Creating Contexts: Writing Introductions Across Genres: Online Commentary To
Creating Contexts: Writing Introductions Across Genres: Online Commentary To
Online Commentary to
Creating Contexts: Writing
Introductions across Genres
Christine B. Feak, John Swales, and Vera Irwin
In Task One we want to encourage authors to really think about the best
time to write an introduction. Many students and new authors mistakenly
believe that since the introduction comes first, it should be written first.
These same writers are quite surprised to learn that Chris rarely starts her
papers by writing the introduction first and rarely writes sections in order.
She begins with whatever section is easy and has been known to write as
many as a dozen different introductions for one paper; John, however, more
typically begins by writing the introduction (having spent a good amount of
time thinking about his paper before writing) and does only minimal rewrit-
ing once he has finished. Clearly, neither approach is inherently better than
the other, although the latter would appear to be more efficient provided
that an author can find the right starting point in his or her first attempt.
We would suggest that authors begin writing any part of the paper first in
order to at least have some sense of accomplishment. Instructors will find
that some of their students will already be doing this; for those that are not,
they will be relieved that many of us find introductions to be very challeng-
ing and that it is perfectly fine to delay writing them until students and new
authors have a sense of what their paper has accomplished.
Answers to Task One are completely dependent on authors’ own ideas
and experience; we are, therefore, hesitant to provide any answers here.
Instead, we offer a bit of commentary on a few of the points. For instructors
using this material in a class or workshop, we suggest small group work for
this task and allowing a lot of time for a larger class discussion. We also sug-
gest that instructors share their own preferences in order to give students a
look into their thinking that underlies the writing process.
_____ 1. I don’t yet know what my findings and conclusions will be, so
there’s no point in writing the introduction first.
Many advisors, in fact, recommend that dissertation writers wait
until some results are available. For journal articles, we think it
also makes sense to look at the data first to get a sense of how to
shape the paper. Writing up the results first can really help
authors see what they have to work with.
_____ 2. Drafting the introduction gets me thinking about the shape of the
paper as a whole, so that’s why I write it first.
Whether a writer can do this may depend on the type of paper.
This can work well for course papers that are based on the work
of others—as long as the writer does not get stuck trying to find
that perfect starting point. If, however, the paper requires some
data collection, consider our comment on the first point.
_____ 3. The introduction is so challenging, so it’s best to leave it till later.
Chris would wholeheartedly agree. Writing is hard enough, so
why not start with the easier sections?
_____ 4. The introduction is the hardest part. If I can do that, I can do the
rest. So, it’s best to begin with it.
Authors can feel quite a sense of accomplishment once the
introduction is written. So, we applaud those who can do this.
It is, however, important to not be too attached to an introduc-
tion written before all of the other parts, as discussed in Com-
ment 8 (Commentary page 5).
_____ 5. Writing the introduction first forces me to carefully consider the
previous literature on the topic, and that’s valuable.
Yes, to a great extent this is true, but this may also depend on
the type of paper being written. It’s important to know the liter-
ature related to a topic so that new work can be appropriately
situated or in a literature review to display familiarity. Introduc-
tions to case studies may require few, if any, references to prior
literature.
_____ 6. The important parts are my own procedures and findings; I can
always work on the introduction and previous literature later.
Yes. The methods and results are often more straightforward
since authors know what they did and what they found.
_____ 7. I need to have an introduction before I write any other part. Even a
bad introduction is better than none at all.
It is sometimes helpful to have just a few lines so it looks like
there is a beginning. Even something as simple as This paper
discusses. . . .
_____ 8. It’s best for me to wait and write the introduction last. If I write it
first, it’s really hard for me to critically evaluate and/or delete what
I have done. So, I might just be wasting time if I try to write the
intro first.
It is often difficult to objectively look at one’s own writing, par-
ticularly if the writing of the text involved a lot of time and
effort. Authors are sometimes reluctant to delete or do major
revision. However, often they cannot see what should be
changed. Many of our students say that they may know some-
thing is not quite right, but they are not sure what it is.
2. What is your reaction to the quote before the start of the introduction?
Do you think it serves a useful purpose?
Answers to this question vary a lot and seem to divide along discipli-
nary lines. Writers in the sciences typically say the quote is interesting,
but is not something that would be used in their fields. Others in the
social sciences and humanities think the quote is highly effective since
it captures the reader’s interest and encourages him or her to think
about new media, such as the Internet, and the impact on old media,
such as newspapers. They applaud the student for taking a risk and
starting this way. Many of our students say that they would like to use
epigraphs but, unfortunately, lack the confidence to do so.
Epigraphs have not received a lot of attention in the research on
writing and so not much is known about why and how authors choose
them. Possible reasons to use them include
• generating interest
• invoking an authority (well-known individuals are generally the
sources of epigraphs—as in the case of Marshall McLuhan and
Plato)
• indicating the direction of a text
• creating a lens through which the text should be understood
• showing that the author has read widely.
Indeed, an epigraph can transform what might otherwise be a
somewhat bland paper into one that is thought-provoking and interest-
ing to read. The use of an epigraph is not risk free, however. Some prob-
lems with epigraphs that we have seen in papers include the following:
• The epigraph may be more interesting than the paper it precedes.
• The epigraph might be too long and lessen, rather than
heighten, a reader’s interest.
• The epigraph may not be clearly connected to the paper.
• An epigraph from an unknown person may not carry any weight.
• The epigraph may actually contradict a central point in the
paper, causing some confusion.
Despite the potential dangers, we encourage our students to
experiment with epigraphs in their papers where possible.
3. How good is the fit between the first and second paragraphs? In Sen-
tence 6, what would be the effect of eliminating the phrase To explore
this issue?
It seems like a good fit since the expression establishes a content bridge
between the two paragraphs—this issue here is whether traditional
news media still have the power to strongly shape public opinion.
Summary phrases such as this can be quite effective. If the expression
were omitted, the start of the second paragraph might seem somewhat
abrupt, despite, perhaps, being somewhat expected.
