New Media Module Handbook
New Media Module Handbook
CMT3331
Module Handbook
2009/2010
School of Engineering
and
Information Sciences
Contents
Contents .................................................................................................................................................... 2
Module Summary/Introduction ................................................................................................................ 3
Introduction .......................................................................................................................................... 3
The module team: ................................................................................................................................. 4
Contacting the Module Co-ordinator ................................................................................................... 4
The School student office ..................................................................................................................... 4
Module Aims ........................................................................................................................................ 5
Learning Outcomes .............................................................................................................................. 5
Assessment Scheme ............................................................................................................................. 5
Assessment Weighting ......................................................................................................................... 5
Reading Materials................................................................................................................................. 5
Core Texts ........................................................................................................................................ 5
Additional texts ................................................................................................................................ 5
Study hours outside class contact ......................................................................................................... 6
Brief Guide to Web-based Module Material ........................................................................................ 6
Coursework .............................................................................................................................................. 7
Details of Coursework .......................................................................................................................... 7
Deadline for Submission of Coursework ......................................................................................... 7
Where to submit ............................................................................................................................... 8
Group Coursework ........................................................................................................................... 8
Electronic Receipt of Coursework - include if relevant with the address ........................................ 8
Feedback to students on coursework ................................................................................................ 8
Assessment Schedule ............................................................................................................................... 9
Key ................................................................................................................................................... 9
Lecture Plan ............................................................................................................................................ 10
Useful Information ................................................................................................................................. 16
OasisPlus ............................................................................................................................................ 16
Attendance Requirement .................................................................................................................... 16
Academic Dishonesty ......................................................................................................................... 16
Plagiarism ........................................................................................................................................... 16
Appeals ............................................................................................................................................... 17
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Module Summary/Introduction
Introduction
The course will run in Malta from January 2010 until June 2010
Welcome to the module CMT3331! …where we shall explore the operating principles and, as
far as possible within the given time constraints, the applications of the technology that
makes up New Media systems.
The module delivery is centred on a weekly timetable of one 1.5 hour lecture and one
laboratory session. Typically the lab has 1.5 hours of supervised activities where students
can explore with the staff some of the tools necessary for creating multimedia applications,
and typically. You will need to spend about four hours (per week) of student centred
activities where students are given access to a specialist lab in order to carry out the
necessary tasks towards their semester’s assignment.
Please note that the time spent using specialist computer facilities is precious, so you should
restrict yourself to using the multimedia labs only for those activities which necessitate such
an advanced technology lab, that is: executing previously planned activities and or testing
previously developed software.
Hacking (that is writing computer programs “on the fly” with no previous research into subject
matter or any evidence of planning) or word processing or, worst of all, using email -
unless as part of a well directed research plan - will be a waste of these resources and are
thus not allowed in the multimedia labs.
The last decade has seen the ascendancy and then the firm establishment, of the computer
as a powerful tool for the storage, retrieval, processing and communication of information.
The gradual addition, over the last few years, of key system’s peripherals - ranging from
image acquisition & processing to sound digitisation & playback - has enabled the original
computer systems to acquire the ability to operate in more than one medium of
communication, thus becoming a multimedia system.
A comprehensive study of the make up and operation of a typical multimedia system must
therefore include a:
Review of the conventional computer system blocks and then an analysis of the additional
technology required for full multimedia operation, namely:
Image capture and processing technology, Sound digitisation and processing technology
Multimedia systems also, increasingly, make use of digital networks and other electronic
communication technologies to gather and distribute the relevant information; a close look at
Digital communication networks such as the LAN, WAN and the Internet, should also prove
useful during the course of this module’s delivery. At the end of this module you should
understand the features and limitations of multimedia technology and thus be able to
analyse, select and specify the appropriate tools for particular multimedia applications.
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The actual use that you will be able to make of these tools will depend, ultimately, on three
factors:
The latter point is particularly important if you choose to use a hypermedia environment as
your communication medium; the planning of the “hyper space” navigation is a very not-trivial
problem, to be sure!
