Data Maturity

Assessment for
Government
Contents
Introduction 3 Topic: Making decisions with data 45

Topics 4
Topic: Managing and using data ethically 53
Themes 7

Maturity levels 8 Topic: Managing your data 63

Data Maturity Assessment Framework 10

Topic: Protecting your data 77
Topic: Engaging with others 11
Topic: Setting your data direction 86
Topic: Having the right data skills and knowledge 19
Topic: Taking responsibility for data 92
Topic: Having the right systems 31
Legal notices 99
Topic: Knowing the data you have 41 Acknowledgements and Contact 100
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Introduction
An organisation’s data maturity – its capability, effectiveness and Reviewing the outputs of an assessment in relation to an
readiness to use data – is fundamental to achieving its strategic, organisation’s ambitions and responsibilities enables evidence-based
operational and corporate priorities. prioritisation of resources. Areas of low data maturity that present a
risk to the delivery of organisational priorities can be identified and
The Data Maturity Assessment (DMA) for Government has resolved. Areas of good or high maturity that are critical to successful
been created specifically for use in the public sector. It is a way delivery can be maintained.
to understand and identify strengths and weaknesses in an
organisation’s data ecosystem. It is measured and evaluated using The framework itself is structured across ten topics, intersecting
the data maturity assessment framework. with six themes. Each row of the assessment describes the features
or behaviours associated with progression from low to high maturity
The topics, themes and maturity descriptors which comprise the for that topic and theme. This view of data maturity enhances a
DMA are relevant to the government context and across a wide range cross-cutting evaluation and encourages a balanced approach to
of public sector organisations of very different scales, structures development and progress. Each of the topics, themes and maturity
and complexities. It is a self-assessment framework. The way an levels are highlighted in the relevant sections below.
organisation chooses to implement the assessment can provide a
deep or shallow, wide or narrow picture of its data maturity.

A maturity assessment does not generate a single ‘score’, rather it

provides a matrix view of maturity across the topics and themes.
After completing an assessment, an organisation may find that it is
quite mature in some areas and less mature in others, possibly with
patterns related to the topics or themes.

Introduction 3
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Topics
The DMA has ten topics which are important for data maturity in
all organisations, and specifically in government/the public sector.
Provided here is a headline summary of each of the topics, the data
issues or concepts it includes, and the themes which are aligned
to the topic.

Topic: Engaging with others Topic: Having the right data skills and knowledge

Summary: Your engagement with others in the data ecosystem. Summary: The data and analytical literacy you need and have in
your organisation.
Data issues and concepts:
• Understanding user needs. Data issues and concepts:
• Collaboration. • Staff data literacy.
• Data sharing. • Data skills in leadership roles.
• Networks and communities of practice. • Developing specialist data staff.
• Provision of data skill development opportunities.
Themes: Culture, Skills.
Themes: Culture, Data, Leadership, Skills, Uses.

Topics 4
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Topic: Having the right systems Topic: Making decisions with data

Summary: The tools and systems you have in place to use and Summary: The use of data to improve the work you do.
manage your data and analysis effectively.
Data issues and concepts:
Data issues and concepts: • Data-driven operational and strategic decision making.
• Infrastructure. • Understanding users.
• Storage. • Monitoring performance.
• Tools/technology.
Themes: Leadership, Uses.
• Investing in data systems and tools.

Themes: Leadership, Tools.

Topic: Knowing the data you have Topic: Managing and using data ethically

Summary: The way you record, catalogue and preserve the Summary: How well you incorporate data ethics into your planning
data you have. and use of data.

Data issues and concepts: Data issues and concepts:

• Asset registers/data catalogues. • Transparency.
• Data disposal. • Bias mitigation.
• Metadata. • Inclusivity.
• Oversight and scrutiny.
Themes: Data.
Themes: Culture, Data, Leadership, Skills, Tools.

Topics 5
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Topic: Managing your data Topic: Setting your data direction

Summary: How you manage your data to ensure its usability. Summary: The policies, strategies and principles you have within
your organisation, and the level to which they are embedded.
Data issues and concepts: Understand value of data.
• Data standards.
• Data quality. Data issues and concepts:
• Data collection. • Data principles.
• Data pipelines. • Data policy.
• Data disposal. • Data strategy.

Themes: Culture, Data, Leadership. Themes: Culture, Data, Leadership, Uses.

Topic: Protecting your data Topic: Taking responsibility for data

Summary: How well your IT systems, skills and policies keep Summary: How you ensure there are people in your organisation
your data secure. who are responsible for your data.

Data issues and concepts: Data issues and concepts:

• Data security. • Governance.
• Data protection. • Responsibility and accountability structures.
• Disaster recovery. • Ownership of assets and processes.
• Oversight of adherence to policy and procedure.
Themes: Culture, Data, Skills, Tools.
Themes: Data, Leadership, Culture, Tools, Skills.

Topics 6
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Themes
The themes in the DMA provide a lens for considering a current
maturity level for a row or topic. They may be useful in understanding
the drivers of high or low maturity. The scope of each of the themes
is described below.

Uses Culture
• How you get value out of data. • Attitudes to data across the organisation.
• Making decisions, evidencing impact, improving services. • Awareness, openness, security, responsibility.

Data Tools
• Technical aspects of data management. • Systems and tools for storing, sharing, and using data.
• Assets, collection, quality, interoperability.
Skills
Leadership
• Data and analytical literacy across the organisation.
• Engagement with data from senior, strategic and • Providing development opportunities.
business leadership.
• Strategy, responsibility, oversight, investment.

Themes 7
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Maturity levels
These are the main characteristics of each level of the five levels of
maturity in the DMA. When read in order, the characteristics in each of
the levels describe a progression from low to high maturity. Each row
in the DMA Framework provides greater specificity of the progression
in relation to the topic and theme being evaluated.

Level 1: Beginning Level 2: Emerging

• Compliance with minimum legal requirements. • Data is used but is not a priority.
• Insular approach and siloed working. • Data seen as an IT or administrative responsibility.
• Organisation does not see data as valuable for its outcomes. • Use of or access to data is limited to specialist staff.
• Lack of defined responsibility and oversight for data. • Lack of awareness about the value of data held in the
• Very limited knowledge of what data the organisation holds. organisation.
• Very limited data literacy. • Ownership of and responsibility for data is not well
• Limitations and restrictions by default rather than by design. communicated.
• Disconnect between business leadership and data
leadership.
• Focus is on highest profile processes and outputs only.

Maturity levels 8
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Level 3: Learning Level 5: Mastering

• Data and analytical literacy valued in leadership roles. • Seen as an exemplar.

• Legal and policy requirements are firmly embedded and • Consistently proactive.
widely understood. • Organisation-wide implementation.
• Senior strategic leaders appreciate the importance of data. • Strong internal and external engagement.
• Staff engagement with data extends beyond IT or • Clear understanding of needs and proportionate responses.
administrative roles. • Futureproofing and prediction of future needs.
• Non-expert staff require support from specialist users to • Broad and deep capability.
work with data.
• Broad drive and desire to improve data capability.
• Intentional breaking down of silos.

Level 4: Developing

• Beginning to embed policies and practices across

organisation.
• Non-expert data users have little or no reliance on
specialist support.
• Some external outreach and engagement.
• Regular review of policies and practices.
• Data consistently seen as a priority.
• High levels of engagement with data from all staff.
• Deep capability.
• Implementation of practices across organisation may
be inconsistent.

Maturity levels 9
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Data Maturity Assessment Framework

Topic: Engaging with others Topic: Managing and using data ethically

Topic: Having the right data skills and knowledge Topic: Managing your data

Topic: Having the right systems Topic: Protecting your data

Topic: Knowing the data you have Topic: Setting your data direction

Topic: Making decisions with data Topic: Taking responsibility for data

Data Maturity Assessment Framework 10

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

1 Making data Culture Makes data Beginning to Enables specialist Beginning to Data can be
available to available by share data users to access provide ways to accessed and
those who default only to a internally either and share some access and share directly shared
need it. single specialist verbally or via data internally, data directly, but appropriately
person or team. reports. Does not but systems non-expert staff by all users who
Discourages encourage data or processes may require some need it. All internal
sharing data sharing across limit access to intervention from and external users
internally. teams or provide and sharing of specialists to do can access data
ways to share data by default so. All internal they need when
data directly. rather than by users and some they need it,
design. Some external users without specialist
internal users have appropriate support.
have appropriate access to data
access to data they need when
they need but they need it.
may require
specialist support
to access or
share data.

Data Maturity Assessment Framework 11

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

2 Sharing Culture Only shares data Beginning to Routinely Exploring how Conducts
data with externally for explore how shares data with data could be widespread
stakeholders legal, contractual, to share data customers where shared with knowledge and
and or compliance more effectively possible. Makes clients on an skills sharing
customers. reporting and make data insights and individual basis within and beyond
purposes. publicly available. evidence publicly as part of service the organisation.
Aware of available where delivery. Shares data
trade‑off between appropriate. internally and
openness and externally from
security. different teams,
departments and
services.

Data Maturity Assessment Framework 12

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

3 Considering Culture Makes changes Makes changes Considers the Considers and Has a
the needs to data without to data without needs of high consults some comprehensive
of the users considering considering users’ impact users users and understanding
when making impact on users. needs or how when making re‑users of the of the needs of
changes to Communicate the changes will changes to data. data when making most users and
data. changes to data affect the users. Communicates changes in order re-users of data.
only where it Communicates changes to high to understand Consistently
is externally changes to high profile data their needs. makes best
mandated by profile data. consistently Communicates possible efforts
legal or policy The approach and clearly. changes to data to ensure that
requirements. and format of clearly, however, critical user
communication is the approach needs are met
inconsistent. or format is when making
somewhat changes to data.
inconsistent All changes are
across the communicated
organisation. clearly and
consistently.

Data Maturity Assessment Framework 13

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

4 Sharing data Culture Sees data Sees data sharing Sees data sharing Beginning to Includes data
as part of sharing as an primarily as task, as strategy not see limited data sharing in
strategy. administrative not as strategy. task. Has more sharing as a strategic priorities.
task. Senior Beginning to open attitudes to strategic priority. Senior leaders
leaders do not become more data sharing. Beginning to take responsibility
hold responsibility open to data define structures and hold
or accountability sharing in some of responsibility accountability
for successful pockets of the and accountability for ensuring
sharing. organisation. for ensuring successful data
successful data sharing. These
sharing. structures are
enforced and
communicated
consistently.

