Psuch Unit 4-7 PDF
Psuch Unit 4-7 PDF
CHAPTER FOUR
MEMORY AND FORGETTING
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Learning Outcomes
• Define memory and forgetting.
• Describe the stages and memory structures
proposed by theory of memory.
• Explain the processes that are at work in memory
functions.
• Identify how learned materials are organized in
the long term memory.
• State the factors underlying on the persistence,
and loss of memory.
• Explain different theories of forgetting.
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Meaning and Processes of Memory
• It is the retention of information/what is learned earlier
over time.
• It is the way in which we record the past for later use in
the present.
• Memory is a blanket label for a large number of
processes that form the bridges between our past and
our present.
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Processes of Memory
• It is the mental activities we perform to put information into
memory, to keep it there, and to make use of it later.
• This involves three basic steps:
a) Encoding
b) Storage
c) Retrieval
a) Encoding
- the term encoding refers to the form (i.e. the code) in
which an item of information is to be placed in memory.
- the process by which information is initially recorded in
a form usable to memory.
- In encoding we transform a sensory input into a form or
a memory code that can be further processed.
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Cont…
b) Storage
• To be remembered the encoded experience must leave some record
in the nervous system (the memory trace); it must be squirreled
away and held in some more or less enduring form for later use.
• Storage is the persistence of information in memory.
c) Retrieval
- is the point at which one tries to remember to dredge up a
particular memory trace from among all the others we have stored.
- In retrieval, material in memory storage is located, brought into
awareness and used.
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Sub Systems of LTM
• Declarative/ explicit memory- the conscious recollection of
information such as specific facts or events that can be verbally
communicated. Divided into two:
– Semantic memory- factual knowledge like the meaning of words,
concepts and our ability to do math. They are internal
representations of the world, independent of any particular context.
– Episodic memory- memories for events and situations from
personal experience. They are internal representations of personally
experienced events.
• Non-declarative/ implicit memory- behavior is affected by prior
experience without that experience being consciously recollected.
One of the most important kinds of implicit memory is procedural
memory. It is the how to knowledge of procedures or skills: Knowing
how to comb your hair, use a pencil, or swim.
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Serial Position Effect
• The three-box model of memory is often invoked to
explain interesting phenomenon called the serial
position effect.
• If you are shown a list of items and are then asked
immediately to recall them, your retention of any
particular item will depend on its position in the list.
• That is, recall will be best for items at the beginning of
the list (the primacy effect) and at the end of the list
(the recency effect).
• When retention of all the items is plotted, the result will
be a U-shaped curve.
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Factors Affecting Memory
- Ability to retain: good memory traces left in the brain by past
experiences.
- Good health: good health can retain the learnt material better
- Age of the learner: Youngsters can remember better than the aged.
- Maturity: Very young children cannot retain and remember complex material.
- Will to remember: Willingness to remember helps for better retention
- Intelligence: More intelligent person will have better memory
- Interest: will learn and retain better.
- Over learning: over learning will lead to better memory.
- Speed of learning: Quicker learning leads to better retention,
- Meaningfulness of the material: it remain in our memory for longer
period
- Sleep or rest: after learning strengthens connections in the brain and
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helps for clear memory.
Forgetting
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Cont…
The Decay Theory
• memory traces or engram fade with time if they are
not accessed now and then.
• In decay, the trace simply fades away with nothing
left behind, because of the passage of time.
Interference Theory
• It occurs because similar items of information
interfere with one another in either storage or
retrieval.
• There are two kinds of interference :
– In Proactive Interference, information learned earlier
interferes with recall of newer material.
– If new information interferes with the ability to remember
old information the interference is called Retroactive
Interference. 17
Cont…
New Memory for Old/ Displacement Theory
- This theory holds that new information entering memory
can wipe out old information, just as recording on an audio
or videotape will obliterate/wipe out the original material.
Motivated Forgetting
- Sigmund Freud maintained that people forget because they
block from consciousness those memories that are too
threatening or painful to live with, and he called this self-
protective process Repression.
