Franchise Brochure
Franchise Brochure
Franchise Brochure
Unrivalled support
Refreshing flexibility
Rewarding career
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Now is the time to join the UK’s
fastest growing tuition franchise.
Demand for after-school tuition is booming, and First
Class Learning is flourishing. How would YOU like to
join our family of 300+ UK-wide tuition centres, do
something rewarding, and help us in our common goal
to make a real difference to children’s futures?
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How would you like to wake up
every day, knowing you’ll be
helping build a brighter future
for children?
There’s nothing more rewarding than changing
someone’s life for the better. And that’s precisely what
our franchise owners get to do on a daily basis.
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Teacher?
Business person?
Parent?
Entrepreneur?
Have you been thinking about starting your own business, but
are keen to seek out the reassurance of a rapidly growing industry
and low-risk opportunity?
Growth in the private tuition sector was
already huge but has been turbocharged
by the impact of the COVID-19 pandemic.
Now is the ideal time to join the supportive
network of a highly successful tuition
franchise.
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“We’ve never looked back.”
Aynit Shah and Shanti Odedra had been looking “Our business grew to something much bigger
for an opportunity to create a business of their than we ever expected,” says the pair, who now
own, putting their skills to good use, whilst doing run five centres across the Leicester area, and
something rewarding. As a qualified teacher, Aynit have also forged strong relationships with local
was keen to get back into education, but not into schools. Both also enthusiastically pass on their
the classroom. Shanti had valuable management expertise to others in the FCL network, with Shanti
experience having held successful careers in the as a mentor and regional recruitment
legal, hospitality and retail sectors. manager, and Aynit a member of the liaison
committee and the maths steering group as
Having spent time researching a variety of well as being responsible for running franchisee
options in the tuition franchise sector, the pair business booster workshops.
recognised a number of clear advantages with
First Class Learning. Shanti and Aynit enjoy the fact that they can be
their own bosses, but that they have support
“I was drawn to the fact it was a small and when they need it. “We can run our centres
friendly business,” says Shanti. “I could see there the way we please, setting our own hours and
was a huge amount of support, but that we’d fitting everything around our lifestyle. It really
still have control and flexibility. Other tuition does give us the ultimate work-life balance. It
franchises appeared regimented in terms of their doesn’t feel like a job, when you are getting that
learning programmes. sort of satisfaction.”
“But First Class Learning was more open in this Both appreciate that the smart materials are
respect, encouraging us to make it our own. ‘exceptional’. “They are well designed and
We had the benefit of their amazing learning engaging, and the fact they are paper based is a
materials but could also use our own tuition tools major plus point. Parents really have had enough
if we wanted to.” of screen time,” adds Aynit.
Shanti and Aynit joined in 2010, and both agree With his education background, Aynit knew the
that they have ‘never looked back’ as their importance of providing tuition programmes
business has grown to something much bigger that align with the National Curriculum. “Above all,
than they ever expected. programmes that are in line with the UK National
Curriculum are vital, because it works hand in
hand with what a child is being taught at school.”
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Why choose First Class Learning?
Freedom to develop your own tuition franchise, your
way, whilst feeling part of something bigger.
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A recipe for success.
Your passion, our support, and the backing of truly
exceptional learning programmes, designed by
education industry experts.
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Proven learning techniques Flexibility to make the
Avoiding information overload is vital, programmes your own
which is why our smart worksheets break Whilst the majority of Centre Managers are
down complex subjects into bitesize exclusive users of the First Class Learning
chunks. This means children get to learn smart tuition materials, others will use them
step by step, at just the right pace, building alongside their own tutoring tools. Some will
skills in layers to help bridge knowledge also adapt them to fit with special learning
gaps. The printed materials, much loved needs. And this is the appeal of our model.
by parents who are delighted to see their Unlike some of our competitors, we avoid
children away from their screens, also rigid structures and support flexibility for our
include built-in review and revision, based franchisees. So if you prefer to combine our
on the ‘spiral learning’ technique. Revisiting materials with your own to help you create
subjects and skills at structured intervals a programme that’s a perfect match for
is known to help expand knowledge and a particular child’s needs, that’s absolutely
boost understanding. It really is the best fine. Because ultimately, First Class Learning
way to truly master a subject. is about putting the child’s future at the
heart of all we do.
The beauty of First Class Learning is that you can adapt the
programmes to suit your personality, and the personality of
the children, so it works for everyone. For me, being able to
make learning fun is the best bit. Seeing children coming out
of their shells, laughing, asking questions… that child who once
hated maths but is now itching to get to their tuition session
and openly says ‘don’t tell anyone, but I really love maths’… it’s
unbelievably rewarding.”
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Relax. We’ve got your
success covered.
Training. Support. Mentoring. A competitive starter
package to kick off your marketing. And a bank of
expertise and experience ready to tap into, courtesy
of the First Class Learning family of successful
happy-to-help Centre Managers.