Data Maturity Assessment Framework 14

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

5 Discussing Culture Staff or teams Beginning to Openly Openly discusses Proactively

and learning resolve data form a culture of discusses data data and and regularly
from problems openness and issues lessons learns from promotes
mistakes. individually. learning from learned from data problems discussion of
Does not mistakes. Makes past mistakes. regularly rather data problems
encourage some efforts to Communicates than reactively. at all levels.
avenues and communicate these People from Shares lessons
forums to openly lessons learned consistently. different teams learned both
discuss issues in an ad hoc way. This mostly and levels of internally and
with data. Does occurs reactively seniority regularly externally as
not record or in response to discuss data appropriate.
communicate incidents. issues and how Communicates
lessons learned to act on them. known data
from past Makes efforts problems and
mistakes. to communicate lessons learned
lessons learned effectively across
widely, but may the organisation.
not reach all
relevant areas of
the organisation.

Data Maturity Assessment Framework 15

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

6 Working with Culture Occasionally Engages with Beginning Establishes Has a clear
internal data engages with some internal to build and maintains understanding
users and some internal users of the relationships with relationships of the needs
meeting their users of the organisation’s a wide range with high impact of all important
needs. organisation’s data to know of important internal users internal users of
data for feedback what their needs internal users to of data to the organisation’s
on their needs. are. Beginning learn about their understand their data. Consistently
Does not act to act on this needs. Acts on needs. Acts on responds to
on this unless in some high this in most high this in all high internal user
required to do profile areas. profile areas. profile areas needs as
so by external and some other appropriate.
mandates. important areas.
The approach to
this is inconsistent
across the
organisation.

Data Maturity Assessment Framework 16

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

7 Working Culture Occasionally Engages with Beginning to Establishes Has a clear

with external engages with some external build relationships and maintains understanding
data users some external users of the with a wide range relationships of the needs
and meeting users of the organisation’s of high impact with all high of all important
their needs. organisation’s data to know what external users to impact external external users of
data for feedback their needs are. learn about their users and most the organisation’s
on their needs. Beginning to act needs. Acts on important external data. Consistently
Does not act on this in some this in most high users of data to responds to
on this unless high profile areas. profile areas. understand their external user
required to do needs. Acts on needs as
so by external this in all high appropriate.
mandates. profile areas
and some other
important areas.
The approach to
this is inconsistent
across the
organisation.

Data Maturity Assessment Framework 17

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Topic: Engaging with others

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

8 Engaging Skills Sees little or no Beginning to The organisation Embeds regular Becoming
with support value in engaging engage internally makes deliberate engagement experts that other
teams and with others to to improve and planned with government partners, peers
networks develop staff awareness of engagements support teams and departments
to develop data literacy. government with government and networks use as a resource.
data skills. support teams support teams in working
and networks, and networks practices. Keeps
but this is limited to develop up to date with
in scope to small data literacy. developments
groups of highly Frequency of in the field as
specialised staff. engagement is part of ongoing
Individual staff ad hoc, based on commitment to
working with data specific needs. data literacy.
may engage with
these informally
and infrequently.

Data Maturity Assessment Framework 18

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

9 Recognising Culture Awareness of Most staff People across Data advocacy Data advocacy
the data across the recognise data the organisation may be present is present in
importance organisation is part of the are starting to in high value data each area of the
of data in is low or organisation’s talk about data management or organisation to
individual non‑existent. operation but and beginning analytical areas of actively promote
staff’s work. Very few staff see are not aware of to understand the organisation and maintain
how data relates how it relates to how it relates to to support embedded data
to their work. their work. their work. embedding awareness across
of awareness the organisation.
of data. The The organisation
approach to proactively
this may be embeds into
unstructured networks of
and inconsistent data knowledge
across the and research in
organisation. the context of
its work.

Data Maturity Assessment Framework 19

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

10 Understanding Data Shares the wrong Routinely shares Has identified Shares data Is seen as a
when data data, or avoids some appropriate the data that with appropriate leader in sharing
can be sharing or using data sets with can be shared. assessments data. Proactively
shared. data, because appropriate Has appropriate and licencing in works with
of inappropriate assessments assessments and place. Beginning cross‑government
or incorrectly in place. licencing in place to engage with networks and
applied privacy Understands the for all shared internal and communities
assessments. legal and security data sets. external support of practice,
concerns around networks or and internal
sharing data and expertise. and external
beginning to Challenges experts to ensure
weigh business practices that continuous
needs with limit data sharing. improvement in
privacy and this area. Draws
security concerns on a range of
appropriately in expertise to
some data. ensure data
sharing does
not compromise
ethical use
of data.

Data Maturity Assessment Framework 20

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

11 Linking data Leadership Leaders do not Leaders are Leaders Leaders Leaders
management understand the beginning to understand consistently ask have a clear
practices to link between question how the how good data about the link understanding of
organisational poor data organisation’s management between data the link between
outcomes. management and data management supports business management work data management
risks to business practices support outcomes. Data and business and business
outcomes. its business initiatives may not outcomes. They outcomes. They
outcomes. be consistently are beginning to proactively work
Data initiatives linked to all of the explore how to to ensure that
are carried out outcomes that ensure that data data initiatives are
without explicitly the data supports. initiatives are connected to the
linking to connected to the outcomes that
outcomes that the outcomes that they support.
data supports. they support.

Data Maturity Assessment Framework 21

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

12 Having Leadership Senior business Senior business Beginning Addressing data Has many people
data and leaders have a leaders have a to increase and analysis skills with a range
analysis skills very basic level basic level of knowledge and gap in leadership of data and
in senior of understanding knowledge or experience as a whole. analysis expertise
leadership or expertise some experience of data and All senior leaders in leadership
positions. in data or of data and analytics among are confident in positions
analytics but analytics. Some senior leaders. making some including at most
require specialist leaders are Most leaders use of analysis senior levels.
support to capable of making are capable and data without All senior leaders
make use of use of analysis of making use support, and are confident
these. This may and data with of analysis many are capable in making
be limited to some specialist and data with of making extensive use of
interpreting data support. minimal specialist extensive use analysis and data
visualisations support. An of analysis and independently
with specialist advocate for data data with some or with minimal
support. is present in the support. support.
senior leadership.

Data Maturity Assessment Framework 22

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

13 Valuing and Leadership Sees data Beginning to see Sees value Has people Has many people
promoting management and value in data and in data and in leadership with a range
data and analytical skills analytical skills as analytical positions with a of data and
analysis as irrelevant for part of business skills as part range of data and analysis expertise
expertise current and future leadership. of business analysis expertise in leadership
in senior strategic leaders. However, data leadership. who are visible positions at all
leadership and analytical Beginning to and demonstrate levels of the
roles. literacy in senior increase data good practice. organisation.
leadership and analytical Proactively
remains limited. literacy among works to ensure
some staff in that these skills
senior leadership are maintained,
positions. visible, and
encouraged
across the
organisation.

Data Maturity Assessment Framework 23

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

14 Allocating Leadership Allocates Provides training Supports Beginning to Invests

appropriate resources to to improve data people whose commit to appropriately and
resources to provide training skills in an ad work is heavily upskilling all staff continuously in
improving to improve data hoc way or involved in data working with data skills across
data literacy skills only where on a localised management data. This occurs the organisation.
across the it is externally basis. This is to improve their inconsistently Plans for
organisation. mandated by limited to a small data skills. This is across the improving data
legal or policy group of highly generally done on organisation literacy are
requirements. specialised staff. an ad hoc basis. without aligned with wider
co‑ordinated business plans.
senior oversight. Co‑ordination
across the
organisation
ensures all
areas have
proportionate
goals and plans
for improving
data skills.

Data Maturity Assessment Framework 24

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

15 Having good Skills Limits training Data literacy is Expects and Increased data All staff trained
data literacy or expertise in patchy, mostly provides for staff literacy and with ongoing
among staff data literacy to low, among staff. to have the skills responsibility investment in
and defined small groups Basic or adequate to adequately across the developing data
responsibility of junior staff, skills and training understand and organisation. skills with high
for data in usually in IT or in using data for make use of Defines levels of data
staff roles. administrative operational and data systems dedicated literacy across
roles. administrative and tools. responsibilities the organisation.
purposes. for data
management and
data architecture
in staff roles.

16 Engaging Skills Sees little or no Individual staff Sees engagement Embeds Actively
with value in engaging working with with internal or structured participating or
communities with internal data are aware external data engagement with leading within
of practice or external of some internal communities data learning data learning
and learning data learning or external data of practice as networks and networks and
networks to networks or communities valuable, but communities of in communities
develop data communities of practice and this is limited to practice across of practice.
skills. of practice to some learning specialist staff. the organisation. Exploring new
develop staff opportunities. Continues to Makes this visible tools and skills.
data literacy. Staff may engage engage on an to all staff.
with these ad hoc basis
informally based rather than a
on personal continuous basis.
interest.

Data Maturity Assessment Framework 25

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

17 Defining Skills Has no interest Different staff Beginning Has established Has established
responsibility in developing collect, manage to establish dedicated, a dedicated,
for data in specialised and use data dedicated data consistent data consistent
roles and data roles, or as part of their responsibilities responsibilities approach to
committing in upskilling or roles without within staff defined in integrating data
to improving recruiting staff co-ordinated, roles in the staff roles with responsibilities in
staff data to fill knowledge consistent organisation. several people staff roles across
literacy. gaps. Staff responsibilities Increasing responsible for the organisation.
manage and assigned to commitment to data in different Has a strong,
use data as part roles. Beginning improving data roles or teams. consistent,
of other roles to consider and analytical Beginning to and visible
without dedicated some training or literacy within commit to commitment to
responsibilities specialisation, specialist teams. improving data improving data
for data. but with minimal and analytical and analytical
commitment literacy across literacy across the
to change. the organisation, organisation with
but the approach clear routes into
is inconsistent in skilled data roles
different areas. for all staff.

