Solved Case Study Asked in Business

Analyst Job Interview

 Case Study

You have been assigned as a Business Analyst for an online cosmetic

company. The company sells various skin care and other beauty
products. This is your first big project with this company, and it is to
build an online web portal where customers can get the best online
customer service experience.
Since the team will be using an Agile approach to complete the project
incrementally, your first assignment is to manage the product backlog
and create some user stories. To understand the requirements, you
have decided to map out the current business processes. You decided
to meet the various cross functional team members to understand the
current processes.
The customer will go online to the company website and place an
online order for beauty products. The customer service department is
the first point of contact, as they get online orders from their website.
The customer service team then checks the inventory system to ensure
that the stock is on hand or needs to be replenished to ship the order
within the lead time. On rare occasions, the customer service team
might have to cancel the order if there is a material shortage or
unavailability which is outside the normal lead time. Once the stock
availability is confirmed by the warehouse team, the warehouse team
ships the packaged items and sends a confirmation email with shipping
details to the client.
In Scope: Customer placing the online order, customer service
department receiving the order, warehouse department fulfilling and
shipping the order and notifying the customer on order status.
Out of Scope: Anything prior to ordering or after shipping, inventory
management, and payment system is out of scope.
 Questions

1. Create a list of questions that you would ask stakeholders to gather

the requirements of the web portal.

2. Create a Use Case Diagram to visualize the scope of the portal.

3. Create a swim lane diagram for each of the actors involved in the
online ordering process.
• Customer
• Customer Service Team
• Warehouse Team
4. Create user stories that would be delivered to the development team
around the shipping and email confirmation of the shipped order.
 Answers

List of Questionnaires for requirement gathering:

1.I understand from the business scenario that the purpose of the
website is to sell skin care and beauty products. May I know thetarget
audience for these products to ensure better sales and high traffic?
2. Is the purpose of the website only ecommerce, or will there be pages
supporting other aspects of the business?
3. Roughly how many different products or services will you be selling
online?
4. Will these products be separated into different categories or
subcategories? If so, roughly how many?
5. Will these products have “attributes”? If so, do you need the website
to keep separate track of
stock based on these attributes?
6. Are any products customized for the client?
7. Do you have existing photography for your products? Will your
product manufacturers or distributors provide professional
photography?
8. Will you need to charge shipping separately from the product?
9. Which shipping method would be the best fit (you can choose more
than one)?
I. Exact shipping costs through a real time direct link with a shipper
such as USPS, Canada Post, UPS, FedEx
II. Flat rate depending on location
III. Free shipping over a certain dollar amount (or number of items
ordered).
10. Do you need to provide shipping details (tracking number) to the
client automatically?
11. Do you require any special shipping cut off times and dates?
12.Which countries will you be shipping to?
13. Will you need to charge sales or other tax separately for the items?
if so, please describe the tax rules.
14. Do you sell services or products that require regular recurring
billing? Other than the initial order, does this recurring billing need to
beself-managed by the client through the website?
15. Do you need to present certain products, prices, discounts, or
content to specific visitors, such as customers, wholesalers, retailers, or
distributors?
16. Do you need to track limits on items being sold (e.g., inventory
orspaces available in a class)?
17. Do you need your website to indicate items out of stock, class full,
etc.?
18. Do you want to allow backordering or waiting lists?
19. Do you need your ecommerce store to integrate with any other
existing systems? and if so, which ones like accounting system,
Inventory system, Client management system, Marketing
communications system.
20. Will you want to implement an affiliate or referral program?
21. What sort of reporting for fulfillment do you require like an email
per order, manual review of orders in backend, daily picklist
summarywith printable shipping labels?
22. Do you require your site to be multilingual?
23. Do you require us to import or migrate old data to your new site?
24.Where are you hosting your ecommerce site?
25. How does your host handle caching?
26. Can you name few of your competitors, and describe how you differ
from them
27. What actions do you want visitors to take on your ecommerce
website?
28. What features should your website contain (user registration, file
upload, contact form, photos, videos, etc.)?
29. Do you have any color preferences or look and feel for the
ecommerce website?
30. What do you NOT want on your ecommerce website in terms of
content, colors, graphic elements, etc.?
31. How do you intend to optimize the process for price listings and
quotations?
32. Do you have a process to measure success?
Use Case Diagram
Swimlane Diagram:
User Stories:
1. As a warehouse staff I want to Ship the products ordered by customer
so that customer receives the order within the lead time.
2. As a warehouse staff I want to send an email to the customer so that
customer receives the information about the shipping details.
3. As a customer I want to receive shipping details from the client so
that I will be aware when the products will be delivered.
4. As a warehouse staff I want to pack the products ordered by
customer so that the products are ready for the shipment.
5. As a warehouse staff I want to update the status of shipment of the
products ordered by customer so that the shipment details are sent to
the customer through email.
6. As a customer I want to track my order so that so that I will be aware
when the products will be delivered.