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Google: Increase Sales

This document outlines a 10 step plan to increase sales for a Google merchandising store. It begins by analyzing customer demographics and keywords to understand where current customers are coming from. It then lists the 10 step plan which includes increasing awareness, retargeting past customers, creating new bundles, adding upsells and crosssells, improving the customer experience funnel, speeding up delivery times, providing free value, creating organic content, running ads on multiple platforms, and retargeting people again. The overall goal is to increase sales for a Google merchandising store through audience analysis and a detailed 10 step marketing and sales plan.

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Miguel Garzon
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51 views8 pages

Google: Increase Sales

This document outlines a 10 step plan to increase sales for a Google merchandising store. It begins by analyzing customer demographics and keywords to understand where current customers are coming from. It then lists the 10 step plan which includes increasing awareness, retargeting past customers, creating new bundles, adding upsells and crosssells, improving the customer experience funnel, speeding up delivery times, providing free value, creating organic content, running ads on multiple platforms, and retargeting people again. The overall goal is to increase sales for a Google merchandising store through audience analysis and a detailed 10 step marketing and sales plan.

Uploaded by

Miguel Garzon
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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INCREASE SALES

google
MERCHANDISING
by Miguel gARZON
table of
CONTENT
These are the most frequent keywords & sites where the customers are coming from

Google Merchandising Store +hoodies Youtube merchandi si ng store

Google Apparel GOOGLE BAIDU

INCREASE SALES
CUSTOMER'S

DEMOGRAPHIC
These are the most important data about our customers

63.4% Male 36.6% Female Uni ted states, Canada, Brazi l

aNDROID, WINDOWS, Macintosh cHROME & sAFARI 25 - 65+ years old

INCREASE SALES
INCREASE SALES

10 STEPS PLAN
1 2 3

Awaraness Retarget New bundles


Increase merchandising Once you have a new audience, Create new bundles for people
awareness with the people who retarget them using retargeting who returned
are using google ads

INCREASE SALES

10 STEPS PLAN
4 5 6

OFFERS FUNNEL EXPERIENCE


Add some up-sells and cross- Improve the customer experience Improve delivery times and
sells to increase revenue through your funnel package
INCREASE SALES

10 STEPS PLAN
7 8 9

Free value ORGANIC CONTENT ads


Give bonuses to the people who Create more organic content of Run ads on different platforms
are buying your merchandising people enjoying your brand (Google ads, TikTok ads,
(Free domain) products Facebook ads)
INCREASE SALES

10 STEPS PLAN
10

Retarget
Retarget people again

INCREASE SALES

let's work
together

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