what is leadership?
Leadership is defined as the process of influencing a group to achieve its goals, and a leader is someone with the
ability to influence others and possesses managerial authority. While all managers ideally should be leaders,
leadership is not limited to formal managerial roles, as informal leaders may emerge within groups.
Early leadership theories, dating back to the early 20th century, focused on leadership traits and behaviors. Leadership
trait theories aimed to identify specific characteristics that differentiate leaders from non-leaders. However, attempts
to pinpoint consistent traits universally applicable to all effective leaders proved unsuccessful. Later research shifted
towards identifying preferred behavioral styles associated with effective leadership.
In the 1920s and 1930s, studies explored traits such as physical stature, appearance, social class, emotional stability,
fluency of speech, and sociability. Taller men, for example, were observed to have higher levels of social esteem and
career success. However, researchers later recognized that traits alone were insufficient for identifying effective
leaders, as situational factors and interactions with group members also played crucial roles.
As a result, leadership research from the late 1940s to the mid-1960s focused on leaders' preferred behavioral styles.
The emphasis shifted to understanding what effective leaders did, examining their behaviors rather than static traits.
This recognition highlighted the importance of considering both individual traits and behavioral styles in
understanding effective leadership.
Leadership behaviors can vary significantly, as exemplified by the contrasting approaches of Carter Murray, CEO of
FCB, and Martha Stewart, founder of Martha Stewart Living Omnimedia. Behavioral theories aimed to offer more
definitive insights into leadership compared to trait theories, and four main leader behavior studies are discussed.
University of Iowa Studies: Explored three leadership styles - autocratic, democratic, and laissez-faire. The
autocratic style involved dictating work methods and making unilateral decisions, the democratic style involved
employee involvement in decision-making, and the laissez-faire style allowed the group to make decisions
autonomously. Results showed that the democratic style contributed to both quantity and quality of work, but later
studies revealed mixed results on performance. However, employee satisfaction was consistently higher under a
democratic leader.
Ohio State Studies: Identified two dimensions of leader behavior - initiating structure and consideration. Initiating
structure referred to the extent to which a leader defined roles and organized work, while consideration was the extent
to which a leader built trust and respect in work relationships. A high–high leader (high in both initiating structure and
consideration) sometimes achieved high task performance and member satisfaction, but not always.
The studies highlighted the dual nature of a leader's behavior, emphasizing the need to balance focus on task
performance and people's satisfaction. The Ohio State Studies provided valuable insights into specific dimensions of
leader behavior, acknowledging that achieving both high task performance and member satisfaction is not always
straightforward.
The University of Michigan conducted leadership studies concurrently with Ohio State, aiming to identify behavioral
characteristics related to performance effectiveness. Two dimensions of leadership behavior were identified:
employee-oriented and production-oriented. Employee-oriented leaders emphasized interpersonal relationships, while
production-oriented leaders focused on task aspects. Unlike other studies, Michigan researchers concluded that
employee-oriented leaders achieved high group productivity and member satisfaction.
Two dimensions of leadership: Employee oriented; Production oriented
Managerial Grid: The behavioral dimensions from these studies led to the development of the Managerial Grid, a
two-dimensional grid evaluating leadership styles based on "concern for people" and "concern for production." It
categorized leadership styles into five: impoverished management, task management, middle-of-the-road
management, country club management, and team management. The researchers suggested that a 9,9 style (high
concern for both production and people) was most effective, but little substantive evidence supported this conclusion.
Situational Influences: Leadership researchers recognized the complexity of predicting leadership success and turned
their focus to situational influences. They began exploring which leadership styles were suitable in different situations,
acknowledging that effective leadership might depend on the context. This shift marked a departure from simplistic
trait or behavioral-based models towards a more nuanced understanding of leadership effectiveness.
Contingency theories of leadership, exemplified by Fiedler's model, focus on the interaction between a leader's style
and the situational context. Three key contingency theories—Fiedler, Hersey-Blanchard, and path-goal—are examined
to understand the if-then contingencies that determine the most effective leadership style in a given situation.
Fiedler Model: Fred Fiedler's contingency model asserts that effective group performance hinges on matching a
leader's style with the level of control and influence in the situation. Leadership style is categorized as either task-
oriented or relationship-oriented. Fiedler developed the least-preferred coworker (LPC) questionnaire to measure a
leader's style, and the leader's effectiveness is determined by three contingency dimensions: leader–member relations,
task structure, and position power.
