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Forest Industries (Travancore) LTD: AUGUST 2021

This document provides an overview and business plan for Forest Industries (Travancore) Limited, a Kerala-based manufacturer of wooden furniture. It discusses FIT's history, current operations, financial performance in recent years, product offerings, manufacturing capacity, and SWOT analysis. The plan is to modernize FIT's production facilities and processes to increase capacity, reduce costs, and manufacture more attractive, modern furniture designs to better compete in the market. Upgrades include additional machinery, computerization, ISO certification, and improved marketing. The goal is to sustain and grow the business by taking advantage of opportunities like growing furniture demand while addressing weaknesses and threats.
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0% found this document useful (0 votes)
484 views19 pages

Forest Industries (Travancore) LTD: AUGUST 2021

This document provides an overview and business plan for Forest Industries (Travancore) Limited, a Kerala-based manufacturer of wooden furniture. It discusses FIT's history, current operations, financial performance in recent years, product offerings, manufacturing capacity, and SWOT analysis. The plan is to modernize FIT's production facilities and processes to increase capacity, reduce costs, and manufacture more attractive, modern furniture designs to better compete in the market. Upgrades include additional machinery, computerization, ISO certification, and improved marketing. The goal is to sustain and grow the business by taking advantage of opportunities like growing furniture demand while addressing weaknesses and threats.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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FOREST INDUSTRIES (TRAVANCORE) LTD

REVISED MODIFIED REPORT OF MASTER BUSINESS


PLAN

AUGUST 2021
May 201
1 FOREST INDUSTRIES (TRAVANCORE) LIMITED
1NDUSTRIES TRAVANCORE LIMITED

INTRODUCTION

Forest Industries (Travancore) Limited (FIT) is situated at


Thaikkattukara near Aluva, which is 15km North of Kochi and 2km
South of Aluva by the side of National Highway 47.The initial
authorized capital was Rs.50 Lakhs and the intention of establishing
the industry was to exploit and to sell timber and other forest
products from Malayattur Forest Division and elsewhere in
Travancore. FIT became a Government Company in 1960. The major
activities include manufacture of furniture and joiners, interior
decoration and panelling, chemical treatment of wood. The Unit was
originally the agency for FACT for producing wood from Kerala Forest
Department. Since 1962, FACT changed their process and therefore
the FACT related operations discontinued from 1963.

From then onwards FIT’s main activity is wooden furniture


manufacturing to meet the needs of Government of Kerala and
Commercial sectors. FIT is the only Government owned company in
Kerala solely engaged in manufacture of wooden furniture and
joineries. Its main strength is half a century's reputation of
maintaining consistently superior quality products both in durability
and finish.FIT’s core strength is 75 years of reputation of maintaining
consistently superior timber in its products which is available from the
Kerala forest. All Government Departments / Public Sector
Undertakings / Local Self-government Institutions / Autonomous
bodies etc. can purchase wooden furniture directly from M/s Forest
Industries (Travancore) Limited, Aluva as per their requirements
without following tender formalities subject to the condition that the
prices of items purchased does not exceed the selling price fixed by the
2 FOREST INDUSTRIES (TRAVANCORE) LIMITED
2NDUSTRIES TRAVANCORE LIMITED

government. Government has fixed selling prices of Teakwood


furniture, Anjili wood furniture and hard wood furniture.

The company has now 120 employees. The company has an average
annual production of 20,000 numbers of various types of furniture
and joineries and the average annual sales turnover is Rs.15cr.

The performance of the company for the last five years is


given below:

ITEMS 2016-17 2017-18 2018-19 2019-20 2020-21


TURNOVER (LAKHS) 3493 2154 1765 1086 660
*In-house turn over 395* 492* 575* 532* 244*
PRODUCTION(CUB M) 343.21 438.65 444.35 465.35 312.92
CAPACITY
UTILIZATION 27.45% 35.09% 35.55% 37.23% 25%

PBDIT (LAKHS) -175 -99 99 98 -380

PBT (LAKHS) -320 -241 1.82 44 -460

The following furniture products made of Teak wood, Anjili wood and
hard wood are manufactured by the Company.

 Almirahs with compartments, paneled shutter, lock & key of


different sizes
 Bench frame of varying sizes
 Arm chair and armless chairs
 Executive chair
 Single cot
 Computer tables of varying sizes
3 FOREST INDUSTRIES (TRAVANCORE) LIMITED
3NDUSTRIES TRAVANCORE LIMITED

 Double draw tables.