Cue Dependent Forgetting
• When we lack retrieval cues, we may feel as if we have lost
the call number for an entry in the mind‘s library.
• In long-term memory, this type of memory failure may be
the most common type of all.
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Improving Memory
• Pay Attention: It seems obvious, but often we fail to remember
because we never encoded the information in the first place.
• Encode information in more than one way: The more elaborate
the encoding of information, the more memorable it will be
• Add meaning: The more meaningful the material, the more likely it
is to link up with information already in long-term memory.
• Take your time: If possible, minimize interference by using study
breaks for rest or recreation. Sleep is the ultimate way to reduce
interference.
• Over learn: Studying information even after you think you already
know it- is one of the best ways to ensure that you‘ll remember it.
• Monitor your learning: By testing yourself frequently, rehearsing
thoroughly, and reviewing periodically, you will have a better idea
of how you are doing.
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Chapter Five
Motivation And Emotion
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Chapter Outline
• Definition of motivation
• The two types of motivation
• Theories of motivation
• Types of conflicts of motives
• Definition of emotion
• Three elements of emotion
• Theories of emotion
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Definition and Types of Motivation
• It is a factor by which activities are started, directed and
continued so that physical or psychological needs or
wants are met.
• The word itself comes from the Latin word ‘Mover‘,
which means -to move.
• Motivation is what -moves people to do the things they
do.
Types of motivation.
– Intrinsic motivation is a type of motivation in which a
person acts because the act itself is rewarding or satisfying
in some internal manner.
– Extrinsic motivation is a type of motivation in which
individuals act because the action leads to an outcome
that is external to a person.
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Approaches to Motivation
• The sources of motivation are different according to the
different theories of motivation.
• There are many causes of behaviour. People perform behaviour for
a number of reasons.
• Psychologists have been studying the causes of behaviours and
have developed various theories that explain the why of these
behaviours
• Some of these theories are
• Instinct approaches
• Drive-reduction approaches
• Arousal approaches
• Incentive approaches
• Cognitive approaches
• Humanistic approaches
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Instinct Approaches to Motivation
• It focused on the biologically determined and innate
patterns of both humans and animals behavior.
• According to this approach, people and animals are born
with programmed sets of behavior essential to their survival.
• Motivation is evolutionarily programmed through inborn
instinctual behavior patterns.
• According to this instinct theory, in humans, the instinct to
reproduce is responsible for sexual behavior, and the instinct
for territorial protection may be related to aggressive
behavior.
• One important thing by forcing psychologists to realize that
some human behavior is controlled by hereditary factors. 24
Drive-Reduction Approaches
• This approach involved the concepts of needs and drives.
• A need is a requirement of some material (such as food or
water) that is essential for the survival of the organism.
• When an organism has a need, it leads to a psychological
tension as well as physical arousal to fulfill the need and
reduce the tension. This tension is called drive.
• It proposes just this connection between internal
psychological states and outward behavior.
• In this theory, there are two kinds of drives:
– Primary drives (biological needs)are those that involve
survival needs of the body such as hunger and thirst,
– Secondary drives (acquired drives) are those that are
learned through experience or conditioning, such as the
need for money, social approval.
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Cont…
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Humanistic approaches to motivation
• Maslow suggested that human behavior is influenced by a
hierarchy, or ranking, of five classes of needs, or motives.
• Maslow’s Hierarchy of Needs.
• People have strong cognitive reasons to perform various actions.
• Motivation to realize their highest personal potential.
• He said that needs at the lowest level of the hierarchy must be at
least partially satisfied before people can be motivated by the ones
at higher levels.
• Maslow‘s five Hierarchies of needs for motives from the bottom to
the top are as follows:
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Conflict of Motives and Frustration
• Based on the sources of motivation and the importance of the
decision, people usually face difficulty choosing among the
motives.
• These are just a few of the motives that may shape a trivial
decision.
• When the decision is more important, the number and strength of
motivational pushes and pulls are often greater, creating far more
internal conflict and indecision.