Building a successful tuition franchise with As you experience the centre environment
First Class Learning has a lot to do with first hand, you’ll also have an in-depth run
what you put in personally. But one thing through of our exclusive smart learning
is for certain: you’ll never feel alone. From materials.
a comprehensive three-day, in-centre
training course, to mentoring, follow-up Accelerator Package
business booster workshops, a support Representing outstanding value, our
forum, ongoing marketing and our exclusive Accelerator Package comprises all you need
Accelerator Package to propel your journey to kick-start your marketing from day one.
to success, you’ll have all you need to get off Firstly, you’ll receive a physical marketing
to a flying start. starter pack including fully personalised
branded banners, A-boards, postcards and
300+ successful tuition centres leaflets. Then on the digital marketing side,
Tap into a wealth of expertise, experience we’ll help you set up your chosen social
and insight, courtesy of our network of 300+ media platforms so you can engage with
tuition centres run by friendly, helpful Centre your audience online. You’ll also be given
Managers, all on hand to offer personalised your own dedicated local web page on the
advice and guidance based on their own main First Class Learning website which
experience of setting up, building and you’ll be able to personalise with
running their own franchises, just like you are. your own information, as well as a
Google business account and a
Comprehensive training starter pay-per-click advertising
You’ll spend three days in person at a First campaign to encourage a steady
Class Learning tuition centre with our team flow of leads in your area.
of onboarding specialists, training in all
aspects of running a franchise, including Mentoring programme
child safeguarding and marketing. You’ll As a new franchise owner, you’ll
learn how to deliver our exclusive maths have access to four months’
and English programmes, including how to mentoring with one of our more
carry out unique skills assessments, create experienced Centre Managers.
personalised tuition programmes for each They’ll be on hand to answer any
child, and run your individual tuition centre. questions, offer support as you
make decisions and guide you
through any uncertainties.
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It’s all about making sure you never feel alone
in those crucial early stages as you start to
build your reputation in the local community. Ongoing marketing
As a First Class Learning Centre
Head office support Manager, you’ll benefit from our
The head office team is a close-knit group substantial investment into ongoing
of friendly, approachable people. You’ll find marketing, both online and offline. Our
them just as dedicated to your success as website is fully search-optimised for
you are; always ready to listen and advise maximum online visibility, consistently
when needed. You’ll also have the backing holding Google top spots for local
of a dedicated franchise liaison committee tuition related searches and driving
which meets regularly to discuss potential enquiries to local centres. You’ll also
improvements based on Centre Manager have access to a wide variety of
feedback. Plus, there are steering groups, marketing resources, from digital
development teams and discussion panels, adverts you can use to promote your
all made up of Centre Managers from a local centre on a range of online
range of backgrounds who share a deep channels, to printed materials for
passion for the First Class Learning product, distribution in your community, all
and who are dedicated to its continual available online to order whenever you
improvement. need them.
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A day in the life of a First Class
Learning tuition Centre Manager.
Happy children. Delighted parents. A personal sense of
purpose and achievement. Making a difference in the
local community. It’s all part and parcel of life as a First
Class Learning tuition Centre Manager.
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1 Initial enquiry 2 Unique skills assessment
When a parent makes an enquiry, you’ll have a chat Calling upon your First Class Learning training
to learn about their child’s situation. It may be that and materials, you’ll assess the child to determine
they are getting left behind at school and need help their strengths, areas for improvement, and find
catching up and developing confidence in learning. out where they are now in their learning journey.
Sometimes a child may be showing potential The results will give you all you need to create a
beyond their years, and their parents are looking starting point for personalised tuition to suit the
to help them achieve even more. Your training will child’s unique needs, ready to take them to where
allow you to make sure our programme is right they deserve to be, helping with their school work,
for the child. If it is, the next step is to carry out their building confidence and inspiring a love for learning.
unique skills assessment. You’ll also be able to give detailed feedback to the
parent, which really helps demonstrate the power
of the programmes.
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About YOU. What makes the
ideal First Class Learning
franchise owner?
A genuine desire to improve children’s futures.
Passionate about education. A love for forging
relationships in the local community. Those
are the makings of a successful First Class
Learning franchise owner.
Taking on a First Class Learning tuition For the tuition Centre Manager, it’s a lot
franchise is a truly exciting opportunity about the passion. But what else makes a
for the right people. We take franchisee good First Class Learning franchisee?
recruitment very seriously, because we want
Good maths and English skills
YOU to be as satisfied as we are that we’re a
good fit for each other. So you can count on Enthusiastic and positive approach
our honesty during the recruitment process.
Great ability to communicate
Whilst you don’t have to be from a formal Well organised and self-motivated
education background, although many of
our Centre Managers are, it is vital that you Committed to building a successful
have a genuine desire to devote time to business
improving children’s futures. That you feel
Reasonable level of financial
personally rewarded by seeing children
awareness
grow in confidence and achieve their
ambitions. If that’s you, then we’ll train you to Clean enhanced Disclosure and
do the rest. Barring Service (DBS) certificate
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“Flexibility drew me to
First Class Learning.”