The second factor on the previous list is, in effect, the reason why we need to study
Multimedia Technology. A good understanding of the features and limitations (particularly in
relation to the technical specifications) of the available resources - in terms of the whole
system; hardware, software, operation system, etc. - is essential for the success of a project
delivery. Whether in academia or industry (and, in fact, particularly in the latter) the available
resources are always finite and the time scale of the completion of a given task is short,
hence the ability to analyse what is available and planning the most effective and efficient
use of these limited resources is an important element of the development of a professional
attitude, irrespective of one’s chosen field of work.
In order to allow you to familiarize yourself with the technology available at Middlesex
University, and to develop your skills in project development, several short assignments will
be given to you in the laboratory seminar sessions throughout the semester. Plan your
learning strategy well, and have fun! See you in the labs!
Email [email protected]
Telephone Voice Mail
OasisPlus pages http://oasisplus.mdx.ac.uk
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Module Aims
AIMS: This module is about exploring the concepts, developing theories, and practice of new media.
This module will help you to deal with and adapt to the evolving standards, delivery mediums, and
techniques. We will critique, design, develop and deliver static and dynamic new media systems. After
completing this module you will understand key issues and best practice for multimedia, as well as
seeing the potential and opportunities of new media in the fields of computing, the arts and sciences.
Learning Outcomes
Learning Outcomes: On completion of this module, the successful student will be able to:
Knowledge
1. Demonstrate an understanding of the features, strengths and limitations of current and future digital
media for interactive communications, with text, image, audio, and the moving image
2. Identify trends in multimedia convergence and integration
Skills
3. Evaluate, compare, and analyse the characteristics and constraints of new media tools
4. Conceive, plan and critically evaluate audio-visual publishing projects from ideas to completion
5. Critique new media preparation, production, and distribution systems considering the viewpoint and
requirements of the content provider, owner, and consumer, with demonstrable literacy of the scientific
method and the new media user
Assessment Scheme
Assessment Weighting
50% Electronic project artefacts, one from each area (text, image, audio, and video) and one combined
mixed media area. Use of web technologies and disk based media, and or paper based alternatives
(learning outcomes 1 & 2).
50% Each project comes with a viva, or presentation or paper. Must show the analytical and planning
processes to prove grasp of practical & theoretical knowledge. Assignments are unique each semester,
and reflect current events and personal circumstances to prevent copying and plagiarism (learning
outcomes 3-5).
Reading Materials
Core Texts
Learning Materials Essential:
• Lon Barfield, "Design for New Media" (2004 Pearson Addison Wesley) ISBN-13: 978-
0201596090
• Multimedia: Making it Work, Seventh Edition (2007 McGraw-Hill Osborne) ISBN-13: 978-
0072264517
Additional texts
“Developing Story Ideas” by Michael Rabiger (2005 Focal Press) ISBN-13: 978-0240807362
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Recommended: Lievrouw & Livingstone "The Handbook of New Media" (2006 Sage) ISBN-13: 978-
1412918732
The study hours for each credit point is 10 hours. For a 30-credit module this equates to 300 hours.
Therefore, if a module has time-tabled activities i.e. lecture/seminar/lab, of 3 hours per week for a 24
week period (total of 72 hours), then the out-of-class study commitment expected of students is 228
hours in total.
The course web site URL is www.newmedia.mdx.ac.uk Bookmark it, we may use it!
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Coursework
Details of Coursework
A multimedia computer lab with hardware and software applications, to provide for digital video input
and output, CD, and DVD encoding, writing and playback. Using cameras and other AV devices.