 Junior officers table, typist table, plain table , examination table
 Dispensary Tables and racks
 Stools, trays, footrests of varying sizes
 Notice boards

The existing manufacturing facility in FIT is having machineries to


manufacture 2.5 M3/8hrs/day of wood. This facility is proposed to be
expanded by installing additional machinery which will enhance the
capacity to manufacture 5 M3/8hrs/day of furniture. Presently
household and office furniture products made of Teak wood, Anjili
wood and hard wood are manufactured by the Company. Conventional
method is presently adopted by the Company is not adequate to
sustain the market and profitability. It is necessary to add new and
more advanced methods in the production process. Only by improving
the designs, company could manufacture attractive modern furniture.
Cost reduction could be possible by adopting new methods and by
using improved designs.

The Company should take advantage of the above benefit and unless
FIT facility is modernised, it would not be possible. There are several
players in the field who have much better processing equipment’s and
facilities compared to what is available in FIT.

The Company at present is using conventional method for the


manufacture of its product. It is necessary to add new and more
sophisticated methods in the production process in order to sustain
the market and the profitability. Only by improving the designs,
company could manufacture attractive modern furniture. Cost
4 FOREST INDUSTRIES (TRAVANCORE) LIMITED
4NDUSTRIES TRAVANCORE LIMITED

reduction could be possible by adopting new methods and by using


improved designs.

Other issues presently faced the company in the furniture


manufacture is that re- sawing cannot be done using the existing
band saw machine and therefore the time and manpower requirement
is more. Also, wastage of wood is more with the present machinery
and consequently the production cost is more. Polishing of boards is
ineffective, more operators are needed for cutting ply and wooden
boards, and in the absence of hydraulic hot press, and lamination
with glue takes more time which limits the number the pieces per
shift. Since only one band saw machine is presently in operation, the
manufacturing operation will have to be stopped when this band saw
machine is taken for maintenance.

SWOT Analysis of the facility

Strength
 75 years of experience in the activity of own manufacturing of
furniture unit.
 Close to the National Highway & Kochi Metro.
 Easy access to the Kochi International Airport.
 Adequate land availability for expansion. We have 9.7 acres of
the land for further expansion of the unit.
 High quality of product.
 Priority to Government purchase.
 Experienced Human Resource available.
 In house technical expertise.
5 FOREST INDUSTRIES (TRAVANCORE) LIMITED
5NDUSTRIES TRAVANCORE LIMITED

 Assured supply of good quality raw materials from Kerala


forests. Its main strength is 75 years of reputation of
maintaining consistently superior timber in its products. .

Weakness

 High cost of raw materials. As a result our production cost will


be increased.
 Low remuneration of employees. As a result morality, motivation
and productivity of the employees will be affected.
 Absence of ISO certification. Due to the absence of ISO
certificate it will affect the quality and brand value.
 Lack of computerized and modern technologies. Due to the
absence of the same new technology will not be implemented.
 Absence of an advanced marketing mechanism. Due to the
absence of the same market share cannot can’t be increased
 No branded product. Due to the lack of branding we will not be
able to compete with the competitors.

 Designs needs to be updated. Only by improving the designs,


company could manufacture attractive modern furniture. Cost
reduction could be possible by adopting new methods and by
using improved designs.

Opportunities

 FIT has already undertaken prestigious projects all over Kerala


and part of diversification it is now in the field of interior
decorations, workstations etc.
6 FOREST INDUSTRIES (TRAVANCORE) LIMITED
6NDUSTRIES TRAVANCORE LIMITED

 Scope of production of finger joint boards, compressed wood


board. As a result by we may recycle and reuse to new products.
 Growing demand for wooden furniture.
 Customized products. We will be mainly focused on customized
products
 Increase in interest of customers in replacing old furniture’s with
new models

 FIT is specialized in excellent quality wood products


manufactured from superior quality timber by highly skilled
employees.
 FIT has developed a full package of front office for local bodies
based on the parameters specified by KILA.
 Government sector itself provides a good market in Kerala and
other State/Central Government Facilitated distribution system
in Public sector.

Threats.

 Dependence on government sector limits the opportunities.


 Reducing availability of anjili and teak.
 High competition from private organizations
 Increase in demand for low cost steel, plastic and other types of
furniture in the market
 Rise in import of furniture
 Want of product design development limits scope of operations to
engage in new high value products that could offer better
margins and improve profitability.
7 FOREST INDUSTRIES (TRAVANCORE) LIMITED
7NDUSTRIES TRAVANCORE LIMITED

SHORT TERM PLAN- (2022 to 2023)

1- INSTALLATION OF HORIZONTAL BAND SAW MACHINES

SPECIFICATION
1. Horizontal Wood Cutting Band Saw Machine with High Quality
Cast Iron Wheel Grade C40, Size 42” OD and Rim width 4” x 1¼”
Thickness Duly Balanced and suitable Shaft with C45 Grade and
sufficient Taper Roller Bearings.

