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NAC Research Newsletter, Page 2 Features of The Print Newsletter (Continued)

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The document discusses features of print and digital newsletters. It notes that print newsletters typically include bulleted findings from conferences, highlighted speakers, and standard elements like mastheads and publication information. Digital newsletters can include sections on the back cover and use of templates allows for quick creation of newsletters by filling in preset content areas. Templates provide preset formatting and include prompts to input newsletter details. Newsletters are effective for communicating with defined audiences like employees or members.

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NAC Research Newsletter, Page 2 Features of The Print Newsletter (Continued)

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Anitha S
15 views4 pages
The document discusses features of print and digital newsletters. It notes that print newsletters typically include bulleted findings from conferences, highlighted speakers, and standard elements like mastheads and publication information. Digital newsletters can include sections on the back cover and use of templates allows for quick creation of newsletters by filling in preset content areas. Templates provide preset formatting and include prompts to input newsletter details. Newsletters are effective for communicating with defined audiences like employees or members.

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The document discusses features of print and digital newsletters. It notes that print newsletters typically include bulleted findings from conferences, highlighted speakers, and standard elements like mastheads and publication information. Digital newsletters can include sections on the back cover and use of templates allows for quick creation of newsletters by filling in preset content areas. Templates provide preset formatting and include prompts to input newsletter details. Newsletters are effective for communicating with defined audiences like employees or members.

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© All Rights Reserved
Download as PDF, TXT or read online from Scribd
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15 views4 pages

NAC Research Newsletter, Page 2 Features of The Print Newsletter (Continued)

Uploaded by

Anitha S
The document discusses features of print and digital newsletters. It notes that print newsletters typically include bulleted findings from conferences, highlighted speakers, and standard elements like mastheads and publication information. Digital newsletters can include sections on the back cover and use of templates allows for quick creation of newsletters by filling in preset content areas. Templates provide preset formatting and include prompts to input newsletter details. Newsletters are effective for communicating with defined audiences like employees or members.

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10

■ NAC research newsletter, page 2

Features of the Print Newsletter (continued)

9 Findings from the featured 10 The masthead, which contains


conference are bulleted and speak- publishing and editorial information,
ers are highlighted in blue text. is a standard element on the inner
page of magazines and most
newsletters.

128 PART 2 TECHNICAL DOCUMENT TYPES


12

11

■ NAC research newsletter, page 12

11 The “News for Researchers” 12 The top portion of the back


regular section appears on the back panel can be used for mailing labels
cover, along with funding opportu- on the printed version.
nities and upcoming exhibits in the
sidebar.

Using Newsletter Templates


Rather than begin a design from scratch, many people prefer to use a template that
comes with their software program or from the Internet. Newsletter templates let

NEWSLETTERS 129
you quickly create newsletters for printing or saving as a PDF file. Basic document
layout programs like Microsoft Word and word processing programs like
Microsoft Word offer many templates for newsletters. The benefit of using a tem-
plate is that colors, borders, and other page layout features are preset, and all basic
information is included. You simply fill in the content and make minor
adjustments to the page design when needed.
This selection screen in Apple Pages lets you choose from a range of styles,
formats, and color schemes, depending on the purpose of your newsletter.

■ Microsoft Word newsletter templates

130 PART 2 TECHNICAL DOCUMENT TYPES


Once you select an appropriate template, you can use a wizard that prompts
you to fill in the content. Here is a newsletter wizard in Microsoft Word:

1 4

3
2

■ Newsletter template in Microsoft Word

Features of the Newsletter Template


1 The wizard on the left prompts 2 It also can create an automatic 4 The resulting document (on the
you for information such as the table of contents and mailing label right) automatically displays the
newsletter name and automatically area, when selected. title; you then click on text boxes to
inserts the content into a flag 3 The “theme” tab allows you to enter your own newsletter stories
for you. adjust the color scheme and graphi- and pictures.
cal features of this page design.

Audience Considerations
Newsletters can be effective publications for almost any well-defined audience:
product users, company employees, supporters of a non-profit, or members of a
professional organization. Because newsletters are subscription based, you have
somewhat of a captive audience who already know the purpose of your newsletter.

NEWSLETTERS 131

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