AVoIPoE DEFINED

AVoIPoE combines the benefits of Audio Video over Internet Protocol technology with
Power over Ethernet, allowing the creation of networked AV / IT systems that can be
powered, controlled, monitored, and managed over a network.
AVoIPoE DESIGN THINKING
AVoIPoE Design Thinking is a new approach to AV / IT system design that starts from
the assumption that all equipment will be PoE powered unless there is no other
option.
Systems conceived with AVoIPoE Design Thinking offer a new level of flexibility as well
as significant time, money, and energy savings.

AVoIPoE In a Nutshell Watch Video

AVoIPoE
ROADSHOW
2022
Two events at NetGear’s UK
HQ and the Etihad Stadium
in Manchester

Watch Video
SOLUTIONS NOT PRODUCTS

AVoIPoE Design Thinking events centre

around interactive example systems.
Our concepts are designed from the
perspective of technical professionals
looking for efficient ways to provide better
solutions to their clients.
Traditional events and formats fail to
engage as effectively because they present
products out of context - more black boxes
in a space full of black boxes - plus
individual brands can only offer a few
fragments of a bigger scene.

Interactive Example Systems Watch Video

COMPLETE SYSTEMS

Broadtek brings together carefully chosen,

complementary brands, giving each an
opportunity to shine by illuminating
product benefits as part of a complete
design philosophy and engaging
technology professionals through these
working example systems, allowing them
to explore and get the answers they need.

All on one network, all at once Watch Video

DEEPER ENGAGEMENT

Our team works with different

manufacturers to fully integrate products
into these setups, presenting them in
engaging scenarios that demonstrate their
full capabilities.
In addition to the latest hardware,
participants can ask questions and explore
solutions with AVoIPoE experts and
product specialists from partner brands,
ensuring they come away with information
they can apply to their own projects.

Illuminating product benefits Watch Video

CAPTURING THE ACTION

Each event is captured and streamed by

our professional video crew, extending its
reach to a wider online audience.

Our production team Watch Video

EVALUATE. EXECUTE. EVOLVE.
Our format is constantly evolving, however at its core, AVoIPoE provides an actionable
structure for us to highlight the virtues of collaboration, sustainability and mindshare.
Before each event, we work with all the vendors to discuss the solutions and system
designs.
After each event, we debrief with every vendor and selected attendees to obtain
valuable feedback on how we can improve.

AVoIPoE Planning Session Watch Video

NEXT STEPS
For our forthcoming events, we’re creating
a seminar-style format which fits into
existing events
This helps us tap into larger demographics
and networks covering multiple verticals -
this means more exposure, more leads,
more conversations, more mindshare and
more content for our clients.
We have carefully chosen our partner
exhibitions to target technical decision
makers covering live events, broadcast,
commercial, education and residential
sectors.
PART OF THE SOLUTION
We will now be integrating multi-vendor products into our live production setup.
This creates the potential for clients to feature a range of ProAV and Broadcast
products within our systems and showcase designs.
Our systems walkthroughs allow us to interact with product specialists to talk about
the benefits and value of the solutions within the integrated system designs.
2023 AVoIPoE CALENDAR

25-28 April Frankfurt, Messe

14-15 June Amsterdam, Passenger Terminal
22 June Manchester, Media City
25-28 July Berlin, R.A.W. Area
10 Oct Glasgow, SEC
03 Nov London, Wembley Stadium
GROWING THE AVoIPoE COMMUNITY
The strength of AVoIPoE Design Thinking comes from collaboration. We do the work,
leaving you free to focus on customers and technologies. From integrated solution
design to event production, we integrate vendors’ own products wherever possible,
seizing every opportunity to demonstrate product functionality and interoperability.
We also create social media and press campaigns, so all partners benefit from our
output.

• Inclusion in pre & post event media campaigns

• Inclusion in pre & post event social campaigns
• Inclusion in livestream of each event
• Logo placement on all Roadshow promotional materials
• Networking with end users, integrators, consultants, and AV/IT professionals
INCLUSIVE BENEFITS
Some of the behind-the-scenes services we deliver:
• Design Consultation • Event Organisation & Co-ordination
• Registration & Lead Generation • Event Promotion
• Media Production • Pre & Post Show Content
• Content Calendar + Guidelines • Social Media Coordination
• Paid Media Campaign • Paid LinkedIn Campaign
• Print Media Coordination • Live Streaming
• Guest Speakers • Professional Introductions
YOUR COMMITTMENT

Although we aim to make your

involvement as frictionless as possible, we
ask partners to work with our production
team to set up and break down your
equipment. One of your team will need to
be on hand to discuss your solutions with
attendees. All vendors must supply fully
tested, working products, with backups if
required. We also ask your marketing
departments to support our social media
and press campaigns to maximise our
collective reach.
PARTNERSHIP TIERS
TIER 1 TIER 2 TIER 3 EXCLUSIVE
£1000 £2000 £3500 £5000
Presentation to YES - - -
attendees
Products - YES YES YES
integrated into
demo systems
Products - YES YES YES
integrated into
live production
Dedicated - - YES YES
display space
Sponsorship - - - YES
package
WORKING WITH BROADTEK
We are seasoned AV / IT industry professionals with a proven track record of adding
value for technology brands. We’re passionate and understand the products, people
and pressures that make our industry tick. We take a collaborative approach, working
closely with partners to ensure you receive maximum value whilst making it incredibly
easy to work with us.

• We demonstrate the benefits of multi-vendor collaboration for integrated systems.

• We illustrate how to achieve better experiences, reduced set up times, increased

sustainability and decreased costs through AVoIPoE design thinking.

• We validate the value of networking & mindshare between technology

professionals.
AVoIPoE Europe Watch Video