4th LP
4th LP
Gr Level/Section & Time Gr Level/Section & Time Gr Level/Section & Time Gr Level/Section & Time Gr Level/ Section & Time
Gr12 -STEM 21 (6:30AM- 7:30PM) Gr12 -STEM 21 (6:30AM- 7:30PM) Gr12 -STEM 21 (6:30AM- 7:30PM) Gr12 -ABM 9 (10:00AM- 11:00PM) Gr12 -ABM 9 (10:00AM- 11:00PM)
Gr12 -STEM 3 (8:30PM- 9:30PM) Gr12 -STEM 3 (8:30PM- 9:30PM) Gr12 -STEM 3 (8:30PM- 9:30PM)
Gr12 -ABM 6 (10:00PM- 11:00PM) Gr12 -ABM 6 (10:00PM- 11:00PM) Gr12 -ABM 6 (10:00PM- 11:00PM)
II. CONTENT/TOPIC
THE MARKETING MIX: The
7P’s of Marketing
A. LEARNING MATERIALS
Board and Pen, Visual Aids
and Laptop
IV.TEACHING PROCEDURES
A. Daily Routine
B. Review (if any)
C. Lesson Proper
INTRODUCTION
Marketing Mix refers to the
set of actions, or tactics, that a
company uses to promote its
brand or product in the market.
It is the combination of
marketing components that will
maximize customer satisfaction
and ensure PROFITS.
1.Activity
Find the P’s
Direction: Think of words or
terms related to the topic that
starts with letter “P” and find the
words in the grid
horizontally,vertically,or
diagonally. Write the words or
terms in the space provided.
2.Analysis
A. What are the words/terms
that you locate in the grid?
B. How are those terms useful
in the the market?
3.Abstraction
The 7Ps of Marketing
a.Product
b.Place
c.Price
d. Promotions
Promotional Tools
1.Advertising
2.Selling
3.Sales Promotions
4.Public Relations
e.People
f. Packaging
g. Process
4.Application/Assessment
Paste the P’s
Look for newspaper or
magazines. Find and identify
pictures related to the P’s in
Marketing Mix.Cut out the
picture,sort and paste them on
the box,then write a short
description on the line next to
the picture.
Picture 1 Picture 5
Picture 2 Picture 6
Picture 3 Picture 7
Picture 4