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Hello (Stylized As HELLO!) Is A Weekly: Hello Was Launched in 1988 by

Hello is a weekly celebrity and human-interest magazine launched in the UK in 1988 by the owner of Spain's ¡HOLA! magazine. It focuses on respectful coverage of celebrities, royals, and personal stories. Hello has since expanded to multiple international editions and websites. It attracts a largely upmarket female readership and has gained exclusives like the births of children of Brad Pitt and Angelina Jolie.

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59 views

Hello (Stylized As HELLO!) Is A Weekly: Hello Was Launched in 1988 by

Hello is a weekly celebrity and human-interest magazine launched in the UK in 1988 by the owner of Spain's ¡HOLA! magazine. It focuses on respectful coverage of celebrities, royals, and personal stories. Hello has since expanded to multiple international editions and websites. It attracts a largely upmarket female readership and has gained exclusives like the births of children of Brad Pitt and Angelina Jolie.

Uploaded by

emaadm33
Copyright
© Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online on Scribd
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Hello (stylized as HELLO!

) is a weekly magazine specializing in celebrity news and human-interest stories, published in the United Kingdom since 1988. Hello is sister magazine to Hola!, the Spanish weekly magazine launched in Spain in 1944. HOLA! Spanish, Hello UK, and HOLA! Mexican launched in 2006 make up the magazines published by HOLA, S.A and distributed in over 100 countries. Local editions of the magazine are also published in Argentina, Brazil, Canada, Greece, India, Indonesia, Malaysia, the Middle East, Morocco, Russia, Serbia, Thailand, Bulgaria and Turkey.

Contents
[hide]

1 History 2 Editorial concept 3 Readership 4 Website 5 Awards 6 Litigation 7 References 8 External links

[edit] History
Hello was launched in 1988 by publisher Eduardo Snchez Junco, owner and chairman of Spains groundbreaking HOLA! magazine. HOLA! was created in 1944 by husband and wife Antonio Snchez Gmez and Mercedes Junco Caldern. They wanted to create a light-hearted magazine that focused on weddings, new babies, new loves, and other people-centered, personal stories. Antonio Snchez Gmez felt that "things of human interest would have pride of place in the magazine, and people more than things." From the beginning, HOLA! regularly sold out and built a reputation for elegance and good taste. The success of both magazines led to the expansion of the brand across the world, after exports to over 70 countries bolstered the companys international presence. Today, editions of the magazine are produced in Argentina, Brazil, Bulgaria, Canada, Greece, India, Indonesia, Malaysia, Mexico, the Middle East, Morocco, Peru, Russia, Serbia, Thailand, and Turkey. In total there are 18 editions of the magazine and nine websites.

[edit] Editorial concept


Hellos editorial concept distinguishes it from the many sensationalist and negative celebrity magazines on the market in the UK. Hellos content includes respectful coverage of celebrities and royals and compelling human-interest stories. It aims to

provide the quality of content that a monthly magazine provides in a news-focused, weekly format. The magazines respectful treatment of celebrities allows it to maintain a friendly relationship with many stars. Through these relationships the magazine often obtains exclusive photos and interviews directly from the stars. Many of the biggest exclusives in recent memory have been published by Hello, including the births of Brad Pitt and Angelina Jolies children Shiloh, Vivienne and Knox, Tom Cruise and Katie Holmes wedding, and Sandra Bullocks debut of her son. Coverage of royalty comprises a significant portion of the magazines content.

[edit] Readership
Hello attracts a largely upmarket female audience worldwide. As an upmarket magazine that attracts heavily sought-after ABC1 readers, Hello has been an industry leader in advertising since its conception.

[edit] Website
Hellomagazine.com URL Hellomagazine.com Commercial? yes Type of site Celebrity & Lifestyle Available language(s) English Owner Hello Created by Hello Ltd. (Spain) Launched January, 2001 Current status active Hellomagazine.com is the official website of the weekly celebrity news magazine Hello. Started in 2001 to complement the magazine, the website contains separate content to the weekly magazine, reporting celebrity news on a daily rather than weekly basis. The site is updated throughout the day, seven days a week. The site provides users with photos, news stories and video content in the following categories: Celebrities, Fashion, Royalty, Beauty, Brides, Cuisine, Travel and Your Weddings. At the end of each year, hellomagazine.com hosts three polls that draw international attention: Most Attractive Man, Most Attractive Woman, and Most Elegant Woman. In January 2010, Hugh Laurie was named Most Attractive Man, while Kristen Stewart won Most Attractive Woman, and Angelina Jolie was voted Most Elegant Woman. Altogether, the polls totaled close to 750,000 votes.

Aside from the British website, the Hello group has websites in:

Brazil[1] Bulgaria[2] Canada[3] Greece[4] Indonesia[5] Mexico[6] Russia[7] Serbia[8] Spain[9]

[edit] Awards

2008 'PTC Top Dog Awards Commercial Director of the Year', Winner 2005 'ACE', UK Magazine distributed Internationally, Winner 2004 'PPA' Sales Pitch of the Year, Winner 2002 'PPA' International Magazine of the Year, Winner 1999 'BSME Awards', Best International magazine, Winner. 1998 'Marketing Week 20th Birthday Awards', Best Consumer Magazine, Winner 1996 'The Press Circulation Awards' - Consumer Magazine of the Year, shortlisted 1995 'International Press Directory' - International Publishing Award to Eduardo Snchez Junco 1992 'The Press Circulation Awards' - Circulation Excellence by a Consumer Magazine, Finalist o 'Media Week Press Advertising Awards' - Consumer Magazine of the Year, Winner o 'The Publisher' - Best Front Cover, Winner o 'PPA' - Consumer Magazine of the Year, Highly Commended 1991 'The Press Circulation Awards' - Circulation Excellence by a Consumer Magazine, Winner o 'British Society of Magazine Editors' - General Interest Magazine Editors of the Year, Winner o 'The Publisher Magazine Publishing Awards' - Magazine of the Year, Runner-up o 'PPA' Consumer Magazine of the Year, Highly Commended 1990 'PPA' Consumer Magazine of the Year, Winner o 'Media Week Advertising Awards' - Consumer Magazine of the Year, Winner o 'The Press Circulation Awards' - Greatest Annual Percentage and/or Copy Growth by a Consumer Magazine, Runner-up

[edit] Litigation

2003 Catherine Zeta Jones and Michael Douglas sued Hello for publishing unauthorised photographs of their wedding. Rival magazine OK! had an exclusive contract for pictures of the wedding, and also sued Hello In November 2003, OK! was awarded 1,033,156 in damages, and Jones and Douglas received 14,600. 2006 Hello, which secured the British rights to the first images of Brad Pitt and Angelina Jolie's newborn daughter, launched legal action with People against two websites that printed a leaked exclusive shot of the couple with their new baby daughter. The leaked photo, which contains Hello magazine's logo, shows a headline which reads: "The biggest exclusive of the year. Angelina and Brad with their new Baby Shiloh Nouvel." People magazine reportedly paying more than $4 million USD to secure the American rights.

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