2. Square or Round Pillars, Guides, Stoppers etc. with mounting


foot and Bolts for max log Cutting Height 120Cm above clamp
level. Proper safety guard to be provided.

3. Main Motor Capacity 25HP, 3Phase,50Hz,1440RPM and Driven


by VFD for change the Blade Speed with a steady Torque
according to the Wood property from 550 RPM to 750RPM max.
Motor shall be of Siemens/Bharath Bijlee/ABB/Kirloskar. VFD
shall be of Siemens/L&T/ABB. Digital Ampere meter and RPM
Meter shall be provided along with other general Measuring
Meters.

4. Blade height adjustment by Auto and Manual Mode with PLC


and HMI 7” size.
Round Log Dia. max 120cm. PLC and HMI and other accessories
shall be of ABB/Siemens/Delta/ Schneider make.

5. Trolley Size 4’ x 18’ Long with ISMC 200.Six no. of Axles with 10”
dia. C40 Castor Wheels and suitable Roller Bearings as per CMTI
8 FOREST INDUSTRIES (TRAVANCORE) LIMITED
8NDUSTRIES TRAVANCORE LIMITED

Standard. Six sets of Manual Clamping Vices and One set of


removable Handle shall be provided. The Log movement for
Sawing shall be with Semi Auto Mode through 3HP Geared
Motor and VFD. The speed to be set as per log properties while
sawing without changing Torque. Motor shall be of
Siemens/Bharath Bijlee/ABB/Kirloskar. VFD shall be of
Siemens/L&T/ABB. Digital Ampere meter and RPM Meter shall
be provided along with other general Measuring Meters.

6. Suitable Steel Rail of Two nos. Each min.6” Height x 40 Feet long
duly fitted on sufficient levelled concrete and planed
Thambakam Wood Planks Bed with proper nos. of support.
Foundation Bolts and other Mounting Fasteners shall be off with
8.8 Grade.

7. Control Panel / Operator console shall be with sufficient space


and easy handling switches, enough Pilot Lamps, Alarm lamps
and other safety measures if any.

8. Motorised Lubricating system to be provided with the Machine.

9. Blade Cooling and Lubrication systems to be provided with Tank


& level indication.

OUTPUT CAPACITY: The existing sawing facility in FIT is having


old damaged Band saw machine for sawing timber 500 m3/year
of wood. This facility is proposed to be expanded by installing
9 FOREST INDUSTRIES (TRAVANCORE) LIMITED
9NDUSTRIES TRAVANCORE LIMITED

additional Horizontal Band saw machine which will enhance the


capacity of sawing timber 1500 m3/year.

IMPACT IN TURNOVER: It may be noted that after installation of


the Horizontal Band saw, the annual capacity of the sawing of
timber will be increased and the sales turnover from the
manufacturing goods is also accordingly increased. 14 Cores/
year

SPACE SUGGESTED FOR ITS INSTALLAITON: FIT has enough


space in the shop to install the new facility and therefore no new
space or additional requirement of land arises. The new Band Saw
machine which is the biggest and require maximum space will be
located in place of old damaged Band Saw Machine.

AVAILABILITY OF SKILLED LABOUR: FIT is specialized in


excellent quality wood products manufactured from superior
quality timber by highly skilled employees.

SOURCE OF THE PRICE OF THE MACHINERIES: Govt. grand/


Bank Loan

TOTAL PROJECT COST: 35 LAKHS


10 FOREST INDUSTRIES (TRAVANCORE) LIMITED
10NDUSTRIES TRAVANCORE LIMITED

2. FINGER JOINT - INSTALLATION OF CLAMP BOARD & SEMI


AUTO CUT OFF MACHINE

1 SEMI AUTO CUT OFF MACHINE

Operation by - Pedal switch


Timber width - 200 mm maximum
Timber thickness - 20-60 mm
Cutting blade - 400 mm
Cutting speed - 2800 RPM
Timber length - 120 mm minimum
Working Height - 800-900 mm adjustable
Cutting operation - Top clamping upward cut
Feeding & collecting- - 500 mm x 2000 mm Maximum
Roller Table - Both side with gauge
Power capacity of blade molar - 3 HP/415 V/50 Hz 3 phase
Pneumatic pressure - 6 Bar
Weight - 200kg approx.