Data Maturity Assessment Framework 26

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

18 Choosing Skills Uses a single Beginning to Consistently Carefully Fully considers

appropriate method for consider different considers considers different all options when
ways to addressing skill options when different options options when addressing
address gaps gaps such as addressing when addressing addressing data data skill gaps
in data skills. contracting, skill gaps but skill gaps. skill gaps in most in line with the
upskilling, decisions are not Beginning to areas and clearly organisation’s
recruitment, always clearly link this to the links these to the long and short
without linked to the organisation’s organisation’s term skill
considering or organisation’s long and short long and short needs. Takes
weighing the long and short term data term skill needs. a consistent
options. term needs. skill needs. However, the and joined-up
approach is not approach across
consistently the organisation.
embedded across
the organisation.

Data Maturity Assessment Framework 27

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

19 Supporting Skills Expects people Small groups of Specialist staff Specialist staff Specialist staff
development to learn data specialist staff working with working with working with data
of specialist skills ‘on the job’. working with data have data have have appropriate
data staff. Does not provide data have access some support some support support to
specialist training to specialised to improve to improve continuously
for data skills. data training. their skills. their skills. The improve their
The approach The approach approach is skills. The
is ad hoc and is somewhat organised and approach is
unco-ordinated. organised but co-ordinated, consistently
Awareness and lacks centralised but inconsistent organised and
documentation co-ordination. across different co‑ordinated
of specialist data Beginning to areas of the across the
skills among document organisation. organisation.
staff across the and improve Has a clear Has a clear
organisation awareness of understanding of understanding of
is poor. specialist data what specialist what specialist
skills in the data skills are data skills are
organisation. present in the present in the
organisation. organisation and
proactively plans
to fill gaps.

Data Maturity Assessment Framework 28

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

20 Providing Skills Staff learn data Beginning to Provides training Individuals Specialist
opportunities skills only through provide some for data, analysis, responsible staff regularly
for staff to experience, limited, internal and relevant for data have update skills
develop data with no access training for basic, systems and advanced training and knowledge
and analysis to external ‘adequate’ data tools in-house or and skills and through training
skills. knowledge or skills, though externally. regularly engage and conferences.
expertise around staff mostly in learning to
data or analytics. learn through develop and
experience. improve systems
and embed
these across the
organisation.

21 Understanding Skills Struggles to Beginning to Exploring Understands data Has a clear

the data and understand understand needs up‑skilling and and analytical understanding
analysis skills the needs and around data skills recruitment to skills needs and of data and
that your skills required and capabilities. fill skills gaps. gaps in important analytical
organisation for building the Invested in output areas. skills needed.
needs. organisation’s developing Opportunities Proactively seeks
data capabilities, analytical skills to develop data to upskill existing
due to a lack across the and analytical staff to meet
of interest in, organisation. skills are visible upcoming needs.
or information and available to
about, staff’s both specialist
current skills. and non-
specialist staff.

Data Maturity Assessment Framework 29

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Topic: Having the right data skills and knowledge

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

22 Making data Uses Manually Manually Enables some Enables most Carefully
available and reworks data for reworks data for internal users internal users considers
interpretable presentation. presentation in to interactively and some different
for different Makes all written reports for explore and external users audiences from
users. presentation different internal report on the to interactively the beginning
of data and and external organisation’s explore, analyse when planning
analysis the audiences. data, however, and report on the data and analysis
same regardless the user may organisation’s presentation.
of audiences. need substantial data. Non-data Uses interactive
technical specialists are and static
expertise or able to do so presentations
support from with minimal of analysis as
data specialists specialist appropriate.
to do so. support, if any. Presents data
and analysis
in a way to be
easily and quickly
interpreted by
non-specialists
without support.

Data Maturity Assessment Framework 30

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

23 Allocating Leadership Leaders seek Leaders seek Leaders dedicate Beginning to Continuously
appropriate to improve or to improve or some resources proactively and proactively
resources to replace data replace data to improving or commit dedicates
improve tools systems and systems and replacing data resources to appropriate
for data. tools only when tools reactively systems and improving and resources to
it is mandated when insufficient tools before poor replacing data improving and
externally. systems and tools damage systems and replacing data
tools have organisational tools. Changes systems and
damaged outcomes. This made are linked tools across the
organisational generally occurs to organisational organisation. Plans
outcomes. on an ad hoc needs and for improving and
basis. Changes outcomes. maintaining tools are
made do not This occurs aligned with wider
consistently link inconsistently organisational needs
to organisational across the and outcomes.
needs and organisation Co‑ordination
outcomes. without across the
co‑ordinated organisation
senior oversight. ensures all areas
have proportionate
goals and plans
for improving and
maintaining data
systems and tools.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

24 Having the Tools Data tools are Tools Tools support Tools for Tools that meet
right tools only used for mostly used efficient and analysis are in the peak of the
for analysing operational operationally effective outputs line with the organisation’s
data. requirements. rather than for high-impact organisation’s analytical needs
Analysts analytically. analytical needs and are in place and
frequently May allow processes. enable analysts available across
spend time on some basic Efficiency and to produce the organisation.
labour-intensive inbuilt analysis effectiveness effective, Tools for
workarounds and reporting of some lower efficient outputs. delivering batch
to meet user but most often priority outputs analytics and
needs due to data has to are still reduced real‑time streamed
inadequate be exported due to inadequate data are used.
analytical for analysis tooling resources.
capability in another Some tools
of tools. tool. Possible may be
advanced disproportionately
analytical tool complex for the
used for basic needs of the
data processing organisation.
or descriptive
statistical
analysis.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

25 Having the Tools Uses tools for Most tools for Tools for Regularly Makes use of
right tools for accessing and organising and organising reviews tools horizon scanning
organising organising data accessing data and accessing for organising for emerging
and that are highly allow for the data are and accessing technology.
accessing disproportionate organisation proportionate to data to ensure Understands
data. to the to meet its the organisation’s they are what future tools
organisation’s objectives. Some needs and allow adequate and are relevant and
needs. Reviews tools may be for registers of proportionate proportionate to
tools when disproportionate data assets to be for current and the organisation’s
failures have had to the maintained and short-term future needs.
a substantial organisation’s updated. needs. Some
negative impact needs. awareness of
on outcomes. tools that might
be relevant to
the organisation
in the future,
but interest and
buy-in at senior
levels is limited.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

26 Having tools Tools Shares data Safeguards Tools allow for Tools allow Tools able to
that allow mostly by are in place to data to be shared for effective, access and
appropriate emailing ensure that data internally as direct access utilise internal
access to spreadsheets sharing does live documents to internal data and external
internal data. and documents not compromise for improved for appropriate data directly, for
as attachments data security. version control. expert and both experts and
with duplication, Non‑experts non‑expert non‑experts.
version may require users. Exploring
control, and support from tools to
security issues. specialist users. support secure,
direct access
to data for
external users.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

27 Planning Tools Dedicates Acquires systems Primarily acquires Commits Commits

effectively resources to and tools on a systems and resources to resources to
to ensure tools, systems ‘needs-must’ tools as ‘one‑offs’ new and existing new and existing
adequate and infrastructure basis. For for specific systems and systems and
tools for data. for data only example, for a purposes with tools across the tools across the
when critical specific, isolated limited flexibility organisation, but organisation,
systems fail or purpose or for change or the approach with a consistent,
when changes project, or when improvement. is inconsistent. co-ordinated
are legally the existing Considers Proactively approach across
required. systems and replacements for considers the organisation.
tools fail. all critical systems and costs Proactively
and tools, and replacements considers
researches and upgrades and costs
and costs this for all critical and replacements
before they some important and upgrades
fail. Dedicates systems for all critical and
some resources and tools. important systems
to improving and tools.
software tools and
ad-hoc hardware
replacement.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

28 Keeping tools Tools Does not Understands Most data tools Most data tools All data tools are
for data up understand what data tools are up to date are up to date up to date and
to date and what data tools are in use and with support with support have adequate
supported. are in use. provides basic available. available. support in place.
Provides minimal, support for Work‑arounds Communicates Consistently
ad hoc support high priority for inadequate some records and
for tools. Invests tools. Invests in tools to mitigate work‑arounds communicates
in updating tools updating tools negative impacts for inadequate work-arounds for
only when out of only when out of on outcomes tools, but inadequate tools,
date tools have date tools begin are not well inconsistently. with a proactive,
had substantial to have negative communicated or Actively plans structured
negative impacts impacts on understood. replacements for approach
on outcomes. outcomes. poorer tools. to replacing
poorer tools.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

29 Sharing data Tools Users are not Some people or Data storage tools Data storage Data storage and
internally. able to find or teams may use are beginning tools allow for sharing tools are
access data that cloud‑based to be used internal sharing proportionate
they need due document that allow for across the to analytical
to inadequate storage to broader, internal organisation, capability and
data storage share some sharing across with internal data needs.
tools. Access to data. Access is the organisation. and external Storage tools
stored data is managed ad hoc Access to data for access managed allow for
not managed, on an individual non-experts may appropriately. non‑experts
or is managed level by staff require specialist Tools in use in to access
ad hoc without who may not be support. some areas of the appropriate data
structured specially trained organisation are without requiring
processes. in security and not proportionate specialist support.
governance. to data and Internal and
analytical needs. external access
Non-experts can is managed
access most data appropriately.
without specialist
support.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

30 Sharing Tools Analytics tools Analytics tools Available tools Self-service Self-service
analytics in use are are being allow for effective analytics analytics available
internally. outdated and updated and internal sharing available both both inside the
do not allow the allow the of analytics inside the organisation
organisation organisation but may not be organisation and and to relevant
to consistently to share some meaningfully to some relevant external partners
share analytics analytics usable by external partners and stakeholders.
in ways that internally. non‑specialists and stakeholders. Non specialist
meet their Non‑specialists without support. Non-expert users users can extract
users’ needs. are not able to may require meaning from
meaningfully support from analyses without
make use data and analysis support.
of analytics specialists in
tools without order to make
extensive, direct effective use of
support from analytics.
expert users.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

31 Having the Tools Mostly uses Mostly collects Holds data in a Collects and Has capacity to
right tools unstructured data manually range of systems automatically store, manage,
and systems tools and and then enters and tools that stores data and analyse
to collect and systems to it into an isolated are all separately digitally wherever increasingly large
store data. collect data such database or managed. possible. For volumes of data
as emails, SMS spreadsheet for Interlinking example, online from multiple
messages, paper analysis and between systems forms or apps sources. Breaks
forms. Does reporting. is restricted by directly into down silos
not consistently default rather than databases. by increasing
transfer this data by design. Beginning to interlinking
into a structured break down silos between data
physical or digital by increasing storage systems
storage system. interlinking and tools with
between systems appropriately
and tools. managed access.