• refers to negative emotional state (depression, anger, anxiety,
etc) that develop when a person is unable to make a choice
between two or more alternatives.
• There are four basic types of motivational conflicts.
• Approach-approach conflicts
• Avoidance-avoidance conflicts
• Approach-avoidance conflicts
• Multiple approach-avoidance conflicts
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Cont…
Approach-approach conflicts
- exist when we must choose only one of the two
desirable activities.
Avoidance-avoidance conflicts
- arise when we must select one of two undesirable
alternatives.
Approach-avoidance conflicts
- happen when a particular event or activity has both
attractive and unattractive features
Multiple approach-avoidance conflicts
- exist when two or more alternatives each have both
positive and negative features.
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Emotions
Definition of Emotion
- Latin ”Emovere" → “To excite, stir up or agitate.”
- It refers to a strong feeling about something.
- the ‘feeling’ aspect of consciousness, characterized by
certain physical arousal, certain behavior that reveals the
feeling to the outside world, and an inner awareness of
feelings.
- Emotions are feelings such as happiness, despair, and
sorrow that generally have both physiological and
cognitive elements influencing behavior.
- While motives are internally caused, emotions are
responses to an external stimulus.
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Three Components of Emotion
The physiology of emotion
- when a person experiences an emotion, there is physical
arousal created by the sympathetic nervous system.
- Bodily arousal: The heart rate increases, breathing becomes more
rapid, the pupils of the eye dilate, and the moth may become dry
- ANS: Consists of two parts:
o Sympathetic Nervous System: Activated in response to external
threats and arouses the body for action.
o Parasympathetic Nervous System: Supports activities that maintain
the body to restore energy.
• It calms down the body to maintain energy by slowing heart rate,
lowering blood pressure, and so on.
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Cont…
The behavior of emotion
- tells us how people behave in the grip of an emotion.
- Characteristic overt expressions of emotions.
- There are facial expressions, tone of voice, touching,
posture, Body gestures, body movements, and actions
that indicate to others how a person feels.
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Cont…
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Cont…
Schechter-Singer and Cognitive Arousal Theory
• They proposed that two things have to happen before
emotion occurs: the physical arousal and labeling of the
arousal base on cues from the surrounding environment.
• These two things happen at the same time, resulting in
the labeling of the emotion.
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Cognitive appraisal
Stimulus
(e.g. snarling dog) Emotion (fear)
Physiological arousal
(High blood pressure,
high heart rate,
sweating)
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CHAPTER SIX
PERSONALITY
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Chapter outline
• Define personality
• The natures of psychoanalytic theory
– The structures of personality
– psychological defense mechanisms
• The essence of the trait theory of personality
– the five factor model of personality
• The essence of humanistic theory of personality
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Meaning of Personality
• The word personality is derived from the word “persona”, which has
Greek and Latin roots and refers to the theatrical masks worn by
Greek actors.
• The unique pattern of enduring thoughts, feelings, and actions that
characterize a person.
• Terms:
– Character: value judgments made about a person‘s morals or
ethical behavior.
– Temperament: enduring characteristics with which each person is
born, such as irritability or adaptability.
• both character and temperament are vital personalities.
Theories of Personality
• Personality is one of the relatively young sub-fields of
psychology.
• Personality theories showcase several ways in which the
characteristic behavior of human beings can be
explained.
• Specific questions psychologists ask & methods they use
to investigate often depend on types of theories they
take.
• Even though there are a number of theories in
personality, we will focus on the major three.
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Theories of Personality
Three major theories of personality
❑The psychoanalytic theory of personality
❑The trait theory of personality
❑Humanistic theory of personality
- Each of these perspectives on personality attempts
to describe different patterns in personality,
including how these patterns form and how people
differ on an individual level. 48
Psychoanalytic Theory
• Formulated by the Austrian physician named Sigmund Freud
(1856-1939).
Assumption
– personality is formed within ourselves, arising from basic
inborn needs, drives, and characteristics.
