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Featured Snippets and Your Website - Google Search Central - Documentation - Google For Developers

This document discusses featured snippets on Google search and how website owners can opt out of them. There are two ways for websites to opt out - blocking all snippets by adding "nosnippet" to the robots meta tag, or blocking just featured snippets by setting a low "max-snippet" value. While setting a low max-snippet doesn't guarantee featured snippets will stop, using "nosnippet" provides a guaranteed way to opt out.

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71 views3 pages

Featured Snippets and Your Website - Google Search Central - Documentation - Google For Developers

This document discusses featured snippets on Google search and how website owners can opt out of them. There are two ways for websites to opt out - blocking all snippets by adding "nosnippet" to the robots meta tag, or blocking just featured snippets by setting a low "max-snippet" value. While setting a low max-snippet doesn't guarantee featured snippets will stop, using "nosnippet" provides a guaranteed way to opt out.

Uploaded by

rouleau.jason
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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11/18/23, 5:13 PM Featured Snippets and Your Website | Google Search Central | Documentation | Google for Developers

Featured snippets and your website


Featured snippets are special boxes where the format of a regular search result is reversed,
showing the descriptive snippet (/search/docs/appearance/snippet) first. They can also appear
within a related questions group
(/search/docs/appearance/visual-elements-gallery#related-questions-group) (also known as "People
Also Ask"). Read more about how Google's Featured Snippets work.
(https://support.google.com/websearch/answer/9351707)

How can I opt out of featured 7-10 minutes

snippets? link
There are two ways that you can opt out of How to make a hard-boiled egg (https://wikipedia.org/wiki/Boiled_egg)
featured snippets:

Block both featured and regular search


snippets (#block-both)

Block featured snippets only (#block-fs)

Block all snippets


To block all snippets (including featured snippets and regular snippets) from appearing for a
given page, add the nosnippet rule (/search/docs/crawling-indexing/robots-meta-tag#nosnippet) to
that page.

Text marked by the data-nosnippet HTML attribute


(/search/docs/crawling-indexing/robots-meta-tag#data-nosnippet-attr) won't appear in featured
snippets or regular snippets either.

If both nosnippet and data-nosnippet rules appear in a page, nosnippet takes priority,
and snippets won't be shown for the page.

Block featured snippets only

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11/18/23, 5:13 PM Featured Snippets and Your Website | Google Search Central | Documentation | Google for Developers

If you want to retain snippets in regularly-formatted search results, but you don't want to
appear in featured snippets, experiment with setting the max-snippet rule
(/search/docs/crawling-indexing/robots-meta-tag#max-snippet) to lower lengths. Featured snippets
will only appear if enough text can be shown to generate a useful featured snippet.

Keep lowering the value if pages continue to show for featured snippets. In general, the shorter
your max-snippet rule setting, the less likely the page will appear as a featured snippet.

Google does not provide an exact minimum length required to appear as a featured snippet.
This is because the minimum length is variable based on a number of factors, including—but
not limited to—the information in the snippet, the language, and the platform (mobile device,
app, or desktop).

Using a low max-snippet setting doesn't guarantee that Google will stop showing featured snippets for your
page. If you need a guaranteed solution, use the nosnippet rule.

How can I mark my page as a featured snippet?


You can't. Google systems determine whether a page would make a good featured snippet for
a user's search request, and if so, elevates it.

What happens when a user clicks a featured snippet?


Clicking a featured snippet takes the user directly to the section of the page that appeared in
the featured snippet. Scrolling to the position that appeared in the snippet happens
automatically, without any additional annotation by the site. If a browser doesn't support the
underlying technology needed, or if our systems can't confidently determine exactly where
within a page to direct a click, clicking a featured snippet will take a user to the top of the
source web page.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License
(https://creativecommons.org/licenses/by/4.0/), and code samples are licensed under the Apache 2.0 License
(https://www.apache.org/licenses/LICENSE-2.0). For details, see the Google Developers Site Policies
(https://developers.google.com/site-policies). Java is a registered trademark of Oracle and/or its affiliates.

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11/18/23, 5:13 PM Featured Snippets and Your Website | Google Search Central | Documentation | Google for Developers

Last updated 2023-11-17 UTC.

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