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Topic: Having the right systems

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

32 Storing data Tools Data is Stores most data Mostly stores Stores all Draws data from
in organised disorganised in designated important digital important a streamlined
ways. and unmanaged locations. data on a secure, data relevant number of
and stored in a Data is stored backed-up to important sub‑databases
range of places: in hardcopy and environment such business and systems.
on desks, in digital formats. as a cloud‑based operations Holds data
filing cabinets, Accessing the system or local and outcomes in properly
individual data requires server with in secure, supported,
people’s physical managed access. backed‑up securely accessed
email inboxes, presence in Some data digital systems databases.
computers, those designated may remain with managed
phones, or other locations. inaccessible access where
devices. Organisation and on computers, possible.
management of central shared
stored data is ad drives or devices.
hoc or manual.

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Topic: Knowing the data you have

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

33 Ensuring Data Relies on Documents Documents all Documents Documents

findability individual staff critical data critical and some all critical and all critical and
of data. member’s sets in a central important data important data important
knowledge to find location, with sets in a central sets in a central data sets and
data and make a location of location, with a location, with makes them
it available to the data set. location of the the location of fully findable by
those who need Relies on ad data set. The data the data set. all authorised
it. Finding data hoc processes is available to The data is users. Users are
is ad hoc and or substantial those who need it available to those consistently able
inefficient. specialist support through efficient, who need it to access the
to make data structured routes. through efficient, data they need
available to those Some data structured, well- without specialist
who need it. requires specialist communicated support.
support to access. routes. Most data
can be accessed
without specialist
support.

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Topic: Knowing the data you have

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

34 Managing Data Complies with Plans for Links the retention Automates Proactively
disposal of minimum legal organised period for data in disposal of data considers the
data in the requirements for disposal of high profile data in line with legal requirements and
right way. archiving of data. data, but does assets to the requirements and processes for
Disposal of data is not consider long-term value, the long‑term end-of‑lifecycle
ad hoc and does different value sensitivity and value of the disposal of
not consider the and sensitivity context of the data. Documents data at the
value or retention of data or data. Records processes for beginning of the
needs of the data. retention needs processes for data disposal data lifecycle.
for different data disposal of the clearly and Consistently
sets. Consistently data alongside reviews them balances user
records the data asset. in tandem with needs with
established changes to requirements
processes for the data. for long-term
disposal of data preservation
and ownership of of data when
those processes. implementing
data initiatives.

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Topic: Knowing the data you have

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

35 Recording Data Has no formal Has a basic Has a register of Has a Has a
the data you record of the register of data data assets with comprehensive comprehensive,
hold and data that the assets. The standardised and standardised standardised,
ensuring organisation process for how processes. register of data and visible
people can holds. Nobody to record data The register can assets with register of data
access it. is aware or in the register is be accessed by efficient and assets with
interested in the not described, request at the appropriately efficient and
data assets in the supported or discretion of governed internal appropriately
organisation. monitored. the accountable access. Exploring governed
There is no public party with no processes internal and
layer to the consistent, for a public external access.
records and the communicated access layer for A public access
register cannot process in place transparency layer supports
be accessed by for this. of the nature transparency
those who need it. assets held by around data
the organisation assets that require
that cannot limited access.
be accessed
directly, but this
may be poorly
communicated.

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Topic: Knowing the data you have

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

36 Keeping Data Has metadata for Has metadata Includes Includes Actively maintains
good some data sets. for most high information information and updates
metadata. Where metadata priority data sets, in metadata in metadata metadata in
is present it is however, it may regarding where regarding why tandem with
often incomplete be incomplete and and when the data the data set changes to
or out of date. is not updated was collected was created or the data for all
in tandem with or acquired, acquired, and the known data
changes to the accounting for purposes and sets. Supports
data. Metadata licencing that may uses for which prevention
does not account affect long-term the data set was of mosaic
for user needs. preservation. created. Marks re‑identification
Metadata format sensitivity of data when combined
and structure is in critical data with other data
standardised to sets, but this may in archives by
some degree. be inconsistent marking sensitivity
across the of data clearly.
organisation. Standardises
Standardises metadata based
metadata on an in-depth
based on some understanding
understanding of of user and
user needs. data needs.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

37 Basing Leadership Leaders rely Typically uses Uses past and Monitors what is Uses past,
decisions and on gut feeling, data about current data to happening in the present and
organisational experience and what happened understand trends present as well forward looking
planning on what seems in the recent and support some as past trends. data for business
data. to work rather past and verbal decision making. Some exploratory planning and
than data for accounts of what forward-looking decision making
decision making. is happening research and (this may include
now for predictions. forecasting,
decision making. modelling,
prediction and
optimisation).

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

38 Linking Leadership Links decisions Beginning to link Links decisions Links decisions Consistently links
decisions that affect decisions that that affect that affect all decisions that
that affect business affect high profile high profile critical and affect all critical
organisational outcomes to organisational organisational some important and important
outcomes data only when outcomes to data. outcomes to organisational organisational
to data. it is required for Customers and data. Beginning outcomes to outcomes to
external reporting users are not to consider data. Considers data. Takes a
purposes. Does considered when customers and the needs of customer-focused
not consider making changes users when customers and approach,
the value of the based on data. making changes users when incorporating the
organisation’s based on data. making changes value that the
data to based on data. organisation’s
internal and This is applied data has to
external users. inconsistently its users into
across the decision making.
organisation.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

39 Using data Leadership Leaders use Leaders make use Leaders make Leaders make use Leaders use
to monitor anecdotal of some existing use of multiple of data to monitor data to monitor
and improve accounts of what data to monitor data sources and improve and improve
performance. is happening performance to monitor performance in all performance in
rather than in some high and improve critical areas and all critical and
data to monitor profile areas of organisational some important important areas of
and improve the organisation. performance areas. Senior the organisation.
organisational Decisions on in all critical leaders actively Leaders
performance. how to improve areas. Leaders question these proactively
are informed are beginning to data sources and encourage the
by both data question what support efforts use of new
and anecdotal other data could to improve or sources of data to
accounts of what be used for this. broaden the better understand
is happening. The approach data used for performance.
is inconsistent these purposes. The approach is
across different The approach consistent across
areas of the is somewhat different areas of
organisation. inconsistent the organisation.
across different
areas of the
organisation.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

40 Using Uses Collects and uses Captures data Uses data for Actively exploring Uses data
data for data for requisite relating to both operational more ways to extensively for
operational purposes. internal activities and strategic get more value a wide range of
and strategic For example, and measuring purposes. out of data for strategic and
purposes. basic financial outputs. operational operational
management Conducts basic and strategic purposes.
and legal or financial analysis purposes. Proactively looks
compliance and forecasts. for ways to get
reporting. more value out
of data to meet
current and
future needs.

41 Influencing Uses Makes data Starting to Starting to lead Can coherently Uses data to
stakeholders available to make some conversations make the case to provide robust,
with data. stakeholders data available with stakeholders stakeholders and credible evidence
and partners to stakeholders and partners budget holders to influence
only in line with and partners using data. for existing and policy and
legal or policy but does not new services, decision makers.
requirements. consistently use products, and
Does not see the data as part campaigns.
data as useful of conversation to
in conversation influence them.
to influence
stakeholders.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

42 Using data Uses Prioritises Starting to use Consistently uses Consistently Uses data and
for business speculative, data to inform data to inform uses data to analysis of past,
planning and subjective efficiency initiatives to understand which present and future
strategy. or anecdotal savings. Does improve efficiency approaches work as core elements
information, over not frequently and resource and which do for all strategic
data, to inform use data to management. not. Strategic planning and
decisions. influence strategic Sometimes planning and decision making.
decisions. uses data to decision making
support strategic are consistently
planning and informed by data.
decision making.

43 Using data Uses Only collects Collects some Collects data Collects data to Predicts user
on customer data about data about to be able to understand and needs and
needs to customers’ and customers’ and understand evidence a range service or product
improve users’ needs in users’ needs. and evidence of customer options based on
services. line with minimum The insights and the types of and user needs. understanding
legal or policy understanding customers’ needs Beginning to use customer
requirements. gained from and problems this data as part behaviours and
Does not the data is the organisation of discussions how to influence
communicate inconsistently addresses. Uses for changing, these for the best
or implement communicated both internal and updating, or outcomes.
insights from and applied reliable external introducing
this data. to improving data sources products and
products and to do so. services.
services.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

44 Knowing who Uses Records basic Starting to Starting to Regularly reviews Uses data to
uses your customer explore service use data to and adapts optimise design
products and information and users, customers, understand services, products and delivery
services. activities or work and target different ways and campaigns of services,
delivered in order audiences. customers in response to products and
to operate at a Beginning initially contact data to optimise campaigns at
basic level. to account and engage with outcomes. an individual or
for ethical services over time Designs services personal level.
considerations (or not). Accounts to ensure Consistently
and any particular for ethical inclusion and designs services
groups who could considerations protection for from the
be negatively and any particular societal groups beginning to
affected by the groups who could who could ensure inclusion
organisation’s be negatively be negatively and protection for
data, but at a affected by the impacted by the societal groups
late stage. organisation’s organisation’s who could
data. However, data. Applies be negatively
this is inconsistent this somewhat impacted by the
across the inconsistently organisation’s
organisation and across different data.
considered at a areas of the
late stage. organisation.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

45 Targeting Uses Holds data on Beginning to Uses data to Uses data to Uses data to
services and groups and use data to understand the understand create highly
campaigns. locations where understand needs of end the needs of targeted services
products and the differences users. Beginning end users and and products in
services are in groups and to use this internal users. collaboration with
used but does locations where understanding to Consistently other partners
not use the products and target services, uses this and service
data to evaluate services are used. products, and understanding to providers where
differences or campaigns at improve efficiency appropriate. Uses
take action to specific groups and effectiveness understanding of
target products and geographic of targeting internal needs to
and services. locations. services, products deliver insights
and campaigns and predictions
at specific groups to proactively
and geographic improve services
locations. and products.

