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Deal Registration Program Guide Q2

The document outlines a new logo program for 2021 that provides bonuses to partners for hunting new customers, selling new technology into existing accounts, and selling certain priority products. It lists the product lines (PLs) that are included in the standard 6% bonus program and the focus 10% bonus program. Partners can earn the bonus on top of existing partner benefits by hunting new accounts or selling new technology into existing accounts for the first time. The program aims to reward differentiated channel behavior.
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0% found this document useful (0 votes)
348 views18 pages

Deal Registration Program Guide Q2

The document outlines a new logo program for 2021 that provides bonuses to partners for hunting new customers, selling new technology into existing accounts, and selling certain priority products. It lists the product lines (PLs) that are included in the standard 6% bonus program and the focus 10% bonus program. Partners can earn the bonus on top of existing partner benefits by hunting new accounts or selling new technology into existing accounts for the first time. The program aims to reward differentiated channel behavior.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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• •





  

  

 


• into the
sales cycle


NEW LOGO PROGRAM 2021 (NBO EMEA)

Reward differentiated channel behavior Partner benefits ***


• NBO Bonus on top of Partner Ready core
compensation benefits and/or special price
HUNTING: Partner hunts for new* Compute or Storage account
• Bonus for hunting for new customers
• Bonus for selling new technology for the first time

TECHNOLOGY REFRESH : Partner sells new HPE Technology into • For all Partner Ready Platinum, Gold & Silver partners
existing account for the first time
• NBO bonus applied on 1st deal only

Simplivity (PLS8,V6) into existing HPE account • Preferential pricing protection is valid for 180 days
(covering follow up business)
Synergy (PLs S6,S7) into existing HPE account
Focus PL’s : Nimble,
Nimble (PLs H5,H6,H7,N3,MJ) into existing HPE account Standard PL’s : Compute Primera, Simplivity,
x86, Storage entry, 3PAR
PRIMERA (PL QS) into existing HPE account Synergy, Alletra…

Alletra (PLs M7,M8,M9,MD,MI) into existing HPE account


6% 10%

* Account hasn’t purchased from HPE or an HPE partner is last 2 years


***Business Partners are excluded from NBO bonus For HPE and Channel Partner internal use only
 


PL’S INCLUDED WITHIN NBO PROGRAMS

Bonus % BU Group Business Sub-Segment Product Name PL

x86 Rack | x86 Shared Volume Options | x86 Tower


Compute Product 4Q, 66, SY | FN, SH, SI, NX, WF | LA | 4U, J3
| x86 Volume Software

Apollo | x86 Shared Specialized Options | x86


H0, KY, KZ, PD, TN, VP | OA, OD, OE, OG | OH, OI |
Compute Specialized Software | Converged Edge Systems |
Specialized Products 2M, S2, NU | O2, O3, O4, TI
Cray
Mission Critical 1X, 23, H4, RG, TQ,
rd
Compute Services Compute Services |DC MultiVendor 3 Party 62, 96, NY, T1, WE| OU, QV, UY
Standard

6% HPC & MCS Services HPC & MCS Services H1, H2, OJ, OK, 9Y, SL, T3, SJ
3PAR Storage | Other Core Storage | x86 Core
3Z, 43, 4A, 4F| J2, LK| OP, OQ
Software
Apollo 4000 & Platforms| x86 Shared Big Data
Storage Product S4, OR, OW, OX | OS, OT, OV
Options |
Storage Zerto Products| Storage Networking | Tape | XP |
IX | 1Y , LL | 3C|LN | 3V |LI | OZ, P0
NAS | MSA | x86 Collaborative Software
x86 Hyperconverged Software P6, P7
Storage Services | Ezmeral Support|
Storage Services R8, P8, SG, SM, OU, | RH | PC | J0
Hyperconverged Services | Zerto Services
Converged Systems | SW R&D | x86 Blades |
Compute Product FE | LG | MV, UZ |S6, S7|S3
Synergy |Compute Subscription Services
Compute Specialized Products Mission Critical HA, TR
Compute Services Compute Services | DC Multivendor 3rd Party K3, UW | 7G, 9X, JN, QU, TV
HPC & MCS Services HPC & MCS Services 72, OL, U0, SZ
Focus

10% Primera |Nimble Storage | Nimble Services | Other


QS | H5, H6, H7| N3, N4, QX| 3S, SD | M7, M8,
Core Storage |Alletra Primary Storage |
Storage Product M9, MD | MU, MW, N1
Subscription Services
Storage
Hypercoverged | dHCI | Alletra HCI S8, V6 | MJ, N2 | MI
DC Multivendor 3rd Party | Storage Services | 7G, 9X, JN, QU| 6W, RN, T0, UC | PE | MO, MT, MS,
Storage Services
Hyperconverged Services | Alletra Services N5

For HPE and Channel Partner internal use only

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