Online resources and tutorials are available on the university network. Both labs and personal study are
used for exploring practical skills in the techniques of new media authoring. Total Notional Learning
Hours: 300
Assessment Activities:
Weeks 1-4 Weeks 5-8 Weeks 8-12 Weeks 13-16 Weeks 17-20 Weeks 21-24
Text (as Audio (Sound) Image (2D and Moving Image Programming Distribution &
Media) Pod Cast, / or 3D) (Persistence of (Apps and Networking
Audio Track Vision) Exe’s) (Where to &
Other How To)
Text File Flash / Sound Photoshop / Quick Time / QuickTime / Media Types /
Types / Flash Flash Graphics Flash Linear Flash Projects Web Servers
Interactive
Detail of dates and times of the submission deadlines for coursework will be posted. Sometimes
deadlines from different modules will come at the same time and it is important to plan your workload
to meet these deadlines.
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Where to submit
Written assessed coursework must be submitted to the Dubai Student office on the ground floor in
Block 16. You should attach a coursework feedback form which will be dated and receipted. You
should keep your receipt - it is for your own protection.
Coursework Feedback Forms containing receipts for this work and other work submitted outside
opening hours can be collected from the Student Office.
Group Coursework
When submitting group coursework please ensure all students contributing to the coursework are
clearly identified on the coursework Feedback Form.
• Students should attach a generic School Coursework Feedback form available outside Student
Offices to the front of their work;
• The tutor may use a special feedback form at seminars or lectures
• Annotation and return of coursework
• Or in the case of laboratory work – verbal feedback will be given
Coursework return
Coursework is not normally returned to students, so you should keep a copy of what you submit.
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Assessment Schedule
Exam
Learning Week Component
Module 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24
Number
CMT3331 FG1 FG2 SI3 FG4 FG5 SI6 No
SI1 SI2 P3 SI4 SI5 P6
P1 P2 P4 P5
Key
FI = Formative Individual Coursework SI = Summative Individual Coursework
FG = Formative Group Coursework SG = Summative Group Coursework
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Lecture Plan
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Lecture / Unit Coursework Lab Activities Reading
Audio Five Delivering Audio • Read from Multimedia Making it Work:
o Chapter 5, “Sound”
Audio: What • Read from Design for New Media:
is Sound? o Chapter 5, “Icons”
Recording, • Read from Developing Story Ideas:
Editing, Size o Part II Self-Examination,
Bandwidth Observation, & Improvisation
requirements. Assignments
o Chapter 5, “Autobiography &
Influences”
Composite Still
Image using
layers / 3D if
instructor says ok
Screen, Print,
Projection, etc
Photoshop PhotoShop / • Read from Multimedia Making it Work:
Nine The Still Image o Chapter 9, “Hardware”
Photo Montage • Read from Design for New Media:
Photography Select / Cut / o Chapter 9, “Goals, Audience and Scope
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Lecture / Unit Coursework Lab Activities Reading
about Film and Paste / Layers (GAS),”
Cameras • Read from Developing Story Ideas:
o Part III Using The Tools of Drama
• Chapter 9, “Assessing a Complete Work”
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Lectures Coursework Activities Reading
Moving Image Moving Image Project: Moving • Content Covered:
Thirteen (Persistence of Image • Read from Multimedia Making it Work:
Vision) o Chapter 12, “The Internet and How it
Motion Works”
Graphics and Quick Time / o Chapter 13, “Tools for the World Wide
Delivery to Flash Linear Web”
Video. Popular • Read from Design for New Media:
Formats, 30 Second o Chapter 12, “Feedback”
Problems, Story, Person o Chapter 13, “Structure”
Solutions or Thing • Read from Developing Story Ideas:
Quality. What o Part IV Creative Writing Assignments
Computer Computer o Chapter 13, “A Myth, Legend, or
Programs Can Screen, Folktale Retold”
Offer, Deciding Television,
on a Package Cinema,
Presentation,
Cinema,
DVDetc.
