Module 6

The document discusses the importance of logos for branding purposes. It contains 3 sections: 1) A discussion of videos about logo design and elements to include. 2) A logo created to promote teaching arts in elementary grades featuring an eye with different colored shapes representing different art forms and the phrase "ART CAN SEE". 3) An explanation that logos are crucial for branding as they visually represent a brand and help create lasting impressions, differentiate brands, establish trust, and build recognition when used consistently across marketing channels.

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Eldrine Manzano Balberona

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Module 6

Uploaded by

Eldrine Manzano Balberona

We take content rights seriously. If you suspect this is your content, claim it here.

Available Formats

Download as PDF, TXT or read online on Scribd

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Module 6

Engage 6

1. What are your thoughts on the videos?

My thoughts on the videos are as follows:

a. the first video shows critiquing of the different logos made by different people
and this helped me on deciding about what elements to include in making a logo
design
b. the videos also show how important to have a unique own logo for your brand
since the logo that you will make represents your whole business which would make
people recognize you
c. animation can also be useful in creating powerful advertisements

2. Create a simple logo promoting the importance of teaching arts in the elementary
grades to future educators.

My logo:

The logo shows an eye with different colors surrounding it. I chose to make this logo
because for me art is a vital part of our childhood that needs nurturing and developing
through the teacher’s assistance. The different colors that surround the eye’s iris
represents the different forms of arts that kids can do which they can do with freedom.
Lastly, the phrase “ART CAN SEE” means through arts, kids can relay their imaginations,
their hopes and dreams and their feelings which is a very important aspect that teachers
should do so that kids, even in their young age would know that what they aspire has
given importance and value.
3. Why is logo so important for branding purposes?

A logo is a crucial component of a company's branding strategy because it serves

as a visual representation of the brand. It is often the first thing that a potential customer
sees, and it can create a lasting impression that helps to differentiate the brand from its
competitors.
A well-designed logo can communicate a lot about a brand, such as its values,
personality, and mission. It can also help to establish a sense of trust and credibility with
potential customers. A memorable logo can be a powerful tool in building brand
recognition and awareness, which are essential for any successful branding strategy. In
addition to its visual impact, a logo can also be used across various marketing channels,
such as websites, social media, print materials, and product packaging. This consistency
helps to reinforce the brand message and create a cohesive brand identity.
In conclusion, a logo is an indispensable element of a company's branding efforts,
and investing in a well-designed logo can pay dividends in terms of increased brand
recognition, customer loyalty, and business success.