5. What would be the effect of simply starting with the second paragraph?
Some of our students think that the paper would be perfectly fine
without the first paragraph. Again, there seem to be some disciplinary
preferences here. Many, but not all, in the hard sciences tend to argue
the first paragraph is unnecessary. The social scientists for the most
part tend to think the first paragraph is essential. They argue that the
paper would lack a context and would not reveal the importance of
looking at the topic. Thus, a critical reader might wonder what has
motivated the discussion. A “captive reader” may have a less positive
initial reaction to the paper since without the first paragraph the rele-
vance of the topic is not clear. Coming from a social science perspec-
tive ourselves, we would agree.
6. Does the introduction suggest that the student is engaged in the topic
and will possibly have something relevant to say about it? Why or why
not?
As outsiders to the field of communications, this is hard to judge. How-
ever, the student, Ping Yu, took time to find a quote that she thought
would prompt the reader to think about the broader issue of old and
© The University of Michigan Press, 2011
Creating Contexts: Writing Introductions across Genres
Christine B. Feak & John M. Swales
http://www.press.umich.edu/titleDetailDesc.do?id=3367288
Michigan ELT, 2011
O NLINE C OMMENTARY TO C REATING C ONTEXTS 9
new media. She highlights the fact that there is ongoing debate, indicat-
ing that the issue is not uncontroversial and therefore is worthy of inter-
est. At the same time, we do not get a sense of where she stands, so it
remains open whether she will have something interesting to say or
whether her investigation will merely confirm what is perhaps already
known. That said, the topic itself seems really promising to us and per-
haps we may reasonably anticipate something significant will emerge.
If this task is being used in a workshop or a class, participants could
be asked to try to include some stance markers (discussed later in the
volume; see page 73) to give the impression of greater engagement
with the topic. Alternatively, participants could be given partial sen-
tences that could potentially be added to the text; they could then be
asked to evaluate whether these improve the text, and then where a
sentence might be advantageously added.
This paper argues that . . .
In this paper I argue that . . .
These media outlets were chosen because . . .
Thus, this paper offers a direct comparison of old and new media that
...
Note how the use of active voice would weaken the old-new con-
nection since most businesses seems to come from nowhere.
While one might argue that the connection between the two sen-
tences is still there because of these programs, the tighter con-
nection offered by the passive construction is apparent to us.
1. Let’s imagine that you are going to write about why people often mis-
judge how much time it takes to complete a task. You begin with this first
sentence.
What information should the next sentence begin with to meet the
reader’s expectation? Think about the old to new pattern of organizing
information. List the possibilities here.
6. For both Versions A and B, try to guess where the paper might be
headed? What would you envision as a Sentence 5 for each version?
For Version A, if we assume the writer will follow old to new informa-
tion flow, then Sentence 5 should focus on why people need to over-
come this problem, but we have no reason to anticipate this, given
what we have read in Sentences 1–4. Thus, in A it is difficult to antic-
ipate what Sentence 5 will discuss. While A is grammatically correct, it
does not seem to have a sense of direction; each sentence seems to be
introducing new information and so there does not appear to be
movement from a general point to more specific detail related to that
point. Sentence 5 is likely to begin with we but then could introduce
any point connected with the planning fallacy.
Readers can reasonably anticipate that Sentence 5 of Version B will
focus on how a lack of experience causes people to misjudge how
much time they need to complete a task.
Here is how one student revised the text. The new information is in italics,
and the old or bridging information is in bold.
1 National parks and reserves are protected areas (PAs) that play a
vital role in conserving biodiversity worldwide. 2 Today PAs are defined
as “areas of land and/or sea especially dedicated to the protection and
maintenance of biological diversity, and of natural and associated cul-
tural resources, and managed through legal or other effective means”
(Dudley and Philips, 2006). 3 Over 100,000 PAs (11.5% of the
Earth’s land surface) are listed in the World Database on Protected
Areas (World Resource Institute, 2004) compiled by the International
Union for Conservation of Nature (IUCN). 4 Founded in 1948, the
IUCN was not initially concerned with conserving biodiversity.
5 However, given the growing threat of habitat loss, in the 1990s the
IUCN began focusing heavily on conserving and protecting biodiversity.
6 Early approaches to protection consisted mainly of discouraging
human encroachment. 7 This strategy mainly followed a “fences and
fines” approach in which people are excluded from protected areas by
drawing boundaries and penalized if a boundary is crossed.
8 Unfortunately, traditional approaches such as “fences and
fines” fail to balance the conservation objective with the livelihoods of
local communities denied access to the natural resources in the protected
areas. 9 To address this issue, beginning in the 1970s and 1980s, the
conservation community increasingly realized that protected area man-
agement needs to include support for impoverished people who live in or
adjacent to PAs and are dependent on the local natural resources within
these areas. Ba This focus on local needs led to the concept of Integrated
Conservation and Development Projects (ICDPs) (Brandon and Wells,
1992; Mogelgaard, 2003).
Course
Paper or
Project
Report Proposal Publication
We have in fact seen all of these openers for course papers, course projects,
published papers, and proposals. However, some openers are a little less
likely than others. For instance, for a major grant proposal, word and char-
acter limitations are so strict that stories are rather unlikely. For course
papers, stories may be somewhat more common. We encourage writers to
look at 10–20 first sentences in journals in their fields to get a sense of how
articles “introduce the introduction.” An analysis of first sentences of stu-
dent papers can also be carried out using MICUSP. And if proposals are
available, a similar kind of analysis would be fruitful.
Now look at these openings from published papers. Working from this list, label
the opening according to the ten types given. Do any of these make you curious
about the paper content? Which, if any, suggest that the student author is
engaged in the topic?
The task does not provide an example of questions used as openers. So, here
we provide one such example from “Sweet future: Fluctuating blood glucose
levels affect future discounting,” which was published in Psychological Sci-
ence in 2010. Note the interesting use of an epigraph at the beginning. We
think it is safe to say that this is not a typical opening, but it does generate
interest in the paper.