Moving Image • Read from Multimedia Making it Work:
Fourteen o Chapter 14, “Designing for the World
Wide Web”
Combining • Read from Design for New Media:
Moving Images o Chapter 14, “Navigation”
and Sounds • Read from Developing Story Ideas:
o Part IV Creative Writing Assignments
video & mpeg o Chapter 14, “Dream Story”
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Lectures Coursework Activities Reading
Seventeen Exe’s) • Read from Design for New Media:
Internet Based o Chapter 17, “Top-Down Design”
QuickTime / Multimedia • Read from Developing Story Ideas:
Using the Flash Projects o Part IV Creative Writing Assignments
WWW for o Chapter 17, “A Documentary
distribution Alternate Flash Subject”
Endings Programming
InterNetworking Distribution & Project: • Read from ITT Virtual Library> Books> Ebrary:
Twenty One Networking Distribution & o Digital Multimedia Perception and
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Lectures Coursework Activities Reading
Project (Where to & Networking Design,
Concepts. How To) pp. 110-131
Levels of Web Authoring: • Read from Design for New Media:
Interactivity. Media Types / Manage Multiple o Chapter 21 “Prototypes and Demos,”
Design & Web Servers Web sites with • Read from Developing Story Ideas:
Prototype Tips. Dreamweaver or o Part IV VI Expanding Your Work Into It’s
Facts affecting Networking, (CMS) Content Final Form
quality and it Exhibit, and Management o Chapter 21, “Story Editing Your
behaviour on Archive Systems Outline”
user’s
computers Server, FTP,
PHP, CMS,
Web2.0,
Web3.0?
Unit Five
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Useful Information
OasisPlus
Lecturers' contact details can also be found on OasisPlus, the university's online learning
environment. This can be accessed from the following url: http://oasisplus.mdx.ac.uk. Within each
module you can find 'module information' which displays contact details for the lecturer and other
information about the module.
Attendance Requirement
You should attend all scheduled classes. If you do not do so, you may not be able to demonstrate
that you have achieved the Learning Outcomes for the module, and you are at risk of being graded
“X” in the module. The definition of the X grade is: “Fail – incomplete without good reason: may not
be reassessed.” As a general guide, you need to attend at least 75% of scheduled classes on order
to be able to demonstrate achievement of all Learning Outcomes. On some modules, there may be
more specific attendance requirements.
The Module Leader should insert details of any specific attendance requirements for this
module.
Academic Dishonesty
Taking unfair advantage in assessment is considered a serious offence by the university which will
take action against any student who contravenes the regulation through negligence, foolishness or
deliberate intent.
Academic dishonesty is a corrosive force in the academic life of the university; it jeopardises the
quality of education and devalues the degrees and awards of the University.
The full regulations on academic dishonesty are given in the University Regulations, Section F
Infringement of assessment regulations - academic misconduct.
Plagiarism
The University Regulation Section F clearly sets out the University’s understanding of plagiarism and
the regulations by which you as a student of the University are boundThe key University regulation is
F2.3 which defines plagiarism as “The presentation by the student as their own work of a body of
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material (written, visual or oral) which is wholly or partially the work of another, either in concept or
expression, or which is a direct copy:
Note: The work presented for assessment must be the candidate’s own, or the work of a project group
as requested by the tutor. Plagiarism is the representation of another person’s published or
unpublished work as the candidate’s own by unacknowledged quotation. It is not an offence if the
material is acknowledged by the candidate as the work of another through the accurate use of
quotation marks and the provision of detailed references and a full bibliography, although the
Assessment Board will not expect work to rely heavily on direct quotations.”
In addition, the University Regulations sets out the process for investigating allegations of plagiarism
and describes the penalties. If you are found guilty, the repercussions are very serious indeed.
You should take steps, therefore, to understand what plagiarism is, how it can be identified and how
you can avoid committing it; perhaps most importantly, you should reflect and come to understand
why it is to your enormous advantage never to plagiarise because it is in effect cheating yourself (and
indeed your fellow students).
Full details on the Infringement of assessment regulations - academic misconduct, can be found in
the University Regulations - Section F.
Appeals
The full regulations on appeals are given in the University Regulations. Section G - Appeal regulations
and procedures
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