– He argued that people are in constant conflict between their
biological urges (drives) and the need to tame them.
– In Freud's view, personality has three parts which serves a
different function and develops at different times: the id, the
ego, and the superego.
• According to Freud, the way these three parts of personality
interact with one another determines the personality of an
individual.
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Personality Structures
Id: If It Feels Good, Do It-
• The first and most primitive part of the personality in the
infant is the id.
• The Id is a Latin word that means “it “.
• The id is a completely unconscious amoral part of the
personality that exists at birth, containing all of the basic
biological drives; hunger, thirst, sex, aggression, for example.
• When these drives are active, the person will feel an increase
in not only physical tension but also in psychological tension
that Freud called libido, the instinctual energy that may come
into conflict with the demands a society‘s standards for
behavior.
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Cont…
• When libidinal energy is high, it is unpleasant for
the person, so the goal is to reduce libido by
fulfilling the drive; Eat when hungry, drink when
thirsty, and satisfy the sex when the need for
pleasure is present.
• Freud called this need for satisfaction the pleasure
principle, which can be defined as the desire for
immediate satisfaction of needs with no regard for
the consequences. The pleasure principle can be
summed up simply as “if it feels good, do it.”
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Cont…
Ego: The Executive Director-
• According to Freud, to deal with reality, the second part
of personality develops called the ego.
• The ego, from the Latin word for “I”, is mostly conscious
and is far more rational, logical and cunning than the id.
• The ego works on the reality principle, which is the need
to satisfy the demands of the id and reduce libido only in
ways that will not lead to negative consequences.
• This means that sometimes the ego decides to deny the id
its drives because the consequence would be painful or
too unpleasant.
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Cont…
Superego: The Moral Watchdog
• Freud called the third and final part of the personality, the
moral center of personality, the superego.
• The superego (also Latin, meaning ”over the self”)
develops as a preschool-aged child learns the rules,
customs, and expectations of society.
• There are two parts to the superego:
– The ego-ideal is a kind of measuring device. It is the sum of all
the ideal or correct and acceptable behavior that the child has
learned about from parents and others in the society. All
behavior is held up to this standard and judged by the
conscience.
– The conscience is part of the personality that makes people
pride when they do the right thing and guilt, or moral anxiety
when they do the wrong thing.
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Defense Mechanisms
• For Freud, our personality is the outcome of the continual
battle for dominance among the id, the ego, and the
superego.
• This constant conflict between them is managed by
psychological defense mechanisms.
• Defense mechanisms are unconscious tactics that either
prevent threatening material from surfacing or disguise it
when it does.
• Some of the psychological defense mechanisms are
discussed below.
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Cont…
Repression
– banishing threatening thoughts, feelings, and
memories into the unconscious mind.
Denial
– refusal to recognize or acknowledge a threatening
situation.
Regression
– involves reverting to immature behaviors that have
relieved anxiety in the past.
Rationalization
– giving socially acceptable reasons for one's
inappropriate behavior.
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Cont…
Displacement
– involves expressing feelings toward a person who is less
threatening than the person who is the true target of
those feelings.
Projection
– involves attributing one's undesirable feelings to other
people.
Reaction formation
– involves a tendency to act in a manner opposite to one's
true feelings.
Sublimation
– involves expressing sexual or aggressive behavior
through indirect, socially acceptable outlets. 56
The Trait Theory of Personality
• It is a combination of stable internal characteristics that people
display consistently over time and across situations.
• Trait theorists seek to measure the relative strength of the
many personality characteristics that they believe are present
in everyone.
Assumptions
– Personality traits are relatively stable, across situations, and
therefore predictable, over time.
– Personality traits are relatively stable across situations
– People differ in how much of a particular personality trait
they possess; no two people are exactly alike on all traits.
• The result is an endless variety of unique personalities.
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The Big five Theory
❑Robert McCrae and Paul Costa
❑is also known as the five factor model
❑is known as OCEAN for short
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Cont…
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Humanistic theory of personality
( Carl Rogers, Abraham Maslow)
✓ Emphasize people‘s inherent goodness and their
tendency to move toward higher levels of functioning
instead of seeing people as controlled by the
unconscious.
