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    LinkedIn - The Comenting Matrix

    Uploaded by

    Adrian
    The document outlines 12 reasons why commenting is the biggest growth hack on LinkedIn. It discusses how commenting leads to engagement, conversation, connections, retention of followers, perception building, personality expression, top of mind awareness, brand authority, and exponential growth. Regular commenting in a thoughtful manner that invites replies and shares personality can help turn strangers into connections and potential customers over time.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    LinkedIn - The Comenting Matrix

    Uploaded by

    Adrian
    58 views20 pages
    The document outlines 12 reasons why commenting is the biggest growth hack on LinkedIn. It discusses how commenting leads to engagement, conversation, connections, retention of followers, perception building, personality expression, top of mind awareness, brand authority, and exponential growth. Regular commenting in a thoughtful manner that invites replies and shares personality can help turn strangers into connections and potential customers over time.

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    © © All Rights Reserved

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    The document outlines 12 reasons why commenting is the biggest growth hack on LinkedIn. It discusses how commenting leads to engagement, conversation, connections, retention of followers, perception building, personality expression, top of mind awareness, brand authority, and exponential growth. Regular commenting in a thoughtful manner that invites replies and shares personality can help turn strangers into connections and potential customers over time.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    58 views20 pages

    LinkedIn - The Comenting Matrix

    Uploaded by

    Adrian
    The document outlines 12 reasons why commenting is the biggest growth hack on LinkedIn. It discusses how commenting leads to engagement, conversation, connections, retention of followers, perception building, personality expression, top of mind awareness, brand authority, and exponential growth. Regular commenting in a thoughtful manner that invites replies and shares personality can help turn strangers into connections and potential customers over time.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    You are on page 1of 20

    I've said this 100 times before

    Commenting is
    the biggest growth
    hack on LinkedIn.

    Here's why
    Actually, there are
    12 reasons why

    M y 1 2-s tep
    bre ak d ow n
    I call this the LinkedIn
    Commenting Matrix

    ENGAGEMENT CONVERSATION

    CONNECTION MAGNITUDE

    RETENTION PERCEPTION

    CREATION PERSONABILITY

    EXPRESSION TOP OF MIND

    GROWTH BRAND AUTHORITY

    Let's dive in!


    1

    Engagement
    Every comment is a reply but...

    Are you commenting for the author


    only? Or for everyone reading?
    2

    Conversation
    Every comment is a "conversation"

    Are you r com m e nts


    "like-only" or a
    "must-reply"?
    3

    Magnitude
    Every comment is an "extra" post

    Limited reach Limited growth


    Posting
    ONLY

    You're never posting only 1x per day.


    But 30x per day (or more).

    Posting +
    Engaging
    4

    Connection
    Every comment is a "connection"
    just waiting to happen

    of m y clo se st
    I meet some s in
    on nectio n
    LinkedIn c
    the comments

    Commenting is the easiest way to


    turn strangers into friends
    5

    Retention
    Every comment you leave is an
    invite for people to follow you

    Are you pushing people away


    or inviting them in?
    6

    Perception
    Your comments are your reflection

    Every time you comment, people


    collect 1 piece of the puzzle to "you"
    7

    Personability
    Your comments have impact on
    real people and their emotions

    Let your personality shine with every


    comment you write. Be "likeable".
    8

    Creation
    Comments are content

    Your network sees your comments too.


    Not just your posts. Remember this.
    9

    Expression
    Comments are writing practice

    You don't have to post daily.

    But you have to comment daily.

    Commenting helps you build a daily


    habit of writing + writing with ease.

    hing we all need


    Somet
    10

    Top of mind
    Comments help you
    "become the 1st choice"

    Fact: Your ideal customer might be


    reading your next comment
    11

    Brand authority
    Better comments = better credibility

    Everything you write online


    is a reflection of your brand,
    knowledge, and expertise.
    Long-term.
    12

    Growth
    You can grow exponentially
    just by commenting more

    Every comment helps more


    people find out about you
    Remember this every
    time you comment

    ENGAGEMENT CONVERSATION

    CONNECTION MAGNITUDE

    RETENTION PERCEPTION

    CREATION PERSONABILITY

    EXPRESSION TOP OF MIND

    GROWTH BRAND AUTHORITY

    And this...
    Are you commenting for the author
    only? Or for everyone reading?
    Are you writing a comment that is
    "like-only" or "must-reply"?
    You're never posting only 1x per
    day. But 30x per day (or more). Save this
    Commenting is the easiest way to
    turn strangers into friends
    Are you pushing people away with
    your comments - or inviting them in?
    Every time you comment, people
    collect 1 piece of the puzzle to "you"
    Let your personality shine with every
    comment you write. Be "likeable".
    Your network sees your comments too.
    Not just your posts. Remember this.
    Commenting helps you build a daily
    habit of writing + writing with ease.
    Fact: Your ideal customer might be
    reading your next comment
    Everything you write online is a reflection
    of your brand, knowledge, and expertise.
    Every comment helps more people
    find out about you
    Congrats!

    You've now mastered


    the art of commenting
    + growing on LinkedIn

    lau nc hin g a
    P.S. I'm
    un ity so on!
    paid comm
    ments for info)
    (check com
    USEFUL? RESHARE
    It's the best thing you can do to help
    others grow faster on LinkedIn :)

    for more LinkedIn magic

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