2 SECTION ROTARY CLAMP CARRIERS

(a) Each section 8 clamps


(b) Minimum clamping depth 4 feet x 8 feet width
(C) Sections are driven by motor & gear box
(d) Pneumatically operated clamp tighter
(e) Panel flattener by pneumatic cylinder 2 No’s shall be provided.
(f) Foot s/w for convenient operations
(g) Maximum working thickness 5 inches
11 FOREST INDUSTRIES (TRAVANCORE) LIMITED
11NDUSTRIES TRAVANCORE LIMITED

(h) Main power motor 5 HP/ 3 phases


(i) Weight 2000kgs.

OUTPUT CAPACITY:

After installation of clamp board and semi cut-off machine for finger
joint machine, we can make finger joint boards of size 8x4 feet with
thickness of 12 mm, 16mm, 25mm. The main advantage of this
machine is to reduce wastage of wood. This will help us to increase
our production and income.

IMPACT IN TURN OVER.

It may be noted that after installation of the Horizontal Band –saw,


clamp board and semi cut off machine for finger joint machine, the
annual capacity of the sawing of timber will be increased and the sales
turnover and income also increased.

SPACE SUGGESTED FOR ITS INSTALLATION.

A new 1500sq.feet space to be built near the building of finger joint


machine and finger shaper machine for the installation of clamp board
and semi auto cut off machine.

AVAILABILITY OF SKILLED LABOUR

FIT is specialized in excellent quality wood products, manufactured


from superior quality timber by highly skilled employees.
12 FOREST INDUSTRIES (TRAVANCORE) LIMITED
12NDUSTRIES TRAVANCORE LIMITED

3 ELECTRIC WOOD DRYING KILN

The Heat treatment of wood is an environment friendly method for


wood preservation. The heat treatment processes only uses steam and
heat and no chemicals or agents are applied to the material during the
process.

SPECIFICATION

 Capacity : 200 CFT


 Chamber Size : 8x8.50x16 Feet
 Trolley Size : 4x12 Feet
 Temperature : 60oc Maximum
 Heater Capacity : 27kw, 3 phases, 50 Hz.
 Wall Insulation Thickness- : 50mm Rock wool with aluminium
a part from Brick Wall sheet Sealing
 Oven Door Size : 6 feet width x 6.50 feet height
(Double Door with inspection door)
 Control panel : Digital with temperature humidity
display auto and Manual Mode
 No: of fan :3 No x 1HP,Axial
 No: of Deepening valves :6 No’s
 Humidity Control :With Sufficient motar,Pump & Jet
or with suitable humidifier.

TOTAL PROJECT COST: 25 LAKHS


13 FOREST INDUSTRIES (TRAVANCORE) LIMITED
13NDUSTRIES TRAVANCORE LIMITED

3.SHOWROOM RENOVATION

FIT's commitment towards quality, delivery schedules and after sales


service has earned the confidence of the customers over the years. FIT
has introduced special brands in product line. All furniture is
aesthetically and ergonomically designed to meet the health
requirements of the customers. FIT is specialized in excellent quality
wood products manufactured from superior quality timber by highly
skilled employees.

FIT have 500 sq.ft showroom situated at Thaikatukara in its own


campus. The Company uses only high quality wood for its products
and hence the durability is assured. In order to further strengthen the
same, a Quality Assurance Section headed by qualified and
experienced Wood Technologist has been set up. It is proposed to
expand the existing showroom to 1000sq ft. The same is to construct
as an additional floor in the existing showroom building.

TOTAL PROJECT COST: 50 LAKHS

4.ONLINE MARKETING AND WEBSITE UPDATION

The company planned to introduce an Online marketing portal to


promote the company products and services . This online marketing
may leads to the growth of the industry by advertise and sell products.

TOTAL PROJECT COST: 20 LAKHS


14 FOREST INDUSTRIES (TRAVANCORE) LIMITED
14NDUSTRIES TRAVANCORE LIMITED

5. PRODUCTION AND HANDY CRAFTS ITEMS IN COLLABRATION


WITH KSHDC

Indian arts and crafts are in demand all over the world for their
beauty, intricacy and artistic work, adding elegance to any decor.
KSHDCL markets the beautiful handicrafts of Karnataka under the
brand name Cauvery through outlets across the country. The high
standard of craftsmanship maintained by KSHDC has made the
Cauvery name synonymous with quality handicrafts. In collaboration
with Karnataka State Handloom Development Corporation
Ltd.(KSHDC) and FIT, we will produce traditional designed handy
craft items.