Former qualified headteacher, trainer and coach “It was the flexibility that drew me to First Class
Shazia Hussain joined First Class Learning in 2020, Learning,” continues Shazia. “It was important that
bringing with her 20 years’ experience in the I could be myself, and that I’d be able to use my
education sector. education background to add value. To combine
my own knowledge and skills with the First Class
Keen to spend more time with her own children Learning programmes for maximum impact, and
and escape the 13 hour days that had become the best possible outcomes for children.
part and parcel of her life, Shazia started thinking
about an alternative career path. With her passion “As teachers, we are not natural business people,”
for empowering learners to achieve the results Shazia admits. “So the training and support
they are worthy of still burning strong, a role within structure was very appealing, especially for such
the world of education was an absolute must. a reasonable monthly investment.”
“I wanted to stay in education, but do something Shazia runs three First Class Learning tuition
outside of the school system. I knew it was centres, alongside her own educational
time to take control of my working life, but was consultancy business.
worried I’d feel isolated setting up and running a
business alone. And that’s why I started looking These days, Shazia is grateful that she can fit
at franchise opportunities and the available her work around her lifestyle. “It’s busy, but the
options,” says Shazia. important thing is that it’s flexible. So I do get to
pick my kids up from school, whereas in my old life,
Whilst researching her options, Shazia was put off I’d rarely see them. Now everything fits perfectly.”
by the regimented structures for which some of
the other tuition franchises had become known.
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A refreshingly simple
business model.
If being your own boss appeals to you, but you’re not
keen on going it alone, a 5-year fixed term franchise
with the option to renew could be just the opportunity
you’re looking for.
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Regular costs
Worksheet Costs
Variable Student
StudentSubjects
Monthly Fees
Subject Fee
Printed worksheets (variable)
Per Month
Professionally printed and delivered to your
door. Students typically use between one
and four worksheets per day
£0.75 per set of 10 £ £ £ £ £ £
10 700 200 30 45 425 5,100
This fee focuses on subject not student 60 4,200 400 180 270 3,350 40,200
numbers, for example: 100 7,000 400 300 450 5,850 70,200
1 student subject = maths or English 150 10,500 400 450 675 8,975 107,700
2 student subjects = maths and English 200 14,000 400 600 900 12,100 145,200
studied together by 1 student or 300 21,000 400 900 1,350 18,350 220,200
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Your questions, answered.
Starting to like the sound of setting yourself up in a
successful business that’s outside the 9-to-5, that you
get to fit around your lifestyle and family, and that brings
you enormous personal rewards? You’ll no doubt have
lots of questions. We’ve shared the ones we’re asked
most often here.
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Do I need to be a qualified teacher to run What if I have no experience of
a First Class Learning franchise? running a business?
Whilst we have over the years attracted a number Whilst management experience certainly helps,
of former teachers and other education specialists, you’ll benefit from full training and support in
a formal education background is not crucial as the core aspects of running your business. Plus,
you’ll receive full training in how to deliver the First there’s a wealth of knowledge and advice to
Class Learning programmes to your students. Your take advantage of, courtesy of our network of
intensive three-day training course will introduce successful Centre Managers, who are all only
you to the maths and English programmes, teach too happy to help you with anything you need to
you how to assess a student’s individual needs, know about running your franchise, from sourcing
and plan his or her unique learning pathway. the ideal venue to recruiting tuition assistants
and managing the everyday responsibilities of a
With our support, and the backing of our
business owner.
exceptional learning materials, you’ll have all you
need to support your students personally on their
journeys towards brighter futures. How do I recruit tuition assistants
If you are from an education background, this is
to work in my centre?
your ideal opportunity to live your passion and do
You’ll find most Centre Managers tap into their
what you were trained to do, the difference being
local talent base of undergraduates and A-Level
you’ll be doing it at a personalised level, on your
students who achieved top grades in their GCSEs,
own terms, courtesy of learning programmes that
and who are grateful for the opportunity to gain
are tailored to each individual student. And you’ll
valuable work experience as tuition assistants.
have the freedom to allow the child to keep on
Some Centre Managers particularly enjoy seeing
practising until they’re ready to move on.
their assistants grow and develop vital workplace
skills, which they go on to use to forge successful
Can I keep my regular job as careers.
I build my franchise?
How are territories allocated and where
Many new Centre Managers begin their journey
with First Class Learning by keeping their regular
will I be able to run my tuition centre?
job going whilst they build their tuition centre in
All tuition centre territories are allocated by
their spare time. The beauty of our model is its
individual postcode districts, for example
flexibility. You are free to set your own opening days
SW19, M3, B21, etc. Territory pricing is based on
and hours for your tuition sessions, and to take on
individual demographics, including population.
however many students suit your availability.
If you wish, you can open multiple tuition
So you can hold down another job, or achieve centres in one postcode or take on more than
the ideal work-life balance. The flexibility also one territory as a number of our franchisees
makes running a First Class Learning tuition centre have done. We do specify though that any new
equally well suited to those who wish to make their centre is located at least 1.5 miles away from its
franchise their full time job. nearest neighbouring centre, to be fair to other
established Centre Managers.
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Excited by the thought of waking up every day knowing you’ll be
making a difference to children’s futures? Time to move into a
refreshingly rewarding career? To run your own tuition business
with the confidence of an established brand and proven track
record of hundreds of successful centres?
June 2022