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Topic: Making decisions with data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

46 Monitoring Uses Does not use Uses existing data Makes use of Uses data to Uses data to
product data to monitor to improve some multiple data actively improve actively improve
or service and improve organisational sources to all critical areas all critical and
performance, organisational performance and monitor and of organisational important areas
and use of performance effectiveness. improve all performance, and of organisational
resources. except where critical areas of some important performance.
legally required. organisational areas. Actively Actively seeks
performance. seeks data and out new
Beginning to makes use of sources of data,
seek new data multiple data including user
to do this. sources, including and customer
feedback feedback,
from users or to monitor
customers. and improve
organisational
performance.
Routinely reviews
these data
sources to ensure
effectiveness.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

47 Accounting Culture Only Beginning to Accounts for Accounts for Proactively

for limitations accounts account for limitations in all high limitations in all considers how
in data and for how how limitations profile data sets high profile data limitations in all
how this may limitations in some high that may introduce sets and some high profile and
introduce in data that profile data sets bias and negatively important data sets important data
bias. may create may introduce affect particular that may introduce sets may introduce
bias and bias that can groups. This may be bias. This occurs bias. A consistent
negatively negatively affect inconsistent across consistently for approach is
affect any particular different areas of high profile areas, taken across
particular groups. the organisation. but pockets of the the organisation
groups where This occurs organisation still to ensure that
it is mandated inconsistently in struggle to apply limitations to data
by legal, small pockets of this consistently. do not negatively
policy, or the organisation. impact any
service level particular groups.
agreement
requirements.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

48 Ensuring Culture Does not Ensures Ensures routes for Ensures routes for All processing and
transparency ensure transparency public scrutiny exist public scrutiny of analysis of data has
and scrutiny transparency around most for all appropriate processing and transparency and
of data in processing high profile processing and analysis of data public scrutiny in
processing and analysis processing analysis of data are visible and well mind from the early
and analysis. of data even and analysis and is making communicated planning stages
where this is of data where efforts to make where possible. where appropriate.
not restricted. appropriate. these more visible. Considers Makes internal,
Routes Routes Makes methods transparency and external, and public
for public for public and objectives used public scrutiny from scrutiny integral
scrutiny and scrutiny and for this transparent the beginning as a to the design of all
accountability accountability where appropriate. fundamental part processes where
are not exist for Approaches to of all high profile possible.
available. high profile this tend to be processes.
processes where considered as an
appropriate, afterthought, not
but are not well an integral part
communicated. of developing the
Considerations process.
of these are
‘added on’ after
the process is
already active.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

49 Considering Culture Considers Explores Consistently Seeks guidance Keeps up with

and potential potential considers potential from external data societal changes in
mitigating negative negative negative impact of ethics advisory order to ensure that
ethical impacts of impacts of data initiatives on board. Consults data collection and
impacts of interventions interventions specific societal with stakeholders publication remains
bias in data. or data as well as groups. Some parts in civil society inclusive to all.
activities data ethics. of the organisation groups or academia Conducts extensive
on specific engage with to improve ethical public consultations
societal external experts or use of data. High with groups who
groups at an advisory boards for profile projects may be affected by
extremely high profile projects. may include public data initiatives to
late stage in consultation. ensure transparency
the process, and mitigate bias.
and only
where it is
mandated by
legal or policy
requirements.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

50 Meeting Culture Considers Aware of Ensures that Beginning to ensure Ensures that all
accessibility accessibility accessibility new publications that all prominent active published
standards for published requirements meet accessibility active publications data and analysis
for published data and for active standards, but meet accessibility meet or exceed
data. analysis at an publications. previous, active and requirements. requirements
extremely late Beginning relevant publications for accessibility.
stage, and to meet have not been Considers
only to the requirements updated to meet accessibility from
degree that it that have an minimum standards. the beginning
is externally impact on the when designing
mandated by largest number new analytical
legal or policy of users. publications.
requirements.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

51 Ensuring Culture Complies Beginning to Beginning to Engages with Actively engages

transparency with minimum recognise the consider public users to ensure with appropriate
and scrutiny legal potential for visibility and appropriate communities to
of data. requirements increasing oversight as a transparency and empower the
for transparency core element accountability in public to hold the
transparency and public of high profile structured ways. organisation to
and public oversight of the data initiatives. Some parts of account on their
oversight organisation’s Engagement the organisation data objectives.
of data data objectives, with some users consistently Considerations of
use. These but no firm to improve consider how to public visibility are
requirements or structured transparency occurs ensure appropriate integral to planning
are plans. Where in isolated pockets public visibility new data initiatives.
considered at this occurs, of the organisation. from the start when
a late stage it is driven planning data
of projects by internal initiatives.
and usually engagement.
met as an
afterthought.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

52 Understanding Data Does not Beginning to Consistently Consistently Has a clear

interactions consider consider how to considers risks considers the risks understanding of
of automated how to use use automation in and benefits of and benefits of the interactions
data automation high profile areas automation of automation in all between automation
processing in data of data supply data supply and high profile areas, of data supply and
and ethical supply and and processing. processing in and beginning preparation and data
data practices. processing. Beginning to high profile areas. to do so in other ethics. Proactively
Does not consider how to Understands where areas. Understands plans automation in
consider how mitigate against automation is where automation processes to reduce
automation automation proportionate and is proportionate, human bias while
can reduce risks in high mitigates against mitigates risks carefully considering
risks or profile areas, the potential for appropriately, and and mitigating any
bias in data however, does so automation to plans to do so bias the automation
processing. inconsistently and introduce bias, from early stages could introduce.
Does not usually after the though somewhat for all processes, Plans for oversight,
consider implementation. inconsistently in though this may be transparency and
oversight, Beginning different areas of inconsistent across public scrutiny from
transparency, to consider the organisation. the organisation. the beginning in all
and public oversight, Consistently Considers oversight, data processing
scrutiny when transparency and considers oversight, transparency and automation initiatives.
automating routes for public transparency and public scrutiny Documents all
data scrutiny when public scrutiny of from early stages changes to these
processing. automating data automated data of automation processes and the
Does not processing. Does processing, but does initiatives, and reasons for the
document not document so at a late stage. consistently changes clearly and
these changes to these Documentation of documents all consistently across
processes. processes. changes is sporadic. changes. the organisation.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

53 Collecting Data Considers Checks data Embeds Embeds Embeds a deep

data in accessibility, for bias and transparency of transparency, consideration of
inclusive and transparency documents methods into the inclusivity and data ethics from
ethical ways. and the any mitigation process when accessibility in the beginning
potential for made against designing data data collection when planning
bias in data bias. Considers collection where methods from the data collection.
collection transparency appropriate. beginning. Checks Proactively embeds
at a late and accessibility Makes efforts from data collection transparency
stage in the in data collection the beginning to processes for of methods,
development methods but mitigate bias and bias, with actions accessibility,
process, and applies this at make collection to mitigate bias inclusivity and
only to meet late stages in methods accessible recorded and mitigation of bias
legal or policy development to ensure that no communicated. into new data
requirements. to meet legal societal group is Applies this collection processes
or policy disadvantaged by somewhat consistently across
requirements. the methods used. inconsistently in the organisation.
Applies this very different areas of
inconsistently in the organisation.
different areas of
the organisation.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

54 Creating Leadership Considers Considers data Understands the Has an increasingly Has a diverse
diverse data ethics ethics but faces importance of diverse leadership leadership team
leadership through a difficulty in diversity among team which is which consistently
to support limited lens doing so with leadership in beginning to supports broad
ethical use of due to a lack depth or breadth supporting ethical support depth perspectives on
data. of diversity in due to a lack of use of data. and breadth in the use, value and
leadership. diversity in the Beginning to build considerations of ethics of data at
organisation’s a more diverse data ethics. all stages of its
leadership. leadership team. lifecycle.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

55 Ensuring Leadership Senior leaders Senior leaders Senior leaders Senior leaders Senior leaders
responsibility only engage are beginning are engaged with are engaged with are proactively
and oversight with ensuring to engage ensuring oversight ensuring oversight engaged with
for data oversight and with ensuring and scrutiny is and scrutiny is ensuring oversight
ethics. scrutiny is in external and in place for the in place for the and scrutiny is
place for the public oversight ethical use of ethical use of in place for the
ethical use of and scrutiny is data, however, data across the ethical collection,
data where it in place for the this does not organisation. Lines storage and use
is externally ethical use of consistently of responsibility of data across
mandated by data. However, reach across the and accountability the organisation.
legal or policy their approach is organisation. for data ethics Senior leaders
requirements. unstructured or Lines of are structured, are highly visible
reactive. responsibility and though visibility as champions for
accountability for of this may be promoting data
data ethics are limited. Champions ethics across
structured, but for data ethics the organisation.
visibility of these are present in Responsibility
is poor. the organisation, and accountability
however, they may for this is clear,
lack the seniority or structured, and
the reach to have a visible.
large impact.

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Topic: Managing and using data ethically

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

56 Having the Skills Staff consider Staff working Staff working with Staff have the skills Staff working with
skills to ethics when with data have data have a firm to understand data are confident in
understand working with awareness and understanding of the unintended proactively mitigating
ethical data only skills to identify the importance of consequences of against negative
management in line with and address ethical use of data data collection impacts for particular
and use of legal or policy bias in data. and are beginning to and use, and how societal groups in the
data. requirements, see how this applies misuse of data way that they collect,
due to a lack to their own work. can reinforce process, store and
of availability existing problems destroy data. They
or interest in the treatment are able to identify
in relevant of different areas where misuse
training. societal groups. could reinforce
existing problems.

