01 - Applied Task Performance Final

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STI College Sta.

cruz

APPLIED BUSINESS TOOLS IN HOSPITALITY MANAGEMENT

RESEARCH PAPER

(FINALS)

Submitted by:

Hanna Gail O. Ison

BSHM 301

Submitted to:

Mr. Paulo Cabrega


Latest Trends in Hospitality Information Systems Technologies.

The latest hospitality technology trends, it is vital to keep up with the latest trends in hospitality marketing. Many of
these trends are directly influenced by emerging technology, including the rise of AI Chabot’s, while others are more
general, like the growth of influencer marketing. hospitality industry has become so competitive, businesses must remain
on top emerging trends to Additionally, staying current with the market is a great way to guarantee that service that people
your company provides the kind of customer want and expect. However, COVID also has altered the priorities and goals of
the costumers.

The hospitality technology

Hospitality Technology covers a wide range of IT, e-commerce and similar technology solutions in the hospitality industry.
The use of this technology is usually aimed at making life easier for a company's employees or improving the overall
experience for hospitality customers. This can be achieved in various ways. For example, hospitality technology can help
drive automation and reduce staff workload. Likewise, it can potentially speed up the process and save you money and
time. Alternatively, you can support your customer at various points in his journey.

Discover the latest technology trends in the hospitality industry

Below are some common technology trends in the hospitality industry and the ones that are acting as a solution to the
COVID-19 pandemic and the changes in consumer behavior it is causing.

1. Voice Search and Voice Control

Voice search is a growing technology trend in the hospitality industry where many guests and customers use voice search to
find hotels, restaurants, and coffee shops. It's worth taking the time to use this properly. To do this, you must ensure that
your website and booking engine are properly configured to use voice search. Voice control is also in high demand in some
environments. This includes using smart speakers in hotel rooms to control various devices in the room, and automation to
take orders in restaurants and cafes.

2. Hotel and restaurant robots

He said one of the most exciting technology trends the hospitality industry is grappling with is the rise of robotics and the
use of robots to perform tasks traditionally done by humans. For example, a hotel robot can act as a concierge, welcoming
guests and providing important customer information. Similarly, some hotels have started using robots for cleaning.
Vacuum the floor or kill germs. This practice carries over to other hospitality industries, including restaurants.

3. Chabot

Chabot’s have become an emerging technology trend in the hospitality industry over the last few years. However, the
importance of this option continues to grow. Especially since today's customers are always looking for quick answers to
their questions. Hotels and restaurants receive many inquiries from people with different time zones, making it difficult to
secure staff. A good Chabot answers the most common questions without the need for human involvement. In more
advanced cases, a Chabot can receive information from a customer and access the customer's statement while routing the
request to a human agent at the earliest possible time.
4. mobile check-in

Mobile check-in hospitality technology is another key area to consider as it helps improve the customer experience on first
arrival. This is especially beneficial because first impressions can have a huge impact on how customers ultimately feel
about their visit or stay. Importantly, mobile check-in does not require direct customer interaction. This means that
customers may have more flexibility when checking in. This is in line with the broader contactless technology trend in the
hospitality industry and may be especially welcome to those nervous about COVID.

5. detection technology

Perception technology is one of the key emerging technology trends, but its potential applications in the hospitality industry
are of particular interest. Biometrics, in particular, is being used to usher in a new era of seamless authentication that
benefits hotel processes and customer purchases. For example, imagine a hotel could use fingerprint or facial recognition
technology to open rooms. Now consider using the same technology for check-in and check-out purposes. In the future, the
technology should also enable touch-authenticated payments and completely seamless purchases.

6. Internet of Things (IoT)

Another technology trend in hotel management is the “Internet of Things” or IoT, where Internet connectivity is extended
to everyday objects, devices, and devices. These devices will be able to collect data and communicate or interact over the
Internet, turning previously nonfunctional devices into “smart” devices, often semi-autonomous or fully autonomous. .
Already used in the hospitality industry, an example of this is a web-enabled thermostat that automatically adjusts room
temperature during check-in and check-out to temperature fluctuations caused by the sun or opening and closing windows.
The same concept applies to lighting to improve energy efficiency. For example, by reducing the amount of light.

7. Point of Sale (PoS) System

PoS is the most common form of information systems used in the Hotel industry. This computerized system keeps track of
merchandise sales such as those that would occur in a hotel restaurant, bar, coffee or gift shop.

8. Property Management System (PMS)

A property management system is sometimes called a hotel operating system or hotel OS. PMS provides a centralized
computer system for organizing, scheduling and executing day-to-day functions and transactions related to the lodging
business.

Organization Used this latest Trends

 Henn Na Hotel, Japan

"The Robot Hotel" Tokyo has become a high-tech hotel. The brand concept is "Commitment to Evolution", which is reflected
in the entire robot-shaped business. Full of robots! The brand claims to
be the world's first hotel with robots. And since the guest is greeted by
a robot at the front desk, there's no denying it. hotel has a dinosaur
robot and an iPad kiosk stationed at his front desk, which is quite an
experience.
 Virgin Hotels

The Virgin Hotel brand has always been technologically advanced and guest-
centric. Even before the pandemic, the brand allowed guests to control their
experience directly from the palm of their hand. These capabilities are now
dramatically expanded and even contactless.

 Yotel, New York City

The YOTEL brand has


been synonymous with
technology since it
opened near Times Square. The Showstopper was a giant robotic arm
that dominated the lobby and provided automated luggage storage
(and lockers for storing valuables) for guests. YOBOT also offers self-
service check-in, ahead of today's contactless guest experience.

 Bluesun Hotels & Resorts

This Organization deploys Shiji's Infrasys cloud POS software. A Croatian hotel brand chose Shiji to install over 100 of his POS
workstations using Infrasys Cloud POS software and Shiji hardware in the company's 20+ hotels. A hospitality company
needed a new he POS system that could connect to local system partners via API, while providing management with reports
and analytics covering the entire chain.

 Hilton Hotel and Resort

uses a proprietary technology platform, the On Residence Management System (PMS). This system can offer many
functions to guests. Some attributes include observing and mentoring staff/collaborators, coding room keys, tracking work
orders, and maintaining contact with remote her workers.

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