MA - VM Check List – April 2023 – Round 2 (Updated) 1

Date of the audit

Store name/location name

Entry Time

Exit Time (Billing time)

Staff Name, who assisted you for Laptops

Staff Name, Who assisted you in Billing Section/

Cashier name

Staff Name who assisted you in taking VM Pictures

Number of Dropdowns in the store (Count the dropdowns

in all sections on all floors)

Sign of the Store Manager

along with date and store
name
 MA - VM Check List – April 2023 – Round 2 (Updated) 2

Applicable for the period: Present in store

Sr. No. Round No. Element Name Placement Start Date End Date Yes No Comments/Description
Until Further
1 2 TATA Medical Center Poster Billing Counter 16-03-2021 Only in English
Notice
Laptop Gondola Until Further To be displayed priority-wise as shown
2 2 Laptop Gondola Header NA
Header Notice in the deck
Smartphone Until Further To be displayed priority-wise as shown
3 2 Smartphone Gondola Header NA
Gondola Header Notice in the deck
Tablet Gondola Until Further To be displayed priority-wise as shown
4 2 Tablet Gondola Header NA
Header Notice in the deck
DSLR Gondola Until Further To be displayed priority-wise as shown
5 2 DSLR Gondola Header NA
Header Notice in the deck
Wearables Gondola Until Further To be displayed priority-wise as shown
6 2 Wearables Gondola Header NA
Header Notice in the deck
Billing Counter
(Compulsory) &
Google Review QR Code Until Further To be displayed as per the guidelines
7 2 Before Billing NA
Poster Notice given in the deck
Counter/Till
Buster/Demo Table

Until Further
8 2 E-ware Zone E-ware Zone NA Carpet and Bin should be present
Notice
Until Further
9 2 GST Poster Billing Counter 23-01-2021 Only in English
Notice
To be stapled with
croma.com Visiting Card - the invoices and To be executed as per the guidelines
10 2 01-03-2023 30-06-2023
AMJ 2023 given to all the given in the deck
customers
Cash counter & Until Further To be executed as per the guidelines
11 2 Bank cashback posters NA
various sections Notice given in the deck
Until Further To be displayed as per the guidelines
12 2 EA Fixture Branding Above EA Fixture NA
Notice given in the deck
On a wall which is
Will be shared To be displayed as per the guidelines
continuous with
13 2 Projector Acrylic 01-09-2021 soon. Not to be given in the deck. For select stores
the TV wall OR
audited till then only. Only in English
facing the TV wall
 MA - VM Check List – April 2023 – Round 2 (Updated) 3

Smartphone Until Further To be displayed as per the guidelines

14 2 Tata Neu - Acrylic 1 07-04-2022
section Notice given in the deck
Until Further To be displayed as per the guidelines
15 2 Tata Neu - Acrylic 2 TV section 07-04-2022
Notice given in the deck
Until Further To be displayed as per the guidelines
16 2 Tata Neu - Acrylic 3 Sound section 07-04-2022
Notice given in the deck
Anywhere inside Until Further To be displayed as per the guidelines
17 2 Tata Neu - Acrylic 4 07-04-2022
the store Notice given in the deck
Laptop &
Until Further To be displayed as per the guidelines
18 2 Tata Neu - Gondola Smartphone 07-04-2022
Notice given in the deck
Gondola
Tata Neu - Demo Counter Until Further To be displayed as per the guidelines
19 2 Demo Counter 07-04-2022
Branding Notice given in the deck
Smartphone To be displayed as per the guidelines
20 2 Apple Watch Poster 15-07-2022 NA
section given in the deck
Category posters - Until Further To be displayed as per the guidelines
21 2 tablet section NA
peripherals 1 Notice given in the deck
Category posters - Until Further To be displayed as per the guidelines
22 2 laptop section NA
peripherals 2 Notice given in the deck
To be displayed as
To be displayed as per the guidelines
23 2 Easel - Incredible India per the guidelines 01-11-2022 19-12-2022
given in the deck
given in the deck

9th Feb - South

To be displayed as per the guidelines
24 2 Summer Campaign - Façade Glass Façade 16th Feb - West & Central Until Further
given in the deck
23rd Feb - North & East Notice
10th Feb - South
Summer Campaign - Glass To be displayed as per the guidelines
25 2 Glass Façade 16th Feb - West Until Further
Vinyl given in the deck
23rd Feb - North & East Notice
To be displayed as
11th Feb - South To be displayed as per the guidelines
26 2 Summer Campaign - Easel per the guidelines
16th Feb - West Until Further given in the deck
given in the deck
23rd Feb - North & East Notice
12th Feb - South
Summer Campaign - To be displayed as per the guidelines
27 2 16th Feb - West Until Further
Dropdown 1 given in the deck
AC section 23rd Feb - North & East Notice
13th Feb - South
Summer Campaign - To be displayed as per the guidelines
28 2 16th Feb - West Until Further
Dropdown 2 given in the deck
Refrigerator section 23rd Feb - North & East Notice
 MA - VM Check List – April 2023 – Round 2 (Updated) 4