57 Ensuring Tools Considers Data and Adapts tools for Designs new tools Sees accessibility
tools for data accessibility analytics tools data collection, with inclusivity and and inclusivity as
are inclusive. and inclusivity meet minimum storage and accessibility in mind high priority from
for tools at accessibility processing to for all users from the beginning when
the end of the requirements. improve inclusivity the earliest stages updating, designing
acquisition Considers for different societal of the design or acquiring
or design accessibility and groups. Considers process. any tools.
process and inclusivity as an inclusivity and
only when it afterthought at a accessibility at a
is externally late stage when late stage in the
mandated by designing or process when
legal or policy acquiring tools. designing or
requirements. acquiring new tools.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

58 Building a Culture Measures and Some interest Beginning to Consistently links Consistently frames
data quality addresses in improving understand data quality to the all data quality
culture. data quality at data quality data quality in risks it poses to issues in terms of
extremely late but does not terms of the business outcomes. their impact on
stages, and consistently risks it poses Aware of trade-offs business outcomes.
only when it link these to business in data quality in Everyone in the
is externally to damage outcomes. line with the needs organisation is
mandated by to business Addresses of users and the committed to
legal, policy or outcomes. issues with data purposes of data. ensuring quality
service level Attempts to quality through data is available to
agreement improve data tackling root support services
requirements. quality are ad causes not and decision making.
Does not link hoc and do only through
data quality not address cleansing.
to business root causes.
outcomes.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

59 Managing data Culture Considers Staff Beginning to All staff working with Collaborates with
disposal the disposal of responsible give greater data understand their archiving experts to
right way. data only at for data sets consideration to responsibilities to ensure that data sets
a very late understand data disposal, ensuring records are can be preserved
stage in the differences but it is not seen able to be created appropriately.
data lifecycle. in types of as fundamental and preserved of all Proactively
Defines disposal. when planning appropriate data. considers the end
ownership Responsibilities data initiatives. Responsibility for of the data lifecycle
of and for Ownership and disposal of data when planning new
responsibility implementing responsibility is defined and data initiatives.
for disposal appropriate for disposal of recorded alongside Ownership of and
of data only disposal data is recorded all data assets, but responsibility for
in line with methods are alongside all implementation is disposal of data
minimum beginning to be high profile inconsistent across is clearly defined,
legal or policy defined. Any data sets. Staff the organisation. recorded, and
requirements. considerations working with implemented for all
Does not of how to data have some data assets.
understand dispose of understanding
differences data occur at a of expectations
in types of very late stage and
disposal in the data requirements
of data. lifecycle. for data
preservation
and disposal.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

60 Communicating Culture Communicates Beginning to Understands Understands and Understands and

limitations limitations of understand and communicates communicates
of data data only in line limitations communicates limitations of data. limitations of data.
appropriately with externally of data and limitations of Understands the Understands
to users. mandated communicates data in all high needs of most the needs of all
requirements. these in some profile areas. important users important users
The style and high-profile Understands of the data and of the data and
method of this areas. Some the needs of communicates in a communicates in
communication pockets of the some important way that meets these a way that meets
does not organisation users and needs, using a range these needs,
consider consider the communicates of appropriate routes. using a range of
users’ needs. needs of some in a way that The approach to this appropriate routes.
important meets these is inconsistent across The approach to this
users and needs, however, different areas of the is consistent across
communicate the range of organisation. the organisation.
in a way to routes may be
meet these limited. The
needs through approach to this
a limited range is inconsistent
of routes. across different
areas of the
organisation.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

61 Linking data Data Collects data Beginning to Understands Understands the need Has a clear
collection in order to understand the need to to collect data that is understanding of
processes to meet minimum the need collect data attached to business the need to collect
organisational requirements to collect that is attached needs, and to avoid data that is attached
outcomes. without data that to business collecting data that to business needs,
understanding is attached needs, and to is not. Incorporates and to avoid
how this is to business avoid collecting this in critical collecting data that
attached to needs, and data that is not. business process is not. Consistently
business to avoid Beginning to in some areas of incorporates this
needs. Has collecting incorporate this the organisation. in critical and
a minimal data that is into planning Regularly plans important business
awareness not. Does not collection or ahead regarding process across
of collection regularly apply use of data. the collection or the organisation.
methods or incorporate Beginning to use of data but this Embeds planning of
based on what this into consider and is not embedded collection or use of
has previously practices. record methods from beginning to data from beginning
been used, Has some and errors end. Considers and to end. Gives full
but does not awareness but does not records methods consideration
record or of collection consistently and errors and is to methods and
address errors. methods address these. beginning to address errors and ensures
and errors these in higher-profile that these are
but does not initiatives. addressed promptly.
record or
address these.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

62 Acquiring Data Acquires Beginning to Understands Understands the value Has a clear
existing data in existing understand the value of of using existing data understanding of
the right way. data over the difference using existing rather than collecting the value of using
collecting in value of data rather new data and which existing data rather
data only acquiring than collecting is most appropriate. than collecting new
when required existing data new data and Makes good use data and which is
or requested compared which is most of open data sets most appropriate.
to do so to collecting appropriate. where appropriate Makes full use of
by external new data and Beginning to but does not fully open data sets where
impetus. which is most make use of embed the approach appropriate and fully
Does not appropriate. some open from beginning to embeds the approach
record Does not data sets where end. Records and from beginning to
licencing of make use of appropriate. communicates end. Fully records
acquired data existing data. Beginning licencing of data licencing of data
alongside Has some to record acquired from other acquired from other
data sets. awareness of licencing of data sources but this sources and this
licencing of acquired from approach is not fully approach is fully
data acquired other sources embedded from embedded from
from other alongside data beginning to end. beginning to end.
sources sets. Beginning Plans for effects of Plans for effects of
but does to plan for effects licencing on long- licencing on long-
not record of licencing term preservation of term preservation of
licencing of on long-term data sets containing data sets containing
acquired data preservation acquired data but acquired data and
alongside of data sets this approach is not this approach is fully
data sets. containing fully embedded from embedded from
acquired data. beginning to end. beginning to end.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

63 Applying data Data Has a minimal Has some Understands Has a good Has a clear
users’ needs awareness awareness who the understanding of data understanding of
to product of who the of who the users of the users and their needs data users needs
design. users of the users of the organisation’s though this may be in all relevant areas
organisation’s organisation’s data are and inconsistent across of the organisation.
data are and data are and what their needs the organisation. Consistently
what their what their are. Beginning Beginning to incorporates
needs are, needs are, to incorporate incorporate and apply and applies data
driven only but does not and apply data users’ needs in users’ needs in
by legal or incorporate user needs product design and product design and
service level this into into product development, but this development, and
agreement product design and is not embedded from embeds this from
requirements. design and development. beginning to end. beginning to end.
Does not development.
incorporate
or apply
information
about data
user needs
in product
design and
development.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

64 Collecting Data Has a minimal Has some Understands Has a good Has a clear
data with user awareness of awareness the needs understanding of understanding of
needs in mind. the user (for of the needs of the user the needs of the the needs of the
example, a of the user providing data, user providing data, user providing data,
member of providing and of user- and of user-centred and of user-centred
the public or data, and of centred design design and methods, design and methods
civil servant) user-centred and methods. though this may be in all relevant areas
providing design and Beginning to inconsistent across of the organisation.
data to methods. incorporate the organisation. Fully embeds
government, Does not and apply this Incorporates application of this
driven only incorporate understanding and applies this understanding in
by legal or or apply this to product understanding to product design and
service level understanding design and product design and development from
agreement in product development. development in some beginning to end.
requirements. design and areas, but may not
Designs and development embed this from
develops beginning to end.
products
without
considering or
incorporating
the needs of
these users.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

65 Conducting Data Assesses Assess data Re-assesses Proactively monitors Proactively monitors
data quality data quality quality against data quality the quality of data in and fully understands
assessments. only when it generic during the data’s important data sets the quality of the
is externally standards. lifetime, but is in a way that is data it holds and
mandated Does not does not link linked to purpose, hence has high levels
by legal, update the frequency of documented and of confidence and
policy, or data quality assessment to communicated. trust in its data.
service level assessments changes in the Conducts data quality
agreement across the data. Beginning assessments that are
requirements. lifespan of to conduct evidence-based and
Does not the data. assessments tracked over time.
record or that consider
track data quality
quality dimensions,
assessment measurements,
results and
over time. requirements in
relation to the
way in which the
data is used.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

66 Managing data Data Makes efforts Manages data Beginning to Puts resources and Proactively invests
quality across to manage quality ad hoc manage data processes in place in resources to
the data data quality and at a late quality for for managing data collect, maintain,
lifecycle. only when it stage in the priority data at quality at all stages of and manage
is externally data lifecycle. different stages the data lifecycle, but high‑quality data
mandated by Where of the data does not apply this at all stages of the
legal, policy resources and lifecycle. consistently across data lifecycle. Data
or service level processes the organisation. quality is managed
agreement are in place consistently across
requirements. for managing the organisation.
Does not data quality,
make they focus
dedicated only on data
resources cleaning.
available
for this.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

67 Understanding Data Engages with Beginning Accounts for Actively engages Considers the data
the data a minimal to engage the needs of with a wide range quality needs of
quality needs number of with some immediate, of internal users to all knowable users
of your users. internal users immediate internal users understand their data alongside immediate
to understand users of the in data quality quality needs and internal user needs
data quality organisation’s assessments reviews these needs when collecting,
needs, based priority data and initiatives. regularly. Beginning processing, and
primarily on to understand to communicate data publishing data.
policy or their data quality alongside high Consistently
service level quality needs. profile data sets. communicates
agreement the quality of data
requirements. alongside data sets.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

68 Understanding Data Does not Beginning to Able to Has a good Has a clear
what data understand understand apply a good understanding of understanding of
processing to what data what data understanding what data processing what data processing
automate. processing processing of what data can and should can and should be
can or should can and processing can be automated for automated. Carefully
be automated. should be and should be high profile areas, considers what
Where automated. automated for and is beginning automation is useful
automation Makes some high profile to apply this and proportionate
occurs, it does consideration areas, but consistently across in the long term to
so without of what inconsistently the organisation. achieve efficiency
understanding automation elsewhere. Considers what and quality.
or considering is useful and Considers what automation is useful
what is proportionate automation and proportionate
useful and in the is useful and in the long term to
proportionate long‑term proportionate achieve efficiency
in the to achieve in the long‑term and quality but with
long‑term efficiency to achieve some inconsistency.
to achieve and quality in efficiency and
efficiency and high profile quality, but
quality. processes, somewhat
though the inconsistently in
approach is different areas of
inconsistent the organisation.
and occurs
as an after
thought.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

69 Building Data Designs data Some Tests and Designs, tests Proactively designs,
reproducible processing testing and documents and documents tests and documents
data without documentation most important all important all important data
processing. considering for important data processing data processing. processing from
adequate data and is able to Tests include the beginning to
testing, processing. reproduce the typical changes ensure that they
transparency Aware of the same outputs that may occur. can be efficiently
and importance of efficiently in Testing strategy reproduced with
documentation documentation most cases. may be considered the same outputs
to ensure that or Testing covers after processes and are resilient
processes can transparency a range of data are created. to change.
be reproduced to ensure good scenarios. Most processes are Documentation
for the same automation. Documentation clearly documented, and processes
output. Does Documentation of processes is documentation are transparent,
not document that exists sporadic, this is communicated communicated
processes or may not be may be done and available and available
changes to appropriately at a late stage. as appropriate. as appropriate.
processes. available to It may be poorly The approach The approach is
those who communicated is somewhat consistent across
need it, or may or inaccessible. inconsistent across the organisation.
assume prior The approach different areas of
knowledge of is highly the organisation.
the processes. inconsistent
across the
organisation.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

70 Applying data Data Applies data Beginning to Applies data Beginning to apply Applies data
standards standards only apply data standards in data standards standards
in your where they standards some areas consistently enough consistently across
organisation. are externally on an ad hoc but does so to allow data to be the organisation
mandated for basis where inconsistently. re-used internally to ensure that
compliance. interoperability Some data for a range of data is versatile
Considers between data is versatile purposes. Some and re‑usable for
interoperability sets is needed and re‑usable data is re‑usable multiple purposes
between data for a specific internally externally but with and audiences.
sets only purpose. for limited limited scope.
to mitigate purposes.
against critical
failures.

