Psychological Response: Social Media Users' Diverse Behaviors
Psychological Response: Social Media Users' Diverse Behaviors
Psychological Response: Social Media Users' Diverse Behaviors
By :
Morales, Glorylene V.
JANUARY 2023
Introduction
The emergence in social media use has raised concerns about the effects it
may have on users' psychological well-being. Social media have become an integral
part of daily life and are employed in a variety of contexts. Consequently, it is
essential to comprehend how and why users utilize and interact with social media.
Personality traits are thought, feeling, and behavior patterns that may influence an
individual's use of social media. The purpose of this paper is to increase
comprehension of the role personality traits play in the psychological dynamics
underlying social media use and engagement. This paper conducts a comprehensive
literature review on personality, trait theory, and personality traits taxonomies, with a
focus on the Big Five Personality Traits – Five Factor Model (FFM). The main goal of
this paper is to shed light on the impact of social media use on psychological well-
being.
In recent years, social media usage has grown substantially (Leong et al.,
2019; Kemp, 2020). Social media refers to "the websites and online tools that
facilitate user interactions by providing opportunities to share information, opinions,
and interests" (Swar and Hameed, 2017, p. 141). People use social media for a
variety of purposes, including entertainment, communication, and information
gathering. Notably, adolescents and young adults spend more time on social
networking sites, e-games, texting, and other forms of social media (Twenge and
Campbell, 2019). Some authors (e.g., Dhir et al., 2018; Tateno et al., 2019) have
argued that social media has altered the forms of group interaction and the individual
and collective behavior of its users across the globe.
The use of social media platforms and the internet has become increasingly
widespread in many different regions of the world. Based on the statistical report that
was compiled by We Are Social (2018), the Philippines has the highest rate of social
media usage in the world. This is because the number of Internet users in the
Philippines has reached 67 million on a national scale, and the average daily time
spent using social media on any device is nine hours and twenty-nine minutes. The
findings of this research indicate a 12% annual growth in the number of Internet
users and social media users in the Philippines compared to the previous year.
Facebook is the social media application with the highest number of users (67
million), followed by Youtube in terms of user volume (We Are Social, 2018).The
Internet has become a very reinforcing stimulus, which may encourage Filipinos to
use it more frequently. The Internet gives users an immediate and easy access to
attain satisfaction and empowerment to manage the way they present themselves,
regardless of their true identity or physical characteristics. This may motivate
Filipinos to use the Internet more frequently (Wong, Yuen, & Li, 2015). Individuals
have been using social media as part of their daily routine, in school, at work or
everywhere they go. Social media has become a very essential part of one’s life
many factor have been affected by the use of social media and one of them is the
behavioral impact of such. Locally, there are many social media users we encounter
in our environment.
The literature talks about the existing definitions vary in complexity, with some
focusing on the nature of message construction in social media while others are
more straightforward. For instance, Russo, Watkins, Kelly, and Chan (2008) defined
social media as "those that facilitate online communication, networking, and/or
collaboration." Other researchers have come up with similar definitions, a similarly
brief definition of social media was provided by Kaplan and Haenlein (2010), who
described it as "a group of Internet-based applications that build on the ideological
and technological foundations of Web 2.0, and that allow the creation and exchange
of User Generated Content". Even more, Lewis (2010) pointed out that the term
"social media" is nothing more than a "label for digital technologies that allow people
to connect, interact, produce, and share content". Within the field of public relations,
Kent (2010) provided a comprehensive definition of social media as "any interactive
communication channel that allows for two-way interaction and feedback." He went
on to specify that modern social media are distinguished by their "potential for real-
time interaction, reduced anonymity, a sense of propinquity, short response times,
and the ability to 'time shift,' or engage the social network whenever it suits each
particular member". The behavioral factor of using social media was supported by
the literature that implies researchers from a number of different institutions have
conducted extensive searches for potential factors that may predispose an individual
to use social media and/or the internet. Przybylski, Murayama, DeHaan, and
Gladwell (2013) conducted a study in which they recognized the mediating role of a
phenomenon known as Fear of Missing Out (FoMO) in people's use of social media
and the Internet. This study is one example that stands out in particular. They
conceptualized it as a "persistent apprehension that others might be having
rewarding experiences from which one is absent," which is an interesting way to put
it (Przybylski et al., 2013). It is distinguished by the requirement to maintain a
continuous connection with the activities of other people. Some people consider it to
be a form of social anxiety, which can be described as an obsessive fear that a
person will fail to take advantage of a chance for social interactions, enjoyable
activities, or valuable experiences (Vaidya, Jaiganesh, & Krishnan, 2015). In the
study conducted by Herman (n.d.), there are two factors that contribute to the
phenomenon of fear of missing out (FoMO). These factors are the rise of mobile
technology and the expansion of social media platforms like Facebook, Twitter, and
Instagram. These provide individuals with access to a diverse range of opportunities,
which gives one the impression that every act is important and that no opportunity
should be passed up at any time (Hernan, n.d.). (Browne, Aruguete, McCutcheon, &
Medina, 2018; Burke, Marlow, & Lento, 2010; Wortham, 2011) Research has shown
that fear of missing out (FoMO) is associated with negative emotional states such as
feelings of loneliness, boredom, and negative mood or depressed feelings.
Theoretical Lens
Research Questions
Beneficiaries
Adolescents are the beneficiaries of this research. The findings of this study
are helpful to people who spend a lot of time on social media. People will gain
knowledge about what information to share on social media and what information to
keep to themselves.
