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    International Business Course Outline

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    Sheraz Ahmad
    This document outlines an international business course. The course aims to help students understand how globalization has increased cross-border trade, investment, and competition. Students will learn classical and modern theories of international business and how organizations like the WTO facilitate global commerce. By taking this course, students will be able to describe key aspects of international business, analyze challenges companies face in foreign markets, and consider cultural and economic factors in business operations across countries.

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    International Business Course Outline

    Uploaded by

    Sheraz Ahmad
    16 views2 pages
    This document outlines an international business course. The course aims to help students understand how globalization has increased cross-border trade, investment, and competition. Students will learn classical and modern theories of international business and how organizations like the WTO facilitate global commerce. By taking this course, students will be able to describe key aspects of international business, analyze challenges companies face in foreign markets, and consider cultural and economic factors in business operations across countries.

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    This document outlines an international business course. The course aims to help students understand how globalization has increased cross-border trade, investment, and competition. Students will learn classical and modern theories of international business and how organizations like the WTO facilitate global commerce. By taking this course, students will be able to describe key aspects of international business, analyze challenges companies face in foreign markets, and consider cultural and economic factors in business operations across countries.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    16 views2 pages

    International Business Course Outline

    Uploaded by

    Sheraz Ahmad
    This document outlines an international business course. The course aims to help students understand how globalization has increased cross-border trade, investment, and competition. Students will learn classical and modern theories of international business and how organizations like the WTO facilitate global commerce. By taking this course, students will be able to describe key aspects of international business, analyze challenges companies face in foreign markets, and consider cultural and economic factors in business operations across countries.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    International Business

    Course outline

    Course Synopsis
    The forces of globalization have increased the permeability of traditional boundaries around countries,
    economies and industries. These forces include the expansion of international trade and investment, the
    growth of multinational corporations (MNCs), the ability of information and communications technology
    to span time and distance, and the shift of the world’s economic center of gravity from the West to Asia.
    Because of globalization, the environment of business is now more complex, more dynamic, more
    uncertain and more competitive than ever before. In the era of Globalization when world is becoming
    global village, business trends and procedures are changing very rapidly. Terms like international and
    multinational are changing into Global enterprises or businesses. In this course you will learn some
    classical theories of international business and how these theories go into transition phase and get
    mature by the passage of time. Also, you will be able to get some information about different
    organizations working for international businesses including GATT, WTO etc. and regional economic
    blocks like EU, SAFTA, NAFTA, SAARC etc. These organizations are responsible for making different
    policies, laws, practices and even courts to settle down the conflicts.

    Course Learning Outcomes


    At the end of the course, you should be able to:

     Describe and explain the importance of International Business


     Identify the role and impact of political, economic, social and cultural variables in international
    business.
     Explain different factors which should be kept in mind before going for international Business
     Apply concepts and theories of International Business
     Explain different classical and modern theories
     Develop different ideas and modes in current scenarios about international business and trade
     Discuss different modes of entry into the international business.
     Analyze the challenges that businesses face when entering foreign markets and competing
    against local firms and other international companies
     Analyze international business from a multi-centric perspective, avoiding ethnocentrism

    Course contents
     Introduction To the Field of International Business
     Modes of International Business
     An Overview of International Business
     Globalization
     Cross-Cultural Business
     National Differences in Political Economy and ethics
     Differences In Culture
     International Trade Theory
     Economic Development of Nations
     Foreign Direct Investment
     The Political Economy of International Trade
     GATT & WTO
     Foreign Direct Investment and The Political Economy
     Regional Economic Integration and Foreign Exchange Market
     International Marketing
     International Marketing Export & Import
     Developing and Marketing Products
     Analyzing International Opportunities
     Export, Import, FDI, International Business & Pakistan
     Selecting and Managing Entry Modes
     Managing International Operations
     International Monetary System

    Recommended texts
     International Business: The Challenges of Globalization, Global Edition 9th Edition
    by John J. Wild (Author), Kenneth L. Wild (Author)
     International Business: The New Realities 4th Edition
    by S. Cavusgil (Author), Gary Knight (Author), John Riesenberger (Author)

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