The
HISTORYof
STREAMING
Industry Trends Technological Advancements
1990-2000
Streaming Debuts as a Proof of Concept
Jun 1993
First live video stream features the band Severe Tire Damage.
Sep 1995
ESPN streams first internet radio event covering
the Seattle Mariners vs. New York Yankees.
Dec 1996 RTMP
Launch of Macromedia Flash Player and RTMP.
Apr 1998 RTSP
RTSP is published.
2001-2010
The Era of Flash and RTMP
Oct 2002
ABR The DVD Forum creates adaptive bitrate streaming.
Apr 2005
YouTube launches, and Adobe acquires Macromedia.
Oct 2006
Justin.tv, the live streaming service that would become Twitch, is founded.
Jan 2007
Netflix gets in on the streaming game.
Jun 2007
The first iPhone is released.
Nov 2009
HLS Apple introduces HLS.
Apr 2010
Steve Jobs announces Apple’s discontinued support for Flash.
2011-2019
Live Broadcasting Is Brought to the Masses
Apr 2012
MPEG-DASH becomes international standard.
MPEG-DASH
Oct 2012
Felix Baumgartner’s skydive attracts a record-setting 8 million viewers to YouTube Live.
Jan 2015
YouTube drops Flash for HTML5.
Mar 2015
Periscope is launched, allowing anyone to live stream from their mobile device.
Jan 2016
Facebook Live is rolled out for all users.
Jun 2019
Apple announces the spec for Low-Latency HLS — signaling the start
LL-HLS
of low latency at scale.
Early 2020s
COVID-19 Ushers in a Streaming Boom and Flash Officially Dies
Mar-Apr 2020
More than 1/3 of all internet users were gaming or social live streamers.
May-Aug 2020
Live streaming events increased 300%.
Live health and fitness videos increased 1300% in minutes streamed.
Live eLearning videos increased 980% in minutes streamed.
R.I.P. Flash
Dec 2020
Dec 1996 -Dec 2020
Flash is no longer supported.
2022 Onward
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