Sweet Future: Fluctuating Blood Glucose Levels Affect Future Discounting
These high wild hills and rough uneven ways,
Draw out our miles and make them wearisome;
But yet your fair discourse hath been as sugar,
Making the hard way sweet and delectable.
—William Shakespeare (from Richard II, Act II, Scene III)
Would a grain of sugar itself, instead of a Shakespearean metaphor, make
one’s expected future sweeter? Would the mind read fluctuating blood
glucose levels? Would a person’s daily body-energy budget affect his or
her evaluation of future rewards?
Surprisingly little is known about how fluctuating blood glucose levels
affect cognitive functions. From a perspective of body-energy regulation,
we examined how the daily fluctuation of blood glucose levels regulates
evaluation and choice of present versus future rewards, as measured by
future, or delay, discount rate.
Wang, X.T., & Dvorak, R.B. (2010). Sweet future: Fluctuating blood
glucose levels affect future discounting. Psychological Science, 21,
183–188.
The strong trend here is that our sample of papers displays a noticeable pref-
erence for starting with some kind of factual information, common knowl-
edge, or a definition. This is understandable since such openings are low-risk
and allow the reader to begin with something that may be familiar—again
the old/familiar to new information paradigm is at work here. We can also
see that papers in economics, engineering, and psychology have in common
certain opening types, namely definitions and common knowledge, but
some economics papers also begin with a more narrow focus on research in
the field. It is interesting that the one paper that began with a story is from
civil engineering. This introduction was very effective at drawing the reader
into the paper by connecting the topic to a real-world experience Here is the
introduction from that paper.
I live in a loosely arranged cooperative house of seven people. We have
formal arrangements for sharing chores, costs, and cooking, but the indi-
vidual act of dishwashing is harder to police and thus is not formally
shared. There is no dishwashing machine, and the dish policy is that no
one is to leave dirty dishes in the sink. If one accepts that the welfare of
house residents is affected by the state of the sink—a dirty sink may be
smelly, unhealthy, and in the extreme, unusable—then the dishes at this
house met the criteria for a collective action problem (CAP): each of the
residents has a binary choice about washing the dishes in the sink, is
inclined not to do so, and these choices affect other residents of the
house.
MICUSP CEE.G3.04.3, Dish-Washing as a Multi-Actor Prisoner’s
Dilemma
Such personal, real-world focused openings, while not extremely common in
academic writing, can be found in a variety of fields, as demonstrated later
in the volume (see page 45).
1.Introduction
1 As a product of information technology, electronic mail (e-mail) is
a widely used communication medium for task cooperation and personal
interaction. 2 Nowadays, it’s safe to say that e-mail has become extremely
important in both our personal and professional lives. 3 Moreover, e-
mail has improved the lives of those who use it. 4 According to Mano
and Mesch (2009), “e-mail, as a technological means to improve the lives
of individuals and employees, has proved beneficial in many areas, pro-
viding better use of time, and fluidity in correspondence”(p. 68). 5 How-
ever, while people experience many advantages in communicating via
e-mail, many disadvantages exist in this technology. 6 For instance,
Pliskin (1989) found that “when E-mail works well it is a user’s dream,
i.e. a tool that help cope with geographical and temporal boundaries. 7
Unfortunately, E-mail can also be a user’s nightmare.” (p. 271) 8 This
suggests that e-mail has it own limitations and drawbacks.
9 The broader study of the impacts of contemporary information
technologies reveals that e-mail is now more than just a communication
tool for users. Ba According to Whittaker and Sidner (1996), “empirical
data show however, that although email was originally designed as a com-
munications applications, it is now being used for additional functions
that is was not designed for, such as task management and personal
archiving. Bb These additional functions lead to what we call e-mail over-
load” (p. 276). Bc E-mail overload is prevalent among current e-mail users
who use it for task management, personal archiving and asynchronous
communication. Bd E-mail overload is a serious issue because it can lead
to problems with personal information management. Be Too many kinds
of e-mail, such as conversational threads, outstanding tasks and unread
documents, create clutter in a user’s inbox (Whittaker and Sidner, 1996,
p. 276). Bf This clutter causes users a great deal of stress and sometimes
even leads to the loss of information or missed information. Bg In this
Answers here will vary depending on one’s discipline and experience. For
instance, we have learned over the years that in engineering, book reviews
are not lengthy texts and are not highly evaluative. They are more like sum-
maries that may also provide information on price. We have also found that
most graduate students in our classes (regardless of the discipline) never or
rarely read book reviews, and so do not know how to respond. A small num-
ber of our students do read book reviews and these same students have often
written at least one book review for a class.
Before working with this task in class, Chris asks students to bring one or
two book reviews to class (or download them while in class) and then asks
them to discuss issues of content, evaluation, style, length, and any other fea-
tures that seem relevant. She also shares reviews of her and John’s textbooks
Language Focus: As
This first language focus delves into a small word that initially
may seem hardly worthy of attention. Looking closer, however,
we have found this focus to be quite useful for students and other
writers. It is clear that as has many functions, not all of which
may be familiar to writers. Although some of our students are
familiar with many of the uses of as, most tend to use it primarily
as a synonym for because or perhaps in linking clauses, for
example, as shown in Figure 1. While we were selecting book
review excerpts for the volume, we were struck by how as was
used and decided some intensive treatment at this point in the
text might be worthwhile. Students find the third example of as
usage very helpful since this offers them a way to position them-
selves as having (or perhaps strategically lacking) some author-
ity in relation to a topic; for example, as a graduate student, I
find this book very challenging to understand. Our experience
working on as was a good reminder that even something so
small can be of interest to students. We encourage teachers to
find other vocabulary that is vexing students and create some
materials to help them deal with it. In this regard, Chris has had
a lot of success developing tasks on vocabulary that students say
they would like to use, but are really unsure of how to use them.
2. Has the reviewer adequately prepared the manuscript author for the neg-
ative comments? What is your reaction to the phrase having said this?
