Scribd
Upload
314 views2 pages

Rubric For Layout Design

This document provides a rubric for evaluating the design of a campus newsletter. It rates elements such as headlines, bylines, photo credits, use of photos/infographics, and overall design on a scale from outstanding to needs improvement. Design is assessed based on factors like proportion, unity, balance, emphasis, contrast and avoiding issues like tombstoning or heavy tops. Students are also evaluated on their individual task completion.

Uploaded by

Richster John Macaballug ISUC
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
314 views2 pages

Rubric For Layout Design

This document provides a rubric for evaluating the design of a campus newsletter. It rates elements such as headlines, bylines, photo credits, use of photos/infographics, and overall design on a scale from outstanding to needs improvement. Design is assessed based on factors like proportion, unity, balance, emphasis, contrast and avoiding issues like tombstoning or heavy tops. Students are also evaluated on their individual task completion.

Uploaded by

Richster John Macaballug ISUC
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
You are on page 1/ 2

CAMPUS JOURNALISM

Rubric (Newsletter Layout Design)


Outstanding (10pts) Almost there (8pts) Getting there (6pts) Needs improvement (5pts)
Headlines All headlines are creatively Mostly written in correct Several errors in formatting. A review in writing headlines
written in correct format and format. Perhaps one or two sorely needed.
tell what story is about. Only errors.
first word and proper nouns
are capitalized.
Decks are used as needed.
Bylines and photo credits. Bylines have correct name One or two errors. Three or four errors. What were you thinking?
and title and spelling and
format
All photos are credited with
source using correct format
Use of Photos, Photos or infographics One or two errors. Three or four errors. What were you thinking?
Infographics expand stories. Images are
"easy on the eyes." Cutlines
explain pics and add to
story.
Design 1 Page not too crowded and Page too crowded or missing Mistakes in formatting or Again, what were you
“flows." Stories are grouped a design element. A story stories and pictures thinking?
by similarities when might be misplaced (i.e., sometimes placed randomly.
possible. Page uses correct editorial on feature page).
format from template for all
aspects of the page
Design 2 Good use of white space. Bumped headlines or Some stories might be Severe design issues.
Page doesn’t clash with page photos, maybe too much difficult to follow or trapped
next to it or other copy on white space. Or design is white space. Design is
the page boring and doesn't draw in lacking. Bumped headlines
Design is appealing and the reader. or photos. Pages top or
creative. bottom heavy.
Individual Input Student was always on task Student was usually on task Student was sometimes on Student was rarely on task
task

FACTORS IN LAYOUTING
10 Pts 8 Pts 6 Pts 5 Pts
PROPORTION
UNITY (HARMONY)
BALANCE
EMPHASIS
CONTRAST

Don’ts for LAYOUTING


Tomb stoning/ Bad breaks/ Gray areas (sea of gray)/ Screaming headline/ Heavy tops/ Fit them all

You might also like