L17Guidelines For Deciding Scales

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CRITERIA FOR GOOD MEASUREMENT

Selection of an Appropriate Scaling Technique


CRITERIA FOR GOOD MEASUREMENT

Goal of MEASUREMENT -Validity and Reliability


CRITERIA FOR GOOD MEASUREMENT

Make sure the accuracy of the instrument.


For that:
❖ Ensure not missing any dimension, element, and
question. Nothing irrelevant.

❖ Assess the “goodness” of measuring instrument.

Characteristics of a good measurement:


Uni dimensional: considering single item at a time.
Validity, Reliability, and Sensitivity – accuracy of the
measuring instrument.
CRITERIA FOR GOOD MEASUREMENT

Validity
• The ability of an instrument to measure what is
intended to be measured.

• Validity of the indicator .


Is it a true measure? Are we tapping the concept?
CRITERIA FOR GOOD MEASUREMENT
RELIABILITY
• The degree to which measures are free from random error
and therefore yield consistent results

• Stability and consistency with which the instrument


measures the concept and helps to assess the goodness of a
measure.

• Maintains stability over time in the measurement of a


concept.

• Two important dimensions of reliability: (a) stability and (b)


consistency - Ability of the measure to remain the same over time.
CRITERIA FOR GOOD MEASUREMENT
CRITERIA FOR GOOD MEASUREMENT
Sensitivity
• Instrument’s ability to accurately measure variability in
responses.
• A dichotomous response category, such as “agree or
disagree” does not allow the recording of subtle attitude
changes.
• A sensitive measure, with numerous items on the scale,
may be needed.
For example:
• Increase items. Increase response categories. (Strongly
agree, agree, neutral, disagree, strongly disagree).
It will increases a scale’s sensitivity
CRITERIA FOR GOOD MEASUREMENT
Practicality
• Validity, reliability, and sensitivity are the scientific
requirements of a project.

• Operational requirements call for it to be practical in terms


of economy, convenience, and interpretability.
CRITERIA FOR GOOD MEASUREMENT
Practicality
• Validity, reliability, and sensitivity are the scientific
requirements of a project.

• Operational requirements call for it to be practical in terms


of economy, convenience, and interpretability.
MCQs
Q-Which term best describes the consistency of an
assessment measure?
a) Reliability
b) Validity
c) None

Q-When a test actually measures what it purports to


measure, we say that it has good
a) Reliability.
b) Validity.
c) None
ACTIVITY on Scaling
ACTIVITY on Scaling
ACTIVITY on Scaling
ACTIVITY on Scaling
Any Questions?

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