It is always nice to hear something good about one’s work before read-
ing the negative, and this strategy is often used to ease the “pain” of the
criticism and to try to save the face of the recipient. So, we think the
writer has reasonably prepared the author of the manuscript. Having
said this does mark the start of the negative commentary and a reader
should know that this is coming. The use of that expression seems a
bit more gentle than beginning with however or unfortunately.
5. What verbs does the reviewer use to introduce the content of the manu-
script? What verbs does the reviewer use to introduce his opinion?
Verbs Introducing Verbs Introducing
Manuscript Content Author’s Opinion
poses pleased to find
asks believe
provides suggest
© The University of Michigan Press, 2011
Creating Contexts: Writing Introductions across Genres
Christine B. Feak & John M. Swales
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Michigan ELT, 2011
36 O NLINE C OMMENTARY TO C REATING C ONTEXTS
6. In Sentence 9, the reviewer states that there are several issues, which are
not necessarily serious, but which must be addressed. How strong is the
statement? Do you view it as very negative, somewhat negative, or neu-
tral? Why did the reviewer include which are not necessarily serious?
The reviewer is trying to not be overly negative in stating that the
manuscript still needs work and wants to mitigate the comment by
using not necessarily serious. We think this expression could serve to
prevent the manuscript author from having an initial strong negative
reaction, which could cloud the reading of the remaining commentary.
For more on how writers react to criticism, look at the interview on
pages 106–108 of the main volume.
8. Note the use of I in the second and third paragraphs. Does this seem
appropriate? What is the effect of using I?
We regularly use I in our reviews since the whole point of a review is
to give one’s personal assessment. Chris, in particular, uses I because
she thinks this makes her review a bit more friendly and helps the
manuscript author to see that her comments are intended to be help-
ful. So, she prefers I think the manuscript needs to be shortened as
opposed to The manuscript needs to be shortened. The use of I also
makes clear that the reviewer takes ownership and responsibility for
the commentary.
10. How do reviewers in your field start their manuscript reviews? Ask an
experienced reviewer for some input, if you do not know.
Answers here are completely dependent on the field and the individ-
ual. Chris always starts by summarizing the aims of the paper and the
major conclusions. She does this to indicate to the manuscript authors
and the editor what she has understood and that this understanding
has shaped her evaluation. Many reviewers do the same.
+/– 9. This is a carefully done study; the data are clean and the con-
____
clusions are supported.
+
____ 10. This is a very well-written paper, and recommended for publi-
cation with a few edits and additions.
–
____ 11. Although this is a carefully conducted study, the results and
conclusions need to be interpreted with extreme caution.
++ 12. This paper is a welcome contribution to a growing awareness
____
of the need for more research in this area.
Mark with a check () the adjectives that would strongly suggest the paper be
published.
The point of this task is to help writers think about using evaluative adjec-
tives to reveal their stance (more on this can be found later on pages 73–75
in the main volume). Many of our students are really reluctant to indicate
their stance, and so this task can help initiate some discussion on this aspect
of academic writing.
Here are our choices for modifiers that would strongly suggest the paper
be published. The adjectives we did not select do not clearly indicate to us
that a reviewer will recommend publication, but neither do they suggest that
a paper should not be published. When using this task in a workshop or class,
Chris asks students to expand the list and then asks them to come up with
adjectives that may hint at rejection.
impressive
____ ____ informative ____ nice
____ useful worthwhile
____ outstanding
____
____ interesting ____ respectable ____ unusual
____ painstaking laudable
____ ____ practical
results, it appears more useful to address the consumer using affective meas-
ures rather than cognitive.
Penz, E., Stöttinger, B. (2005), “Forget the real thing—take the copy! An
explanatory model for the volitional purchase of counterfeit products,”
Advances in Consumer Research, 32, 568–575.
We cannot give answers to this task, but we can say this is a good homework
assignment. Students who have time will often examine more than the max-
imum 15 suggested.
The criticisms of introductions presented after Task Fifteen seem to cut
across fields and are directed at junior scholars and seasoned experts alike.
The fact that very few authors are spared these criticisms may seem some-
what surprising. It would be easy to assume that it is only inexperienced
authors or English as an international language authors who struggle, since
the final published papers often look very good. No doubt, the more experi-
ence an author has, the more likely he or she will meet the reviewers’ expec-
tations, but even veterans sometimes fail to suitably contextualize their
work.
Task Sixteen takes a long time to complete, at least an hour, but it is well
worth the effort. We have used this task in all levels of our writing courses at
the University of Michigan and have used it in workshops for graduate stu-
dents and professionals outside our university. Students and workshop par-
ticipants like reading all of the introductions; some instructors who have
trialed the material and reviewers have, unfortunately, been less enthusiastic
about our choices here. At issue here are Examples 3 and 5, which we will
discuss in more detail later. These two examples are challenging for students,
but they really appreciate the insights that each offers. Of course, if time is
an issue, it is possible to work with only two or three of the introductions.
5. Kissel, L. (2008). The terrain of the long take. Journal of Visual Cul-
ture 7(3), 349–361.
Organization: 1. Sentences 1–6: comments on creating a picture
2. Sentences 7–8: comments on the long take in docu-
mentaries
3. Sentences 9–10: a definition of the concept (the
long take)
4. Sentences 11–12: the author situating herself in the
text and establishing herself as an artist
5. Sentences 13–24: the author explicating her experi-
ence with the long take
Unless readers are members of the target discipline of these papers, reader
reactions here may reflect personal preference or interest more than anything
else. That said, the first example did evoke a so what reaction since we can-
not see the relevance of the study and the potential contribution to the body
of existing literature. Neither of us was particularly keen on reading the
paper, although the topic, self-confidence, is an interesting one. Overall, for
both of us the introduction was off-putting. Example 4, focusing on body
piercing, was just simply interesting to us because of the topic. So, we did
not react with a so what. The introduction itself, however, was not particu-
larly captivating. We really were curious about the paper presented in Exam-
ple 3; the introduction suggested that there was a real person behind the
paper who seems to have an interesting story to tell about difficult discus-
sions. Example 2 simply struck us as a typical introduction focusing on a gap
in the research in the field. Finally, in her first reading of Example 5, Chris
was completely confused, but after subsequent readings, she began to appre-
ciate the author’s scene setting strategy. To her, the introduction itself
seemed like a long take (also known as a cover shot in film studies) that facil-
itated the more detailed discussion. John, on the other hand, did not care for
the introduction at all and did in fact say so what.