14th Feb - South

Summer Campaign - To be displayed as per the guidelines
29 2 16th Feb - West Until Further
Dropdown 3 given in the deck
cooler section 23rd Feb - North & East Notice
TV wall & on TV 15th Feb - South
Summer Campaign - TV wall To be displayed as per the guidelines
30 2 back of cash 16th Feb - West Until Further
video given in the deck
counter 23rd Feb - North & East Notice
To be displayed as
16th Feb - South To be displayed as per the guidelines
31 2 Summer Campaign - Zone per the guidelines
16th Feb - West Until Further given in the deck
given in the deck
23rd Feb - North & East Notice
17th Feb - South
Summer Campaign - AC wall To be displayed as per the guidelines
32 2 AC section 16th Feb - West Until Further
back given in the deck
23rd Feb - North & East Notice
To be displayed as
Summer Campaign - AC wall 18th Feb - South To be displayed as per the guidelines
33 2 per the guidelines
(outside store) 16th Feb - West Until Further given in the deck
given in the deck
23rd Feb - North & East Notice
To be displayed as
To be displayed as per the guidelines
IPL Campaign - Glass Vinyl per the guidelines
Until Further given in the deck
given in the deck
34 2 31st March onwards Notice
To be displayed as
To be displayed as per the guidelines
IPL Campaign - Easel per the guidelines
Until Further given in the deck
given in the deck
35 2 31st March onwards Notice
To be displayed as
IPL Campaign - Ticket To be displayed as per the guidelines
per the guidelines
giveaway standee & poster Until Further given in the deck
given in the deck
36 2 31st March onwards Notice
To be displayed as
IPL Campaign - Game To be displayed as per the guidelines
per the guidelines
activation backdrop Until Further given in the deck
given in the deck
37 2 31st March onwards Notice
To be displayed as
To be displayed as per the guidelines
IPL Campaign - dropdowns per the guidelines
Until Further given in the deck
given in the deck
38 2 31st March onwards Notice
To be displayed as
To be displayed as per the guidelines
IPL Campaign - TV wall video per the guidelines
Until Further given in the deck
given in the deck
39 2 31st March onwards Notice
 MA - VM Check List – April 2023 – Round 2 (Updated) 5

To be displayed as
To be displayed as per the guidelines
Purpose poster per the guidelines
Until Further given in the deck
given in the deck
40 2 18th April onwards Notice
To be displayed as
To be displayed as per the guidelines
Vision Poster per the guidelines
Until Further given in the deck
given in the deck
41 2 18th April onwards Notice
To be displayed as
To be displayed as per the guidelines
Value poster per the guidelines
given in the deck
given in the deck
42 2 18th April onwards Until Further Notice
To be displayed as
Category poster - To be displayed as per the guidelines
per the guidelines
smartwatch given in the deck
given in the deck
43 2 12th April 15th May
To be displayed as
Category poster - Accessories To be displayed as per the guidelines
per the guidelines
(bags) given in the deck
given in the deck
44 2 1st April 30th April
To be displayed as
Tata Neu - IPL Campaign - A4 per the guidelines To be displayed as per the guidelines
45 2 poster 11th April 11th May given in the deck
given in the deck

To be displayed as
Tata Neu - IPL Campaign - per the guidelines To be displayed as per the guidelines
46 2 dropdown 11th April 11th May given in the deck
given in the deck

To be displayed as \
Tata Neu - IPL Campaign - per the guidelines To be displayed as per the guidelines
46 2 spine header 11th April 11th May given in the deck
given in the deck
 MA - VM Check List – April 2023 – Round 2 (Updated) 6

ZipCare Extended Warranty

47 2
poster

Device Secure & Device

48 2
Secure Gold posters

ZipCare Setup poster

49 2

ZipCare Maintain – AMC for

50 2
AC poster

ZipCare Acrylic Branding –

51 2
Header

ZipCare Acrylic Branding –

52 2
Pillar

End Cap Branding

53 2

Store exterior
54 2
 MA - VM Check List – April 2023 – Round 2 (Updated) 7

Present in store

Yes No Comments/Description

The own label product displayed

properly in proximity to the
relevantbranded product?
Y/N
{Take Photo}
Quick Pick Fixture displayed with
products on all shelves & with at
least 5- 6 SKUs fromthe list?
Y/N {Take Photo}
Eleon Fixture
displayed properly?
{Take Photo}
Did Eleon Fixture have demo
units on all shelves?
{Take Photo}
Croma AC family Ticket {Take Photo of Croma AC
ticket}

Is the emergency fire exit directional arrow

signages visible from each corner of the shop
floor area?
Is there any loose cable or un-concealed wires
lying on the floor of the store?

Are the Portable Fire extinguishers easily visible

and accessible at the store?

Sign of the Store Manager along with date

and store name