71 Engaging Data Only engages Engages with Acknowledges Actively Proactively involved
with cross- with data other areas of the importance applying most in the development
government standards in government of data cross‑government of cross-government
data other areas of to begin standards in data standards. standards and
standards. government exploring how other areas of Exploring shared actively applies
to comply to implement government. measures and these across the
with externally data Actively engages benchmarks with organisation.
mandated standards internally other organisations. The organisation
requirements. internally. to embed compares its
standards. data with other
organisations through
shared measures and
benchmarks.

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Topic: Managing your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

72 Engaging Leadership Leaders are Leaders are Leaders Leaders are Leaders are fully
senior leaders not engaged aware of occasionally ask beginning to engage engaged with the
with data and with data or some uses questions about with the value of data value of data at
its value to the how it is used. for data in the the data they throughout the data all stages of the
organisation. They do not organisation are given but lifecycle. They ask data lifecycle.
understand but do not are not entirely the right questions They proactively
how difficult see value in it convinced of data, are active in seek to understand
or complex it for business about its harnessing its value the organisation’s
is to achieve outcomes. value. Leaders and supportive of current and future
their requests Leaders have little or the organisation’s data needs.
for data. do not see no interest in data needs.
data as a the full data
priority in the lifecycle.
organisation.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

73 Managing Culture Has basic Has policies in Monitors and Communicates Thoroughly
policies policies for data place to ensure enforces policies and enforces embeds positive
for data protection and data about for data protection policies for data attitudes to and
protection security in place, identifiable and data security protection and understanding of
and data but does not individuals is consistently. data security data protection
security. have a method deleted when no Reviews policies consistently. and data security
to monitor or longer necessary regularly to ensure Beginning to at all levels of the
enforce these. and to respond they are fit for embed policies organisation.
to subject access current needs. across all levels of
requests. the organisation.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

74 Controlling Culture Data security Most critical All critical Consistent and Communicates
access to in place only to systems, data assets comprehensive security
data. meet minimum processes have at least security and governance
legal or policy and data have limited security security clearly and openly
requirements. limited security and security governance throughout the
Does not link and security governance in policies are in organisation.
security vetting governance. place. Security place for all Clearly links
of staff to data Security vetting vetting of most critical data security vetting
protection and of some staff is staff is linked to assets. Clearly and background
data security linked to data data security. links security checks of all staff
measures. security. vetting and to data security
background and legitimate
checks of all staff business need.
to data security Reflects security
and legitimate clearance
business need. for access to
data assets in
employment
contracts where
appropriate.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

75 Reviewing Culture Reviews of Reviews and Regularly reviews Regularly reviews Regularly reviews
governance data security assesses security and assesses and assesses all and assesses all
and security incidents are controls, but this all critical governance and governance and
incident limited in scope is inconsistent governance and security controls security controls
responses. and responses or limited in security controls regularly for for effectiveness.
to incidents are scope. Beginning for effectiveness, effectiveness. Recording is
inconsistent. to identify though recording Recording of clear, consistent
Very little, if and review of these may reviews is clear and appropriately
any, review or data security be inconsistent. and consistent, available both
assessment incidents and Identifies and though not internally and
of governance take appropriate reviews data consistently externally
takes place. responses. security incidents available as to support
and takes appropriate. continuous
appropriate Reviews all improvement.
responses. security incidents Reviews all
promptly and security incidents
takes appropriate, quickly and takes
proportionate appropriate,
actions. proportionate
actions.
Discusses
lessons learned
from security
incidents openly
as appropriate.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

76 Ensuring Culture Business Has business Centrally Has business Regularly

business continuity plans continuity plans co‑ordinates continuity plans reviews and
continuity for exist for some in place for all oversight for data in place tests business
data. critical activities, critical data for business for all areas of the continuity plans
but nobody has activities, but continuity as organisation with with lessons
full oversight of these are not appropriate central oversight. learned and
which activities centralised. to ensure all There are clear actions for
are critical to the Does not have critical activities lines of ownership improvement.
organisation’s standardised risk are understood for plans and Ties the
operation. No assessments for and calibrated. they are regularly frequency of
clear central activities. Standardises tested with reviews to the
record of the risk assessments actions planned level of criticality
potential impact for activities to for improvements. of the activity and
of critical promote parity an understanding
failure on staff, across the of threats to the
customers, organisation. organisation’s
services, products Tests business operation.
and reputations. continuity plans Business
occasionally. continuity plan
owners have
access to regular
updates and
refreshes on best
practice.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

77 Measuring Data Assesses Regularly Proactively Actively engages Proactively

the effectiveness of conducts data reviews data internally to engages internally
effectiveness data protection protection impact protection impact ensure that data and externally to
of your data measures only in assessments. assessments to protection impact promote good
protection line with minimum ensure continuous assessments and practice in data
processes. legal or policy improvement. improvements are protection. Seen
requirements. understood and as a leader in
valued across the assessing data
organisation. protection impact
and implementing
data protection
measures.

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ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

78 Assessing Data Only assesses or Only assesses Routinely assess Routinely Understands
risks to data knows security data assets for the value of the assesses data the value of
assets. risks to data in their value or organisation’s assets for their data in terms of
line with minimal sensitivity when data assets. value to the how it is used.
legal or policy it is externally Assesses risks to organisation’s Assesses risks
requirements. mandated by all appropriately outcomes to all data assets
Does not assess legal, policy or valuable individual and assigns to implement
data assets for service level data assets. appropriate levels cost-effective
their value. agreement of sensitivity. data security
requirements. Assigns measures,
Assesses ownership of data matched to
risks to critical assets but this the value of
data assets. may not be fully the assets they
embedded or protect. Defines
communicated. ownership and
responsibility
for data assets
clearly.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

79 Training staff Skills Staff have basic Staff know how All staff who Firmly embeds Firmly embeds
to comply data protection to respond to work with data data protection data protection
with and and compliance a data breach, understand legal and compliance and compliance
enforce data training though potential breach, constraints around with data with data
protection may not be very or near miss. data. For example, regulations within regulations
regulations. confident in their Staff know how computer misuse staff training. within staff
application. to respond to a regulations and Non-specialist training. All staff
subject access data protection staff are not are confident
request. regulations. fully confident in applying this
These staff are in applying this knowledge.
able to apply this training without
understanding support.
confidently.

80 Training Skills Staff have basic Staff are aware Staff working with Staff are Uses training
staff to work data security of security data are aware of confident in their materials
with data training though requirements the need to work understanding and internal
securely. are not very and the need to securely. Reviews of data security communications
confident in operate securely and updates to requirements. to actively work to
applying this. in line with policy, security training The organisation embed good data
procedures and are limited in is committed to security practice
processes. frequency or embedding and and inform staff of
scope. Non- instilling good risks and threats.
expert users may security practice
not be confident in in people who
applying policies work with data.
without support.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

81 Protecting Tools Does not design The most critical All data systems Considers risks Tailors data
your data. systems and tools data storage and tools and security security tools to
to protect data. and processing integrate data requirements the organisation’s
Users are able to systems and security and are throughout the specific risks
access systems tools integrate subject to risk development of and threat
and data assets data security by assessments new systems and patterns. Uses
irrespective design, including when changes tools. Monitors the development
of having a some access are made. systems and data of new data
legitimate control and Bases access access for misuse storage and
business need monitoring of use. to systems and or attack. processing tools
to do so. Does Assesses data data on legitimate as an opportunity
not monitor security risks business needs. to improve
systems usage. when changes are data security
made to critical tools. Routinely
systems. reviews access
permissions to
systems, tools
and data.

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Topic: Protecting your data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

82 Recording Tools Records minimal Has a basic IT Standardised Standardised The IT asset
and securing or no information asset register. processes for processes register is
your data regarding IT The process recording IT for recording thorough and
tools and assets that the for how to assets are in IT assets are ownership and
systems. organisation record tools is place. Value embedded. accountability
holds to store not described, and sensitivity The value and for these assets
and process data. supported or of data stored in sensitivity is defined,
Any records are monitored. The these assets is of data is a implemented,
usually collected register captures not consistently priority element and transparent.
indirectly without only high profile recorded. of recording Physical security
organisation assets. Some Security risks physical IT assets. measures are
or coherent security risks to all known Physical security reviewed and
structure. to high value IT assets are measures for tested proactively
Considers assets have assessed and all recorded to ensure the
physical security been identified addressed. IT assets are security of data.
measures to and addressed. Physical security regularly reviewed
protect data No monitoring for high priority and linked to
held on IT assets and review of assets is reviewed the value and
only in line with risks and physical regularly, however sensitivity of the
minimal legal data security the security data they hold.
requirements. measures. implemented is
not measured
in relation to the
value or sensitivity
of the data.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

83 Creating and Culture Only creates Data principles Some awareness People are Data principles
embedding structures for and policies of data principles aware of data and policies
data principles responsibility, exist but are not and policies principles and embedded and
and policies. accountability supported or as they are policies and they governed with
and oversight for understood. developed in line are supported by clear visibility
data policies and with the needs of senior leaders. across the
data principles the organisation. organisation and
by default rather to the public.
than by design.