✓ Assume people have conscious, self-motivated ability to
change and improve, along with people‘s unique creative
impulses.
✓ Psychology to focus on the things that make people
uniquely human, such as subjective emotions and the
freedom to choose one‘s destiny
✓ is regarded as the third force in psychology 61
Carl Rogers and Self-Concept
Assumption
– human beings are always striving to fulfill their innate
capacities and capabilities and to become everything that
their genetic potential will allow them to become.
– This striving for fulfillment is called self-actualizing
tendency.
– An important tool in human self-actualization is the
development of an image of oneself or the self-concept.
– The self-concept is based on what people are told by
others and how the sense of self is reflected in the words and
actions of important people in one‘s life, such as parents,
siblings, coworkers, friends, and teachers.
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Cont…
✓ The self concept is an important element in this theory
❖ The real self
• One‘s actual perception of characteristics, traits,
and abilities that form the basis of the striving for
self-actualization.
❖ The ideal self
✓ The perception of what one should be or would
like to be.
✓ Rogers believed that when the real self and the ideal self
are very close or similar to each other, people feel
competent and capable. Otherwise anxiety and neurotic
behavior can be the result.
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Conditional and Unconditional
Positive Regard
• Rogers defined positive regard as warmth, affection, love, and
respect that comes from the significant others (parents,
admired adults, friends, and teachers) in people‘s experience.
• Positive is vital to people‘s ability to cope with stress and to
strive to achieve self-actualization.
• Rogers believed that unconditioned positive regard, or love,
affection and respect with no strings attached, is necessary for
people to be able to explore fully all that they can achieve and
become.
• Unfortunately, some parents, spouses, and friends give
conditional positive regard, which is love, affection, respect
and warmth that depend, or seem to depend, on doing what
those people want.
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Cont…
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Chapter 7: Psychological Disorders
and Treatment Techniques
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Learning Outcomes
• Describe how psychological disorders are defined, as
well as the inherent difficulties in doing so.
• Identify the nature of psychological disorders.
• Explain the causes of psychological disorders.
• Identify the different types, characteristic features of
psychological disorders.
• Explain different theories to explain the nature of
abnormality.
• Discuss the treatment techniques.
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Nature of Psychological Disorders
• Three main criteria:
– Abnormality: It deviates from the typical behavior in
society/norm (Deviation from normality)
– The context in which „abnormal" behavior occurs
must be considered before deciding that it is
symptomatic of psychological disorders
– Mal-adaptiveness:It disrupts the personal and social life
of an individual (maladaptiveness or adjustment
problems)
– Personal distress: A personal feelings of stress, anxiety,
tension and other unpleasant emotions (personal
distress)
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Definition
• Is a condition characterized by abnormal
thoughts, feelings, and behaviors.
• it is a pattern of behavioral & psychological
symptoms that causes significant personal
distress, impairs ability to function in one or more
important areas of life, or both.
• Psychopathology is the study of
psychological disorders, including their
symptoms, etiology (i.e., their causes), and
treatment.
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Causes of Psychological Disorders
The biological Perspective
✓ Abnormalities in the function of chemicals in the brain, called
neurotransmitters, may contribute to many psychological
disorders.
✓ Over activity of the neurotransmitter dopamine, perhaps caused
by an overabundance of certain dopamine receptors in the brain,
has been linked to the bizarre symptoms of schizophrenia.
Psychological Perspectives
✓ Three approaches are usually examined in this perspective
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Cont…
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cont…
❖Family/ Couple therapy
• In this type of treatment, the issues to be worked
on center around the relationship.
• There is often an educational component such as
communication training, and couples and families
are encouraged to work together as a team rather
than against each other.
• The therapist's job is to facilitate healthy
interaction, encourage the couple or family to
gain insight into their own behaviors, and to teach
the members to listen to and respect each other
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See you next week…