Leadership Principle Explanation Example

Start with the customer  A time you used customer feedback to drive improvement
and work backwards—  Most difficult customer interaction
Customer Obsession
leaders obsess over  A time where you had to balance the needs of the
customers customer vs. the business
Have relentlessly high  A time you were unsatisfied with the status quo. How
standards and would you change it?
Insists on Highest
continuously raise the  Describe the most significant improvement project you’ve
Standards
bar/drive others to do the lead
same  How do you seek out feedback on performance?
 A time you were driving toward a goal and realized more
Focus on key inputs and than half way in that it may not be the best goal
Delivers Results deliver with high quality in  A goal you set that took a long time to achieve/are still
a timely fashion working towards
 A time you delivered a project under a tight deadline
 A time you made a difficult decision and how you knew it
was the right decision.
Strong judgment and good
Are Right A Lot  A time you made a decision without data
instincts
 A time you made a bad decision and how you learned from
it
 A time where you’ve taken a calculated risk where speed
was crucial
Speed is crucial at
 A time you made an important decision without consulting
Bias for Action Amazon—value calculated
your manager
risk taking
 A time where you were able to remove serious roadblocks
preventing progress
 The most innovative thing you’ve done and why you think
Expect and require
it’s innovative
innovation from yourself
 A time where you solved a complex problem with a simple
Invent and Simplify and those around you—
solution
always find ways to
 A creative idea you had that ended up being difficult to
simplify
implement
 A time you took on something significant outside your
Think long term and don’t responsibility
sacrifice value for short-  A time you made a decision to sacrifice short term gain for
Ownership
term results—there is no a longer term goal
such thing as “not my job”  A time you saw a peer struggling and decided to step in and
help
 A time you were trying to understand a problem on your
Stay connected to details, team and had to go down several layers to figure it out
audit frequently, and  A time you linked two or more problems together an
Dive Deep
question when metrics identified an underlying issue
differ  A specific metric you have used to identify a need for a
change in your department
 A time you realized you needed to have a deeper level of
Always seeking subject matter expertise to do your job well
improvement—curious  A time you took on work outside of your comfort area and
Learn and be Curious
about new possibilities and found it rewarding
love to explore them  A time you didn’t know what to do next or how to solve a
challenging problem
Obligation to respectfully  A time you strongly disagreed with your manager
Disagree and Commit
challenge decisions when  A time you took an unpopular stance in a meeting with
 you disagree, then fully peers/leaders
committing  A time you decided to go along with the group decision
even if you disagreed
Leaders are obligated to
respectfully challenge
decisions when they
disagree, even when doing  A time when you strongly disagreed with your manager on
Have Backbone; so is uncomfortable or something you deemed very important the business
Disagree & Commit exhausting. Leaders have  A time when you submitted a good idea to your manager
conviction and are and he/she did not take action
tenacious. They do not
compromise for the sake
of social cohesion
 A time you significantly contributed to improving morale
Listen attentively, speak
and productivity on your team
Earn Trust candidly, and treat others
 3 things you’re working on to improve overall effectiveness
respectfully
 A time you received tough or critical feedback
Raise the performance bar
with every hire &
 How you help your team members develop their careers
Hire & Develop The promotion. Recognize
 A time when you provided feedback to develop & leverage
Best talent, and willingness to
the strengths of someone on your team.
move them throughout
the organization
Thinking small is a self-
fulfilling prophecy. Leaders  A time of a radical approach you proposed to solve a big
Think Big create and communicate a problem
bold directions that  A time when you took a big risk and it failed
inspires results
 The coolest thing you have learned on your own that has
Leaders are never done
helped you better perform your job
Learn & Be Curious learning and always seek
 A time when you took on work outside of your comfort
to improve themselves
area and found it rewarding