Eight possible situations (favorable or unfavorable) are identified based on these dimensions. Fiedler concluded that
task-oriented leaders perform better in very favorable or unfavorable situations, while relationship-oriented leaders are
more effective in moderately favorable situations. Fiedler assumed a leader's style to be fixed, suggesting two ways to
improve effectiveness: replacing the leader to better fit the situation or changing the situation to match the leader.
Critics argue that it's unrealistic to assume a fixed leadership style and question the practicality of the LPC. Despite
criticisms, the Fiedler model highlights the importance of adapting leadership style to situational factors.
Fiedler's research, involving 1,200 groups, supported his model's validity, but critics questioned the assumption of a
fixed leadership style and the practicality of the LPC questionnaire. Despite criticisms, the Fiedler model emphasized
the need for effective leadership styles to consider situational factors.
Hersey and Blanchard's Situational Leadership Theory (SLT) is a contingency theory focusing on followers' readiness.
The theory emphasizes the importance of followers in leadership effectiveness, acknowledging that it is the followers
who ultimately determine the group's success or failure. Readiness, in SLT, refers to the extent to which individuals
have the ability and willingness to accomplish a specific task.
The SLT incorporates two leadership dimensions, task and relationship behaviors, and combines them into four
specific leadership styles:
. Telling (high task–low relationship): The leader defines roles and provides clear directions.
. Selling (high task–high relationship): The leader offers both directive and supportive behavior.
. Participating (low task–high relationship): The leader and followers share decision-making, with the leader
facilitating and communicating.
. Delegating (low task–low relationship): The leader provides minimal direction or support.
The theory suggests that as followers' readiness increases, leaders should adjust their style, decreasing control and
relationship behaviors accordingly. SLT likens the leader-follower relationship to that of a parent and child, where
leaders should relinquish control as followers become more mature and responsible.
While SLT has intuitive appeal, its empirical support has been disappointing, possibly due to internal inconsistencies
in the model and issues with research methodology. Despite its popularity, cautious endorsement is advised.
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Path-Goal Model: Robert House's Path-Goal Theory posits that a leader's role is to assist followers in achieving their
goals by providing direction or support. It draws from expectancy theory and identifies four leadership behaviors:
Contrary to Fiedler's view, House assumes leaders can be flexible, displaying different styles depending on the
situation. Path-Goal Theory introduces two situational variables: environmental factors (outside follower control) and
follower characteristics (within follower control). The theory proposes that a leader's behavior is effective when it
compensates for shortcomings in either the employee or the work setting. Examples include:
While research on Path-Goal Theory has produced mixed results, it suggests that matching leadership style to the
situation can positively influence employee performance and satisfaction.
.
Leader–Member Exchange (LMX) Theory:
.
Leaders create in-groups and out-groups.
In-group members have higher performance ratings, less turnover, and greater job satisfaction.
LMX suggests leaders categorize followers as "in" or "out" early in the relationship, and this tends to
remain stable.
Research generally supports LMX, indicating that in-group members perform better and report greater
satisfaction.
.
Transformational-Transactional Leadership:
.
Transformational leaders inspire and stimulate followers to achieve extraordinary outcomes.
Transactional leaders guide followers by exchanging rewards for productivity.
Transformational leadership is superior, correlated with higher performance, satisfaction, and lower
turnover.
Transformational leaders go beyond charisma, instilling the ability to question established views.
.
Charismatic-Visionary Leadership:
.
Charismatic leaders influence through enthusiasm and confidence.
Visionary leadership creates and articulates a realistic, attractive vision of the future.
Charismatic leadership correlates with high performance and satisfaction.
Charisma can be learned through training in behaviors like articulating a vision, exhibiting
confidence, and using captivating nonverbal cues.
.
Authentic Leadership:
.
Authentic leaders act on their values openly and candidly.
They know who they are, what they believe, and demonstrate transparency.
Anand Mahindra exemplifies empathy and values-driven leadership.
.
Ethical Leadership:
.
Mary Barra's handling of faulty ignition switches demonstrates ethical leadership.
Ethical leaders prioritize values over profits, hold accountable those responsible, and create a culture
of responsibility.
