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Business Plan

Sailorsoft is seeking funding to establish an educational software company. It will provide reliable, low-cost software for classrooms to schools and universities. The initial staff will produce and ensure quality of software for various subjects like Computer Science, Languages, Business Studies and more. Sailorsoft analyzed the market potential is high as existing software is too expensive for most schools. It tested a prototype successfully. Financial analysis shows one-time startup costs of 350,000 yuan and monthly costs of 93,000 yuan. The loan of 1 million yuan will cover costs and be recovered within 2 years.

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Grichen Tudlas
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120 views6 pages

Business Plan

Sailorsoft is seeking funding to establish an educational software company. It will provide reliable, low-cost software for classrooms to schools and universities. The initial staff will produce and ensure quality of software for various subjects like Computer Science, Languages, Business Studies and more. Sailorsoft analyzed the market potential is high as existing software is too expensive for most schools. It tested a prototype successfully. Financial analysis shows one-time startup costs of 350,000 yuan and monthly costs of 93,000 yuan. The loan of 1 million yuan will cover costs and be recovered within 2 years.

Uploaded by

Grichen Tudlas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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BUSINESS PLAN

SAILORSOFT
XYZ Bank
113 Finance Street
225 Money Town

Grichen Tudlas
143 Software Road
435 Programmed Town
Table of Contents

Executive Summary …………………………………… i


Introduction ……………………………………………… 1
Company Profile ……………………………………….. 2
Market Analysis ………………………………………… 3
Financial Analysis ……………………………………… 4
Appendix A ……………………………………………… . 5
Introduction

Sailorsoft, a new startup software company, is seeking funding


for establishing itself on the educational software market. The
primary aim is to provide reliable, low-cost software for
classroom use in universities, primary, and secondary schools
throughout the province. Furthermore, we hope to offer ongoing
support to our clients as required. The idea for this business was
originally developed by Mr. X and Ms. Y when, during their
final-year BA project, they observed that many classes at XYZ
University made little, or only very rudimentary use of
educational technology, due to the inexperience of most teachers
in using IT effectively.
Company Profile

The proposed company will initially consist of three recent


graduates of the Computer Science Department of XYZ
University, two of which designed the original plan. To ensure
that the language and subject content for the diverse types of
course materials we are planning to offer and support are
guaranteed, this team will be complemented by two linguists
who graduated from the Modern Languages Department, and
one graduate from the School of Environmental Sciences. In
addition, two specialists in marketing and accounting, also
recent graduates from XYZ University, will handle the company
finances and support the development of business teaching
applications. The initial staffing arrangements will already allow
us to produce, and ensure the quality of, software for a variety of
different subject areas, such as Computer Science, English,
French, German, Business Studies, Environmental Sciences,
Biology, Chemistry, etc., but coverage of further subject areas is
already in planning.
Market Analysis

Most teaching software, such as XXX Teach, is generally prohibitively


expensive, usually running into tens of thousands per classroom, and hundreds of
thousands per campus license. Therefore, most types of applications are not
within the budget of many schools and university departments. Some freeware
platforms for educational content delivery, such as Moodle, etc., exist, but these
tend to be too difficult to set up and handle for teachers with little or no IT
experience. Furthermore, they often require access to and knowledge of how to
securely configure dedicated servers, a service that, again, most schools or
departments are unable to offer, and which we can provide for a low monthly fee
of 10,000 Yuan per year/department. What is thus required is a new type of
software that allows teachers to rapidly build new teaching materials that contain
interactive exercises and assessment methods that can be tailored towards
different courses and subject areas, as well as facilities that make it easy to
upload such content in a manner that can easily be learnt by teachers with little
computing experience.
As there are literally thousands of schools and universities around the
country, providing such software has extremely great potential and marketability,
so that profits can be substantial even if our products will be offered at the
relatively low cost of a campus/school license for 50,00 Yuan for a medium-sized
school and 100,000 Yuan for a university.
The basic design of our software is based on a teaching platform created
within the framework of the final-year project of the two founders of the
company, which was awarded a distinction and received the first prize amongst
all final-year projects in the Computer Science Department at XYZ University in
2012. As part of the project, the prototype for this platform has already been
tested in a number of different departments around XYZ, and received wide
approval, due to its speed and ease of use.
In order to ascertain the commercial viability of this enterprise, we have
already been in touch with a number of secondary and tertiary educational
institutions throughout the area, who have expressed a great interest in our
products after having seen our prototype in action. For more information, see the
detailed list of interested institutions and departments in Appendix A. If
successful, we also hope to be expanding within a year by taking on board further
team members that can cover additional disciplines.
Financial Analysis

In order to cover the startup costs for renting appropriate premises, buying
the necessary equipment, setting up an appropriate network infrastructure, as
well as to cater for initial staffing costs, we would hereby like to apply for a
loan of 1 million Yuan from your bank.

The initial costs are broken down into two tables below, one including one-
off expenses, the other monthly ones:

One-off Expenses
Item Cost
Equipment 300,000
purchases
Network 50,000
setup
Total 350,000
 
Monthly Expenses
Item Cost
Staffing 48,000
Rental & 15,000
maintenance
of premises
Running 30,000
costs
(electricity,
etc.)
Total 93,000

We expect that the company can start selling its products within 3 months,
and to recover the initial costs, including interest, within 2 years from setting
up the company at the latest.

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