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    Feasibility Study On Fish Market: Opportunities

    Uploaded by

    Hamza Khalid
    This document provides a pre-feasibility study for a proposed fish farm business. There is growing demand for fish as a food source due to its health benefits. A small fish farm has a modest investment requirement and low barriers to entry. Critical factors for success include proper site selection with access to fresh water, quality seed purchases, and efficient delivery and marketing. The business faces opportunities such as diversified demand but also threats like substitute products and price fluctuations. Initial target customers will be local with potential national expansion. Capital requirements for land, buildings, equipment and working capital total over 7 million rupees.

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    Feasibility Study On Fish Market: Opportunities

    Uploaded by

    Hamza Khalid
    33 views3 pages
    This document provides a pre-feasibility study for a proposed fish farm business. There is growing demand for fish as a food source due to its health benefits. A small fish farm has a modest investment requirement and low barriers to entry. Critical factors for success include proper site selection with access to fresh water, quality seed purchases, and efficient delivery and marketing. The business faces opportunities such as diversified demand but also threats like substitute products and price fluctuations. Initial target customers will be local with potential national expansion. Capital requirements for land, buildings, equipment and working capital total over 7 million rupees.

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    Feasibility report

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    This document provides a pre-feasibility study for a proposed fish farm business. There is growing demand for fish as a food source due to its health benefits. A small fish farm has a modest investment requirement and low barriers to entry. Critical factors for success include proper site selection with access to fresh water, quality seed purchases, and efficient delivery and marketing. The business faces opportunities such as diversified demand but also threats like substitute products and price fluctuations. Initial target customers will be local with potential national expansion. Capital requirements for land, buildings, equipment and working capital total over 7 million rupees.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    33 views3 pages

    Feasibility Study On Fish Market: Opportunities

    Uploaded by

    Hamza Khalid
    This document provides a pre-feasibility study for a proposed fish farm business. There is growing demand for fish as a food source due to its health benefits. A small fish farm has a modest investment requirement and low barriers to entry. Critical factors for success include proper site selection with access to fresh water, quality seed purchases, and efficient delivery and marketing. The business faces opportunities such as diversified demand but also threats like substitute products and price fluctuations. Initial target customers will be local with potential national expansion. Capital requirements for land, buildings, equipment and working capital total over 7 million rupees.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    Feasibility study on fish market

    Fish farming is also known as aquaculture and is big business with an increasing number of
    opportunities in the field. There is a growing demand for fish as a source of food due to their
    healthy nature. A small fish farm is also fairly easy to start because you don’t need much in the
    way of requirements and you also won’t have to investment is modest.

    Purpose of the document


    The objective of pre-feasibility study is primarily to facilitate potential entrepreneurs in project
    Identification for investment. The project pre-feasibility may form the bases of an important
    investment decision, in order to serve this objective; the document/study covers various
    aspects of project concept development, start-up, production, and finance and business
    management.

    1. Introduction of the report


    The proposed project is primarily focused on the local customers and national markets due to
    the prevailing high demand and taste preferences. The main feature of the project would
    include naturally grown fisheries in clean environment keeping in view the quality standards
    and principles. This prefeasibility study explores the viability of setting up inland fish farm based
    on economic and technology trends and available local strengths, weaknesses, opportunities
    and threats.

    2. CRITICAL FACTORS IN DECISION MAKING


    Following are the key factors recommended for initiating a successful business.

     The commercial viability of the proposed project depends on the following factors
     Selection of proper location, equipment, and staff would facilitate the project to run
     successfully.
     Farm should be located in an area that is not subject to flooding.
     Farm should have enough elevation so it can easily be desiccated during the off season.
     Each farm should be prepared with proper soil i.e. China Clay to avoid water seep.
     Availability of fresh water supply throughout the year.
     Farm should have road access even during the rainy season.
     Seeds must be purchased from certified dealers for the assurance of desire fish species.
     Continuous efforts should be made for improving and marketing the product on time.
     Economical Prices of final product.
     Efficient delivery will provide a competitive edge in capturing market.
    Opportunities:

     Diversified demand of the product from the food industry and medicine.
     Availability of abundant raw material.
     Lack of specialized producer.
     Established market and demand.
    Threats:

     Substitute’s availability.
     Price fluctuations and macroeconomic instability.
    3. MARKETANALYSIS
    Target Customer:
    The target customers for fish are households, hotels, restaurants and pharmaceutical
    companies. Initially the project will focused on local market, depending upon its successful
    operation it Would be market in other customer groups of the country at national level.

    4. Marketing
    The marketing of Fish follows the traditional channels of distribution. Generally fish are
    distributed in the market through middlemen and wholesalers. The role of middlemen and
    wholesalers is to identify buyers and negotiate the price. Fish are transported to the urban
    Market and are sold to retailers.

    5. Farm management
     Description of the fish farming Techniques
     Site selection
     Structural designs of the land
     Soil sampling
     Electricity fixtures
     Pond
     Fertilizer
     Water requirements
     Species selection
     Fish growth
     Supplementary feeding
    6. Total Capital Requirements
    Capital Investment Rs. In actual
    Land 2,740,500
    Building/Infrastructure 1,725,000
    Equipment/ Machinery 1,880,000
    Furniture and fixtures 20,000
    Office equipment 15,000
    Pre-operating Cost. 35,000
    Total Capital Costs 6,415,500
    Working Capital Rs. In actual
    Equipment spare part inventory 141,667
    Raw material inventory 255,000
    Cash 350,000
    Total Working Capital 746,667
    Total Investment 7,162,167

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