84 Communicating Data Builds data Starting to build Makes data Actively working Has fully
data strategy, policies, data data strategy strategy, to embed embedded the
policies, and principles and alongside the principles and data strategy, organisation’s
principles. data strategy in data principles policies publicly principles and data strategy,
a disconnected with regard to available. policies across principles and
way. Does not data policies. the organisation. policies with
communicate or an established
seek to embed assurance and
these due to a review process
lack of interest in place.
or dedicated
resource.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

85 Linking data Leadership Links data Beginning to see Beginning to Leaders have Leaders
principles and objectives, data value in linking consistently link clear sight of how proactively work
policies to principles, and data objectives data objectives and why data to ensure that
organisational data policies to to organisational to organisational objectives, data data objectives
objectives. organisational objectives. objectives, principles and are aligned with
objectives only Attempts to do though this may data policies link organisational
to minimum so are limited in not always be to organisational objectives.
degrees required scope and do made clear in objectives. Clearly and
by externally not consistently organisational These links consistently
enforced surface in data plans. Some of surface in data aligns data
mandates. policies or data this may surface policies and data principles, data
principles. in data policies or principles, but policies and data
data principles, the approach strategy with
but the links are is somewhat organisational
not explicit. inconsistent. strategy.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

86 Seeing Leadership Senior leaders Leaders show Leaders know Leaders see Leaders see
data as an do not see data some recognition data is important data as an data as a major
organisational as important or of the importance and are curious organisational organisational
priority. valuable. of data to the to learn about its priority, and priority, with
organisation, potential uses especially so value for all
but they do not and benefits. in high impact business areas.
see the value of Some leaders projects or work. Senior leadership
engaging with it. are beginning to Senior leadership teams model
model good data teams model good data
culture. good data culture culture and a
and are working continuously
to embed support a
this culture well‑embedded,
throughout the strong data
organisation. culture
throughout the
organisation.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

87 Linking data Leadership Links data Beginning to see Leaders see data Leaders see data Consistently
strategy to strategy to the relevance of as important to as a priority. sees data as a
organisational organisational data strategy to organisational Prioritises and vital resource for
strategy. strategy only organisational outcomes. plans data the organisation.
where it is strategy, but Beginning to strategy as part Plans and
required for does not attempt incorporate of organisational prioritises data
external reporting to connect data strategy in strategy, though strategy as a
purposes. these for internal organisational application may core element of
Any connections action. Sees data strategies but not be consistent organisational
are not acted as useful but not this may be across the strategy.
on internally. a high priority. inconsistent or organisation. Sponsorship and
Leaders do not disjointed. Data strategy has promotion of this
see data as a sponsorship at a by senior leaders
priority. senior level. is visible and
communicated.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

88 Aligning data Leadership Aligns data Beginning to Consistently links Aligns data Aligns data
goals with practices with consider how data practices to practices practices and
organisational work plans to link data work plans and with work data goals
needs and only where it practices to work considers the plans, though clearly with work
outcomes. is externally plans. Considers organisation’s communication of plans based
mandated or by some of the current needs this may not be on outcomes,
chance rather organisation’s when setting clear outside of desired impact,
than by design. current needs, goals for data data specialists. and the
Rarely aligns data outcomes or in most areas of Aligns data organisation’s
goals with the strategies when the organisation. goals with the current and
organisation’s setting goals Beginning to organisation’s future needs.
needs, outcomes for data in align some data current needs,
or strategies. some areas the goals with the outcomes and
organisation. organisation’s strategies, though
outcomes and application of
strategies in this may be
some areas of the inconsistent
organisation. across the
organisation.

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Topic: Setting your data direction

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

89 Understanding Uses Relies on external Understands at Has a reasonable Has a good Has a deep
the value of impetus to see a basic level how understanding understanding understanding
your data value of data that data is useful of the value of of the value of of the value of
to your the organisation through time. the data the most of the data the data the
organisation. holds or how to Reflects on the organisation the organisation organisation
make use of it. value of the data holds and holds and making holds, and
the organisation potential uses of attempts to takes steps
holds. this data. quantify this. to maximise
this value for
the good of
society. Actively
and regularly
measuring the
value of its data.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

90 Defining and Culture Consistent Beginning to Assigns Assigns Assigns

recording structures for assign ownership ownership to ownership to ownership to
accountability ownership of of critical data. all critical data. all critical data. all important
and data are not in Documents and Documents Beginning to data. Clearly
ownership place. Where communicates ownership clearly assign ownership and consistently
for data. ownership exists, ownership and beginning to other important documents data
this is assigned sporadically or to document data. Clearly ownership and
by default not inconsistently. responsibilities documents data data owners’
by design. of data owners. ownership and responsibilities.
Documents Staff require data owners’ Ensures that this
responsibility specialist responsibilities documentation
and ownership support to find in a way that is is available
of data only or access this findable for all and findable
where externally documentation. staff. Processes for all relevant
mandated. around this are stakeholders.
inconsistently
applied across
the organisation.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

91 Creating and Culture Only has There is a policy People are aware Robust, needs- Governance for
embedding governance or framework of governance based governance use and sharing
data systems in place for governance frameworks, frameworks are of data is fully
governance. for sharing and of data in place systems and embedded in the embedded.
use of data but this is not accountabilities. organisation. Governance,
in line with understood, These have been ownership and
externally driven known or possible developed with accountability
requirements. to implement. the needs of for analysis are
Struggles to use the organisation well documented
or share data in in mind. and enforced,
the organisation and clearly
due to lack of visible across
clarity on what is the organisation.
possible. Analysts
understand
how their work
relates to these
structures.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

92 Defining who Culture Sees data as Places Beginning to Clearly Sees data as a
should have a chore with responsibility for define and defines and team effort and
responsibility questions and data purely with implement roles, implements roles, critical asset for
for data. requirements administration responsibilities, responsibilities every part of the
mostly externally or IT roles. Staff and and organisation.
driven. Assigns working with accountabilities accountabilities All staff working
responsibility for data do not for maintenance for data with data
data by defaults understand how and improvement management understand
rather than by data management of data. Most across the the importance
design, usually relates to the staff working with organisation, with of good data
to staff in IT or business’ data understand good visibility. management and
administrative objectives and the importance feel empowered
roles. see data as the of good data to challenge
responsibility of management each other when
‘someone else’. but may not be this does not
aware of how happen. Staff
this relates to the understand how
organisation’s data management
objectives and links to the
outcomes. organisation’s
outcomes.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

93 Taking Data Defines Beginning to Has a recorded Understands Updates and

responsibility responsibilities define some structure of and enforces maintenance for
for recording and responsibilities responsibility and accountability the register of
the data you accountabilities for maintaining accountability for for updates and data assets are
hold. for data assets registers of data the register of data maintenance fully resourced.
only in line assets. There is assets, but is not of the register Understanding
with minimum no accountability well understood or of data assets. use of the register
legal or policy system in place enforced. Relies Resources for is embedded
requirements. for maintenance on ad hoc or maintenance are across the
Does not record of the register periodic updating not fully allocated. organisation.
or enforce these and little to no and monitoring
structures. resources are of systems with
available for this. limited resources
available.

94 Maintaining Leadership Board and senior Board and senior Board and senior Board and senior Board and senior
awareness management are management management management management
of data aware of relevant are up to date are up to date keep abreast of keep abreast of
legislation legislation but on legislation. on legislation future changes future changes
within senior may not be They are able and have some in legislation and in legislation and
leadership. confident in to respond to awareness of best practice. They best practice.
applying this to this somewhat future changes. plan for changes The organisation
their organisation. consistently in There is some across their is fully prepared
their organisation. degree of organisation, but for future changes.
planning for implementation
the future. is inconsistent or
incomplete.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

95 Creating and Leadership Only creates Has structures Leaders monitor Leaders are Has transparent
enforcing structures for for responsibility, adherence to invested in and well-
structured responsibility, accountability data and analysis ensuring that communicated
responsibility accountability and oversight policies and responsibility, structures for
and and oversight for for data in place, processes and accountability responsibility,
accountability data by default however, the enforce where and oversight for accountability
for data. rather than by implementation necessary. data is structured, and oversight
design. Does of this is not maintained and for data across
not make these well understood. enforced. the organisation.
structures visible Monitoring and Leaders ensure
or support staff enforcement that staff
in understanding of policy is have a clear
their inconsistent. understanding of
responsibilities how this relates to
for data. their own work.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

96 Defining Skills Does not have Skills to be Defines and A senior person High levels of
oversight structures of responsible for enforces or team brings commitment to
and responsibility for data are being responsibility organisation-wide developing data
responsibility developing data developed in within senior data together. and analytical
for ensuring and analytical specific areas. leadership for Development skills from staff at
staff have literacy in the Some interest in development of of data and senior, specialist,
necessary organisation. developing data data skills across analytical skills technical and
data skills. There is no and analytical the organisation. has oversight and administrative
oversight from literacy skills, but Some skilled data sponsorship at a levels.
leadership to oversight and people in other senior level.
develop data and organisation of roles, though
analytical skills in this is limited. perhaps with
the organisation. limited capacity
to fulfil the task.

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Topic: Taking responsibility for data

ID Row Theme Level 1: Level 2: Level 3: Level 4: Level 5:
summary Beginning Emerging Learning Developing Mastering

97 Assigning Tools Holds a minimal An inventory of Formal People are Ownership,

ownership record of some tools and systems responsibility formally oversight and
and tools used or is managed and for data and responsible for support for
responsibility owned by the maintained. analytics tools managing the all tools is
for data organisation. Ownership and is established, storage, cleaning documented.
tools and Any records are responsibility for however, this and maintenance, Accountability
systems. usually collected tools and systems is not well security, and and responsibility
indirectly without is not consistently monitored or backup of all data. for tools is
organisation recorded. visible across Where possible transparent and
or coherent the organisation. this is becoming visible across
structure. Only Staff do not routine and/or the organisation.
creates structures understand how automated. Staff understand
of responsibility these structures how these
for maintaining relate to structures relate
and updating their work. to their work.
tools by default
rather than
by design.

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Acknowledgements Contact
The work of the Data Quality Hub at the Office for National Central Digital and Data Office, Cabinet Office
Statistics in leading the development and testing of the DMA [email protected]
on behalf of government is gratefully acknowledged.

Designed by Design102.

Acknowledgements 100