.
Team Leadership:
.
Team leaders in modern organizations face challenges transitioning from traditional roles.
Effective team leaders balance autonomy and involvement.
Leadership priorities involve managing the team's external boundary and facilitating the team process.
Team leaders focus on coaching, facilitating, handling discipline, performance review, training, and
communication.
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Summary and Explanation: Micromanagement in the Workplace
Summary: Micromanagement is a common complaint about bosses, characterized by an excessive desire to control
every detail of an employee's work. Signs of micromanagement include frequent progress checks, demands for
updates, insistence on specific task completion methods, obsession with insignificant details, and irritation when
decisions are made without consulting the boss. While some level of oversight is natural, micromanagers lose sight of
priorities, behave as if they don't trust employees, and struggle with delegation. Reasons for micromanagement can
range from insecurity and lack of trust to risk aversion and control-freak tendencies.
Explanation:
.
Self-assessment:
.
Employees should start by assessing their own behavior. Consider whether any actions might justify
the boss's need for micromanagement. Lateness, missed deadlines, distractions, or mistakes may contribute to
a lack of trust.
.
New to the job:
.
Micromanagement might be temporary, especially if either the employee or the boss is new to the job.
New employees may be closely monitored until their capabilities are proven, and new managers, especially
those with little experience, might be afraid of delegation.
.
Changing conditions:
.
Evaluate whether changing conditions in the organization might justify micromanagement. Layoffs,
reorganizations, increased workload, or having a new boss can contribute to stress, leading a boss to
micromanage. If the stress is temporary, the behavior might be short-term.
.
Talk to your boss:
.
If micromanagement persists and affects job performance, employees should have an open and non-
confrontational conversation with their boss. Clearly explain the impact of micromanagement on stress levels
and job performance, emphasizing that tasks are under control and expectations are understood.
.
Keep your boss updated:
.
Regularly update the boss on work progress to alleviate concerns about the correctness of tasks.
Proactive communication helps prevent surprises and reflects positively on the employee's management skills.
.
Reinforce positive behaviors:
.
Acknowledge and appreciate instances when the boss adopts a hands-off approach. Reinforcing
positive behaviors, combined with regular updates and solid performance, can contribute to a decline in
micromanagement over time.
Summary and Explanation: Leadership and Trust in the Workplace
Summary:
The workplace is undergoing shifts, such as the trend towards empowerment and self-managed teams, which reduce
traditional control mechanisms. Trust becomes crucial in such scenarios where work teams have autonomy in
scheduling, evaluating performance, and making hiring decisions. Leaders must lead individuals across different work
groups, including virtual teams and external partners. Trust is essential for effective leadership, impacting job
performance, organizational citizenship behavior, job satisfaction, and commitment.
Empowering employees is a growing managerial approach, involving giving decision-making discretion to workers.
This is driven by the need for quick decisions from those with firsthand knowledge and larger spans of control due to
downsizing. Trust is integral to this empowerment, fostering a culture of responsibility and competence.
Leading across cultures presents challenges, as effective leadership styles vary across nations. Leaders need to adapt
their styles to cultural expectations. Research, such as the GLOBE study, suggests that certain aspects of
transformational leadership, like vision and trustworthiness, are universally associated with effective leadership.
Trust in leadership is paramount due to its significant correlation with positive job outcomes. Rebuilding trust is
crucial in the face of challenges like downsizing and financial difficulties, which have eroded employee trust and
shaken confidence in organizational stakeholders.
Explanation:
.
Importance of Trust in Leadership:
.
Trends like empowerment and self-managed teams reduce traditional control mechanisms,
emphasizing the need for trust between managers and employees. Trust is crucial for positive job outcomes
and organizational success.
.
Empowering Employees:
.
Empowerment involves giving decision-making discretion to employees. Organizations empower
employees to adapt to a dynamic global economy, make quick decisions, and handle increased work demands
due to downsizing. Trust is fundamental to the success of empowerment initiatives.
.
Leading Across Cultures:
.
Effective leadership requires adapting styles to cultural expectations. Cross-cultural leadership studies
reveal cultural expectations, such as paternalistic leadership in Korea or action-oriented leadership in Europe.
The GLOBE study identifies universal aspects of effective leadership, emphasizing vision, trustworthiness,
and proactive behavior.