Methodology
Participants
The target participant in this study will be intended only individuals who are
qualified for the following criteria: (a) a social media user (b) avid user of any social
media platforms (c) adolescent from UM Digos College. The target number of
participants in this study is minimum of 6 until the data is saturated. Participants in
the study are students from UM Digos College who are in their adolescence and
are avid users of various forms of social media.
Research Instruments
In the method of data collecting that consisted of in-depth interviews with the
people who had volunteered to take part in the study, the researcher went with a
phenomenological point of view. In addition, the researchers will adhere to all of the
health standards and procedures when organizing the interviews. The investigators
will often resort to taking handwritten notes in order to facilitate the recovery of
concepts that are discussed throughout the interview. The researchers will not use
video recording as a method of data collection because it is not very practical and
has the potential to just enhance the participants' level of anxiety throughout the
study. Before any data analysis takes place, the data obtained from the interviews
will first be transcribed word for word.
Ethical Considerations
In this study, the researcher will make sure that its conduct will be guided by
ethical principles as described by Mack, et al. (2005), namely: respect for persons,
beneficence, justice, consent, and confidentiality.
Respect for Persons. The researcher will ensure the autonomy of research
participants and where autonomy may be decreased, to protect them from the
exploitation of their weaknesses. In addition, there is a need to think about the
emotional and stressful experiences they may feel during the conduct of the in-depth
interview. Therefore, it is imperative to be cautious in asking questions to avoid
triggering negative thoughts and feelings. Also during the interview, the researcher
will consciously refrain from using offensive, discriminatory, or other unacceptable
language. Beneficence and Non-Maleficence. The researcher is committed to
minimizing the risks associated with this research, including psychological and social
risks, and maximizing the benefits that are due to research participants. Moreover,
the researcher is obligated to provide benefits for those who will participate, do them
no harm, prevent harm, and remove existing sources of harm in the course of the
conduct of the study. In addition, the participants for both the interview and the pilot
testing of the intervention program will receive a special token of gratitude and
compensation for the time they will spend in the interview and intervention from the
researcher as well as reimbursement for their meal and travel expenses. The
amount that they will receive will be more than enough to cover their expenses and
income/salary for the day.
Informed and voluntary consent. The researcher will see to it that the
participants understand what it means to take part in the study so they can decide in
a conscious, deliberate way whether they want to participate. Before the researcher
will proceed with the in-depth interview, she will personally explain the objectives and
purpose of this research and ask their permission to allow the proceedings to be
audio-taped. After getting their approval, the researcher will ask the participants to
sign a written informed consent. She will also inform the participants that before the
finalization of the study, the findings will be presented to them for verification since
they have the right to know and to give them recognition as well.
Privacy. Respect for the right to privacy will also be given due importance in
this study. Participants will be informed that they have the right to refuse to share
any personal information or answer any of the interview questions if they do not feel
comfortable (Bricki and Green, 2007). Moreover, the trustworthiness of the data is of
prime importance. Lincoln and Guba (1985) rely on four general criteria in their
approach to trustworthiness. These are credibility, transferability, dependability, and
confirmability. Credibility is how confident the qualitative researcher is in the truth of
the research study’s findings. Transferability is how the qualitative researcher
demonstrates that the research study’s findings are applicable to other contexts. In
this case, “other contexts” can mean similar situations, similar populations, and
similar phenomena. This would also show that the research study’s findings can be
applied to other contexts, circumstances, and situations. Confirmability is the degree
of neutrality in the research study’s findings. In other words, this means that the
findings are based on participants’ responses and not any potential bias or personal
motivations of the researcher. This involves making sure that researcher bias does
not skew the interpretation of what the research participants said to fit a certain
narrative. To establish confirmability, an audit trail should be provided, which
highlights every step of data analysis that was made in order to provide a rationale
for the decisions made. This helps establish that the research study’s findings
accurately portray participants’ responses. Finally, dependability is the extent that
the study could be repeated by other researchers and that the findings would be
consistent. In other words, if a person wanted to replicate this study, they should
have enough information from this research report to do so and obtain similar
findings as this study did. An inquiry audit can be used in order to establish
dependability, which requires an outside person to review and examine the research
process and the data analysis in order to ensure that the findings are consistent and
could be repeated.
References
Ostic, D., Qalati, S. A., Barbosa, B., Shah, S. M. M., Galvan Vela, E., Herzallah, A.
M., & Liu, F. (2021). Effects of social media use on psychological well-being: a
mediated model. Frontiers in Psychology, 2381.
Carr, C. T., & Hayes, R. A. (2015). Social media: Defining, developing, and
divining. Atlantic journal of communication, 23(1), 46-65.
Creswell, J. (2007). Qualitative Inquiry and research design: Choosing among five
approaches. Thousand Oaks, CA: Sage.
Qi, J., Monod, E., Fang, B., & Deng, S. (2018). Theories of social media:
Philosophical foundations. Engineering, 4(1), 94-102.
RESEARCH QUESTIONS AND INTERVIEW GUIDE QUESTIONS
1.What is your perspective towards expressing 1.1 What are your thoughts about social
yourself on social media media platforms?
1.2 What social media platforms do you think
is the most useful?
1.3 What are the experiences you encounter
while exploring on social media?
1.4 How would you feel after expressing your
feelings on social media?
1.5 What makes you think that social media is
good for expressing?