Website Performance 4/10/22, 13:20

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alexanderwang.com
shop alexanderwang ready to wear,
fashion accessories, bags, shoes,
and more for women and men by
alexander wang. free, fast shipping
worldwide and easy returns.

Traffic & Engagement

Total visits
Jun 2022 - Aug 2022 Worldwide

881,824
-3.79% from last month

Device distribution
Jun 2022 - Aug 2022 Worldwide

Desktop 29.05%
Mobile Web 70.95%

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Website Performance 4/10/22, 13:20

Global rank #150,713

Country rank
United States
#76,447
Industry rank
.../Fashion_and_Apparel #3,936

Engagement overview
Jun 2022 - Aug 2022 Worldwide All Traffic

Monthly visits 293,941 Visit Duration 00:02:05

Monthly Unique Visitors 158,424 Pages / Visit 3.92
Deduplicated audience BETA Bounce Rate 47.29%

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Website Performance 4/10/22, 13:20

Visits Over Time

Jun 2022 - Aug 2022 Worldwide All traffic

alexanderwang.com

881,824
shopbop.com acnestudios.com net-a-porter.com alexandermcqueen.com
VS.

16.56M 2.799M 24.99M 2.666M

300,000

297,500

295,000

292,500

290,000

287,500

285,000
Jun 22 Jul 22 Aug 22

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Website Performance 4/10/22, 13:20

Geography

Top countries
Jun 2022 - Aug 2022 Desktop

Country Tra1c Share Change

United States 46.35% ! 4.58%

Ukraine 10.94% " 10.66%

Australia 6.07% ! 19.32%

Korea, Republic of 5.14% ! 24.99%

Canada 4.26% ! 15.66%

Marketing Channels

Channels overview
Jun 2022 - Aug 2022 Worldwide Desktop

alexanderwang.co… Fashion and Appa…

254,959 21.4M

100%

50%

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Website Performance 4/10/22, 13:20

0%
Direct Email Referrals Social Organic search Paid search

Organic Search Organic search makes up 37.83% of website tra^c

Branded VS. Non-Branded Top Organic Search Terms

Jun 2022 - Worldwide Desktop Jun 2022 - Worldwide Desktop
Aug 2022 Aug 2022

alexander w… 29.77% " 41.51%

alexandr wang 2.30% " 177.26%

Branded 77%
alexander w… 1.95% ! 50.56%
Non-Branded 23%
alexanderwa… 1.90% " 21.67%

亚历⼭⼤王 1.33% ! 86.49%

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Website Performance 4/10/22, 13:20

Paid Search Paid search makes up 15.55% of website tra^c

Top search ads Top Paid Search Terms

Aug 2022 Worldwide Desktop Jun 2022 - Worldwide Desktop
Aug 2022

alexander w… 41.82% ! 1.31%

Ad https://www.alexanderwang.com/
alexanderwang® Official - Discov… alexanderwa… 2.94% ! 45.74%
Pre-Fall 2022 2022 Collection.
Shop the Pre-Fall
亚历⼭⼤王 1.60%
Transitional denim tailoring, knitwear &
accessories. Shop new, exclusive styles… alexander w… 1.29% " 3,645.46
& split your purchase into 4 interest-free
payments with Klarna. alexander w… 1.15% ! 100%

Referrals Referrals makes up 1.88% of website tra^c

Top Referring Websites Top Referring Industries

Jun 2022 - Worldwide Desktop Jun 2022 - Worldwide Desktop
Aug 2022 Aug 2022

Domain Share Change Website Categories TraGc Share

alexanderwan… 22.66% ! 15.86% Fashion and Apparel 38.61%

temp-mail.org 15.54% " 20.2% News and Media 20.53%

yahoo.com 15.37% ! 100% Email 15.54%

lyst.com 6.46% - Coupons and Rebates 7.72%

api.shopstyle.… 5.50% - Arts and Entertainment - Other 5.16%

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Website Performance 4/10/22, 13:20

Outgoing Traffic Outgoing Ads

Top Link Destinations Top Ad Destinations

Jun 2022 - Worldwide Desktop Jun 2022 - Worldwide Desktop
Aug 2022 Aug 2022

Domain Share Change

adyen.com 58.63% ! 62.98%

alexanderwan… 32.45% ! 85.11%

facebook.com 3.68% ! 100%

ups.com 1.96% -
No results
rclick.site 1.16% - Try a different website, date range or country

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Website Performance 4/10/22, 13:20

Social Social makes up 1.89% of website tra^c

Social TraGc
Jun 2022 - Aug 2022 Worldwide Desktop

100%

50%
32.31%
25.60%
19.28%
7.77% 7.13%
0%
Pinterest Instagram Youtube Facebook Reddit

Display Advertising Display ads makes up 6.97% of website tra^c

Display Ad Network Top publishers

Jun 2022 - Worldwide Desktop Jun 2022 - Worldwide Desktop
Aug 2022 Aug 2022

Publisher Share Change

dealmoon.c… 46.93% -
Unidentibed N… 39.62%
Skimlinks 31.88% clothedup.co… 16.20% -

Google Displa… 27.46%

lyst.com 8.80% -
ChineseAN 1.04%
Others 0% weibo.com 5.80% -

standard.co.… 4.72% -

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