.
Rebuilding Trust:
.
Downsizing and financial challenges have led to a decline in trust. Leaders face the challenge of
rebuilding trust with employees and other organizational stakeholders to ensure effectiveness in leadership.
.
Leader Training:
.
Organizations invest billions in leadership training. Characteristics of effective training include
contextualization and personalization. Some individuals, particularly high self-monitors, are more receptive to
leadership training. Skills related to trust-building, situational analysis, and implementation can be taught.
.
Substitutes for Leadership:
.
In certain situations, individual, job, or organizational variables can act as substitutes for leadership.
Follower characteristics, job characteristics, and organizational characteristics can neutralize the impact of
leadership in specific contexts.
Summary:
As organizations evolve with flatter structures and increased global and technological interconnectedness, traditional
leadership models are becoming outdated. The fundamental elements of leadership—leader, followers, and situation—
remain, but their interactions are changing. Future leaders must be adaptable like chameleons, navigating complex and
dynamic environments. They can achieve this by sharing responsibility and empowering employees, recognizing that
leadership can emerge from anywhere, staying calm and focused amidst uncertainty, and prioritizing listening,
participation, and collaboration.
Explanation:
.
Changing Leadership Dynamics:
.
Organizations are flattening, and global and technological connections are reshaping leadership
dynamics. The traditional roles of leaders, followers, and situations are evolving.
.
Adaptability of Future Leaders:
.
Future leaders need to be adaptable, akin to chameleons, to navigate complex and dynamic
environments successfully.
.
Three Key Leadership Strategies:
.
Share Responsibility and Empower Employees: Leaders should empower employees, sharing responsibility
and accountability. Leadership can emerge from various levels, emphasizing a collaborative approach.
Stay Calm and Focused: In fast-paced and uncertain situations, leaders should focus on essential tasks,
maintaining composure and confidence when others may be panicking.
People-Centric Leadership: Leaders should prioritize listening, encourage participation, and recognize the
importance of others' needs. Collaboration in achieving common goals should be emphasized, putting people
first.
.
Importance of People in Leadership:
.
The statement "Without people, leaders are nothing" underscores the essential role of individuals in
leadership. Leaders derive their significance and effectiveness from their ability to lead and collaborate with
people.
Discussion Questions:
.
Why are old leadership models becoming outdated?
.
The evolving nature of organizations, characterized by flatter structures and increased
interconnectedness, challenges traditional leadership models. Adaptability and a more collaborative approach
are required.
.
Without people, leaders are nothing. What does this mean?
.
This statement emphasizes the fundamental role of individuals in leadership. Leaders derive their
purpose and effectiveness from their ability to engage, empower, and collaborate with people. The success of
leaders is intricately tied to their relationships with those they lead.
16-13. What leadership models/theories/issues do you see in this case? List and describe.
Leadership Models/Theories:
Transformational Leadership: Indra Nooyi exhibits qualities of a transformational leader by
making innovative decisions, such as creating a design team to refresh the company's brand.
Situational Leadership: Nooyi adapts her leadership style to the evolving needs of PepsiCo, such as
her focus on understanding and improving rapidly changing beverage patterns.
Leadership Issues:
Diversity and Inclusion: Nooyi addresses the issue of under-representation of women in top-level
positions by creating a leadership development program and promoting diversity.
Employee Support: She emphasizes gratitude and support for employees, even writing letters to their
parents to acknowledge their contributions.
16-14. What do you think about Indra Nooyi’s decision to create a design unit at PepsiCo? Is it appropriate for
the food and drink industry? Why or why not?
Appropriateness of Decision:
Indra Nooyi's decision to create a design unit at PepsiCo was appropriate for the food and drink
industry. It allowed the company to innovate, improve its brand, and enhance customer appeal. The success of
initiatives like the redesigned fountain machine supports the appropriateness of this decision.
16-15. How do you think leadership is changing in contemporary society? What behaviors exhibited by Indra
Nooyi indicate such change?
Leadership Lessons:
The case illustrates that effective leadership involves innovation, adaptability, and a focus on diversity
and inclusion. Indra Nooyi's leadership style emphasizes the importance of understanding customer needs,
supporting employees, and making bold decisions to drive success. The case also highlights the role of family
and upbringing in shaping a leader's confidence and values.