2. The author asks a number of questions at the end. What do you think of
this strategy? Could you do this in an RA in your field?
This may be a matter of personal preference and the traditions of the
journal or field. However, we generally suggest that writers avoid a
series of questions since they do not provide relevant information and
may cause the reader to make a conclusion before reading any of the
paper. It also strikes us as a strategy more common among undergrad-
uate writers than of graduate students or junior scholars. Of course, we
do acknowledge that a well-placed question can be very effective and
that questions may be more common in the social sciences and the
humanities than in the hard sciences and engineering.
3. The introduction contains two definitions. What are these? Do you think
the definitions are necessary? Why or why not? Why do you suppose the
author used two different approaches to defining the concepts?
In the first paragraph there is a definition of citation analysis. In Para-
graph 3, Sentence 8, self-citation is defined in the parentheses.
4. Where do the citations occur? Are they concentrated in one part of the
introduction or in various locations?
The citations are clustered in the first three paragraphs. There are no
citations in the fourth one where the author is introducing the aim of
the paper.
5. The paper follows the APA author-date style of citation. Where are the
cited authors’ names placed? Why? How prominent are author names in
citations in your field?
Most of the authors’ names are in parentheses and thus appear in non-
integral (or content prominent) citations. Writers need to be aware of
the style sheet appropriate for their fields and the journals in which
they want to publish.
Chris encourages her students to find out what styles they need to
know and to select one of these styles for use in their course papers.
Although this means that she needs to be familiar with APA, IEEE,
MLA, Chicago, and other styles, it makes sense for students to work
with the ones appropriate for their disciplines. Surprisingly, many of
our graduate students are completely unaware of the style guides.
7. What verbs did the author use to report information from other studies?
Do you think these same verbs are commonly used in your field?
Numerous articles have used . . .
Blaug and Sturges (1982) used . . .
Most academic economists believe . . .
Laband (1990) argues that . . .
Davis and Papanek (1984) maintain that . . .
Similarly, Bodenhorn (2003) contends that . . .
Johnson (1997) argues that . . .
With the possible exception of believe, these verbs are used in many fields.
8. What verb tense (e.g., present or past) and aspect (e.g., perfect) were
used in sentences referring to other literature? Why?
Present, present perfect, and past tense are used. Note the progression
from present perfect in Paragraph 1 to mostly present in the subse-
quent paragraphs as the author narrows his focus.
© The University of Michigan Press, 2011
Creating Contexts: Writing Introductions across Genres
Christine B. Feak & John M. Swales
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Michigan ELT, 2011
52 O NLINE C OMMENTARY TO C REATING C ONTEXTS
_____ 6. Asserting your right to fill the gap as in “As the recipient of an
Arts and Humanities Grant, for a project entitled ‘Translators as
Cultural Agents in the Global Information Age,’ I have addressed
this question . . . ” (Corbett, 2007)
This is rare, but just possible in the arts and humanities.
Citation Practices
One important point that should emerge from this section is that citation
practices vary according to discipline and genre. To demonstrate, we rely on
research from Dorothy Winsor, Davida Charney, Danette Paul, Ken
Hyland, and Paul Thompson, and we add dissertations to the discussion of
introductions. Less is known about citation practices in dissertation intro-
ductions than in RA introductions, so the data given in Tables 3 and 4 needs
to be treated with caution. We do not want to give the impression that data
for dissertations in other fields would be the same. We think it is important
for students to continue doing analyses of writing in their own field, as in
Task Twenty. Chris generally asks students to look at several dissertation
introductions—ideally those written under the guidance of their
advisor(s)—to gain a sense of overall organization, citation choices, the use
of integral and non-integral citations, and reporting verbs. The actual task
for this activity is Task Thirty-Seven. It never ceases to amazes how budding
scholars, who generally are aware of the importance of good sample sizes,
will look at only one dissertation or maybe even none at all prior to writing.
When asked whether a sample size of one would be sufficient to draw any
conclusions, they quickly realize how inadequate their choice was. We can-
not stress enough the importance of students becoming amateur discourse
analysts.
? 4. I should try to have some variety and switch between both types of
_____
citation.
We generally welcome variety, but it is not a matter of having
variety for the sake of variety. We are aware of the importance to
sometimes highlight an author and do so via an integral citation.
Now look at the non-integral citations presented here. Convert each into two
integral citations using an appropriate reporting verb, one of which could suggest
that you question the claim and one in which your personal perspective is not
obvious.
The main point here is to consider that reporting verbs are not necessarily
neutral and that writers can choose certain reporting verbs to indicate
whether they are negative, neutral, or positive toward a claim. Writers need
to be aware of possible additional meanings and the possibility that readers
may not always understand certain reporting verbs as the authors intends.
Does a verb like contend simply reflect what the source says (or does) or is it
a stance marker? Apart from using a single verb, stance can also be indicated
by using verb phrases such as wrongly conclude. The task can also be used to
practice indicating positive stance as in correctly argue.
1. A person’s attitude toward public cell phone use changes (becomes more
accepting) as they use a cell phone more (Isaac et al., 2008).
Questioning the Claim
Isaac et al. (2008) claim that a person’s attitude toward public cell
phone use changes (becomes more accepting) as they use a cell phone
more.
Concealing One’s Perspective
Isaac et al. (2008) maintain that a person’s attitude toward public cell
phone use changes (becomes more accepting) as they use a cell phone
more.
