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Skybags Questions

This document is a survey about consumer buying behaviors and brand awareness of backpacks from the Skybags brand. The survey asks respondents for their name, gender, age, frequency of buying backpacks and online products. It also asks them to rate their awareness of and preferences for Skybags on scales and identifies what factors like price, aesthetics, brand and quality are important when buying bags.

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Yaswant R
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0% found this document useful (0 votes)
298 views3 pages

Skybags Questions

This document is a survey about consumer buying behaviors and brand awareness of backpacks from the Skybags brand. The survey asks respondents for their name, gender, age, frequency of buying backpacks and online products. It also asks them to rate their awareness of and preferences for Skybags on scales and identifies what factors like price, aesthetics, brand and quality are important when buying bags.

Uploaded by

Yaswant R
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Hey friends,hope you are doing good in your SIP.

Please spare 2 minutes to fill out this questionnaire which would help me in getting
my report ready.This is about backpacks from SKYBAGS brand.Thanks in advance.
Consumers buying behavior of bags
Kindly answer the following questions with respective to the website "Skybags.co.in" and other e-commerce websites - This is a
backpack model from VIP industry's brand SKYBAGS. Your response will help us to optimize our e-commerce business model , to
know about the consumers buying behavior of bags and to know the brand awareness of the customers towards skybags.
Name *

Gender *

o  Male

o  Female

Age *

o  Less than 20

o  21-30

o  31-40

o  More than 41

How frequently you would buy a backpack? *

o  Once in 3 months

o  Once in 6 months

o  Once in a year

o  Other: 

How frequently you would buy a product online? *

o  Once in a week

o  Once in two weeks

o  Once in a month

o  Once in 3 months

o  Other: 

This product is well known. *

(skybags backpacks)

1 2 3 4 5

Strongly disgree Strongly agree


This product has a reputation for being consumer oriented. *

1 2 3 4 5
Strongly disagree Strongly agree
Skybags is a very large company. *

1 2 3 4 5

Strongly disagree Strongly agree


I would like to buy bags online. *

1 2 3 4 5

Strongly disagree Strongly agree


I am aware about the difference in discounts given for products which are off-season and the current
season's products. *

1 2 3 4 5

Strongly disagree Strongly agree


How much importance do you give to each of these parameters on a scale of 1 to 5 before buying a bag?
(1: Lowest 5: Highest) *

1 2 3 4 5
Price
Aethetics(look,colors,fit)
Brand
Quality
Comfort
Durability and warrenty
Any preferred brands for buying backpacks? *

Why? *

o  Price

o  Aethetics(look,colors,fit)

o  Brand

o  Quality

o  Comfort

o  Durability and warrenty

o  Other: 
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