PAGADIAN CITY INTERNATIONAL COLLEGE

SAN JOSE HEIGHTS, PAGADIAN CITY

NARRATIVE REPORT IN
TOUR AND TRAVEL MANAGEMENT

CHAPTER 8:
TOUR PACKAGING AND
PROGRAMMING

Nikka Krisha M. Cuyos L.P.T.

Professor

Submitted by:

Rivero, Liezel Mae L.

Miñoza, Cristine Mae

Alon, Rose T.
 Chapter 8

Tour Packaging and Programming

Meaning of Tour Packages

Packages holidays, popularly known as a tour package or tour in the travel and tourism industry
refer to a package tour escorted or not escorted by the tourist guide. Tour package, it means a pre-
arrangement, prepaid trip that combines two or more travel components like airfare, airport
transfer, accommodation, and other services.

Types of Tour Packages

 Ground Arrangements (Tours and Transfers only).

Sample Tour Packages (Outbound)

 City packs are normally packaged by transportation companies. These are mainly inclusive
tour packages.
 Cruises are inclusive escorted tour packages operated by cruise line companies.
 European land tours are packaged and operated by inbound tour operators. These are
normally escorted land arrangement tour packages.
 Pilgrimages in the Philippines are usually packaged by travel agents (who are acting as tour
operators) for parish councils or other religious organizations.

Sample Tour Packages (Inbound)

 Beach holidays are the most common packages for inbound tour operators, as the
Philippines are well-known as beach destination.
 City Parks for inbound traffic are normal package by tour operators for ad-hoc business.
 M.I.C.E. refers to Meetings, Incentives, Conventions, and Exhibitions in the Philippines for
foreign traffic.
Sample Tour Packages (Domestic/Local)

 Incentives travel is similar to M.I.C.E traffic, except that it is less extensive in terms of
inclusions.
 National conventions are likewise similar to M.I.C.E traffic
 Conferences are a smaller version of conventions, where participation is limited.
 Seminars/workshops small company meetings, often off-site. These are mainly inclusive tour
packages.
 Festivals are very common tour packages that inclusive escorted.
 Educational Tours
 Package Tours Variables
 Duration- number of nights or hours
 Destinations- single or multiple
 Hotel category - Deluxe, Superior, Standard and the Executive
 Meal Base- number of meals per day
 Mode of transportation, class and transfer

COMPONENTS OF TOUR PACKAGES

Components of a tour package on a travel program

1. Transportation – (by air, sea, or land) to and from a point of origin to a destination or destinations
and back to the point origin.

Example Transportations: Car Rental.

2. Accommodations – lodging and meals in the lodging establishment.

Types of accommodation:

a. Hotel

b. Motel.

c. Hostel

d. Villa

e. Bed and Breakfast

• Master suite: A parlor or living room connected to one or more bedrooms.

• Mini – suite or junior Suite: A single room with a bed and setting area. Sometimes the sleeping
area is in a bedroom separate from the parlor or living room.

• Studio: A room with a studio bed – a couch that can be converted into a bed. May also have an
additional bed.

• Single: A room assigned to one person. May have one or more beds.

• Double: A room assigned to two people. May have one or more beds.

3. Meals – refers to the number of meals per day included in the package, whether served in the
place of lodging or outside in the restaurant.

Types of Meal Plans:

• American Plan

• Modified American Plan

• Continental Plan

• European Plan

4. Entertainment – a form of activities that take away people's stress basically come from work or
school and give them properly amusement to relax .

5. Activities

6. Tour Guide – A person who guides visitors in the language of their choice and interprets the
cultural and natural heritage of an area which person normally possesses an area – specific
qualification usually issued and / or organized by the appropriate authority.

7. Object of the Trip

Things to consider when creating a program or Tour package

• Client’s nationally, age group, physical condition and interests,

• Availability of the components,

• Local customs, traditional, lifestyles

• Date/s of the trip • Budget

• Accompany visitor on tours within a specific country, region, area, city or site.

• They provide special information on matters relating to such things as history, archaeology,
monuments and works of art, the environment, culture, natural and built attraction, places of
interest and any general matter of interest in the visitor.

• They are responsible for the group of people they escort. They make sure no one will separate
from the group.

• They also watch the clients to make sure they follow tour rules. Example, In museum, they make
sure visitors do not touch the paintings.

• On the tour, they tell visitors about the sites they are seeing. They answer visitor questions and
recommend additional sites for them see.

• Depending on the tour, guides may drive buses to transport clients around town or to new sites.

TYPES OF TOUR GUIDES

1. Adventure Guide - Includes rafting, bicycle, tours, bush walking or mountaineering. Guides are
responsible for the safety of customers, especially when rafting, so related experience is usually
required for guide customers. Guide applicant should get first aid.

2. Sightseeing Guide - Drive motor vehicles to transport sightseers. Using either a public address
system or megaphone, they describe points of interest along tour routes.

3. Establishment Guide- Escort groups of people through establishment such as museums,

4. Bi- lingual Guides - Offer interpretation of language as well as guiding skills. These guides often
guide visitors from other countries. Thus speaking a foreign language can be an advantage.

5. Local Guide - Who specializes in a particular city or region?

• Provide on a contractual basis in a professional manner tour guiding services to local and overseas
clientele.

• Have relevant information on and be fully conversant with the particulars of Tour being offered.

• Providing general assistance to the Senior Tour Guide and assist in carrying out certain
Administrative task relevant to effectively carrying out tour guiding duties.

• Ensure that participants are kept in a relaxed, fun engaged mode.

• Receive training and be able to give basic first aid in case of minor external injuries sustained by
tour participants.

• Assist with the development and maintenance of a library or information to ensure a ready store
of relevant research material on touring guiding services, attractions.

• Assist with development and implementation or new tour packages.

• Assist in developing marketing sales and promotional information.

• Engage in continuous training and development.