4. In one study (Subramaniam et al., 2009) it was found that people are
more likely to solve problems with insight if they are in a positive mood
than if they are in a neutral or negative one.
Questioning the Claim
Interestingly, Subramaniam et al. (2009) speculate that one’s mood
influences one’s ability to solve problems.
Concealing One’s Perspective
Subramaniam et al. (2009) found that one’s mood influences one’s
ability to solve problems.
2. Can you think of any other expressions that you could use to express dis-
agreement? Check your reference collection.
disagreement as to . . . has been growing
scholars have expressed widespread opposition to . . .
Active Voice
1 Räïsänen (1999, pp. 121–126) traces the origin of the peer
review system back to the first editor of the Philosophical Transaction of
the Royal Society, and describes the review process as “a negotiation
process between reviewers and author(s) with the editor of the journal,
as mediator and arbitrator” (p. 124). 2 Other researchers have also dealt
with the genres of the peer review process (Hamp-Lyons, 1997; Oka-
mura & Shaw, 2000; Swales, 2004).
Passive Voice
1 Räïsänen (1999, pp. 121–126) traces the origin of the peer
review system back to the first editor of the Philosophical Transaction of
the Royal Society, and describes the review process as “a negotiation
process between reviewers and author(s) with the editor of the journal,
as mediator and arbitrator” (p. 124). 2 The genres of the peer review
process have also been dealt with by other researchers (Hamp-Lyons,
1997; Okamura & Shaw, 2000; Swales, 2004).
To demonstrate, look at these two versions of a text: In the Active
Voice text, researchers are the focus and the old to new connection
exists because in the first sentence a single researcher, Räïsänen, is in
the old information position, and researchers is in the old position in
the second. In the Passive Voice text, however, a shift occurs between
Sentences 1 and 2. Sentence 2 captures peer review, adding genres to
this focus. However, note that Sentence 2 ends with old information,
which we think results in a weak ending since no new information is
offered to move the discussion forward. Thus, in this particular
sequence of sentences, active voice may be the better choice.
Passive Voice
1 Räïsänen (1999, pp. 121–126) traces the origin of the peer
review system back to the first editor of the Philosophical Transaction of
the Royal Society, and describes the review process as “a negotiation
process between reviewers and author(s) with the editor of the journal,
as mediator and arbitrator” (p. 124). 2 The genres of the peer review
process have also been dealt with by other researchers seeking to under-
stand the rhetoric of criticism, compliments, and suggestions (Hamp-
Lyons, 1997; Okamura & Shaw, 2000; Swales, 2004).
4. Verbs like agree and accept and nouns like agreement are generally fol-
lowed by a that-clause in which that is included. Look at all of the exam-
ples in the language focus. What other verbs and nouns also follow this
pattern?
Verb: believe
Noun: consensus
5. Look at your reference collection. Can you find any instances where the
authors point to both agreement and disagreement?
An answer is not possible here, but we hope that some examples are
found. If there are none, perhaps further investigation is necessary to
see if this is common in the field.
To help you explore this matter, read through this text and identify the expres-
sions that indicate the writer’s stance.
1. Introduction
1 Semiconductor lasers are typical devices for information trans-
mission in optical communications using direct modulation. 2 At the
present time, stable single-mode diode lasers with a very short pulse
width, low chirp and high speed modulation capability are highly
desirable to prevent pulse variance in the Haul telecommunication
system. 3 Unfortunately, a communication system using a high
speed direct modulation is limited by relaxation oscillations which
result from the interplay between the optical field and the free-carrier
density [1].
4 Nowadays, there is considerable interest in compact laser
sources that operate in the blue region at picosecond pulse duration for
different applications in science and technology. 5 The frequency
doubling of near-infrared diode lasers with a waveguided antireflection
coating nonlinear crystal (second harmonic generation element)
represents a competitive methodology for obtaining a compact blue
light source. 6 In spite of the wide applications of the IFD of a Q-
switched diode laser, they still up to now are under consideration [2].
7 The KTP crystal can be periodically poled to satisfy quasi-phase-
matching conditions that increase the second harmonic (SH) conver-
sion efficiency at room temperature for a pulsed lasers [3, 4].
8 Different methods are widely used to generate stable single-mode
very short optical pulses including mode-locking, Q-switching and gain
switching. 9 Excellent thermal quality, chemical stability and high
optical nonlinearity make GaAs an ideal semiconductor saturable
absorber for the passive Q-switching process. Ba The bandgap of the
GaAs saturable absorber is about 1.42 eV (figure 1).
The text in Task Twenty-Seven is what we call an “it just makes sense to do
it” kind of introduction. Originally, we thought this kind of introduction
should have its own section, but then we thought it really does just represent
a different kind of gap rather than an entirely different type of introduction.
At the time of this writing, graphene has emerged as a really hot research
area, and there is a sense of urgency surrounding the publication of papers
on this material. When one of Chris’s students asked her for help on his
graphene paper, he asked her not to talk about it with anyone and to make
sure no one could see it! If the graphene text seems too difficult to work
with, we offer here an alternative text on reality TV to demonstrate how
some authors do not indicate a gap or stress the need for their research. With
a few modifications, the questions in Task Twenty-Seven can be used with
this text.
Papacharissi, Z. and Mendelson, A.L. (2007). An exploratory study of real-
ity appeal: Uses and gratifications of reality TV shows. Journal of Broadcast-
ing & Electronic Media, 5(2), 355–370.
