Week 1 Entrep

This document provides a learning experience guide for a Grade 12 Entrepreneurship class. The guide outlines the course objectives, which include describing a product's unique selling proposition and value proposition, determining target customers, validating customer concerns through research methods, describing marketing mix elements, developing a brand name, and independently creating a marketable product or service. It details the weekly synchronous and asynchronous activities and assessments, which involve discussions of branding, market research techniques, and analyzing successful local entrepreneurs. The reflection section addresses student understanding and required remediation.

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Week 1 Entrep

Uploaded by

Lara Clair Antonio

Available Formats

Download as DOCX, PDF, TXT or read online on Scribd

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MISSION VISION

Instill knowledge and Christian values in achieving To be the most admired educational
academic excellence and developing globally competitive institution in Imus City by 2027.
leaders who will contribute significant impact to society.

∘ Live with Faith ∘ Pursue Excellence ∘ Apply Growth Mindset ∘ Serve ∘ Make a Difference
LEARNING EXPERIENCE GUIDE

Grade Level Grade 12 Subject Entrepreneurship (Applied)

1. Describe the unique selling proposition and value proposition that differentiates one’s product/service from existing products/services.
2. Determine who the customers are in terms of the following:
a. Target market; b. Customer requirements; c. Market size
3. Validate customer-related concerns through the following:
Objectives
a. Interview; b. Focus group discussion; c. Observation; d. Survey
4. Describe the marketing mix (7Ps) in relation to the business opportunity and vice versa:
a. Product; b. Place; c. Price; d. Promotion; e. People; f. Packaging; g. Process
5. Develop a brand name.
Assessment The learners independently creates/provides a quality and marketable product and/or service in Entrepreneurship.
Day/Week Experience (The learners will…) Resources Teaching Techniques Reflection
Synchronous (1st-3rd hour)
TLAC
1. Ask the students what is their idea about this question. Textbook Resources:
Standardize the Format
What have they learned last meeting Entrepreneurship – DIWA Senior
Post It
High School Series
At the Bats
Online Resources: Stretch It
The students will answer the activity Break It Down
Directions: Identify the names of the product or the http://
company represented by the logo and answer the www.entrepreneur.com.ph/
questions that follow. startup-tips/a-successful-
entrepreneur-shares-his-
2. Participate in the discussion makreting-strategies
- Develop a Brand Name
www.internationalentrepreneurshi
- Elements of the Brand
p.com
- Basic Principles in making Brand names
hhttp://www.unladkabayan.org/
Week 3. What Have I Learned on NB social-entrepreneurship.html
6 Direction: Let us summarize what we have learned about our
topic.
http://www.rappler.com/business/
4. Know Me by My Name on NB features/67060-executive-edge-
Instruction: Discuss possible reasons why the company
tino-eilene-ramirez
chooses the brand name for its product.
http://www.worldbank.org/
Processing Questions:
1. Do you think the company has been successful in creating
content/dam/Worldbank/
the brand name for its product? document/EAP/Philippines/
2. What do you think are the reasons why the brand names Philippine%20Economic
created have been successful? %20Update%20March
%202014.pdf
5. Reflection
Directions: Design a brand name of the following https://pdfcoffee.com/abm-
products applying the basic enterprenuership-
principles you learned. 12q1w3mod3pdf-pdf-free.html
Juice Drink Shoes Electric Fan Laptop

6. QUIZ (15 Items) https://www.futurelearn.com/

Identification info/futurelearn-international/
most-successful-entrepreneurs-
7. Among the common data collection methods, what do you philippines
think are the top methods used in the Philippines? Why do you
say so? Have you ever been interviewed or surveyed by your
favorite restaurant? How did you feel when you were being
interviewed or surveyed? What questions did they ask you?
Why do you think they asked you those questions?

8. MEET THE PINOY ENTREP:

Sharing The Filipino Entrepreneure
Edgar Sia (Mang Inasal)

Asynchronous
PTs

Brand Name
Instruction: Create a brand name based on the proposed
product and paste a picture on the space provided.

GRADING SYSTEM:
Written Works 25%
Performance Task 45%
Quarterly Exam 30%

100%
. REFLECTION REMARKS on Student Reflection:

- Fully understands the lesson (exceeding)

- Still have questions about the lesson (meeting)
- Did not understand the lesson yet (approaching)

12 Leviticus -
A. No. of learners who earned 80% in the evaluation
Average _________
12 Leviticus -
B. No. of learners who continue to require remediation
Average _________
C. What difficulties did I encounter in terms of behavior
of the student (SEL)?
D. What innovation or localized materials did I use /
discover which I wish to share with other teachers?

***Learning Experience Guide must be submitted every Wednesday prior to the teaching week.

Prepared by: MS. LARA CLAIR T. ANTONIO, LPT Noted by: MS. JOCELYN V. DIMAALA
Teacher School Principal