TOTAL PROJECT COST: 10 LAKHS


15 FOREST INDUSTRIES (TRAVANCORE) LIMITED
15NDUSTRIES TRAVANCORE LIMITED

MEDIUM TERM PLAN ( 2023 to 2029)

1. CONDUCTING SALES CUM EXIBITION MELA ‘S

The company have planned for arranging an Exhibition cum Sale


Mela in view of sales promotion . It is proposed to showcasing a
variety of products developed in the field of furniture . The stalls
displaying and highlighting various types of furniture and handicrafts
products . This helps us to boost our sales.

TOTAL PROJECT COST: 20 LAKHS

2. WOOD TREATMENT PLANT AND CHEMICAL TREATMENT


PLANT

Wood Seasoning refers to reducing the moisture content of wood prior


to its use. It is the process of removing its moisture contents to an
average equilibrium with the atmospheric conditions of the locality of
use. Ideally, wood is dried to that equilibrium moisture content as will
later (in service) be attained by the wood so that further dimensional
change will be kept to a minimum.

Pre-seasoned wood is stacked inside this chamber and hot air is


pumped at regulated levels. This induces an evaporation process,
which draws water out of the wood. Within 10 to 15 days of seasoning,
the moisture content is successfully brought down to 12 % to 15 %.

TOTAL PROJECT COST: 5 LAKHS


16 FOREST INDUSTRIES (TRAVANCORE) LIMITED
16NDUSTRIES TRAVANCORE LIMITED

3.MULTIPLE RIP SAW

Single Arbor Multiple Rip Saw with Auto in feed and out feed Conveyor
and short piece support device.

Maximum cutting Height -125mm

Minimum log length – 400mm

Blade Diameter – 300 to 380mm

Arbor dia – 70mm

Blade Speed – 3000 rpm

Maximum width between external blades- 350mm

Spacer rings 5, 10, 15, 25, 30, 40, 50mm – Each 05 nos.

Belt width – 400 mm

Main Motor – 30 KW

Power in Feeder – 2KW with gear box

Conveyor variable speed – 7.5 to 25 mtrs /minute

Working Table (size 790mm x 1840mm x 750mm Height) – 02 nos

With all safety measures of Electrical and mechanical.

Electrical Control Panel with Soft Starter for main motor

And 2KW VFD . Movable side covers for large Board passage.

Laser device and adjustable support on first Blade.

TOTAL PROJECT COST: 20 LAKHS


17 FOREST INDUSTRIES (TRAVANCORE) LIMITED
17NDUSTRIES TRAVANCORE LIMITED

LONG TERM PLAN ( 2023 to 2030)

COMPRESSED WOOD / PARTICLE BOARD PRODUCTION

Compressed wood is an engineered, man-made wood product made of


wood fibers, sawdust, wood particles, wood shavings, and a veneer
facade. It has a wide range of common applications, most notably in
furniture, cabinetry, and trim work. Its many distinct advantages over
natural wood make compressed wood ideal for many applications.

TOTAL PROJECT COST: 10 LAKHS

OTHER FUTURE ACTIVITIES

1. DRINKING WATER PROJECT

As the part of diversification, FIT Management has decided to start a


drinking water unit in FIT campus for reducing the scarcity of
drinking water at the surroundings of Aluva and Kalamassery. The
Company have proposes to setup a water treatment plant with a
supply capacity of treating 1,50,000Litres of water. Water treatment
plant starts with a supply of50,000 litres of water then gradually it will
get increased to1,50,000Litre per day in the 5thyear.

TOTAL PROJECT COST: 1.4 cr


18 FOREST INDUSTRIES (TRAVANCORE) LIMITED
18NDUSTRIES TRAVANCORE LIMITED

ELECTRIC CHARGING STATION

An electric vehicle charging station is an equipment that


connects an electric vehicle (EV) to a source of electricity to
recharge electric cars. The charging station for electric vehicles
has a great possibility as the Company has National High way
frontage and the Company owned vacant land to proceed the
same. Moreover providing amenities for the commuters along
with the charging station may increase revenue.

TOTAL PROJECT COST: 35 LAKHS

2. WARE HOUSING

By utilizing our vacant land, a ware house can be construct and


the same may be rented for storage space for Vegetables, Fruits,
and other related spices. The presence of airport and seaport is a
big advantage for this new proposal

TOTAL PROJECT COST: 15 LAKHS

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