Introduction
1 For the past several years, reality television has dominated main-
stream television programming, providing relatively inexpensive enter-
tainment (Gardyn, 2001). 2 The premise of reality TV requires that
individuals place themselves on public display, thus forfeiting all claims
to personal privacy for the sake of transient fame and the possibility of
monetary compensation. 3 Some critics argue that reality TV poses a
new low denominator for television content, promotes models of ques-
tionable social validity, and proliferates a culture of exhibitionism and
voyeurism (Dauncey, 1996; Kaminer, 2000; Reiss & Wiltz, 2004),
while others find that reality TV produces more realistic prime-time
content that allows producers to move away from big budget
sitcom/drama formulas (Gardyn, 2001; Kilborn, 1994). 4 Moreover,
the reality model could potentially empower audiences, by allowing
them to participate, directly or from home, and influence the creation
of media content (Dauncey, 1996; Wong, 2001). 5 On the other hand,
this potential empowerment could reinforce the commodification of
audiences, who not only “buy” the reality show product, but become
the surveilled reality show product themselves (Andrejevic, 2002; Kil-
born, 1994; Wong, 2001). 6 Finally, the growing appeal of reality pro-
gramming raises the question of distinction between real and fictional
programming, especially in terms of how audiences perceive reality ver-
sus fiction (Fetveit, 1999; Mendelson & Papacharissi, 2005).
7 Reality TV places the audience member on the opposite side of the
entertainment arena, providing all viewers with the possibility of
becoming potential entertainers. 8 The growing popularity of the real-
ity genre invites questions regarding its utility and consequences for
audiences. 9 This study examines the reasons why individuals watch
reality, and considers how social and psychological antecedents influence
reality TV viewing from a uses and gratifications perspective.
perfect to reveal that this is a recent notion that was introduced in the
past and continues to be acted on, but has not reached the status of
accepted knowledge of the field. The shift to present tense in Sentence
6 suggests that the recent work is strongly connected to the work pre-
sented in the paper and work that is in keeping with the authors’ line
of thinking.
This sequence of verb tense choices is very nice. Many of our stu-
dents question whether different tenses can be used in a paragraph. We
are not sure how they have developed this misconception, but it is
important for writers to be aware that verb tenses can vary and can
convey some additional meaning in terms of whether something is
accepted knowledge of the field (generally present tense) or at least
close to the author’s own ideas (present perfect).
6. In the second paragraph does active or passive voice predominate? What
seems to have motivated the choice of voice?
There is a lot of passive voice in the second paragraph. Sentence 7 is in
active voice and the authors have chosen to insert themselves into the
paper. (It is worth considering why the authors chose to use we as the
subject. They could have easily written this letter reports on. There is no
right or wrong here, of course, but the use of we could mean the
authors wanted to clearly express ownership of or accountability for
the work.) The remaining sentences are in the passive, and the authors
have removed themselves to focus on the research. Passive helps to
achieve old to new information flow in Sentences 7–9. It is hard for us
to see an old to new connection in Sentence 10.
3. What words or expressions do the texts have in common? Could you use
these in your own writing?
organized as follows
present
section . . . concludes
We think these expressions can be used in any overview. As follows is a
fixed expression, so writers should be careful not to change follows to
following. Following is a noun that is generally preceded by the, as in,
The following section examines the effect of glucose on decision-making.
4. How much variety in the sentence structure of the two overviews do
you notice? How important is it to vary the sentence structure to create
interest?
The structure of the sentences in Text A is the same. In Text B there is
some variety; the authors switch between writing In section X we +
VERB and Section X + VERB. Varying the structure has both advan-
tages and disadvantages. The answer to Question 5 offers more detail
on this.
5. Do you think that this version represents an improvement of Text A?
This is a very interesting question since the original and the revised
texts convey the same information, differing only in sentence struc-
ture. Usually, this question leads to a lot of discussion. Many of our
students dislike the revision—a lot. Although they recognize the nice
variety in the sentence structure, they argue that this comes at the
expense of clarity. They believe that if the purpose of the overview is to
help readers see what is discussed in the paper and where, then it is
best to follow a predictable order of information, placing the section
number near the beginning of each sentence. Other students like the
variation in the sentences offered by the revision. They believe that
variation suggests an interesting paper. We see both sides, but John has
always favored overviews with variety.
We cannot provide answers here, of course, but the analysis of the reference
collection should reveal some interesting trends or patterns in the writing of
introductions in a specific discipline. Chris generally asks students to report
their results to the class, which often results in some lively discussions on
disciplinary differences in academic writing.
Problem-Focused Introductions
We debated whether to discuss problem-focused introductions separately or
alongside CaRS introductions since one could reasonably argue that the dif-
ferences between them are not that great. There is a difference in Move 2
(whether the introduction highlights a problem or a research gap or a need
to extend previous research) and an additional Move 4 in the problem-
focused introductions. We think the differences are important, however.
Gaps and problems are not the same. In the former, there is an absence of
research, while in the latter there may be research, but difficulties of some
kind still exist. For instance, in surgery, research may show that a treatment
protocol produces good outcomes, but not for all patients. Research may be
able to identify why outcomes differ and then offer a solution that addresses
the problem. To offer another example, RAs with a legal focus often focus
on problems that arise because of a lack of adequate legislation or because
the implications of a new law or legal decision have not been thoroughly
considered. Legal RAs can highlight the real or potential problems and offer
a solution. Thus, because of our classroom and workshop experiences with
RA writers in fields that focus more on real problems than gaps, we decided
the separate section on problem introductions was in order. When working
with writers in such areas, we are much more likely to begin with problem-
focused introductions and then cover Moves 1 and 3, following our
approach in the CaRS section.
We did not provide a set of questions for analysis of the right to publicity
text since students did not find that the questions we had were as interesting
© The University of Michigan Press, 2011
Creating Contexts: Writing Introductions across Genres
Christine B. Feak & John M. Swales
http://www.press.umich.edu/titleDetailDesc.do?id=3367288
Michigan ELT, 2011
O NLINE C OMMENTARY TO C REATING C ONTEXTS 79
as looking at the flow of ideas, as indicated later. Some ideas for more closely
examining the text include examining
• the opening sentence
• the definition in Sentence 5
• the logical connectors
• the verb tense and aspect
• the roadmap verbs in Move 4
• the split infinitive in Sentence 16 (to consistently adjudicate )
3. The authors clearly identify the problem by saying the problem is that.
Can you think of any alternatives to this phrase?
The reason for this is that . . .
Specifically, one issue that needs to be addressed is . . .
The difficulty is . . .
The obstacle to using conventional methods is . . .
4. Sentence 8 begins with it. What do you think of the use of it here? Could
the authors have been more clear?
Something like our approach or our method would be an improvement.
The student discussion about the right of publicity text on pages 89–90 of
the main volume emerged quite spontaneously. The text originally was the
basis for a task in which students analyzed the moves and language, but
inevitably students kept coming back to the flow of ideas. The student dis-
cussion took place in a writing class with students from several disciplines.
The students in the discussion here are from engineering, biostatistics, edu-
cation, and natural resources.
What is your reaction to the revision process? Do you think Text D reflects good
improvements to Text A?
We think the students did a good job revising the text. Their thinking about
the audience and the need to make a clear connection is nicely reflected in
Text D. Not bad work for a diverse group of students—each of whom came
from a different discipline, spoke different first languages (Spanish, Korean,
Chinese, and English), and were at different stages in their degree programs
(Master’s and PhD).
broader interpretation/explanations
To what extent does the Girl with a Tray introduction follow this pattern?
We think it follows the order pretty well. The text begins with a focus
on the artwork but ends with a much broader focus on the Copen-
hagen school and possible influences on it.
2. Where in the introduction does the author hedge or cautiously state his
claims? Does this seem necessary? Why?
There are hedges in several sentences.
4 As Ilsted often used his own children as models, the Girl with a
Tray is probably one of his daughters.
6 Both he and Ilsted were leading representatives of what is some-
times called the Copenhagen School, which focused on depicting quiet
interiors of middle-class city homes.
8 By 1915, however, Hammershøi’s productive career was essen-
tially over as he was terminally ill with throat cancer, so it is possible
that the mezzotint shows one of Hammershøi’s nieces bringing water
for his diseased throat.
9 Although this last observation must remain a speculation, in more
general terms much is known about the personal relations between
Ilsted and Hammershøi and their families.
Ba What is less clear are the historical influences that shaped the dis-
tinctive art of the Copenhagen School.
Bb It is, therefore, the purpose of this paper to try and throw some
further light on this important episode in the history of northern Euro-
pean art.
Bc In particular, I will examine the likely influence on both Danish
artists of 17th century Dutch painters, such as Vermeer.
As with many paintings much is open to discussion such as the sub-
jects, the activity, and the underlying driving forces. Since works of art
can be complicated, many interpretations are possible; thus, it makes
sense that there would be many instances of hedges and cautious
claims. As the German artist Daniel Richter once said, “The more you
know about the historical or ecological background of images, the
more you can interpret, but it’s not necessarily the truth about it.”
3. In the third paragraph the author inserts himself into the introduction. Do
you think it makes sense to do so in this type of introduction? Why?
We think it makes sense. There is only one author of the text, and he
is taking ownership of his interpretation of the painting and analysis of
the Copenhagen school.
1. This is a short introduction (fewer than 200 words), but it seems to come
across as quite scholarly. In your view, which of these features contribute
the most to this impression?
3. What do you think of the final sentence in the introduction? Do you think
something more specific or something stronger might have been written?
What about, “Without this survey data, it becomes almost impossible to
plan for . . .”?
The suggested revision would seem to indicate that there is something
more urgent that needs to be done with the data collected other than
facilitating viewing and photography, which are the final two points
made in the original. Management of areas seems to be less important
in the original version, so if management of nesting or feeding areas is
of concern, perhaps the revision could indicate this more clearly.
Introductions to Proposals
To what extent does this introduction do this? If these questions are not
answered, what effect would this have on the proposal reviewer?
It seems that each of the questions has been answered. While we do
not know the specifics of how the work will be done, the methodology
is developed in more detail later in the proposal. Not answering the
questions will likely result in a failed proposal.
3. What language did the author use to convince the proposal reviewers
that the work is important? Does the work seem important to you? Why?
We think Greta made a great deal of effort to convince her readers.
The first paragraph is quite convincing with regard to the concern that
the policy shift will result in a major shift in how hospital complica-
tions are viewed and how hospitals will be left to deal with the finan-
cial burden. Note, for instance, the use of landmark decision, the
widespread impact, will shift the traditional view of hospital complica-
tions, and entirely preventable event.
In Paragraph 2, note these expressions chosen to reveal the need for
research.
6 The rate of C. difficile infection (CDI) tripled. . . .
7 Compounding the rising incidence of CDI, is an increase in
both severity and mortality of the disease. . . .
8 . . . the mortality associated with CDI surpasses that of all other
intestinal diseases combined (Redelings MD et al., 2007)
9 Despite scrupulous attention to hygiene measures, the incidence
of CDI has continued to escalate due in part to the rise of a hypervir-
ulent strain of C. difficile . . .
Ba The NAP1/B1/027 toxinotype III pathogen is more virulent
than other strains and has demonstrated resistance. . . .
In Paragraph 3 we find these expressions used to highlight the
importance.
Bb The financial burden . . . due to longer lengths of hospitalization and
treatment, is estimated to be as high as $3.2 billon dollars annually . . .
Bc Adding to this are the indirect costs of CDI, such as the pain and
suffering patients will endure, which is less often acknowledged, but
results in an even greater human cost. . . .
Bd The prevalence of CDI has particular repercussions in the elderly
population where the risk of CDI can be as much as 20-fold higher
than . . .
6. Note the use of we in Sentences 19 and 26. Do you think the use of we is
appropriate? Can you think of a way to rewrite the sentences without we?
Although Greta wrote the proposal, she will not be alone in doing the
research. Her advisor will be very involved, as will other members of
her committee. Therefore, it would not quite be accurate for her to use
_____ 3. The proposed research builds on earlier work and interest in the
field.
Introductions to Dissertations
Final Comments
This is the end of the commentary but not the end of our work. We are sure
that readers of this commentary will have questions and insights, which we
would very much like to hear about. Feel free to email us. We, ourselves, will
also have much to add to the commentary as we use the material in classes
and workshops. As matters arise, we will make updates to the extent that this
is possible.